Search Results for Leadership -- Africa. - Narrowed by: ManuscriptSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dLeadership$002b--$002bAfrica.$0026qf$003dFORMAT$002509Format$002509MS$002509Manuscript$0026ps$003d300?dt=list2025-10-08T04:24:40ZThe country of origin effect on Proudly South African FMCG productsent://SD_ILS/0/SD_ILS:196052025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mitchell, Shane Darryn.<br/>Format: Manuscript<br/>Publication Date 2025 2024 2023 2022 2021<br/>Celebrity endorsement as a persuasive technique for advertisers in South Africaent://SD_ILS/0/SD_ILS:196192025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mavimbela, Mapula.<br/>Format: Manuscript<br/>Publication Date 2025 2024 2023 2022 2021<br/>Queer marginality and planning for brand resonance : a qualitative critique of the South African advertising industryent://SD_ILS/0/SD_ILS:578562025-10-08T04:24:40Z2025-10-08T04:24:40Zby Dziba, Khangelani.<br/>Format: Manuscript<br/>Publication Date 2021<br/>A qualitative research study exploring the impact of Puma's celebrity endorsement deals on their brand equity in a South African sportswear industry contextent://SD_ILS/0/SD_ILS:210942025-10-08T04:24:40Z2025-10-08T04:24:40Zby Di Bartolo, Marianna<br/>Format: Manuscript<br/>Publication Date 2016<br/>Female consumer perception towards brands that perpetuate female stereotypes and those that do not : case study in the South African contextent://SD_ILS/0/SD_ILS:196262025-10-08T04:24:40Z2025-10-08T04:24:40Zby Botha, Carmen.<br/>Format: Manuscript<br/>Publication Date 2016<br/>Diaspora marketing as a strategic imperative in competitive identity : exploring the role of South African expatriates in nation brandingent://SD_ILS/0/SD_ILS:190072025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mzimba, Lungiswa.<br/>Format: Manuscript<br/>Publication Date 2016<br/>Social media, brand image and Statistics South Africa : an exploration of Twitter's role in enhancing a government department's brand imageent://SD_ILS/0/SD_ILS:190942025-10-08T04:24:40Z2025-10-08T04:24:40Zby Botha, Levina J.<br/>Format: Manuscript<br/>Publication Date 2016<br/>An investigation into the current usage of brand equity models in the South African animal feed sector, with recommendations for an appropriate modelent://SD_ILS/0/SD_ILS:190992025-10-08T04:24:40Z2025-10-08T04:24:40Zby Allen, Jessica.<br/>Format: Manuscript<br/>Publication Date 2016<br/>A study of female consumer attitudes towards celebrity endorsement of cosmetic products within brand equity in South Africaent://SD_ILS/0/SD_ILS:191092025-10-08T04:24:40Z2025-10-08T04:24:40Zby Nyembe, Jacqueline.<br/>Format: Manuscript<br/>Publication Date 2016<br/>How are tattoos, as a tool to create a personal brand, perceived by South Africans when encountered in the corporate world? : a collective case study on South African perspectivesent://SD_ILS/0/SD_ILS:192802025-10-08T04:24:40Z2025-10-08T04:24:40Zby Pieterse, Josslyn.<br/>Format: Manuscript<br/>Publication Date 2016<br/>The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumers' brand perceptionsent://SD_ILS/0/SD_ILS:192832025-10-08T04:24:40Z2025-10-08T04:24:40Zby Basson, Hanneke.<br/>Format: Manuscript<br/>Publication Date 2016<br/>An exploration of Discovery as a brand and its effectiveness on South African's wellness behaviourent://SD_ILS/0/SD_ILS:192852025-10-08T04:24:40Z2025-10-08T04:24:40Zby Breganski, Carla.<br/>Format: Manuscript<br/>Publication Date 2016<br/>Examining digital communication platforms in creating brand equity in the South African pharmaceutical industryent://SD_ILS/0/SD_ILS:194002025-10-08T04:24:40Z2025-10-08T04:24:40Zby Rankhododo, Tondani.<br/>Format: Manuscript<br/>Publication Date 2016<br/>The effects of internal branding on medical representative in leading pharmaceutical company in South Africaent://SD_ILS/0/SD_ILS:194012025-10-08T04:24:40Z2025-10-08T04:24:40Zby Nxumalo, Bongiwe Samukelisiwe.<br/>Format: Manuscript<br/>Publication Date 2016<br/>An exploratory study of how a select group of successful SMEs use social commerce to grow their business in South Africaent://SD_ILS/0/SD_ILS:194102025-10-08T04:24:40Z2025-10-08T04:24:40Zby Kumalo, Lerato Thuthuka.