Search Results for MARKETING. - Narrowed by: RC Pretoria CBDSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMARKETING.$0026qf$003dLIBRARY$002509Library$0025091$00253ARCPTA$002509RC$002bPretoria$002bCBD$0026ps$003d300?dt=list2025-12-03T15:25:03ZInternational marketingent://SD_ILS/0/SD_ILS:165542025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cateora, Philip R.<br/>Format: Electronic Resources<br/>Publication Date 2005<br/>International marketingent://SD_ILS/0/SD_ILS:130592025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cateora, Philip R.<br/>Format: Books<br/>Publication Date 2002<br/>International marketingent://SD_ILS/0/SD_ILS:180482025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cateora, Philip R.<br/>Format: Books<br/>Publication Date 1996<br/>Email Marketingent://SD_ILS/0/SD_ILS:591782025-12-03T15:25:03Z2025-12-03T15:25:03Zby Bester, Petri.<br/>Format: Books<br/>Publication Date 2024<br/>Marketing research.ent://SD_ILS/0/SD_ILS:562242025-12-03T15:25:03Z2025-12-03T15:25:03Zby Wiid, JA.<br/>Format: Books<br/>Publication Date 2021<br/>Marketing researchent://SD_ILS/0/SD_ILS:178132025-12-03T15:25:03Z2025-12-03T15:25:03Zby Wiid, Jan.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1172030&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1172030&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2015<br/>Marketing researchent://SD_ILS/0/SD_ILS:164072025-12-03T15:25:03Z2025-12-03T15:25:03Zby Wiid, Jan.<br/>Format: Books<br/>Publication Date 2013<br/>Marketing researchent://SD_ILS/0/SD_ILS:159182025-12-03T15:25:03Z2025-12-03T15:25:03Zby Wiid, Jan.<br/>Format: Books<br/>Publication Date 2009<br/>Marketing managementent://SD_ILS/0/SD_ILS:219202025-12-03T15:25:03Z2025-12-03T15:25:03Zby Marshall, Greg W.<br/>Format: Books<br/>Publication Date 2015<br/>International marketingent://SD_ILS/0/SD_ILS:902025-12-03T15:25:03Z2025-12-03T15:25:03Zby Bothma, Cornelius (DE-601)602081548<br/>Inhaltsverzeichnis <a href="http://www.gbv.de/dms/zbw/667182799.pdf">http://www.gbv.de/dms/zbw/667182799.pdf</a><br/>Format: Books<br/>Publication Date 2011<br/>Marketing researchent://SD_ILS/0/SD_ILS:159172025-12-03T15:25:03Z2025-12-03T15:25:03Zby Berndt, A. (Adele), 1966-<br/>Format: Books<br/>Publication Date 2011<br/>Marketing researchent://SD_ILS/0/SD_ILS:159582025-12-03T15:25:03Z2025-12-03T15:25:03Zby Aaker, David A.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-d.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>International marketingent://SD_ILS/0/SD_ILS:166912025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cateora, Philip R.<br/><a href="http://www.mhhe.com/cateora13e">Digital material</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html">http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html">http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Applied strategic marketingent://SD_ILS/0/SD_ILS:15432025-12-03T15:25:03Z2025-12-03T15:25:03Zby Jooste, C. J. (Christiaan Johannes), 1947-<br/>Format: Books<br/>Publication Date 2009<br/>Marketing planning & strategyent://SD_ILS/0/SD_ILS:138422025-12-03T15:25:03Z2025-12-03T15:25:03Zby Jain, Subhash C., 1942-<br/>Format: Books<br/>Publication Date 1999<br/>Integrated marketing communicationent://SD_ILS/0/SD_ILS:167972025-12-03T15:25:03Z2025-12-03T15:25:03Zby Bothma, Neels, 1959-<br/>Format: Books<br/>Publication Date 2003<br/>Exploring marketing researchent://SD_ILS/0/SD_ILS:153672025-12-03T15:25:03Z2025-12-03T15:25:03Zby Zikmund, William G.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-d.html</a>
Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-t.html</a><br/>Format: Books<br/>Publication Date 2000<br/>Principles of marketingent://SD_ILS/0/SD_ILS:578522025-12-03T15:25:03Z2025-12-03T15:25:03Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2024<br/>Principles of marketingent://SD_ILS/0/SD_ILS:560592025-12-03T15:25:03Z2025-12-03T15:25:03Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2021<br/>Introduction to marketingent://SD_ILS/0/SD_ILS:20052025-12-03T15:25:03Z2025-12-03T15:25:03Zby Strydom, Johan.<br/>Format: Books<br/>Publication Date 2011<br/>Principles of marketingent://SD_ILS/0/SD_ILS:163902025-12-03T15:25:03Z2025-12-03T15:25:03Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Principles of marketingent://SD_ILS/0/SD_ILS:159022025-12-03T15:25:03Z2025-12-03T15:25:03Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2008<br/>Integrated marketing communicationsent://SD_ILS/0/SD_ILS:156072025-12-03T15:25:03Z2025-12-03T15:25:03Zby Ouwersloot, Hans.<br/>Format: Books<br/>Publication Date 2008<br/>Marketing for tourisment://SD_ILS/0/SD_ILS:21032025-12-03T15:25:03Z2025-12-03T15:25:03Zby Holloway, J. Christopher.<br/>Format: Books<br/>Publication Date 2004<br/>Essentials of marketingent://SD_ILS/0/SD_ILS:117592025-12-03T15:25:03Z2025-12-03T15:25:03Zby Brink, Annekie.<br/>Format: Books<br/>Publication Date 2004<br/>Principles of marketingent://SD_ILS/0/SD_ILS:116562025-12-03T15:25:03Z2025-12-03T15:25:03Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2004<br/>Marketing for entrepreneursent://SD_ILS/0/SD_ILS:1692025-12-03T15:25:03Z2025-12-03T15:25:03Zby Machado, Ricardo.<br/>Format: Books<br/>Publication Date 2002<br/>Global marketing strategiesent://SD_ILS/0/SD_ILS:167492025-12-03T15:25:03Z2025-12-03T15:25:03Zby Jeannet, Jean-Pierre.