Search Results for Internet marketing - Narrowed by: 1:VGDBNSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dInternet$002bmarketing$0026qf$003dLIBRARY$002509Library$0025091$00253AVGDBN$0025091$00253AVGDBN$0026ps$003d300$0026isd$003dtrue?2025-07-19T03:46:44ZInternet marketing : readings and online resourcesent://SD_ILS/0/SD_ILS:106642025-07-19T03:46:44Z2025-07-19T03:46:44Zby Richardson, Paul, 1962-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00056868.html">http://catdir.loc.gov/catdir/toc/mh021/00056868.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00056868.html">http://catdir.loc.gov/catdir/description/mh021/00056868.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Digital marketingent://SD_ILS/0/SD_ILS:223872025-07-19T03:46:44Z2025-07-19T03:46:44Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2019<br/>Principles of marketing for a digital ageent://SD_ILS/0/SD_ILS:573782025-07-19T03:46:44Z2025-07-19T03:46:44Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2024<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:572432025-07-19T03:46:44Z2025-07-19T03:46:44Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2023<br/>Digital marketing in practice : design, implement and measure effective campaignsent://SD_ILS/0/SD_ILS:579422025-07-19T03:46:44Z2025-07-19T03:46:44Zby Knight, Hanne, author.<br/>Format: Books<br/>Publication Date 2023<br/>Digital marketingent://SD_ILS/0/SD_ILS:569562025-07-19T03:46:44Z2025-07-19T03:46:44Zby Chaffey, Dave 1963- VerfasserIn.<br/>Format: Books<br/>Publication Date 2022<br/>Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurementent://SD_ILS/0/SD_ILS:577492025-07-19T03:46:44Z2025-07-19T03:46:44Zby Rowles, Daniel, author.<br/>Format: Books<br/>Publication Date 2022<br/>Marketing 5.0 : technology for humanityent://SD_ILS/0/SD_ILS:565852025-07-19T03:46:44Z2025-07-19T03:46:44Zby Kotler, Philip, author.<br/><a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2021<br/>Social media marketingent://SD_ILS/0/SD_ILS:565182025-07-19T03:46:44Z2025-07-19T03:46:44Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2021<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:216602025-07-19T03:46:44Z2025-07-19T03:46:44Zby Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format: Books<br/>Publication Date 2018 2011<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:205902025-07-19T03:46:44Z2025-07-19T03:46:44Zby Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Marketing 4.0 : moving from traditional to digitalent://SD_ILS/0/SD_ILS:221042025-07-19T03:46:44Z2025-07-19T03:46:44Zby Kotler, Philip, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1424256&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1424256&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Digital marketingent://SD_ILS/0/SD_ILS:209202025-07-19T03:46:44Z2025-07-19T03:46:44Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2016<br/>e-Marketing in the South African contextent://SD_ILS/0/SD_ILS:179902025-07-19T03:46:44Z2025-07-19T03:46:44Zby Bothma, Neels.<br/>Format: Books<br/>Publication Date 2015<br/>Social media marketingent://SD_ILS/0/SD_ILS:3612025-07-19T03:46:44Z2025-07-19T03:46:44Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2014<br/>Social media explained : untangling the world's most misunderstood business trendent://SD_ILS/0/SD_ILS:84552025-07-19T03:46:44Z2025-07-19T03:46:44Zby Schaefer, Mark W.<br/>Format: Books<br/>Publication Date 2014<br/>You branding : reinventing your personal identity as a successful brandent://SD_ILS/0/SD_ILS:156352025-07-19T03:46:44Z2025-07-19T03:46:44Zby Cijo, Mark, author.<br/>Format: Books<br/>Publication Date 2014<br/>The best digital marketing campaigns in the world IIent://SD_ILS/0/SD_ILS:221672025-07-19T03:46:44Z2025-07-19T03:46:44Zby Ryan, Damian, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Mobile marketing : an hour a dayent://SD_ILS/0/SD_ILS:2122025-07-19T03:46:44Z2025-07-19T03:46:44Zby Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Professional practice for interior designersent://SD_ILS/0/SD_ILS:552302025-07-19T03:46:44Z2025-07-19T03:46:44Zby Piotrowski, Christine M., 1947-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Marketing researchent://SD_ILS/0/SD_ILS:1952025-07-19T03:46:44Z2025-07-19T03:46:44Zby Aaker, David A., author.<br/>Format: Books<br/>Publication Date 2013<br/>Winning the story wars : why those who tell--and live--the best stories will rule the futureent://SD_ILS/0/SD_ILS:51182025-07-19T03:46:44Z2025-07-19T03:46:44Zby Sachs, Jonah, author.<br/>Format: Books<br/>Publication Date 2012<br/>Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazinesent://SD_ILS/0/SD_ILS:186382025-07-19T03:46:44Z2025-07-19T03:46:44Zby Makhanya, Nomfundo.<br/>Format: Manuscript<br/>Publication Date 2012<br/>If the cap fits, 'like it' : a case study of two South African fashion brands facebook marketing strategyent://SD_ILS/0/SD_ILS:186562025-07-19T03:46:44Z2025-07-19T03:46:44Zby Arndt, Jasmine Star.<br/>Format: Manuscript<br/>Publication Date 2012<br/>eMarketing : the essential guide to digital marketingent://SD_ILS/0/SD_ILS:21272025-07-19T03:46:44Z2025-07-19T03:46:44Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2011<br/>Unmarketing : stop marketing. Start engaging.ent://SD_ILS/0/SD_ILS:96282025-07-19T03:46:44Z2025-07-19T03:46:44Zby Stratten, Scott.