Search Results for MARKETING. - Narrowed by: VEGA PretoriaSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMARKETING.$0026qf$003dLIBRARY$002509Library$0025091$00253AVGPTA$002509VEGA$002bPretoria$0026ps$003d300$0026isd$003dtrue?dt=list2025-10-09T21:15:08ZMarketingent://SD_ILS/0/SD_ILS:16642025-10-09T21:15:08Z2025-10-09T21:15:08Zby Lamb, Charles W.<br/>Format: Books<br/>Publication Date 2008<br/>Marketingent://SD_ILS/0/SD_ILS:116642025-10-09T21:15:08Z2025-10-09T21:15:08Zby Lamb, Charles W.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Digital marketingent://SD_ILS/0/SD_ILS:223872025-10-09T21:15:08Z2025-10-09T21:15:08Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2019<br/>Marketing research.ent://SD_ILS/0/SD_ILS:562242025-10-09T21:15:08Z2025-10-09T21:15:08Zby Wiid, JA.<br/>Format: Books<br/>Publication Date 2021<br/>Marketing management.ent://SD_ILS/0/SD_ILS:1772025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2012<br/>Fashion marketingent://SD_ILS/0/SD_ILS:160872025-10-09T21:15:08Z2025-10-09T21:15:08Zby Easey, Mike.<br/>Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=731549&custom%5Fatt%5F2=simple%5Fviewer">Fashion marketing</a><br/>Format: Books<br/>Publication Date 1995<br/>Marketing communicationsent://SD_ILS/0/SD_ILS:573762025-10-09T21:15:08Z2025-10-09T21:15:08Zby Egan, John, 1952- author.<br/>Format: Books<br/>Publication Date 2023<br/>Digital marketingent://SD_ILS/0/SD_ILS:569562025-10-09T21:15:08Z2025-10-09T21:15:08Zby Chaffey, Dave 1963- VerfasserIn.<br/>Format: Books<br/>Publication Date 2022<br/>Digital marketingent://SD_ILS/0/SD_ILS:209202025-10-09T21:15:08Z2025-10-09T21:15:08Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2016<br/>Marketing managementent://SD_ILS/0/SD_ILS:212162025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2016<br/>Marketing researchent://SD_ILS/0/SD_ILS:1952025-10-09T21:15:08Z2025-10-09T21:15:08Zby Aaker, David A., author.<br/>Format: Books<br/>Publication Date 2013<br/>Principles of marketingent://SD_ILS/0/SD_ILS:578522025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2024<br/>Principles of marketingent://SD_ILS/0/SD_ILS:560592025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2021<br/>Principles of marketingent://SD_ILS/0/SD_ILS:210992025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2017<br/>Principles of marketingent://SD_ILS/0/SD_ILS:5392025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2016<br/>Principles of marketingent://SD_ILS/0/SD_ILS:159682025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2012<br/>Integrated marketing communicationsent://SD_ILS/0/SD_ILS:156072025-10-09T21:15:08Z2025-10-09T21:15:08Zby Ouwersloot, Hans.<br/>Format: Books<br/>Publication Date 2008<br/>Low cost marketingent://SD_ILS/0/SD_ILS:145602025-10-09T21:15:08Z2025-10-09T21:15:08Zby Jay, Ros.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008800468&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008800468&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 1994<br/>Social media marketingent://SD_ILS/0/SD_ILS:565182025-10-09T21:15:08Z2025-10-09T21:15:08Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2021<br/>Principles of marketingent://SD_ILS/0/SD_ILS:3212025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kotler, Philip (Philip J.), 1931-<br/>Format: Books<br/>Publication Date 2014 2013<br/>Applied strategic marketingent://SD_ILS/0/SD_ILS:20772025-10-09T21:15:08Z2025-10-09T21:15:08Zby Jooste, C. J. (Christiaan Johannes), 1947-<br/>Format: Books<br/>Publication Date 2012<br/>Marketing success storiesent://SD_ILS/0/SD_ILS:126782025-10-09T21:15:08Z2025-10-09T21:15:08Zby Cant, M. C. (Michael Colin), 1957-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014918065&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014918065&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2005<br/>Applied strategic marketingent://SD_ILS/0/SD_ILS:159412025-10-09T21:15:08Z2025-10-09T21:15:08Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2005<br/>Marketing research in practiceent://SD_ILS/0/SD_ILS:91512025-10-09T21:15:08Z2025-10-09T21:15:08Zby Tustin, D. H.<br/>Format: Books<br/>Publication Date 2005<br/>Marketing your own businessent://SD_ILS/0/SD_ILS:37802025-10-09T21:15:08Z2025-10-09T21:15:08Zby Baptiste, Annie.<br/>Format: Books<br/>Publication Date 2011<br/>Marketing : a resource bookent://SD_ILS/0/SD_ILS:141002025-10-09T21:15:08Z2025-10-09T21:15:08Zby Hutchings, Andy.