<br/>Table of contents <a href="http://lcweb.loc.gov/catdir/toc/97-72494.html">http://lcweb.loc.gov/catdir/toc/97-72494.html</a><br/>Format: Books<br/>Publication Date 1998<br/>Marketing management workbookent://SD_ILS/0/SD_ILS:136002025-12-03T15:25:03Z2025-12-03T15:25:03Zby Jooste, C. J.<br/>Format: Books<br/>Publication Date 1996<br/>Integrated marketing communicationent://SD_ILS/0/SD_ILS:224542025-12-03T15:25:03Z2025-12-03T15:25:03Zby Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2019<br/>Marketing : fresh perspectivesent://SD_ILS/0/SD_ILS:74452025-12-03T15:25:03Z2025-12-03T15:25:03Zby Klopper, H. B., 1974-<br/>Format: Books<br/>Publication Date 2006<br/>Social media marketingent://SD_ILS/0/SD_ILS:3612025-12-03T15:25:03Z2025-12-03T15:25:03Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2014<br/>Applied strategic marketingent://SD_ILS/0/SD_ILS:20772025-12-03T15:25:03Z2025-12-03T15:25:03Zby Jooste, C. J. (Christiaan Johannes), 1947-<br/>Format: Books<br/>Publication Date 2012<br/>Marketing success storiesent://SD_ILS/0/SD_ILS:126782025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cant, M. C. (Michael Colin), 1957-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014918065&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014918065&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2005<br/>Applied strategic marketingent://SD_ILS/0/SD_ILS:159412025-12-03T15:25:03Z2025-12-03T15:25:03Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2005<br/>Marketing South African tourisment://SD_ILS/0/SD_ILS:115712025-12-03T15:25:03Z2025-12-03T15:25:03Zby George, Richard.<br/>Format: Books<br/>Publication Date 2004<br/>BUSINESS-TO-BUSINESS MARKETING.ent://SD_ILS/0/SD_ILS:560572025-12-03T15:25:03Z2025-12-03T15:25:03Zby Makhitha, KM.<br/>Format: Books<br/>Publication Date 2020<br/>Business-to-business marketingent://SD_ILS/0/SD_ILS:591972025-12-03T15:25:03Z2025-12-03T15:25:03Zby Makhitha, K. M.<br/>Format: Books<br/>Publication Date 2025<br/>Business-to-business marketingent://SD_ILS/0/SD_ILS:222912025-12-03T15:25:03Z2025-12-03T15:25:03Zby Makhitha, K. M.<br/>Format: Books<br/>Publication Date 2016<br/>Hospitality and travel marketingent://SD_ILS/0/SD_ILS:22582025-12-03T15:25:03Z2025-12-03T15:25:03Zby Morrison, Alastair M.<br/>Format: Books<br/>Publication Date 2010<br/>Hospitality and travel marketingent://SD_ILS/0/SD_ILS:127532025-12-03T15:25:03Z2025-12-03T15:25:03Zby Morrison, Alastair M.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html</a>
Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html</a><br/>Format: Books<br/>Publication Date 2002<br/>The successful marketing planent://SD_ILS/0/SD_ILS:169422025-12-03T15:25:03Z2025-12-03T15:25:03Zby Hiebing, Roman G.<br/>Format: Books<br/>Publication Date 2000<br/>Financial aspects of marketingent://SD_ILS/0/SD_ILS:159762025-12-03T15:25:03Z2025-12-03T15:25:03Zby Schmidt, Ruth A.<br/>Format: Books<br/>Publication Date 1996<br/>Marketing your small businessent://SD_ILS/0/SD_ILS:104392025-12-03T15:25:03Z2025-12-03T15:25:03Zby Sherriff, Neville, 1950-<br/>Format: Books<br/>Publication Date 1995<br/>Contemporary cases in southern African marketingent://SD_ILS/0/SD_ILS:10352025-12-03T15:25:03Z2025-12-03T15:25:03Zby Abratt, Russell.<br/>Format: Books<br/>Publication Date 2007<br/>Marketing tourism in South Africaent://SD_ILS/0/SD_ILS:133412025-12-03T15:25:03Z2025-12-03T15:25:03Zby George, Richard, 1968-<br/>Format: Books<br/>Publication Date 2008<br/>Relationship marketing and customer relationship managementent://SD_ILS/0/SD_ILS:167002025-12-03T15:25:03Z2025-12-03T15:25:03Zby Brink, A. (Annekie)<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017996959&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017996959&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017996959&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2008<br/>Marketing & selling the travel productent://SD_ILS/0/SD_ILS:177952025-12-03T15:25:03Z2025-12-03T15:25:03Zby Burke, James F.<br/>Format: Books<br/>Publication Date 2000<br/>Basic marketing : a global-managerial approachent://SD_ILS/0/SD_ILS:166882025-12-03T15:25:03Z2025-12-03T15:25:03Zby Perreault, William D., Jr.<br/>Format: Books<br/>Publication Date 2005<br/>Basic marketing : a global-managerial approachent://SD_ILS/0/SD_ILS:172882025-12-03T15:25:03Z2025-12-03T15:25:03Zby Perreault, William D., Jr.<br/>Format: Books<br/>Publication Date 2002<br/>Internet marketing : readings and online resourcesent://SD_ILS/0/SD_ILS:106642025-12-03T15:25:03Z2025-12-03T15:25:03Zby Richardson, Paul, 1962-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00056868.html">http://catdir.loc.gov/catdir/toc/mh021/00056868.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00056868.html">http://catdir.loc.gov/catdir/description/mh021/00056868.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Marketing communication : an integrated approachent://SD_ILS/0/SD_ILS:591962025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cant, Michael<br/>Format: Books<br/>Publication Date 2025<br/>International marketing : a South African perspectiveent://SD_ILS/0/SD_ILS:577112025-12-03T15:25:03Z2025-12-03T15:25:03Zby Gowpall, Yathika 1949-<br/>Format: Books<br/>Publication Date 2024<br/>eMarketing : Marketing in the digital worldent://SD_ILS/0/SD_ILS:577192025-12-03T15:25:03Z2025-12-03T15:25:03Zby Gowpall, Yathika<br/>Format: Books<br/>Publication Date 2024 2011<br/>Digital marketing: Trends and Developmentsent://SD_ILS/0/SD_ILS:579352025-12-03T15:25:03Z2025-12-03T15:25:03Zby Yathika, Gowpall<br/>Format: Books<br/>Publication Date 2024<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:579552025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>Format: Books<br/>Publication Date 2024<br/>Relationship marketing and customer relationship managementent://SD_ILS/0/SD_ILS:576252025-12-03T15:25:03Z2025-12-03T15:25:03Zby Roberts-Lombard, Mornay, editor.