Search Results for Kommunikation. - Narrowed by: Advertising.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dKommunikation.$0026qf$003dSUBJECT$002509Subject$002509Advertising.$002509Advertising.$0026ps$003d300?dt=list2025-05-11T07:27:59ZIntegrated marketing communicationent://SD_ILS/0/SD_ILS:592292025-05-11T07:27:59Z2025-05-11T07:27:59Zby Mulder, D. (Dalmé)<br/>Format: Books<br/>Publication Date 2025<br/>Marketing communicationsent://SD_ILS/0/SD_ILS:573762025-05-11T07:27:59Z2025-05-11T07:27:59Zby Egan, John, 1952- author.<br/>Format: Books<br/>Publication Date 2023<br/>Strategic creativity : a business field guide to advertising, branding, and designent://SD_ILS/0/SD_ILS:575012025-05-11T07:27:59Z2025-05-11T07:27:59Zby Landa, Robin, author.<br/>Format: Books<br/>Publication Date 2022<br/>Principles of strategic communicationent://SD_ILS/0/SD_ILS:579012025-05-11T07:27:59Z2025-05-11T07:27:59Zby Holtzhausen, Derina Rhoda, author.<br/>Format: Books<br/>Publication Date 2021<br/>Integrated marketing communicationent://SD_ILS/0/SD_ILS:224542025-05-11T07:27:59Z2025-05-11T07:27:59Zby Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2019<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:550112025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951- author.<br/>Format: Books<br/>Publication Date 2018<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:226772025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2015<br/>The concise encyclopedia of communicationent://SD_ILS/0/SD_ILS:524292025-05-11T07:27:59Z2025-05-11T07:27:59Zby Donsbach, Wolfgang, 1949-<br/>Format: Books<br/>Publication Date 2015<br/>Marketing communicationsent://SD_ILS/0/SD_ILS:543432025-05-11T07:27:59Z2025-05-11T07:27:59Zby Egan, John, 1952- author.<br/>Format: Books<br/>Publication Date 2015<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:2242025-05-11T07:27:59Z2025-05-11T07:27:59Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2014<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:98002025-05-11T07:27:59Z2025-05-11T07:27:59Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2013<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3372025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2012<br/>Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve thement://SD_ILS/0/SD_ILS:10932025-05-11T07:27:59Z2025-05-11T07:27:59Zby Johnson, Michael, 1964-<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz375683208inh.htm">http://swbplus.bsz-bw.de/bsz375683208inh.htm</a><br/>Format: Books<br/>Publication Date 2012<br/>Advertising theoryent://SD_ILS/0/SD_ILS:485892025-05-11T07:27:59Z2025-05-11T07:27:59Zby Rodgers, Shelly.<br/>Format: Books<br/>Publication Date 2012<br/>Integrated advertising, promotion, and marketing communicationsent://SD_ILS/0/SD_ILS:451752025-05-11T07:27:59Z2025-05-11T07:27:59Zby Clow, Kenneth E.<br/>Format: Books<br/>Publication Date 2012<br/>Advertising : an integrated marketing communication perspectiveent://SD_ILS/0/SD_ILS:496992025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2012 2011<br/>Comparison of narrative advertising and mere product placingent://SD_ILS/0/SD_ILS:188962025-05-11T07:27:59Z2025-05-11T07:27:59Zby Van Vuuren, Mariken Jansen.<br/>Format: Manuscript<br/>Publication Date 2011<br/>Integrated marketing communication : a contemporary approachent://SD_ILS/0/SD_ILS:1492025-05-11T07:27:59Z2025-05-11T07:27:59Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2010<br/>Integrated marketing communications in advertising and promotionent://SD_ILS/0/SD_ILS:29202025-05-11T07:27:59Z2025-05-11T07:27:59Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2010<br/>Integrated advertising, promotion, and marketing communicationsent://SD_ILS/0/SD_ILS:228232025-05-11T07:27:59Z2025-05-11T07:27:59Zby Clow, Kenneth E.<br/>Format: Books<br/>Publication Date 2010<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3382025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0816/2008018250.html">http://catdir.loc.gov/catdir/toc/ecip0816/2008018250.html</a>
<a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2626837&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2626837&custom_att_2=simple_viewer</a><br/>Format: Books<br/>Publication Date 2009<br/>Advertising and promotion : an integrated marketing communication perspectiveent://SD_ILS/0/SD_ILS:413392025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2009<br/>Principles of advertising &amp; IMCent://SD_ILS/0/SD_ILS:349522025-05-11T07:27:59Z2025-05-11T07:27:59Zby Duncan, Tom (Thomas R.). Principles of advertising &amp; IMC. 2nd ed.<br/>Format: Books<br/>Publication Date 2008<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3342025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2007<br/>Integrated advertising, promotion, and marketing communicationsent://SD_ILS/0/SD_ILS:166272025-05-11T07:27:59Z2025-05-11T07:27:59Zby Clow, Kenneth E.<br/>Format: Books<br/>Publication Date 2007<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:315252025-05-11T07:27:59Z2025-05-11T07:27:59Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2007<br/>Advertising, promotion and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:97992025-05-11T07:27:59Z2025-05-11T07:27:59Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2006<br/>Guerrilla advertising : unconventional brand communicationent://SD_ILS/0/SD_ILS:157832025-05-11T07:27:59Z2025-05-11T07:27:59Zby Lucas, Gavin, 1975-<br/>Format: Books<br/>Publication Date 2006<br/>Advertising as multilingual communicationent://SD_ILS/0/SD_ILS:303782025-05-11T07:27:59Z2025-05-11T07:27:59Zby Kelly-Holmes, Helen, 1968-<br/>Contributor biographical information <a href="http://www.loc.gov/catdir/bios/hol051/2004054891.html">http://www.loc.gov/catdir/bios/hol051/2004054891.html</a>