<br/>Format: Manuscript<br/>Publication Date 2016<br/>Is brand South Africa creating a positive rainbow nation for our millennialsent://SD_ILS/0/SD_ILS:194122025-10-08T04:24:40Z2025-10-08T04:24:40Zby Van Breda, Demi Lauren.<br/>Format: Manuscript<br/>Publication Date 2016<br/>Shopper marketing in South Africaent://SD_ILS/0/SD_ILS:194132025-10-08T04:24:40Z2025-10-08T04:24:40Zby Purdy, Carolyn.<br/>Format: Manuscript<br/>Publication Date 2016<br/>An investigation of brand names as product names in the South African contextent://SD_ILS/0/SD_ILS:190492025-10-08T04:24:40Z2025-10-08T04:24:40Zby Gape, Kenaleone.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Political jamming : challenging hegemonic power-constellations in South Africa from a branding perspectiveent://SD_ILS/0/SD_ILS:190702025-10-08T04:24:40Z2025-10-08T04:24:40Zby Prinsloo, Megan.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Selling South Africa : the use of South Africa in commercial brands' marketing efforts, national pride and the nation brand : a case studyent://SD_ILS/0/SD_ILS:190882025-10-08T04:24:40Z2025-10-08T04:24:40Zby Rodriques, Shannon.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Social enterprise brands within a South African contextent://SD_ILS/0/SD_ILS:190912025-10-08T04:24:40Z2025-10-08T04:24:40Zby Kruger, Japie.<br/>Format: Manuscript<br/>Publication Date 2015<br/>A study of brand memorability and engagement at the South African music festival Oppikoppient://SD_ILS/0/SD_ILS:191082025-10-08T04:24:40Z2025-10-08T04:24:40Zby Agar, Gareth.<br/>Format: Manuscript<br/>Publication Date 2015<br/>To analyse awareness of the Clarks female brogues among black female professionals in South Africa, within the framework of Aaker's brand identity modelent://SD_ILS/0/SD_ILS:191122025-10-08T04:24:40Z2025-10-08T04:24:40Zby Megale, Busi.<br/>Format: Manuscript<br/>Publication Date 2015<br/>What is the South African 'hipster' tribe really?ent://SD_ILS/0/SD_ILS:191142025-10-08T04:24:40Z2025-10-08T04:24:40Zby Cabeleira, Stacey.<br/>Format: Manuscript<br/>Publication Date 2015<br/>A descriptive analysis into the link between counterfeit goods with the luxury goods industry, and how they influence original brand reputation within a South African contextent://SD_ILS/0/SD_ILS:191242025-10-08T04:24:40Z2025-10-08T04:24:40Zby Markram, Janine.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The art of online art marketing : consumer dynamics in online art purchasing : a South African 'gallerist' perspectiveent://SD_ILS/0/SD_ILS:191662025-10-08T04:24:40Z2025-10-08T04:24:40Zby Bester, Karle Marcell.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Branding is a science, loyalty is an art : determining the factors that motivates [sic] two of South Africa's Afrikaans women's magazines' readers to stay loyal to the magazine as a brandent://SD_ILS/0/SD_ILS:193432025-10-08T04:24:40Z2025-10-08T04:24:40Zby Van Zyl, Lezje Eulize.<br/>Format: Manuscript<br/>Publication Date 2015<br/>BrandU : an investigation into how South African millenials [sic] relate to marketing endorsement strategies in favour of social media brand influencers, as well as brand influencer focused campaigns : case study: Woolworths' "Style By SA" campaignent://SD_ILS/0/SD_ILS:193462025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mona, Azola.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Dress to impress : an investigation into the role of the selfie and the vlog in the personal brand building of female South African micro celebritiesent://SD_ILS/0/SD_ILS:193482025-10-08T04:24:40Z2025-10-08T04:24:40Zby Jordan, Dianne.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The influence of sustainability on brand strategy : a qualitative case study of Old Mutual South Africaent://SD_ILS/0/SD_ILS:193552025-10-08T04:24:40Z2025-10-08T04:24:40Zby Arendse, Melody.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Investigating the relationship between local and international consumers of sustainable handicraft brands within the context of city branding : Cape Town, South Africaent://SD_ILS/0/SD_ILS:193562025-10-08T04:24:40Z2025-10-08T04:24:40Zby De Beer, Sarah Ann.