Search Results for Hope. - Narrowed by: ManuscriptSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dHope.$0026qf$003dFORMAT$002509Format$002509MS$002509Manuscript$0026ps$003d300?2025-06-13T10:48:02ZPep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyaltyent://SD_ILS/0/SD_ILS:192602025-06-13T10:48:02Z2025-06-13T10:48:02Zby Odendaal, Jeanne.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Rainbow of hope : pioneering brand communication strategies and engaging stakeholders through emotional branding and media channelsent://SD_ILS/0/SD_ILS:191922025-06-13T10:48:02Z2025-06-13T10:48:02Zby Brown, Chloe Tara.<br/>Format: Manuscript<br/>Publication Date 2013<br/>