Search Results for Generations. - Narrowed by: ManuscriptSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dGenerations.$0026qf$003dFORMAT$002509Format$002509MS$002509Manuscript$0026ps$003d300?dt=list2025-06-30T03:03:43ZAn investigation of prodct placement effectiveness, purchasing decisions with reference to local soap opera, Generationsent://SD_ILS/0/SD_ILS:190502025-06-30T03:03:43Z2025-06-30T03:03:43Zby Harrisberg, Jessica.<br/>Format: Manuscript<br/>Publication Date 2007<br/>An investigation of product placement effectiveness in influencing consumers' purchasing decisions with reference to local soap opera, Generationsent://SD_ILS/0/SD_ILS:194662025-06-30T03:03:43Z2025-06-30T03:03:43Zby Harrisberg, Jessica.<br/>Format: Manuscript<br/>Publication Date 2007<br/>Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategyent://SD_ILS/0/SD_ILS:211092025-06-30T03:03:43Z2025-06-30T03:03:43Zby Sakutukwa, Anesu.<br/>Format: Manuscript<br/>Publication Date 2016<br/>An investigation into how artists can use social media platforms to promote themselves and their work to create brand awareness among Generation Y consumers in Cape Townent://SD_ILS/0/SD_ILS:193582025-06-30T03:03:43Z2025-06-30T03:03:43Zby Maritz, Stefan.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Jungle fever : an investigation of the generational perceptions of interracial relationships in South Africa and how these relationships are portrayed in South African cinema vs the reality of these relationshipsent://SD_ILS/0/SD_ILS:193592025-06-30T03:03:43Z2025-06-30T03:03:43Zby Granger, Vanessa.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Could the use of storytelling and visual representation be an alternative way to communicate a company's strategy to Generation Y employment?ent://SD_ILS/0/SD_ILS:195012025-06-30T03:03:43Z2025-06-30T03:03:43Zby Mamogobo, Lucia.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Villains vs saints : emotional branding and its influence on Generation Yent://SD_ILS/0/SD_ILS:191952025-06-30T03:03:43Z2025-06-30T03:03:43Zby Phiri, Nonkululeko Simone.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Kauai vs local challengers : Capetonian millennial generation evaluations of healthy fast food franchise giants & perceptions of brand health of Kauaient://SD_ILS/0/SD_ILS:192002025-06-30T03:03:43Z2025-06-30T03:03:43Zby Clarke, Savanna.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Tweeting and twatting millenial generation celebrities : how young celebrities use Twitter and how their fans react to itent://SD_ILS/0/SD_ILS:192012025-06-30T03:03:43Z2025-06-30T03:03:43Zby Raubenheimer, Faith.<br/>Format: Manuscript<br/>Publication Date 2013<br/>The lonely generationent://SD_ILS/0/SD_ILS:195992025-06-30T03:03:43Z2025-06-30T03:03:43Zby Steyn, Levina Jana.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Escaping the material : an explorative study on the psyches of South African generation Y fashion consumersent://SD_ILS/0/SD_ILS:186602025-06-30T03:03:43Z2025-06-30T03:03:43Zby Naidoo, Marisha.<br/>Format: Manuscript<br/>Publication Date 2012<br/>Kim Kardashian, we are watching you : reality television and its branding as perceived by Generation-Y over the past decadeent://SD_ILS/0/SD_ILS:189362025-06-30T03:03:43Z2025-06-30T03:03:43Zby Yuter, Gina.<br/>Format: Manuscript<br/>Publication Date 2012<br/>Digital magazines : are they taking the "Magazines" out of Cape Town female Generation Y's women's print magazines consumption?ent://SD_ILS/0/SD_ILS:189372025-06-30T03:03:43Z2025-06-30T03:03:43Zby Wells, Jo-Anne.<br/>Format: Manuscript<br/>Publication Date 2012<br/>Analysis on the product placement of pop culture brands in the TV series Gossip Girl as perceived by generation ...ent://SD_ILS/0/SD_ILS:189472025-06-30T03:03:43Z2025-06-30T03:03:43Zby Khumalo, Philani.<br/>Format: Manuscript<br/>Publication Date 2010<br/>The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generationent://SD_ILS/0/SD_ILS:195742025-06-30T03:03:43Z2025-06-30T03:03:43Zby Seedat, Nisaa.<br/>Format: Manuscript<br/>Publication Date 2006<br/>Future predictions of television advertising revenue generationent://SD_ILS/0/SD_ILS:194822025-06-30T03:03:43Z2025-06-30T03:03:43Zby Galt, Liam.<br/>Format: Manuscript<br/>Publication Date 2005<br/>