<br/>Format: Books<br/>Publication Date 1995<br/>Strategic integrated marketing communicationsent://SD_ILS/0/SD_ILS:552432025-10-09T21:15:08Z2025-10-09T21:15:08Zby Percy, Larry, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1776444&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1776444&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2018<br/>Strategic integrated marketing communicationsent://SD_ILS/0/SD_ILS:575882025-10-09T21:15:08Z2025-10-09T21:15:08Zby Percy, Larry Verfasser. (DE-588)170799492<br/>Format: Books<br/>Publication Date 2023<br/>MARKETING MANAGEMENT, GLOBAL EDITION.ent://SD_ILS/0/SD_ILS:566362025-10-09T21:15:08Z2025-10-09T21:15:08Zby KOTLER, PHILIP. KELLER, KEVIN.<br/>Format: Books<br/>Publication Date 2022 2021<br/>Marketing 5.0 : technology for humanityent://SD_ILS/0/SD_ILS:565852025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kotler, Philip, author.<br/><a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2021<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:579552025-10-09T21:15:08Z2025-10-09T21:15:08Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>Format: Books<br/>Publication Date 2024<br/>Experiential Marketing : integrated theory & strategic application.ent://SD_ILS/0/SD_ILS:569572025-10-09T21:15:08Z2025-10-09T21:15:08Zby Leahy, Rose. Fenton, Pio. Barry, Holly<br/>Format: Books<br/>Publication Date 2022<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:562262025-10-09T21:15:08Z2025-10-09T21:15:08Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>Format: Books<br/>Publication Date 2021<br/>Handbook on place branding and marketingent://SD_ILS/0/SD_ILS:221102025-10-09T21:15:08Z2025-10-09T21:15:08Zby Campelo, Adriana, editor.<br/>Format: Regular print<br/>Publication Date 2017<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:213782025-10-09T21:15:08Z2025-10-09T21:15:08Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Marketing fashion : strategy, branding and promotionent://SD_ILS/0/SD_ILS:1682025-10-09T21:15:08Z2025-10-09T21:15:08Zby Posner, Harriet, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2015<br/>Marketing communication : an integrated approachent://SD_ILS/0/SD_ILS:1672025-10-09T21:15:08Z2025-10-09T21:15:08Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 2014<br/>Mobile marketing : an hour a dayent://SD_ILS/0/SD_ILS:2122025-10-09T21:15:08Z2025-10-09T21:15:08Zby Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:1852025-10-09T21:15:08Z2025-10-09T21:15:08Zby Cant, M. C. (Michael Colin), 1957- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>UnMarketing : stop marketing. Start engagingent://SD_ILS/0/SD_ILS:57302025-10-09T21:15:08Z2025-10-09T21:15:08Zby Stratten, Scott.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg</a><br/>Format: Books<br/>Publication Date 2012<br/>Fashion marketing : theory, principles, & practiceent://SD_ILS/0/SD_ILS:1202025-10-09T21:15:08Z2025-10-09T21:15:08Zby Bickle, Marianne C.<br/>Format: Books<br/>Publication Date 2011<br/>Integrated marketing communication : a contemporary approachent://SD_ILS/0/SD_ILS:1492025-10-09T21:15:08Z2025-10-09T21:15:08Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2010<br/>Business marketing management : B2Bent://SD_ILS/0/SD_ILS:159712025-10-09T21:15:08Z2025-10-09T21:15:08Zby Hutt, Michael D.<br/>Format: Regular print<br/>Publication Date 2010<br/>Marketing communications : a brand narrative approachent://SD_ILS/0/SD_ILS:167962025-10-09T21:15:08Z2025-10-09T21:15:08Zby Dahlén, Micael.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2010<br/>The truth about email marketingent://SD_ILS/0/SD_ILS:74332025-10-09T21:15:08Z2025-10-09T21:15:08Zby Jenkins, Simms.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017149799&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017149799&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
<a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2769218&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2769218&custom_att_2=simple_viewer</a><br/>Format: Books<br/>Publication Date 2009<br/>Online marketing : a customer-led approachent://SD_ILS/0/SD_ILS:2452025-10-09T21:15:08Z2025-10-09T21:15:08Zby Gay, Richard.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2007<br/>Business marketing management : B2Bent://SD_ILS/0/SD_ILS:163942025-10-09T21:15:08Z2025-10-09T21:15:08Zby Hutt, Michael D.<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/520445635.pdf">Kostenfrei</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html">http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Brand hijack : marketing without marketingent://SD_ILS/0/SD_ILS:78952025-10-09T21:15:08Z2025-10-09T21:15:08Zby Wipperfürth, Alex.<br/>Format: Books<br/>Publication Date 2005<br/>Marketing payback : is your marketing profitable?ent://SD_ILS/0/SD_ILS:163932025-10-09T21:15:08Z2025-10-09T21:15:08Zby Shaw, Robert, 1950-<br/>Format: Books<br/>Publication Date 2005<br/>Key marketing metrics : the 50+ metrics every manager needs to knowent://SD_ILS/0/SD_ILS:74212025-10-09T21:15:08Z2025-10-09T21:15:08Zby Farris, Paul W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html">http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html</a>