<br/>Format: Manuscript<br/>Publication Date 2015<br/>An investigation into American Apparel's identying [sic] as a socially conscious fashion brand and how this can be replicated in South Africaent://SD_ILS/0/SD_ILS:193572025-10-08T04:24:40Z2025-10-08T04:24:40Zby Matshitse, Naledi Ayanda.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Jungle fever : an investigation of the generational perceptions of interracial relationships in South Africa and how these relationships are portrayed in South African cinema vs the reality of these relationshipsent://SD_ILS/0/SD_ILS:193592025-10-08T04:24:40Z2025-10-08T04:24:40Zby Granger, Vanessa.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Natural hair : understanding the degree of influence African-American media images have on black South African women and how these influences alter the perception of natural hair and beauty as a wholeent://SD_ILS/0/SD_ILS:193662025-10-08T04:24:40Z2025-10-08T04:24:40Zby Rosada, Nadjanara.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The role of humour in South African advertising in addressing potentially serious political, cultural and social issuesent://SD_ILS/0/SD_ILS:193752025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mahlangu, Thulani.<br/>Format: Manuscript<br/>Publication Date 2015<br/>To establish how brand loyalty can be created and sustained within South African online stores Spree, Superbalist and Zando, based on the Constantinides Web experience theoryent://SD_ILS/0/SD_ILS:193812025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mostert, Marike.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Twitter as a tool for revolution : a study into how social movement organisations in South African universities use social media as a means of brandingent://SD_ILS/0/SD_ILS:193832025-10-08T04:24:40Z2025-10-08T04:24:40Zby Van Wyk, Shannon Roxanne.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africaent://SD_ILS/0/SD_ILS:193842025-10-08T04:24:40Z2025-10-08T04:24:40Zby Shier, James.<br/>Format: Manuscript<br/>Publication Date 2015<br/>We talk, you listen is over : exploring the impact of social media on public relations professionals in South Africa : case study on Sprout Boutique Agency in Cape Townent://SD_ILS/0/SD_ILS:193852025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mokibe, Sharon Duduetsang.<br/>Format: Manuscript<br/>Publication Date 2015<br/>An investigation of the level of reputational impact that Nike's sponsorship of Oscar Pistorius has had on its primary target audience of athletes in South Africaent://SD_ILS/0/SD_ILS:195662025-10-08T04:24:40Z2025-10-08T04:24:40Zby Glowacki, Matthew.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Can FNB's recent success in customer service be applied in Vodacom South Africa?ent://SD_ILS/0/SD_ILS:189732025-10-08T04:24:40Z2025-10-08T04:24:40Zby Oberholzer, Mauritz.<br/>Format: Manuscript<br/>Publication Date 2014<br/>South African political parties, manifestos and branding : an explorative studyent://SD_ILS/0/SD_ILS:191062025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mpete, Itumeleng.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Why should South African charity organisations invest in social media branding through the platform Facebook to increase flow of donations and overall fundraisingent://SD_ILS/0/SD_ILS:191162025-10-08T04:24:40Z2025-10-08T04:24:40Zby Gilburt, Grace.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Branding of handmade products like Ana Luisa Footwear in the South African handmade industryent://SD_ILS/0/SD_ILS:192412025-10-08T04:24:40Z2025-10-08T04:24:40Zby Husfeld, Marelie.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The strategy behind digital branded entertainment and real world interaction : a study to assist digital strategy in South Africaent://SD_ILS/0/SD_ILS:192472025-10-08T04:24:40Z2025-10-08T04:24:40Zby Aucamp, Jacques.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Blogging : an explorative study on the culture of fashion & lifestyle blogging in South Africaent://SD_ILS/0/SD_ILS:192282025-10-08T04:24:40Z2025-10-08T04:24:40Zby Modisane, Tshepang.