<br/>Format: Books<br/>Publication Date 2024<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:570772025-12-03T15:25:03Z2025-12-03T15:25:03Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2022<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:562262025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>Format: Books<br/>Publication Date 2021<br/>Social media marketing : a strategic approach.ent://SD_ILS/0/SD_ILS:569522025-12-03T15:25:03Z2025-12-03T15:25:03Zby Zahay, Debra L., author.<br/>Format: Books<br/>Publication Date 2021<br/>Marketing communication : an integrated approachent://SD_ILS/0/SD_ILS:553372025-12-03T15:25:03Z2025-12-03T15:25:03Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 2020<br/>Marketing tourism in South Africaent://SD_ILS/0/SD_ILS:223032025-12-03T15:25:03Z2025-12-03T15:25:03Zby George, Richard, 1968- author.<br/>Format: Books<br/>Publication Date 2019<br/>Relationship marketing and customer relationship managementent://SD_ILS/0/SD_ILS:224482025-12-03T15:25:03Z2025-12-03T15:25:03Zby Roberts-Lombard, Mornay, editor.<br/>Format: Books<br/>Publication Date 2018<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:213782025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:557892025-12-03T15:25:03Z2025-12-03T15:25:03Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2017<br/>Marketing tourism in South Africaent://SD_ILS/0/SD_ILS:23802025-12-03T15:25:03Z2025-12-03T15:25:03Zby George, Richard, 1968- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Relationship marketing and customer relationship managementent://SD_ILS/0/SD_ILS:219652025-12-03T15:25:03Z2025-12-03T15:25:03Zby Brink, A. (Annekie)<br/>Format: Books<br/>Publication Date 2014<br/>Mobile marketing : an hour a dayent://SD_ILS/0/SD_ILS:2122025-12-03T15:25:03Z2025-12-03T15:25:03Zby Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:1852025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cant, M. C. (Michael Colin), 1957- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Marketing tourism in South Africaent://SD_ILS/0/SD_ILS:20742025-12-03T15:25:03Z2025-12-03T15:25:03Zby George, Richard, 1968-<br/>Format: Books<br/>Publication Date 2011<br/>Integrated marketing communication : a contemporary approachent://SD_ILS/0/SD_ILS:1492025-12-03T15:25:03Z2025-12-03T15:25:03Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2010<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:160082025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2010<br/>The truth about email marketingent://SD_ILS/0/SD_ILS:74332025-12-03T15:25:03Z2025-12-03T15:25:03Zby Jenkins, Simms.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017149799&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017149799&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
<a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2769218&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2769218&custom_att_2=simple_viewer</a><br/>Format: Books<br/>Publication Date 2009<br/>Online marketing : a customer-led approachent://SD_ILS/0/SD_ILS:2452025-12-03T15:25:03Z2025-12-03T15:25:03Zby Gay, Richard.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
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<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2007<br/>Small business marketing for dummiesent://SD_ILS/0/SD_ILS:14262025-12-03T15:25:03Z2025-12-03T15:25:03Zby Schenck, Barbara Findlay.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy054/2004117340.html">http://catdir.loc.gov/catdir/toc/fy054/2004117340.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Principles of service marketing and managementent://SD_ILS/0/SD_ILS:166642025-12-03T15:25:03Z2025-12-03T15:25:03Zby Lovelock, Christopher H.<br/>Format: Books<br/>Publication Date 2002<br/>Marketing in travel and tourisment://SD_ILS/0/SD_ILS:165892025-12-03T15:25:03Z2025-12-03T15:25:03Zby Middleton, Victor T. C.<br/>MyiLibrary <a href="http://www.myilibrary.com?id=102840">http://www.myilibrary.com?id=102840</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001272313.html">http://catdir.loc.gov/catdir/description/els031/2001272313.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Contemporary cases in South African marketingent://SD_ILS/0/SD_ILS:123482025-12-03T15:25:03Z2025-12-03T15:25:03Zby Abratt, Russell.<br/>Format: Books<br/>Publication Date 2001<br/>Marketing management : a strategic decision-making approachent://SD_ILS/0/SD_ILS:166872025-12-03T15:25:03Z2025-12-03T15:25:03Zby Mullins, John W. (John Walker)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0617/2006022082.html">http://catdir.loc.gov/catdir/toc/ecip0617/2006022082.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1856042&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1856042&custom_att_2=simple_viewer</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0668/2006022082-d.html">http://catdir.loc.gov/catdir/enhancements/fy0668/2006022082-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Principles of marketing for a digital ageent://SD_ILS/0/SD_ILS:573782025-12-03T15:25:03Z2025-12-03T15:25:03Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2024<br/>MARKETING TOURISM AND HOSPITALITY : concepts and cases.ent://SD_ILS/0/SD_ILS:565522025-12-03T15:25:03Z2025-12-03T15:25:03Zby GEORGE, RICHARD.