Table of contents <a href="http://www.gbv.de/dms/zbw/58325909X.pdf">http://www.gbv.de/dms/zbw/58325909X.pdf</a><br/>Format: Books<br/>Publication Date 2009<br/>Principles of marketing for a digital ageent://SD_ILS/0/SD_ILS:573782025-10-09T21:15:08Z2025-10-09T21:15:08Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2024<br/>Handbook of research on gender and marketingent://SD_ILS/0/SD_ILS:223732025-10-09T21:15:08Z2025-10-09T21:15:08Zby Dobscha, Susan, editor.<br/>Format: Books<br/>Publication Date 2019<br/>Marketing 4.0 : moving from traditional to digitalent://SD_ILS/0/SD_ILS:221042025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kotler, Philip, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1424256&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1424256&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>e-Marketing in the South African contextent://SD_ILS/0/SD_ILS:179902025-10-09T21:15:08Z2025-10-09T21:15:08Zby Bothma, Neels.<br/>Format: Books<br/>Publication Date 2015<br/>eMarketing : the essential guide to digital marketingent://SD_ILS/0/SD_ILS:21272025-10-09T21:15:08Z2025-10-09T21:15:08Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2011<br/>Marketing success stories : South African case studiesent://SD_ILS/0/SD_ILS:159692025-10-09T21:15:08Z2025-10-09T21:15:08Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2010<br/>EMarketing : the essential guide to online marketingent://SD_ILS/0/SD_ILS:199122025-10-09T21:15:08Z2025-10-09T21:15:08Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2009<br/>Buyer behaviour : understanding consumer psychology and marketingent://SD_ILS/0/SD_ILS:160962025-10-09T21:15:08Z2025-10-09T21:15:08Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2007<br/>Marketing ROI : the path to campaign, customer, and corporate profitabilityent://SD_ILS/0/SD_ILS:158132025-10-09T21:15:08Z2025-10-09T21:15:08Zby Lenskold, James.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh042/2003001407.html">http://catdir.loc.gov/catdir/bios/mh042/2003001407.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2003001407.html">http://catdir.loc.gov/catdir/description/mh031/2003001407.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Key marketing metrics : the 50+ metrics every manager needs to knowent://SD_ILS/0/SD_ILS:221192025-10-09T21:15:08Z2025-10-09T21:15:08Zby Farris, Paul W., author.<br/>Format: Books<br/>Publication Date 2017<br/>Marketing brands in Africa : perspectives on the evolution of branding in an emerging marketent://SD_ILS/0/SD_ILS:567582025-10-09T21:15:08Z2025-10-09T21:15:08Zby Appau, Samuelson, editor.<br/>Format: Books<br/>Publication Date 2021<br/>The brand marketing book : creating, managing, and extending the value of your brandent://SD_ILS/0/SD_ILS:146652025-10-09T21:15:08Z2025-10-09T21:15:08Zby Marconi, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh023/99023371.html">http://catdir.loc.gov/catdir/toc/mh023/99023371.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/99023371.html">http://catdir.loc.gov/catdir/description/mh023/99023371.html</a><br/>Format: Books<br/>Publication Date 2000<br/>The Book Every Marketer Should Most Definitely Read : Insights and Lessons from Successful Marketing Mindsent://SD_ILS/0/SD_ILS:591932025-10-09T21:15:08Z2025-10-09T21:15:08Zby Macdonald, Tracy<br/>Format: Books<br/>Publication Date 2024<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:572432025-10-09T21:15:08Z2025-10-09T21:15:08Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2023<br/>Digital marketing in practice : design, implement and measure effective campaignsent://SD_ILS/0/SD_ILS:579422025-10-09T21:15:08Z2025-10-09T21:15:08Zby Knight, Hanne, author.<br/>Format: Books<br/>Publication Date 2023<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:221062025-10-09T21:15:08Z2025-10-09T21:15:08Zby Andrews, J. Craig, author.<br/>Format: Books<br/>Publication Date 2018<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:216602025-10-09T21:15:08Z2025-10-09T21:15:08Zby Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format: Books<br/>Publication Date 2018 2011<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:205902025-10-09T21:15:08Z2025-10-09T21:15:08Zby Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Diaspora marketing as a strategic imperative in competitive identity : exploring the role of South African expatriates in nation brandingent://SD_ILS/0/SD_ILS:190072025-10-09T21:15:08Z2025-10-09T21:15:08Zby Mzimba, Lungiswa.