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Exploring the development of Mercury1's human brand theory and the relevance of an alternate brand building approach within the South African industryent://SD_ILS/0/SD_ILS:192312025-10-08T04:24:40Z2025-10-08T04:24:40Zby Goddard, Roxy.<br/>Format: Manuscript<br/>Publication Date 2014<br/>An investigation on establishing and developing a new brand within the South African jewellery industryent://SD_ILS/0/SD_ILS:192322025-10-08T04:24:40Z2025-10-08T04:24:40Zby Fockema, Ronel<br/>Format: Manuscript<br/>Publication Date 2014<br/>Food labelling in South Africa : the effects of consumer understanding on consumer loyalty towards credence claimsent://SD_ILS/0/SD_ILS:192362025-10-08T04:24:40Z2025-10-08T04:24:40Zby Neil, Hannah Jade.<br/>Format: Manuscript<br/>Publication Date 2014<br/>How do celebrity brands like Beyonce influence the lifestyle of young female adults between the ages 18-24 in South Africa? : case study on 6 young female beehives between the age 18-24 from South Africa, Cape Townent://SD_ILS/0/SD_ILS:192462025-10-08T04:24:40Z2025-10-08T04:24:40Zby Siwela, Sonwabise.<br/>Format: Manuscript<br/>Publication Date 2014<br/>What is on the bottle : a study into key visual elements of South African wine label design and packagingent://SD_ILS/0/SD_ILS:192492025-10-08T04:24:40Z2025-10-08T04:24:40Zby Slabber, Marthinus.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The use of gamification as a marketing communication tool to engage with South African millenialsent://SD_ILS/0/SD_ILS:192512025-10-08T04:24:40Z2025-10-08T04:24:40Zby Racitti, Riccardo.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The retail environment : determining the effectiveness as the in-store cues that will lead to successful utilisation of in-store promoters in the South African retail environmentent://SD_ILS/0/SD_ILS:192572025-10-08T04:24:40Z2025-10-08T04:24:40Zby Veldsman, Lounette.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industryent://SD_ILS/0/SD_ILS:192592025-10-08T04:24:40Z2025-10-08T04:24:40Zby Burger, Wouter.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Pep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyaltyent://SD_ILS/0/SD_ILS:192602025-10-08T04:24:40Z2025-10-08T04:24:40Zby Odendaal, Jeanne.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Underwear on the burning line : an exploratory study of how the global trend of environmental sustainability influences the textile disposal behaviour of young South African women living in suburban Johannesburgent://SD_ILS/0/SD_ILS:194922025-10-08T04:24:40Z2025-10-08T04:24:40Zby Taeli, Basetsana.<br/>Format: Manuscript<br/>Publication Date 2014<br/>An investigation of the online presence of selected Premier Soccer League (PSL) clubs in South Africaent://SD_ILS/0/SD_ILS:195002025-10-08T04:24:40Z2025-10-08T04:24:40Zby Chuma, Diniso.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The effect of a human centered design philosophy on brand loyalty withing the automotive industry : a case study of Volvo cars, South Africaent://SD_ILS/0/SD_ILS:195082025-10-08T04:24:40Z2025-10-08T04:24:40Zby Maohapeloa, Joshuoa Pulumo.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Building powerful South African brands through sensory brandingent://SD_ILS/0/SD_ILS:195112025-10-08T04:24:40Z2025-10-08T04:24:40Zby Swift, Monique.<br/>Format: Manuscript<br/>Publication Date 2014<br/>South Africa's political economy : the brand state of our nationent://SD_ILS/0/SD_ILS:195152025-10-08T04:24:40Z2025-10-08T04:24:40Zby Gunkel-Keuler, Leigh.<br/>Format: Manuscript<br/>Publication Date 2014<br/>An exploratory case study on how international make-up brands utilize black international celebrity endorsements, in their brand communications strategies when marketing to black female South African consumersent://SD_ILS/0/SD_ILS:191812025-10-08T04:24:40Z2025-10-08T04:24:40Zby Metele, Chwayita.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Exploring the principles of Green and Healthy branding and measuring their real-world implications within a South African contextent://SD_ILS/0/SD_ILS:191942025-10-08T04:24:40Z2025-10-08T04:24:40Zby Courly, Tom.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Online retail and the mobile phone in South Africaent://SD_ILS/0/SD_ILS:191962025-10-08T04:24:40Z2025-10-08T04:24:40Zby Sherman, Nikki.