<br/>Format: Books<br/>Publication Date 2021<br/>eMarketing : the essential guide to digital marketingent://SD_ILS/0/SD_ILS:21272025-12-03T15:25:03Z2025-12-03T15:25:03Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2011<br/>Heads in beds : hospitality and tourism marketingent://SD_ILS/0/SD_ILS:114842025-12-03T15:25:03Z2025-12-03T15:25:03Zby Raza, Ivo, 1968-<br/>Format: Books<br/>Publication Date 2005<br/>The marketing game! : with student CD-Roment://SD_ILS/0/SD_ILS:166582025-12-03T15:25:03Z2025-12-03T15:25:03Zby Mason, Charlotte H.<br/>Format: Books<br/>Publication Date 2002<br/>Global marketing : foreign entry, local marketing & global managementent://SD_ILS/0/SD_ILS:138532025-12-03T15:25:03Z2025-12-03T15:25:03Zby Johansson, Johny K.<br/><a href="http://www.imageXONE.com/Bookcovers/TOCa9557380.gif">Table of contents 1</a>
<a href="http://www.imageXONE.com/Bookcovers/TOCb9557380.gif">Table of contents 2</a>
<a href="http://www.imageXONE.com/Bookcovers/TOCc9557380.gif">Table of contents 3</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh023/99033630.html">http://catdir.loc.gov/catdir/toc/mh023/99033630.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009743179&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009743179&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2000<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:572432025-12-03T15:25:03Z2025-12-03T15:25:03Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2023<br/>Marketing research : using analytics to develop market insightsent://SD_ILS/0/SD_ILS:576142025-12-03T15:25:03Z2025-12-03T15:25:03Zby McDaniel, Carl, Jr., 1941- author.<br/>Format: Books<br/>Publication Date 2021<br/>The content marketing handbook : how to double the results of your marketing campaignsent://SD_ILS/0/SD_ILS:579022025-12-03T15:25:03Z2025-12-03T15:25:03Zby Bly, Robert W., author.<br/>Format: Books<br/>Publication Date 2020<br/>Strategic marketing : theory and application for competitive advantageent://SD_ILS/0/SD_ILS:561282025-12-03T15:25:03Z2025-12-03T15:25:03Zby Venter, Peet, 1964-<br/>Format: Books<br/>Publication Date 2020<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:216602025-12-03T15:25:03Z2025-12-03T15:25:03Zby Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format: Books<br/>Publication Date 2018 2011<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:221062025-12-03T15:25:03Z2025-12-03T15:25:03Zby Andrews, J. Craig, author.<br/>Format: Books<br/>Publication Date 2018<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:205902025-12-03T15:25:03Z2025-12-03T15:25:03Zby Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Architecting experience : a marketing science and digital analytics handbookent://SD_ILS/0/SD_ILS:566522025-12-03T15:25:03Z2025-12-03T15:25:03Zby Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2016<br/>Strategic marketing : theory and aplication for competitive advantageent://SD_ILS/0/SD_ILS:97782025-12-03T15:25:03Z2025-12-03T15:25:03Zby Venter, Peet.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104433&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104433&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>The best digital marketing campaigns in the world IIent://SD_ILS/0/SD_ILS:221672025-12-03T15:25:03Z2025-12-03T15:25:03Zby Ryan, Damian, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:892025-12-03T15:25:03Z2025-12-03T15:25:03Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2013 2011<br/>The small business online marketing handbook : converting online conversations to offline salesent://SD_ILS/0/SD_ILS:569542025-12-03T15:25:03Z2025-12-03T15:25:03Zby Tsai, Annie, 1979-<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg</a><br/>Format: Books<br/>Publication Date 2013<br/>Strategic marketing : theory and application for competitive advantageent://SD_ILS/0/SD_ILS:159492025-12-03T15:25:03Z2025-12-03T15:25:03Zby Venter, Peet, 1964-<br/>Format: Books<br/>Publication Date 2009<br/>War in the boardroom : why left-brain management and right-brain marketing don't see eye-to-eye--and what to do about itent://SD_ILS/0/SD_ILS:113902025-12-03T15:25:03Z2025-12-03T15:25:03Zby Ries, Al.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0827/2008038182.html">http://catdir.loc.gov/catdir/toc/ecip0827/2008038182.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-b.html">http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-d.html">http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-d.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Global marketing management : changes, challenges and new strategiesent://SD_ILS/0/SD_ILS:165242025-12-03T15:25:03Z2025-12-03T15:25:03Zby Lee, Kiefer.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip058/2005003201.html">http://catdir.loc.gov/catdir/toc/ecip058/2005003201.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-b.html">http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-d.html">http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Business marketing management : a strategic view of industrial and organizational marketsent://SD_ILS/0/SD_ILS:172492025-12-03T15:25:03Z2025-12-03T15:25:03Zby Hutt, Michael D.