<br/>Format: Manuscript<br/>Publication Date 2016<br/>Architecting experience : a marketing science and digital analytics handbookent://SD_ILS/0/SD_ILS:566522025-10-09T21:15:08Z2025-10-09T21:15:08Zby Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2016<br/>Experiential marketing : secrets, strategies, and success stories from the world's greatest brandsent://SD_ILS/0/SD_ILS:212532025-10-09T21:15:08Z2025-10-09T21:15:08Zby Smith, Kerry, 1963- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2016<br/>Selling South Africa : the use of South Africa in commercial brands' marketing efforts, national pride and the nation brand : a case studyent://SD_ILS/0/SD_ILS:190882025-10-09T21:15:08Z2025-10-09T21:15:08Zby Rodriques, Shannon.<br/>Format: Manuscript<br/>Publication Date 2015<br/>An explanatory study focused on the value of content marketing with social media and why does it contribute to brand equityent://SD_ILS/0/SD_ILS:190212025-10-09T21:15:08Z2025-10-09T21:15:08Zby Carpenter, Emma Jane.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The best digital marketing campaigns in the world IIent://SD_ILS/0/SD_ILS:221672025-10-09T21:15:08Z2025-10-09T21:15:08Zby Ryan, Damian, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:892025-10-09T21:15:08Z2025-10-09T21:15:08Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2013 2011<br/>Measuring marketing : 110+ key metrics every marketer needsent://SD_ILS/0/SD_ILS:9182025-10-09T21:15:08Z2025-10-09T21:15:08Zby Davis, John, 1960 February 17- author.<br/>Format: Books<br/>Publication Date 2013<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:98002025-10-09T21:15:08Z2025-10-09T21:15:08Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2013<br/>The shopper marketing revolution : consumer - shopper - retailer : how marketing must reinvent itself in the age of the shopperent://SD_ILS/0/SD_ILS:212612025-10-09T21:15:08Z2025-10-09T21:15:08Zby Desforges, Toby.<br/>Format: Books<br/>Publication Date 2013<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3372025-10-09T21:15:08Z2025-10-09T21:15:08Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2012<br/>The idea writers : copywriting in a new media and marketing eraent://SD_ILS/0/SD_ILS:72312025-10-09T21:15:08Z2025-10-09T21:15:08Zby Iezzi, Teressa.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html</a><br/>Format: Books<br/>Publication Date 2010<br/>DigiMarketing : the essential guide to new media & digital marketingent://SD_ILS/0/SD_ILS:156772025-10-09T21:15:08Z2025-10-09T21:15:08Zby Wertime, Kent.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Experience the message : how experiential marketing is changing the brand worldent://SD_ILS/0/SD_ILS:39742025-10-09T21:15:08Z2025-10-09T21:15:08Zby Lenderman, Max.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-b.html">http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-d.html">http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Marketing and the bottom line : the marketing metrics that will pump up cash flowent://SD_ILS/0/SD_ILS:126962025-10-09T21:15:08Z2025-10-09T21:15:08Zby Ambler, Tim.<br/>Format: Books<br/>Publication Date 2003<br/>Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfoliosent://SD_ILS/0/SD_ILS:69212025-10-09T21:15:08Z2025-10-09T21:15:08Zby Benun, Ilise, 1961-<br/>Format: Books<br/>Publication Date 2001<br/>Marketing magic : success stories from South Africas's top marketersent://SD_ILS/0/SD_ILS:134082025-10-09T21:15:08Z2025-10-09T21:15:08Zby Dorrian, A. P. (A. Paul)<br/>Format: Books<br/>Publication Date 1998<br/>Winning the greatest game of all : the new era in multi-level marketingent://SD_ILS/0/SD_ILS:109112025-10-09T21:15:08Z2025-10-09T21:15:08Zby Ward, Randy.<br/>Format: Books<br/>Publication Date 1984<br/>Distribution management : the place decisionent://SD_ILS/0/SD_ILS:156052025-10-09T21:15:08Z2025-10-09T21:15:08Zby Strydom, J. W. (Johan Wilhelm), 1952-<br/>Format: Books<br/>Publication Date 2005<br/>Fundamentals of selling : customers for life through serviceent://SD_ILS/0/SD_ILS:101132025-10-09T21:15:08Z2025-10-09T21:15:08Zby Futrell, Charles.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0614/2003046332-t.html">http://catdir.loc.gov/catdir/enhancements/fy0614/2003046332-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0614/2003046332-d.html">http://catdir.loc.gov/catdir/enhancements/fy0614/2003046332-d.html</a><br/>Format: Electronic Resources<br/>Publication Date 2004<br/>To capture and filter information into brand intelligenceent://SD_ILS/0/SD_ILS:184822025-10-09T21:15:08Z2025-10-09T21:15:08ZFormat: Books<br/>Publication Date 2025 2024 2023 2022 2021<br/>Brands and branding in South Africa : key success stories.ent://SD_ILS/0/SD_ILS:147222025-10-09T21:15:08Z2025-10-09T21:15:08ZFormat: Books<br/>Publication Date 2025 2024 2023 2022 2021<br/>Brand management : co-creating meaningful brandsent://SD_ILS/0/SD_ILS:591642025-10-09T21:15:08Z2025-10-09T21:15:08Zby Beverland, Michael, author.