Search Results for Edition. - Narrowed by: Product management. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dEdition.$0026qf$003dSUBJECT$002509Subject$002509Product$002bmanagement.$002509Product$002bmanagement.$0026ps$003d300? 2025-06-01T18:42:00Z Brand failures : the truth about the 100 biggest branding mistakes of all time ent://SD_ILS/0/SD_ILS:47312 2025-06-01T18:42:00Z 2025-06-01T18:42:00Z by&#160;Haig, Matt.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Eating the big fish : how challenger brands can compete against brand leaders ent://SD_ILS/0/SD_ILS:52235 2025-06-01T18:42:00Z 2025-06-01T18:42:00Z by&#160;Morgan, Adam, 1969-<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> From brand vision to brand evaluation : strategically building and sustaining brands ent://SD_ILS/0/SD_ILS:32095 2025-06-01T18:42:00Z 2025-06-01T18:42:00Z by&#160;De Chernatony, L. (Leslie)<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Product leadership : pathways to profitable innovation ent://SD_ILS/0/SD_ILS:29609 2025-06-01T18:42:00Z 2025-06-01T18:42:00Z by&#160;Cooper, Robert G. (Robert Gravlin), 1943-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0420/2004017395.html">http://www.loc.gov/catdir/toc/ecip0420/2004017395.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Brand warriors : corporate leaders share their winning strategies ent://SD_ILS/0/SD_ILS:18026 2025-06-01T18:42:00Z 2025-06-01T18:42:00Z by&#160;Gilmore, Fiona.<br/>Format:&#160;Books<br/>Publication Date&#160;1999&#160;1997<br/>