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Principles of advertising & IMCent://SD_ILS/0/SD_ILS:133002025-12-03T15:25:03Z2025-12-03T15:25:03Zby Duncan, Tom (Thomas R.)<br/>Format: Books<br/>Publication Date 2008<br/>Consumersent://SD_ILS/0/SD_ILS:165512025-12-03T15:25:03Z2025-12-03T15:25:03Zby Arnould, Eric J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh031/2002041065.html">http://catdir.loc.gov/catdir/toc/mh031/2002041065.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2002041065.html">http://catdir.loc.gov/catdir/description/mh031/2002041065.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:117182025-12-03T15:25:03Z2025-12-03T15:25:03Zby Arens, William F.<br/>Format: Books<br/>Publication Date 2004<br/>Sales force managementent://SD_ILS/0/SD_ILS:162062025-12-03T15:25:03Z2025-12-03T15:25:03Zby Churchill, Gilbert A.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009417482&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009417482&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009417482&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009417482&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2000<br/>Logistical management : the integrated supply chain processent://SD_ILS/0/SD_ILS:103482025-12-03T15:25:03Z2025-12-03T15:25:03Zby Bowersox, Donald J.<br/>Format: Books<br/>Publication Date 1996<br/>Effective communication in organizationsent://SD_ILS/0/SD_ILS:105292025-12-03T15:25:03Z2025-12-03T15:25:03Zby Fielding, M. L. (Michael L.)<br/>Format: Books<br/>Publication Date 1997<br/>Digital advertisingent://SD_ILS/0/SD_ILS:591302025-12-03T15:25:03Z2025-12-03T15:25:03Zby Gowpall, Yathika.<br/>Format: Books<br/>Publication Date 2024<br/>Toursim: a South African perspectiveent://SD_ILS/0/SD_ILS:572812025-12-03T15:25:03Z2025-12-03T15:25:03Zby Geldenhuys, L.<br/>Format: Books<br/>Publication Date 2023<br/>Introduction to business managementent://SD_ILS/0/SD_ILS:578732025-12-03T15:25:03Z2025-12-03T15:25:03Zby Erasmus, Barney, editor.<br/>Format: Books<br/>Publication Date 2023<br/>Search engine optimization all-in-one for dummiesent://SD_ILS/0/SD_ILS:569532025-12-03T15:25:03Z2025-12-03T15:25:03Zby Clay, Bruce (Writer on search engine optimization), author.<br/><a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=3143512&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=3143512&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2022<br/>Event management : a professional and developmental approachent://SD_ILS/0/SD_ILS:569892025-12-03T15:25:03Z2025-12-03T15:25:03Zby Tassiopoulos, Dimitri.<br/>Format: Books<br/>Publication Date 2022<br/>Principles of strategic communicationent://SD_ILS/0/SD_ILS:579012025-12-03T15:25:03Z2025-12-03T15:25:03Zby Holtzhausen, Derina Rhoda, author.<br/>Format: Books<br/>Publication Date 2021<br/>Public Relations: principles and practiceent://SD_ILS/0/SD_ILS:60082025-12-03T15:25:03Z2025-12-03T15:25:03Zby Dalla Pria, Madel.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html">http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html">http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html</a><br/>Format: Books<br/>Publication Date 2021<br/>The psychology of advertisingent://SD_ILS/0/SD_ILS:563352025-12-03T15:25:03Z2025-12-03T15:25:03Zby Fennis, Bob Michaël, 1968- author.<br/>Format: Books<br/>Publication Date 2021<br/>The copywriter's handbook : a step-by-step guide to writing copy that sellsent://SD_ILS/0/SD_ILS:560442025-12-03T15:25:03Z2025-12-03T15:25:03Zby Bly, Robert W., author.<br/>Format: Books<br/>Publication Date 2020<br/>Consumer behaviour.ent://SD_ILS/0/SD_ILS:554932025-12-03T15:25:03Z2025-12-03T15:25:03Zby Sethna, Zubin, author.<br/>Format: Books<br/>Publication Date 2019<br/>Entrepreneurship : how to start and grow your own businessent://SD_ILS/0/SD_ILS:563312025-12-03T15:25:03Z2025-12-03T15:25:03Zby Tracy, Brian, author.<br/>Format: Books<br/>Publication Date 2019<br/>Principles of supply chain management : a balanced approachent://SD_ILS/0/SD_ILS:568162025-12-03T15:25:03Z2025-12-03T15:25:03Zby Wisner, Joel D., author.<br/>Format: Books<br/>Publication Date 2019<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:565772025-12-03T15:25:03Z2025-12-03T15:25:03Zby Schiffman, Leon G., author.<br/>Format: Books<br/>Publication Date 2019<br/>Toursim: a South African perspectiveent://SD_ILS/0/SD_ILS:567192025-12-03T15:25:03Z2025-12-03T15:25:03Zby Geldenhuys, L.<br/>Format: Books<br/>Publication Date 2019<br/>Events management : an introductionent://SD_ILS/0/SD_ILS:216372025-12-03T15:25:03Z2025-12-03T15:25:03Zby Bladen, Charles, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1624306&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1624306&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2018<br/>Exploring public relations : global strategic communicationent://SD_ILS/0/SD_ILS:223812025-12-03T15:25:03Z2025-12-03T15:25:03Zby Tench, Ralph, author.<br/>Format: Books<br/>Publication Date 2017<br/>Practice of public relationsent://SD_ILS/0/SD_ILS:558762025-12-03T15:25:03Z2025-12-03T15:25:03Zby Seitel, Fraser P.