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SirsiDynix Enterprise
https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dInformation$002bresources.$0026qf$003dSUBJECT$002509Subject$002509Advertising.$002509Advertising.$0026ps$003d300?dt=list
2025-05-13T22:38:47Z
The concise encyclopedia of communication
ent://SD_ILS/0/SD_ILS:52429
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by Donsbach, Wolfgang, 1949-<br/>Format: Books<br/>Publication Date 2015<br/>
Effective advertising : understanding when, how, and why advertising works
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2025-05-13T22:38:47Z
by Tellis, Gerard J., 1950-<br/>SAGE knowledge <a href="http://uproxy.library.dc-uoit.ca/login?url=http://knowledge.sagepub.com/view/effective-advertising/SAGE.xml">eBook available for UOIT via SAGE. Click link to access</a>
EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275</a>
HathiTrust Digital Library, Limited view (search only) <a href="http://catalog.hathitrust.org/api/volumes/oclc/52721157.html">http://catalog.hathitrust.org/api/volumes/oclc/52721157.html</a>
MyiLibrary <a href="http://www.myilibrary.com?id=661967">http://www.myilibrary.com?id=661967</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html">http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html</a><br/>Format: Electronic Resources<br/>Publication Date 2004<br/>