<br/>Format: Books<br/>Publication Date 2024<br/>Brand management : A South African Perspectiveent://SD_ILS/0/SD_ILS:577502025-10-09T21:15:08Z2025-10-09T21:15:08Zby Cunningham, Nicole author.<br/>Format: Books<br/>Publication Date 2024<br/>SMALL BUSINESS MANAGEMENT IN SOUTH AFRICA : launching and growing.ent://SD_ILS/0/SD_ILS:574062025-10-09T21:15:08Z2025-10-09T21:15:08Zby Barlow, DH<br/>Format: Books<br/>Publication Date 2023<br/>Brand storytelling : put customers at the heart of your brand storyent://SD_ILS/0/SD_ILS:579632025-10-09T21:15:08Z2025-10-09T21:15:08Zby Rodriguez, Miri, author.<br/>Format: Books<br/>Publication Date 2023<br/>Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurementent://SD_ILS/0/SD_ILS:577492025-10-09T21:15:08Z2025-10-09T21:15:08Zby Rowles, Daniel, author.<br/>Format: Books<br/>Publication Date 2022<br/>Brand metrics measuring brand efficacy along the customer journeyent://SD_ILS/0/SD_ILS:572102025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kall, Jacek VerfasserIn.<br/>Format: Books<br/>Publication Date 2022<br/>Strategic creativity : a business field guide to advertising, branding, and designent://SD_ILS/0/SD_ILS:575012025-10-09T21:15:08Z2025-10-09T21:15:08Zby Landa, Robin, author.<br/>Format: Books<br/>Publication Date 2022<br/>Brand management : A South African Perspectiveent://SD_ILS/0/SD_ILS:562022025-10-09T21:15:08Z2025-10-09T21:15:08Zby Cunningham, Nicole author.<br/>Format: Books<br/>Publication Date 2021<br/>Brand management : co-creating meaningful brandsent://SD_ILS/0/SD_ILS:573922025-10-09T21:15:08Z2025-10-09T21:15:08Zby Beverland, Michael, author.<br/>Format: Books<br/>Publication Date 2021<br/>Brand activism from purpose to actionent://SD_ILS/0/SD_ILS:567572025-10-09T21:15:08Z2025-10-09T21:15:08Zby Sarkar, Christian, author.<br/>Format: Books<br/>Publication Date 2020<br/>Strategic brand managementent://SD_ILS/0/SD_ILS:575722025-10-09T21:15:08Z2025-10-09T21:15:08Zby Chernev, Alexander, author<br/>Format: Books<br/>Publication Date 2020<br/>Kellogg on branding in a hyper-connected worldent://SD_ILS/0/SD_ILS:566212025-10-09T21:15:08Z2025-10-09T21:15:08Zby Tybout, Alice M. éditeur intellectuel.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2091391&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2091391&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2019<br/>Digital gaming and the advertising landscapeent://SD_ILS/0/SD_ILS:567882025-10-09T21:15:08Z2025-10-09T21:15:08Zby Hera, Teresa de la, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2251020&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2251020&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2019<br/>Digital you : real personal branding in the virtual ageent://SD_ILS/0/SD_ILS:575032025-10-09T21:15:08Z2025-10-09T21:15:08Zby Arruda, William, 1961- author.<br/>Format: Books<br/>Publication Date 2019<br/>Brand management : co-creating meaningful brandsent://SD_ILS/0/SD_ILS:220902025-10-09T21:15:08Z2025-10-09T21:15:08Zby Beverland, Michael, author.<br/>Format: Books<br/>Publication Date 2018<br/>Small business management : launching and growing entrepreneurial venturesent://SD_ILS/0/SD_ILS:222622025-10-09T21:15:08Z2025-10-09T21:15:08Zby Longenecker, Justin G. (Justin Gooderl), 1917-2005, author.<br/>Format: Books<br/>Publication Date 2017<br/>A designer's research manual : succeed in design by knowing your clients + understanding what they really needent://SD_ILS/0/SD_ILS:210272025-10-09T21:15:08Z2025-10-09T21:15:08Zby Visocky O'Grady, Jennifer, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1565738&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1565738&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>The nuts 'n bolts of media planning : a comprehensive industry guideent://SD_ILS/0/SD_ILS:210972025-10-09T21:15:08Z2025-10-09T21:15:08Zby Belter, Luisa.<br/>Format: Books<br/>Publication Date 2017<br/>Context planning and channel innovation : reading packent://SD_ILS/0/SD_ILS:179202025-10-09T21:15:08Z2025-10-09T21:15:08Zby Independent Institute of Education. Vega School of Brand Leadership.<br/>Format: Books<br/>Publication Date 2016<br/>Brand strategy 3 : reading pack.ent://SD_ILS/0/SD_ILS:187172025-10-09T21:15:08Z2025-10-09T21:15:08Zby Independent Institute of Education. Vega School of Brand Leadership.<br/>Format: Books<br/>Publication Date 2016<br/>Creating a brand identity : a guide for designersent://SD_ILS/0/SD_ILS:578862025-10-09T21:15:08Z2025-10-09T21:15:08Zby Slade, Catharine, author.