<br/>Format: Books<br/>Publication Date 2017<br/>Supply chain management : strategy, planning, and operationent://SD_ILS/0/SD_ILS:158602025-12-03T15:25:03Z2025-12-03T15:25:03Zby Chopra, Sunil, 1960-<br/>Format: Books<br/>Publication Date 2016<br/>The psychology of advertisingent://SD_ILS/0/SD_ILS:223822025-12-03T15:25:03Z2025-12-03T15:25:03Zby Fennis, Bob Michaël, 1968-<br/>Format: Books<br/>Publication Date 2016<br/>Principles of supply chain managementent://SD_ILS/0/SD_ILS:219602025-12-03T15:25:03Z2025-12-03T15:25:03Zby Crandall, Richard E., 1930-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1728763&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1728763&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2015<br/>Sales management for tourisment://SD_ILS/0/SD_ILS:177502025-12-03T15:25:03Z2025-12-03T15:25:03Zby Van Nieuwenhuizen, P. J. J.<br/>Format: Books<br/>Publication Date 2014<br/>Tourism : a modern synthesisent://SD_ILS/0/SD_ILS:557912025-12-03T15:25:03Z2025-12-03T15:25:03Zby Page, Stephen, 1963- author.<br/>Format: Books<br/>Publication Date 2014<br/>Customer serviceent://SD_ILS/0/SD_ILS:558712025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cant, M. C. (Michael Colin), 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944639&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944639&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:1502025-12-03T15:25:03Z2025-12-03T15:25:03Zby Barker, Rachel, 1958-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Supply chain management : strategy, planning, and operationent://SD_ILS/0/SD_ILS:158512025-12-03T15:25:03Z2025-12-03T15:25:03Zby Chopra, Sunil, 1960-<br/>Format: Books<br/>Publication Date 2013 2012<br/>Service management : an integrated approachent://SD_ILS/0/SD_ILS:160232025-12-03T15:25:03Z2025-12-03T15:25:03Zby Looy, Bart van.<br/>Format: Books<br/>Publication Date 2013 2011<br/>Successful event management : a practical handbookent://SD_ILS/0/SD_ILS:21872025-12-03T15:25:03Z2025-12-03T15:25:03Zby Shone, Anton, author.<br/>Format: Books<br/>Publication Date 2013<br/>This is PR : the realities of public relationsent://SD_ILS/0/SD_ILS:98542025-12-03T15:25:03Z2025-12-03T15:25:03Zby Newsom, Doug.<br/>Format: Books<br/>Publication Date 2013<br/>Introduction to business managementent://SD_ILS/0/SD_ILS:155972025-12-03T15:25:03Z2025-12-03T15:25:03Zby Erasmus, Barney.<br/>Format: Books<br/>Publication Date 2013<br/>Handbook of public relationsent://SD_ILS/0/SD_ILS:157882025-12-03T15:25:03Z2025-12-03T15:25:03Zby Skinner, J. C. (J. Chris)<br/>Format: Books<br/>Publication Date 2013<br/>Sales management for tourism. Textbookent://SD_ILS/0/SD_ILS:178782025-12-03T15:25:03Z2025-12-03T15:25:03Zby Van Nieuwenhuizen, P. J. J.<br/>Format: Books<br/>Publication Date 2013<br/>Concepts in enterprise resource planningent://SD_ILS/0/SD_ILS:558722025-12-03T15:25:03Z2025-12-03T15:25:03Zby Monk, Ellen F.<br/>Format: Books<br/>Publication Date 2013<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:159302025-12-03T15:25:03Z2025-12-03T15:25:03Zby Parumasur, Sanjana Brijball.<br/>Format: Books<br/>Publication Date 2012<br/>Business functions : an introductionent://SD_ILS/0/SD_ILS:159502025-12-03T15:25:03Z2025-12-03T15:25:03Zby Van Zyl, J.<br/>Format: Books<br/>Publication Date 2012<br/>Introduction to business management : fresh perspectivesent://SD_ILS/0/SD_ILS:160502025-12-03T15:25:03Z2025-12-03T15:25:03Zby Botha, Stephné.<br/>Format: Books<br/>Publication Date 2012<br/>Key account management : tools and techniques for achieving profitable key supplier statusent://SD_ILS/0/SD_ILS:219142025-12-03T15:25:03Z2025-12-03T15:25:03Zby Cheverton, Peter.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=024677233&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=024677233&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024677233&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024677233&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1213/2011034007-b.html">http://catdir.loc.gov/catdir/enhancements/fy1213/2011034007-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1213/2011034007-d.html">http://catdir.loc.gov/catdir/enhancements/fy1213/2011034007-d.html</a><br/>Format: Books<br/>Publication Date 2012<br/>Brand managementent://SD_ILS/0/SD_ILS:452025-12-03T15:25:03Z2025-12-03T15:25:03Zby Klopper, H. B., 1974-<br/>Format: Books<br/>Publication Date 2011<br/>Principles of business managementent://SD_ILS/0/SD_ILS:159342025-12-03T15:25:03Z2025-12-03T15:25:03Zby Strydom, J. W. (Johan Wilhelm), 1952-<br/>Format: Books<br/>Publication Date 2011<br/>New tourism ventures : an entrepreneurial and managerial approachent://SD_ILS/0/SD_ILS:58812025-12-03T15:25:03Z2025-12-03T15:25:03Zby Tassiopoulos, Dimitri.<br/>Format: Books<br/>Publication Date 2011<br/>Successful event management : a practical handbookent://SD_ILS/0/SD_ILS:158982025-12-03T15:25:03Z2025-12-03T15:25:03Zby Shone, Anton.<br/>Format: Books<br/>Publication Date 2010<br/>International encyclopedia of hospitality managementent://SD_ILS/0/SD_ILS:8532025-12-03T15:25:03Z2025-12-03T15:25:03Zby Pizam, Abraham.<br/>Format: Books<br/>Publication Date 2010<br/>Events management : a developmental and managerial approachent://SD_ILS/0/SD_ILS:19082025-12-03T15:25:03Z2025-12-03T15:25:03Zby Tassiopoulos, Dimitri.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670759&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670759&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2010<br/>Public relations strategyent://SD_ILS/0/SD_ILS:99252025-12-03T15:25:03Z2025-12-03T15:25:03Zby Oliver, Sandra.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=301107&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=301107&site=ehost-live</a>
