Search Results for Houston, Michael J. - Narrowed by: BooksSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dHouston$00252C$002bMichael$002bJ.$0026qf$003dFORMAT$002509Format$002509BOOK$002509Books$0026ps$003d300?dt=list2025-11-29T18:31:16ZMarketing : strategic foundationsent://SD_ILS/0/SD_ILS:82022025-11-29T18:31:16Z2025-11-29T18:31:16Zby Busch, Paul S.<br/>Format: Books<br/>Publication Date 1985<br/>Brands and brand management : contemporary research perspectivesent://SD_ILS/0/SD_ILS:441162025-11-29T18:31:16Z2025-11-29T18:31:16Zby Loken, Barbara.<br/>Format: Books<br/>Publication Date 2010<br/>Review of marketing research. Vol. 3ent://SD_ILS/0/SD_ILS:340352025-11-29T18:31:16Z2025-11-29T18:31:16Zby Malhotra, Naresh K.<br/>Format: Books<br/>Publication Date 2007<br/>