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Exploring the influence of children's food and beverage mascot, Coco the Monkey, as perceived by parents and children within South Africaent://SD_ILS/0/SD_ILS:191982025-10-08T04:24:40Z2025-10-08T04:24:40Zby Schutte, Amber Leigh.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Queenbees and wannabes : an exploratory person brand study on the extent to which the emerging black female middle class of South Africa will go to align their brand identity with the brand identity of their celebrity role modelent://SD_ILS/0/SD_ILS:192022025-10-08T04:24:40Z2025-10-08T04:24:40Zby Molwantwa, Ofentse Sandra.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Putting the window back on display : innovation in South African window displayent://SD_ILS/0/SD_ILS:191762025-10-08T04:24:40Z2025-10-08T04:24:40Zby Schenk, Mariken.<br/>Format: Manuscript<br/>Publication Date 2013<br/>The South African blogosphere : a youth consumer driven communityent://SD_ILS/0/SD_ILS:191792025-10-08T04:24:40Z2025-10-08T04:24:40Zby Butterworth, Ashleigh.<br/>Format: Manuscript<br/>Publication Date 2013<br/>David and Goliath : a study of the South African domestic airline business from a brand health perspectiveent://SD_ILS/0/SD_ILS:191832025-10-08T04:24:40Z2025-10-08T04:24:40Zby Deane, Alistair.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Exploring the opportunities and challenges faced by value-criven South African brands in adopting hemp as a means to deliver more sustainable products and servicesent://SD_ILS/0/SD_ILS:191992025-10-08T04:24:40Z2025-10-08T04:24:40Zby Coetsee Christiaan.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Has online banner advertising lost its message, meaning and purpose in the eyes of South African consumersent://SD_ILS/0/SD_ILS:191752025-10-08T04:24:40Z2025-10-08T04:24:40Zby Marais, Liezel.<br/>Format: Manuscript<br/>Publication Date 2013<br/>The discourse of African Renaissance in contemporary advertisingent://SD_ILS/0/SD_ILS:195542025-10-08T04:24:40Z2025-10-08T04:24:40Zby Qwabe, Bafana.<br/>Format: Manuscript<br/>Publication Date 2010<br/>Lobotomising Luouis Vuitton : counterfeit fashion consumption in South Africaent://SD_ILS/0/SD_ILS:195622025-10-08T04:24:40Z2025-10-08T04:24:40Zby Varoli, Steffi.<br/>Format: Manuscript<br/>Publication Date 2010<br/>In what way is the South African government's transformation policy affecting the Springbok brand?ent://SD_ILS/0/SD_ILS:192922025-10-08T04:24:40Z2025-10-08T04:24:40Zby Basson, Jessica.<br/>Format: Manuscript<br/>Publication Date 2008<br/>Portrayal of African female hair in media : beauty packaged hairstyleent://SD_ILS/0/SD_ILS:192972025-10-08T04:24:40Z2025-10-08T04:24:40Zby Guga, Khanyisa.<br/>Format: Manuscript<br/>Publication Date 2008<br/>The liquid chefs experience : the role of internal communication and the employee in building a successful brand in the South African industryent://SD_ILS/0/SD_ILS:192982025-10-08T04:24:40Z2025-10-08T04:24:40Zby Becker, Daniel Cameron.<br/>Format: Manuscript<br/>Publication Date 2008<br/>The relevance and use of the five senses in South African grocery retail stores : a Martin Lindstrom 'Brand Sense' approachent://SD_ILS/0/SD_ILS:193012025-10-08T04:24:40Z2025-10-08T04:24:40Zby Japhet, Antoinette.<br/>Format: Manuscript<br/>Publication Date 2008<br/>Afrikaans television brands are fostering and rejuvenating Afrikaans cultural identity in contemporary South Africaent://SD_ILS/0/SD_ILS:195192025-10-08T04:24:40Z2025-10-08T04:24:40Zby Pfuhl, Greg.<br/>Format: Manuscript<br/>Publication Date 2008<br/>Segmenting the South African micro enterprise finance market for the purpose of entry by a commercial bank brand, using ABSA micro interprise finance as a primary studyent://SD_ILS/0/SD_ILS:195292025-10-08T04:24:40Z2025-10-08T04:24:40Zby Johnson, Erica.<br/>Format: Manuscript<br/>Publication Date 2008<br/>Applying a global brand strategy is relevant to Africa : a discourse in global branding and an original case study of how iBurst launched its brand in Ghanaent://SD_ILS/0/SD_ILS:195312025-10-08T04:24:40Z2025-10-08T04:24:40Zby Woolf, Sara.