123Library <a href="http://www.123library.org/book_details/?id=98917">http://www.123library.org/book_details/?id=98917</a>
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ebrary <a href="http://site.ebrary.com/id/10364972">http://site.ebrary.com/id/10364972</a><br/>Format: Books<br/>Publication Date 2010<br/>Brand leadershipent://SD_ILS/0/SD_ILS:442025-12-03T15:25:03Z2025-12-03T15:25:03Zby Aaker, David A.<br/>Format: Books<br/>Publication Date 2009 2000<br/>Media ethics : cases and moral reasoningent://SD_ILS/0/SD_ILS:155702025-12-03T15:25:03Z2025-12-03T15:25:03Zby Christians, Clifford G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0815/2008015150.html">http://catdir.loc.gov/catdir/toc/ecip0815/2008015150.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Doing business digitally : eight steps to online successent://SD_ILS/0/SD_ILS:97402025-12-03T15:25:03Z2025-12-03T15:25:03Zby Parkin, Godfrey.<br/>Format: Books<br/>Publication Date 2008<br/>Relationship sellingent://SD_ILS/0/SD_ILS:102242025-12-03T15:25:03Z2025-12-03T15:25:03Zby Johnston, Mark W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip073/2006034513.html">http://catdir.loc.gov/catdir/toc/ecip073/2006034513.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0707/2006034513-d.html">http://catdir.loc.gov/catdir/enhancements/fy0707/2006034513-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Business management for entrepreneursent://SD_ILS/0/SD_ILS:197312025-12-03T15:25:03Z2025-12-03T15:25:03Zby Nieuwenhuizen, C. (Cecile)<br/>Format: Books<br/>Publication Date 2007<br/>Introduction to business managementent://SD_ILS/0/SD_ILS:27722025-12-03T15:25:03Z2025-12-03T15:25:03Zby Du Toit, G. S. (Gawie S.)<br/>Format: Books<br/>Publication Date 2007<br/>Doing business in China : how to profit in the world's fastest growing marketent://SD_ILS/0/SD_ILS:94972025-12-03T15:25:03Z2025-12-03T15:25:03Zby Plafker, Ted.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015725879&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015725879&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0742/2006928992-b.html">http://catdir.loc.gov/catdir/enhancements/fy0742/2006928992-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0654/2006928992-d.html">http://catdir.loc.gov/catdir/enhancements/fy0654/2006928992-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Con$umed : how markets corrupt children, infantilize adults, and swallow citizens wholeent://SD_ILS/0/SD_ILS:101722025-12-03T15:25:03Z2025-12-03T15:25:03Zby Barber, Benjamin R., 1939-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip075/2006039751.html">http://catdir.loc.gov/catdir/toc/ecip075/2006039751.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Consumer behaviour in tourisment://SD_ILS/0/SD_ILS:166972025-12-03T15:25:03Z2025-12-03T15:25:03Zby Swarbrooke, John.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html">http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html">http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Public relations disasters : talespin--inside stories and lessons learntent://SD_ILS/0/SD_ILS:113742025-12-03T15:25:03Z2025-12-03T15:25:03Zby McCusker, Gerry, 1962-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html">http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html</a><br/>Format: Books<br/>Publication Date 2006 2005<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:159012025-12-03T15:25:03Z2025-12-03T15:25:03Zby Barker, Rachel, 1958-<br/>Format: Books<br/>Publication Date 2006<br/>The business of tourism managementent://SD_ILS/0/SD_ILS:165422025-12-03T15:25:03Z2025-12-03T15:25:03Zby Beech, John G., 1947-<br/>Format: Books<br/>Publication Date 2006<br/>Selling hospitality : a situational approachent://SD_ILS/0/SD_ILS:180822025-12-03T15:25:03Z2025-12-03T15:25:03Zby McNeill, Richard G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-t.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-d.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Effective personal communication skills for public relationsent://SD_ILS/0/SD_ILS:60312025-12-03T15:25:03Z2025-12-03T15:25:03Zby Green, Andy, 1958-<br/>Books24x7 <a href="http://www.books24x7.com/marc.asp?bookid=12542">http://www.books24x7.com/marc.asp?bookid=12542</a>
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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0610/2006008147.html">http://catdir.loc.gov/catdir/toc/ecip0610/2006008147.html</a><br/>Format: Electronic Resources<br/>Publication Date 2006<br/>Fundamentals of cost and management accountingent://SD_ILS/0/SD_ILS:124082025-12-03T15:25:03Z2025-12-03T15:25:03Zby Niemand, A.<br/>Format: Books<br/>Publication Date 2006<br/>Strategic market managementent://SD_ILS/0/SD_ILS:126312025-12-03T15:25:03Z2025-12-03T15:25:03Zby Aaker, David A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley041/2004042209.html">http://catdir.loc.gov/catdir/toc/wiley041/2004042209.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley047/2004042209.html">http://catdir.loc.gov/catdir/bios/wiley047/2004042209.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley041/2004042209.html">http://catdir.loc.gov/catdir/description/wiley041/2004042209.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Event management : a professional and developmental approachent://SD_ILS/0/SD_ILS:159532025-12-03T15:25:03Z2025-12-03T15:25:03Zby Damster, Greg.