Publisher description <a href="http://www.loc.gov/catdir/description/hol054/2004054891.html">http://www.loc.gov/catdir/description/hol054/2004054891.html</a>
Table of contents <a href="http://www.loc.gov/catdir/toc/hol052/2004054891.html">http://www.loc.gov/catdir/toc/hol052/2004054891.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Space race : an inside view of the future of communications planningent://SD_ILS/0/SD_ILS:320002025-05-11T07:27:59Z2025-05-11T07:27:59Zby Taylor, Jim.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0516/2005020004.html">http://www.loc.gov/catdir/toc/ecip0516/2005020004.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3272025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2004<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:198112025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2004<br/>Corporate communications : a 21st century primerent://SD_ILS/0/SD_ILS:205422025-05-11T07:27:59Z2025-05-11T07:27:59Zby Fernandez, Joseph, 1968-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html">http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html">http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Advertising, promotion & supplemental aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:2252025-05-11T07:27:59Z2025-05-11T07:27:59Zby Shimp, Terence A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Advertising and societies : global issuesent://SD_ILS/0/SD_ILS:283582025-05-11T07:27:59Z2025-05-11T07:27:59Zby Frith, Katherine Toland.<br/>Format: Books<br/>Publication Date 2003<br/>Integrated marketing communicationent://SD_ILS/0/SD_ILS:167972025-05-11T07:27:59Z2025-05-11T07:27:59Zby Bothma, Neels, 1959-<br/>Format: Books<br/>Publication Date 2003<br/>Integrated advertising, promotion, and marketing communicationent://SD_ILS/0/SD_ILS:248362025-05-11T07:27:59Z2025-05-11T07:27:59Zby Clow, Kenneth E.<br/>Format: Books<br/>Publication Date 2002 2001<br/>Beyond disruption : changing the rules in the marketplaceent://SD_ILS/0/SD_ILS:130062025-05-11T07:27:59Z2025-05-11T07:27:59Zby Dru, Jean-Marie.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html">http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html">http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html">http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3262025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2001<br/>Advertising promotion : supplemental aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:231562025-05-11T07:27:59Z2025-05-11T07:27:59Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2000<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3352025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 1998<br/>Advertising, promotion, and supplemental aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:2262025-05-11T07:27:59Z2025-05-11T07:27:59Zby Shimp, Terence A.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008057960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/96085295-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/96085295-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008057960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008057960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 1997<br/>Advertising communications & promotion managementent://SD_ILS/0/SD_ILS:3542025-05-11T07:27:59Z2025-05-11T07:27:59Zby Rossiter, John R.<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz061199036inh.htm">http://swbplus.bsz-bw.de/bsz061199036inh.htm</a><br/>Format: Regular print<br/>Publication Date 1997<br/>Introduction to communication. Course Book 7, Speech communication, public relations and advertisingent://SD_ILS/0/SD_ILS:138992025-05-11T07:27:59Z2025-05-11T07:27:59Zby Angelopoulo, G. C.<br/>Format: Books<br/>Publication Date 1996<br/>International advertising : communicating across culturesent://SD_ILS/0/SD_ILS:94612025-05-11T07:27:59Z2025-05-11T07:27:59Zby Mueller, Barbara, 1958-<br/>Format: Books<br/>Publication Date 1996<br/>Introduction to advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:206392025-05-11T07:27:59Z2025-05-11T07:27:59Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 1995<br/>Communication in the Third World : seizing advertising opportunities in the 1990sent://SD_ILS/0/SD_ILS:156192025-05-11T07:27:59Z2025-05-11T07:27:59Zby Green, Nick.<br/>Format: Books<br/>Publication Date 1990<br/>