<br/>Format: Manuscript<br/>Publication Date 2008<br/>'Race', brand communications and South Africa : a critical reviewent://SD_ILS/0/SD_ILS:195332025-10-08T04:24:40Z2025-10-08T04:24:40Zby Hellriegel, Candice.<br/>Format: Manuscript<br/>Publication Date 2008<br/>Branding and sponsorship in the South African music industry : branding artists through artist managementent://SD_ILS/0/SD_ILS:195342025-10-08T04:24:40Z2025-10-08T04:24:40Zby Soga, Pumza.<br/>Format: Manuscript<br/>Publication Date 2008<br/>How post-apartheid South African national identity is inherently constructed in typography at Constitutional Hillent://SD_ILS/0/SD_ILS:195392025-10-08T04:24:40Z2025-10-08T04:24:40Zby Stroh, Tanya.<br/>Format: Manuscript<br/>Publication Date 2008<br/>The effects of heritage, memory, and identity in brand South Africaent://SD_ILS/0/SD_ILS:195482025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mantshontsho, Mzukona Mzimasi.<br/>Format: Manuscript<br/>Publication Date 2008<br/>Marketing alternative rock music with branding : a South African perspectiveent://SD_ILS/0/SD_ILS:194222025-10-08T04:24:40Z2025-10-08T04:24:40Zby Kritizinger, Jake.<br/>Format: Manuscript<br/>Publication Date 2007<br/>The perceptions of the brand voodoo within the South African youth marketent://SD_ILS/0/SD_ILS:194242025-10-08T04:24:40Z2025-10-08T04:24:40Zby Bates, Laura.<br/>Format: Manuscript<br/>Publication Date 2007<br/>The impact of AMA-Pantsula youth subculture to brands, and South African township youth as a wholeent://SD_ILS/0/SD_ILS:194262025-10-08T04:24:40Z2025-10-08T04:24:40Zby Lehobye, Thabang.<br/>Format: Manuscript<br/>Publication Date 2007<br/>Below the line brand intergration will increase sales and customer loyalty : Subaru South Africa as a case studyent://SD_ILS/0/SD_ILS:194272025-10-08T04:24:40Z2025-10-08T04:24:40Zby Rifkind, Daniel.<br/>Format: Manuscript<br/>Publication Date 2007<br/>Is the South African music industry collectively performing as a local and international support base for emerging South African African artists?ent://SD_ILS/0/SD_ILS:194552025-10-08T04:24:40Z2025-10-08T04:24:40Zby Govind, Kishan.<br/>Format: Manuscript<br/>Publication Date 2007<br/>What role television media plays in influencing children ages 6-12 years within the fast food industry in Europe, the US, Australia, and South Africaent://SD_ILS/0/SD_ILS:194572025-10-08T04:24:40Z2025-10-08T04:24:40Zby Zhou, Amanda.<br/>Format: Manuscript<br/>Publication Date 2007<br/>An inventory into a South African celebrity versus an American or international celebrity : a discussion on personal branding actualisationent://SD_ILS/0/SD_ILS:194602025-10-08T04:24:40Z2025-10-08T04:24:40Zby Thethe, Monabisi.<br/>Format: Manuscript<br/>Publication Date 2007<br/>Multicultural brand communication : a look at the South African 'diamond' marketsent://SD_ILS/0/SD_ILS:194622025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mwamwetta, Monna.<br/>Format: Manuscript<br/>Publication Date 2007<br/>An investigation into the lack of targeted online advertising to lower income markets in South Africaent://SD_ILS/0/SD_ILS:195642025-10-08T04:24:40Z2025-10-08T04:24:40Zby Alter, Gidon Hillel.<br/>Format: Manuscript<br/>Publication Date 2006<br/>My culture kicks : a critical analysis of the relationship between sneaker corporations and South African urban youth subculturesent://SD_ILS/0/SD_ILS:195882025-10-08T04:24:40Z2025-10-08T04:24:40Zby Mogashane, Masego.<br/>Format: Manuscript<br/>Publication Date 2006<br/>An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviourent://SD_ILS/0/SD_ILS:194772025-10-08T04:24:40Z2025-10-08T04:24:40Zby Jones, Samantha.<br/>Format: Manuscript<br/>Publication Date 2005<br/>Building brand equity : has stereotyping of black women in advertising helped build brand equity in South Africaent://SD_ILS/0/SD_ILS:194912025-10-08T04:24:40Z2025-10-08T04:24:40Zby Bonus, Michael.<br/>Format: Manuscript<br/>Publication Date 2005<br/>Deregulation of the oil industry in South Africa and its impact to South Africa's businessent://SD_ILS/0/SD_ILS:195652025-10-08T04:24:40Z2025-10-08T04:24:40Zby Ndlovu, Bheki Shadrack.<br/>Format: Manuscript<br/>Publication Date 2000<br/>