<br/>Format: Books<br/>Publication Date 2005<br/>Essentials of entrepreneurship and small business managementent://SD_ILS/0/SD_ILS:166792025-12-03T15:25:03Z2025-12-03T15:25:03Zby Zimmerer, Thomas.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy044/2003065602.html">http://catdir.loc.gov/catdir/toc/fy044/2003065602.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2005<br/>Purple cow : transform your business by being remarkableent://SD_ILS/0/SD_ILS:123842025-12-03T15:25:03Z2025-12-03T15:25:03Zby Godin, Seth.<br/>Format: Books<br/>Publication Date 2005 2004<br/>Strategic advertising managementent://SD_ILS/0/SD_ILS:166992025-12-03T15:25:03Z2025-12-03T15:25:03Zby Percy, Larry.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html">http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html">http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html">http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>E-commerce : a southern Africa perspectiveent://SD_ILS/0/SD_ILS:159192025-12-03T15:25:03Z2025-12-03T15:25:03Zby Chipp, Kerry.<br/>Format: Books<br/>Publication Date 2004<br/>Selling destinations : geography for the travel professionalent://SD_ILS/0/SD_ILS:21562025-12-03T15:25:03Z2025-12-03T15:25:03Zby Mancini, Marc, 1946-<br/>Format: Books<br/>Publication Date 2004<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:100022025-12-03T15:25:03Z2025-12-03T15:25:03Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2004<br/>The business of sport managementent://SD_ILS/0/SD_ILS:166922025-12-03T15:25:03Z2025-12-03T15:25:03Zby Beech, John.<br/>Format: Books<br/>Publication Date 2004<br/>Selling tourisment://SD_ILS/0/SD_ILS:119612025-12-03T15:25:03Z2025-12-03T15:25:03Zby Kay, H. Kenner.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-t.html">http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-b.html">http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-d.html">http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-d.html</a><br/>Format: Books<br/>Publication Date 2003<br/>The 22 immutable laws of brandingent://SD_ILS/0/SD_ILS:103232025-12-03T15:25:03Z2025-12-03T15:25:03Zby Ries, Al.<br/>Format: Books<br/>Publication Date 2003 1999<br/>The advertising handbookent://SD_ILS/0/SD_ILS:130412025-12-03T15:25:03Z2025-12-03T15:25:03Zby Brierley, Sean, 1966-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy041/2003274909.html">http://catdir.loc.gov/catdir/toc/fy041/2003274909.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html">http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html</a>
Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=717465">The advertising handbook</a><br/>Format: Books<br/>Publication Date 2002<br/>Business management : a value chain approachent://SD_ILS/0/SD_ILS:166772025-12-03T15:25:03Z2025-12-03T15:25:03Zby Nieman, Gideon.<br/>Format: Books<br/>Publication Date 2002<br/>Advertising media planningent://SD_ILS/0/SD_ILS:97952025-12-03T15:25:03Z2025-12-03T15:25:03Zby Sissors, Jack Zanville, 1919-<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh051/2002022717.html">http://catdir.loc.gov/catdir/bios/mh051/2002022717.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh051/2002022717.html">http://catdir.loc.gov/catdir/description/mh051/2002022717.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Building an eBusiness : from the ground upent://SD_ILS/0/SD_ILS:106632025-12-03T15:25:03Z2025-12-03T15:25:03Zby Reding, Elizabeth Eisner.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00060067.html">http://catdir.loc.gov/catdir/toc/mh021/00060067.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00060067.html">http://catdir.loc.gov/catdir/description/mh021/00060067.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Sales managementent://SD_ILS/0/SD_ILS:160072025-12-03T15:25:03Z2025-12-03T15:25:03Zby Abratt, Russell.<br/>Format: Books<br/>Publication Date 2000<br/>Creativity for graphic designers : a real-world guide to idea generation--from defining your message to selecting the best idea for your printed priceent://SD_ILS/0/SD_ILS:139942025-12-03T15:25:03Z2025-12-03T15:25:03Zby Oldach, Mark.<br/>Format: Books<br/>Publication Date 2000 1995<br/>Campaign strategies and message design : a practitioner's guide from start to finishent://SD_ILS/0/SD_ILS:224242025-12-03T15:25:03Z2025-12-03T15:25:03Zby Moffitt, Mary Anne, 1944-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018456690&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018456690&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 1999<br/>Strategic market managementent://SD_ILS/0/SD_ILS:152912025-12-03T15:25:03Z2025-12-03T15:25:03Zby Aaker, David A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix02/98016155.html">http://catdir.loc.gov/catdir/toc/onix02/98016155.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley031/98016155.html">http://catdir.loc.gov/catdir/description/wiley031/98016155.html</a><br/>Format: Books<br/>Publication Date 1998<br/>An introduction to tourisment://SD_ILS/0/SD_ILS:167052025-12-03T15:25:03Z2025-12-03T15:25:03Zby Lickorish, Leonard J. (Leonard John)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els032/95163139.html">http://catdir.loc.gov/catdir/toc/els032/95163139.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els032/95163139.html">http://catdir.loc.gov/catdir/description/els032/95163139.html</a><br/>Format: Books<br/>Publication Date 1997<br/>