Search Results for Handbooks. - Narrowed by: Marketing research.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dHandbooks.$0026qf$003dSUBJECT$002509Subject$002509Marketing$002bresearch.$002509Marketing$002bresearch.$0026ps$003d300?2025-07-20T10:39:57ZHandbook of marketing scales : multi-item measures for marketing and consumer behavior researchent://SD_ILS/0/SD_ILS:440702025-07-20T10:39:57Z2025-07-20T10:39:57Zby Bearden, William O., 1945-. Handbook of marketing scales.<br/>Format: Books<br/>Publication Date 2011<br/>The handbook of online and social media research : tools and techniques for market researchersent://SD_ILS/0/SD_ILS:418742025-07-20T10:39:57Z2025-07-20T10:39:57Zby Poynter, Ray.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9780470710401.jpg">http://catalogimages.wiley.com/images/db/jimages/9780470710401.jpg</a><br/>Format: Books<br/>Publication Date 2010<br/>Handbook of customer satisfaction and loyalty measurementent://SD_ILS/0/SD_ILS:334372025-07-20T10:39:57Z2025-07-20T10:39:57Zby Hill, Nigel, 1952-<br/>Format: Books<br/>Publication Date 2006<br/>Consumer market research handbookent://SD_ILS/0/SD_ILS:114622025-07-20T10:39:57Z2025-07-20T10:39:57Zby Worcester, Robert M.<br/>Format: Books<br/>Publication Date 1988 1986<br/>Consumer market research handbookent://SD_ILS/0/SD_ILS:165012025-07-20T10:39:57Z2025-07-20T10:39:57Zby Worcester, Robert M.<br/>Format: Books<br/>Publication Date 1986<br/>