<br/>Format: Books<br/>Publication Date 2016<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:242025-10-09T21:15:08Z2025-10-09T21:15:08Zby O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format: Books<br/>Publication Date 2015<br/>Advertising media planning : a brand management approachent://SD_ILS/0/SD_ILS:262025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format: Electronic Resources<br/>Publication Date 2015<br/>Strategic integrated communicationent://SD_ILS/0/SD_ILS:1562025-10-09T21:15:08Z2025-10-09T21:15:08Zby Mulder, D.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242999&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242999&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2015<br/>Kasinomics : African informal economies and the people who inhabit thement://SD_ILS/0/SD_ILS:223392025-10-09T21:15:08Z2025-10-09T21:15:08Zby Alcock, GG, author.<br/>Format: Books<br/>Publication Date 2015<br/>Augmented reality law, privacy, and ethics : law, society, and emerging AR technologiesent://SD_ILS/0/SD_ILS:565082025-10-09T21:15:08Z2025-10-09T21:15:08Zby Wassom, Brian D., author.<br/>Format: Books<br/>Publication Date 2015<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:156092025-10-09T21:15:08Z2025-10-09T21:15:08Zby Schiffman, Leon G. (DE-588)154336181<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027345852&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a><br/>Format: Books<br/>Publication Date 2015<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:602025-10-09T21:15:08Z2025-10-09T21:15:08Zby Parumasur, Sanjana Brijball, editor.<br/>EBSCO <a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Fashion Branding and Consumer Behaviors : Scientific Modelsent://SD_ILS/0/SD_ILS:192962025-10-09T21:15:08Z2025-10-09T21:15:08Zby Choi, Tsan-Ming, editor.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739</a><br/>Format: Books<br/>Publication Date 2014<br/>Creative strategy in advertisingent://SD_ILS/0/SD_ILS:562632025-10-09T21:15:08Z2025-10-09T21:15:08Zby Drewniany, Bonnie L., author.<br/>Format: Books<br/>Publication Date 2014<br/>Social media explained : untangling the world's most misunderstood business trendent://SD_ILS/0/SD_ILS:84552025-10-09T21:15:08Z2025-10-09T21:15:08Zby Schaefer, Mark W.<br/>Format: Books<br/>Publication Date 2014<br/>You branding : reinventing your personal identity as a successful brandent://SD_ILS/0/SD_ILS:156352025-10-09T21:15:08Z2025-10-09T21:15:08Zby Cijo, Mark, author.<br/>Format: Books<br/>Publication Date 2014<br/>Brand schizoent://SD_ILS/0/SD_ILS:169712025-10-09T21:15:08Z2025-10-09T21:15:08Zby Stopforth, Mike.<br/>Format: Books<br/>Publication Date 2014<br/>Corporate communicationent://SD_ILS/0/SD_ILS:632025-10-09T21:15:08Z2025-10-09T21:15:08Zby Argenti, Paul A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html</a><br/>Format: Books<br/>Publication Date 2013<br/>Fundamentals of brandingent://SD_ILS/0/SD_ILS:1242025-10-09T21:15:08Z2025-10-09T21:15:08Zby Du Toit, Michael, editor.<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670763&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670763&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2013<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:1502025-10-09T21:15:08Z2025-10-09T21:15:08Zby Barker, Rachel, 1958-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Fashion entrepreneur : starting your own fashion businessent://SD_ILS/0/SD_ILS:8042025-10-09T21:15:08Z2025-10-09T21:15:08Zby Burke, Sandra.<br/>Format: Books<br/>Publication Date 2013<br/>Professional practice for interior designersent://SD_ILS/0/SD_ILS:552302025-10-09T21:15:08Z2025-10-09T21:15:08Zby Piotrowski, Christine M., 1947-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>The brand book : how to build a profitable brand : fast, effectively and efficientlyent://SD_ILS/0/SD_ILS:105642025-10-09T21:15:08Z2025-10-09T21:15:08Zby Oosthuizen, Thomas Henry.<br/>Format: Books<br/>Publication Date 2013<br/>Price managementent://SD_ILS/0/SD_ILS:107612025-10-09T21:15:08Z2025-10-09T21:15:08Zby Machado, Ricardo.<br/>Format: Books<br/>Publication Date 2013<br/>Introduction to business managementent://SD_ILS/0/SD_ILS:155972025-10-09T21:15:08Z2025-10-09T21:15:08Zby Erasmus, Barney.<br/>Format: Books<br/>Publication Date 2013<br/>The graphic designer's business survival guideent://SD_ILS/0/SD_ILS:578882025-10-09T21:15:08Z2025-10-09T21:15:08Zby Daniels, Lawrence J., 1942-<br/><a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426">E-book - Full text from Dawsonera</a>
<a href="http://www.dawsonera.com/guard/protected/dawson.jsp?name=London%20Metropolitan%20University&dest=http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426">E-book - Full text from Dawsonera</a>
Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426</a><br/>Format: Books<br/>Publication Date 2013<br/>Winning the story wars : why those who tell--and live--the best stories will rule the futureent://SD_ILS/0/SD_ILS:51182025-10-09T21:15:08Z2025-10-09T21:15:08Zby Sachs, Jonah, author.<br/>Format: Books<br/>Publication Date 2012<br/>Brandwashed : tricks companies use to manipulate our minds and persuade us to buyent://SD_ILS/0/SD_ILS:60042025-10-09T21:15:08Z2025-10-09T21:15:08Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2012<br/>Your writing coach : from concept to character, from pitch to publication everything you need to know about writing novels, non-fiction, new media, scripts and short storiesent://SD_ILS/0/SD_ILS:10392025-10-09T21:15:08Z2025-10-09T21:15:08Zby Wolff, Jurgen, 1956-<br/>Format: Books<br/>Publication Date 2012<br/>Event management : putting theory into practice : a South African approachent://SD_ILS/0/SD_ILS:156342025-10-09T21:15:08Z2025-10-09T21:15:08Zby Smit, Laricia.<br/>Format: Books<br/>Publication Date 2012<br/>How to set up & run a fashion labelent://SD_ILS/0/SD_ILS:214592025-10-09T21:15:08Z2025-10-09T21:15:08Zby Meadows, Toby.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926147&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926147&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2012<br/>Brand managementent://SD_ILS/0/SD_ILS:452025-10-09T21:15:08Z2025-10-09T21:15:08Zby Klopper, H. B., 1974-<br/>Format: Books<br/>Publication Date 2011<br/>Business management for entrepreneursent://SD_ILS/0/SD_ILS:158222025-10-09T21:15:08Z2025-10-09T21:15:08Zby Nieuwenhuizen, C. (Cecile)<br/>Format: Books<br/>Publication Date 2011<br/>The nuts 'n bolts of media planning : a comprehensive industry guideent://SD_ILS/0/SD_ILS:32672025-10-09T21:15:08Z2025-10-09T21:15:08Zby Belter, Luisa.<br/>Format: Books<br/>Publication Date 2011 2010<br/>The B2B executive playbook : the ultimate weapon for achieving sustainable, predictable & profitable growthent://SD_ILS/0/SD_ILS:41072025-10-09T21:15:08Z2025-10-09T21:15:08Zby Geehan, Sean, author.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1405/2011034195-d.html">http://catdir.loc.gov/catdir/enhancements/fy1405/2011034195-d.html</a><br/>Format: Books<br/>Publication Date 2011<br/>From Groot Constantia to Google, 1685 to 2010 : a colourful history of brands and branding in South Africaent://SD_ILS/0/SD_ILS:159652025-10-09T21:15:08Z2025-10-09T21:15:08Zby Morris, Michael, 1959-<br/>Format: Books<br/>Publication Date 2011<br/>Brand media strategy : integrated communications planning in the digital eraent://SD_ILS/0/SD_ILS:72242025-10-09T21:15:08Z2025-10-09T21:15:08Zby Young, Antony, 1964-<br/>Format: Books<br/>Publication Date 2010<br/>Brand leadershipent://SD_ILS/0/SD_ILS:442025-10-09T21:15:08Z2025-10-09T21:15:08Zby Aaker, David A.<br/>Format: Books<br/>Publication Date 2009 2000<br/>Brand management : research, theory and practiceent://SD_ILS/0/SD_ILS:437432025-10-09T21:15:08Z2025-10-09T21:15:08Zby Heding, Tilde.<br/>Format: Books<br/>Publication Date 2009<br/>The big book of bags, tags, and labelsent://SD_ILS/0/SD_ILS:41392025-10-09T21:15:08Z2025-10-09T21:15:08Zby Campos, Cristian.<br/>Format: Books<br/>Publication Date 2009<br/>Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.ent://SD_ILS/0/SD_ILS:131602025-10-09T21:15:08Z2025-10-09T21:15:08Zby Baskin, Jonathan Salem.<br/>Format: Books<br/>Publication Date 2009<br/>Fashion photography : a complete guide to the tools and techniques of the tradeent://SD_ILS/0/SD_ILS:33522025-10-09T21:15:08Z2025-10-09T21:15:08Zby Smith, Bruce.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0917/2008932745-b.html">http://catdir.loc.gov/catdir/enhancements/fy0917/2008932745-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0917/2008932745-d.html">http://catdir.loc.gov/catdir/enhancements/fy0917/2008932745-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Strategic brand management : building, measuring, and managing brand equityent://SD_ILS/0/SD_ILS:16802025-10-09T21:15:08Z2025-10-09T21:15:08Zby Keller, Kevin Lane, 1956-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
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Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format: Books<br/>Publication Date 2008<br/>Buyology : how everything we believe about why we buy is wrongent://SD_ILS/0/SD_ILS:81392025-10-09T21:15:08Z2025-10-09T21:15:08Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2008<br/>Fashion entrepreneur : starting your own fashion businessent://SD_ILS/0/SD_ILS:132062025-10-09T21:15:08Z2025-10-09T21:15:08Zby Burke, Sandra.<br/>Format: Books<br/>Publication Date 2008<br/>Brand enigma : decoding the secrets of your brandent://SD_ILS/0/SD_ILS:162122025-10-09T21:15:08Z2025-10-09T21:15:08Zby Bruce, Duncan, 1951-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017031234&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017031234&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017031234&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2008<br/>Brandscapes : architecture in the experience economyent://SD_ILS/0/SD_ILS:99122025-10-09T21:15:08Z2025-10-09T21:15:08Zby Klingmann, Anna.