<br/>Format: Books<br/>Publication Date 2010<br/>Brand media strategy : integrated communications planning in the digital eraent://SD_ILS/0/SD_ILS:72242025-07-19T03:46:44Z2025-07-19T03:46:44Zby Young, Antony, 1964-<br/>Format: Books<br/>Publication Date 2010<br/>BrandDigital : simple ways top brands succeed in the digital worldent://SD_ILS/0/SD_ILS:116722025-07-19T03:46:44Z2025-07-19T03:46:44Zby Adamson, Allen P.<br/>Format: Books<br/>Publication Date 2009 2008<br/>EMarketing : the essential guide to online marketingent://SD_ILS/0/SD_ILS:81072025-07-19T03:46:44Z2025-07-19T03:46:44Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2008<br/>Integrated marketing communicationsent://SD_ILS/0/SD_ILS:156072025-07-19T03:46:44Z2025-07-19T03:46:44Zby Ouwersloot, Hans.<br/>Format: Books<br/>Publication Date 2008<br/>DigiMarketing : the essential guide to new media & digital marketingent://SD_ILS/0/SD_ILS:156772025-07-19T03:46:44Z2025-07-19T03:46:44Zby Wertime, Kent.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Online marketing : a customer-led approachent://SD_ILS/0/SD_ILS:2452025-07-19T03:46:44Z2025-07-19T03:46:44Zby Gay, Richard.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2007<br/>Marketing researchent://SD_ILS/0/SD_ILS:159582025-07-19T03:46:44Z2025-07-19T03:46:44Zby Aaker, David A.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-d.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Marketingent://SD_ILS/0/SD_ILS:5212025-07-19T03:46:44Z2025-07-19T03:46:44Zby Etzel, Michael J.<br/>Format: Electronic Resources<br/>Publication Date 2007<br/>The art of digital brandingent://SD_ILS/0/SD_ILS:33032025-07-19T03:46:44Z2025-07-19T03:46:44Zby Cocoran, Ian.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0713/2007011449.html">http://catdir.loc.gov/catdir/toc/ecip0713/2007011449.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-b.html">http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-d.html">http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Consumer generated media : blogging and its effect on advertising and consumer behaviour in South Africaent://SD_ILS/0/SD_ILS:187022025-07-19T03:46:44Z2025-07-19T03:46:44Zby James, Christopher.<br/>Format: Manuscript<br/>Publication Date 2006<br/>Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertisingent://SD_ILS/0/SD_ILS:101972025-07-19T03:46:44Z2025-07-19T03:46:44Zby Jaffe, Joseph, 1970-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html">http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Communities dominate brands : business and marketing challenges for the 21st centuryent://SD_ILS/0/SD_ILS:156792025-07-19T03:46:44Z2025-07-19T03:46:44Zby Ahonen, Tomi T.<br/>Format: Books<br/>Publication Date 2005<br/>Evaluating the internet as a brand contact point in the purchase decision-making process in the premium vehicle industryent://SD_ILS/0/SD_ILS:187032025-07-19T03:46:44Z2025-07-19T03:46:44Zby De Klerk, Linda.<br/>Format: Manuscript<br/>Publication Date 2005<br/>Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more!ent://SD_ILS/0/SD_ILS:156842025-07-19T03:46:44Z2025-07-19T03:46:44Zby Hahn, Fred E., 1925-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html">http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html">http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley038/2002192267.html">http://catdir.loc.gov/catdir/description/wiley038/2002192267.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Branding @ the digital ageent://SD_ILS/0/SD_ILS:166522025-07-19T03:46:44Z2025-07-19T03:46:44Zby Meyers, Herbert M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/hol051/2001036552.html">http://catdir.loc.gov/catdir/toc/hol051/2001036552.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/hol056/2001036552.html">http://catdir.loc.gov/catdir/bios/hol056/2001036552.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/hol052/2001036552.html">http://catdir.loc.gov/catdir/description/hol052/2001036552.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Electronic commerceent://SD_ILS/0/SD_ILS:198062025-07-19T03:46:44Z2025-07-19T03:46:44Zby Schneider, Gary P., 1952-<br/>Format: Books<br/>Publication Date 2001<br/>Marketing aesthetics : the strategic management of brands, identity, and imageent://SD_ILS/0/SD_ILS:164992025-07-19T03:46:44Z2025-07-19T03:46:44Zby Schmitt, Bernd.<br/>Sample text <a href="http://catdir.loc.gov/catdir/samples/simon031/97009426.html">http://catdir.loc.gov/catdir/samples/simon031/97009426.html</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0630/97009426-t.html">http://catdir.loc.gov/catdir/enhancements/fy0630/97009426-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/simon051/97009426.html">http://catdir.loc.gov/catdir/bios/simon051/97009426.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/simon033/97009426.html">http://catdir.loc.gov/catdir/description/simon033/97009426.html</a><br/>Format: Books<br/>Publication Date 1997<br/>Disruption : overturning conventions and shaking up the marketplaceent://SD_ILS/0/SD_ILS:143052025-07-19T03:46:44Z2025-07-19T03:46:44Zby Dru, Jean-Marie.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix05/96021256.html">http://catdir.loc.gov/catdir/toc/onix05/96021256.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/96021256.html">http://catdir.loc.gov/catdir/bios/wiley042/96021256.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley034/96021256.html">http://catdir.loc.gov/catdir/description/wiley034/96021256.html</a><br/>Format: Books<br/>Publication Date 1996<br/>