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0620/2006029843.html">http://catdir.loc.gov/catdir/toc/ecip0620/2006029843.html</a><br/>Format: Books<br/>Publication Date 2007<br/>There's a Tsotsi in the boardroom : winning in a hostile worldent://SD_ILS/0/SD_ILS:120122025-10-09T21:15:08Z2025-10-09T21:15:08Zby Kuzwayo, Muzi.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007325280-b.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007325280-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007325280-d.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007325280-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Joël Desgrippes and Marc Gobé on the emotional brand experienceent://SD_ILS/0/SD_ILS:159912025-10-09T21:15:08Z2025-10-09T21:15:08Zby Desgrippes, Joël.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0713/2007011069.html">http://catdir.loc.gov/catdir/toc/ecip0713/2007011069.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0734/2007011069-b.html">http://catdir.loc.gov/catdir/enhancements/fy0734/2007011069-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0713/2007011069-d.html">http://catdir.loc.gov/catdir/enhancements/fy0713/2007011069-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>A designer's research manual : succeed in design by knowing your clients and what they really needent://SD_ILS/0/SD_ILS:112025-10-09T21:15:08Z2025-10-09T21:15:08Zby Visocky O'Grady, Jennifer.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=571474">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=571474</a><br/>Format: Books<br/>Publication Date 2006<br/>The Brand innovation manifesto : how to build brands, redefine markets, and defy conventionsent://SD_ILS/0/SD_ILS:56882025-10-09T21:15:08Z2025-10-09T21:15:08Zby Grant, John, 1964-<br/><a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=156613">NetLibrary</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>The brand gap : how to bridge the distance between business strategy and design : a whiteboard overviewent://SD_ILS/0/SD_ILS:100952025-10-09T21:15:08Z2025-10-09T21:15:08Zby Neumeier, Marty.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017053665&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017053665&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017053665&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
<a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1595269">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1595269</a><br/>Format: Books<br/>Publication Date 2006<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:159012025-10-09T21:15:08Z2025-10-09T21:15:08Zby Barker, Rachel, 1958-<br/>Format: Books<br/>Publication Date 2006<br/>Introduction to clothing manufactureent://SD_ILS/0/SD_ILS:168412025-10-09T21:15:08Z2025-10-09T21:15:08Zby Cooklin, Gerry.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip065/2005035497.html">http://catdir.loc.gov/catdir/toc/ecip065/2005035497.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0827/2005035497-b.html">http://catdir.loc.gov/catdir/enhancements/fy0827/2005035497-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0827/2005035497-d.html">http://catdir.loc.gov/catdir/enhancements/fy0827/2005035497-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Small business entrepreneur : guide to running a businessent://SD_ILS/0/SD_ILS:115512025-10-09T21:15:08Z2025-10-09T21:15:08Zby Burke, Rory, 1952-<br/>Format: Books<br/>Publication Date 2006<br/>Purple cow : transform your business by being remarkableent://SD_ILS/0/SD_ILS:123842025-10-09T21:15:08Z2025-10-09T21:15:08Zby Godin, Seth.<br/>Format: Books<br/>Publication Date 2005 2004<br/>The origin of brands : how product evolution creates endless possibilities for new brandsent://SD_ILS/0/SD_ILS:41252025-10-09T21:15:08Z2025-10-09T21:15:08Zby Ries, Al.<br/>Format: Books<br/>Publication Date 2005 2004<br/>The graphic design business bookent://SD_ILS/0/SD_ILS:100402025-10-09T21:15:08Z2025-10-09T21:15:08Zby Crawford, Tad, 1946-<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=191860">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=191860</a>
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Freading <a href="http://www.freading.com/ebooks/details/r:download/ZnJlYWQxMzM0NQ==">http://www.freading.com/ebooks/details/r:download/ZnJlYWQxMzM0NQ==</a>
Google <a href="http://books.google.com/books?id=-BBWAAAAMAAJ">http://books.google.com/books?id=-BBWAAAAMAAJ</a><br/>Format: Electronic Resources<br/>Publication Date 2005<br/>Brand sense : build powerful brands through touch, taste, smell, sight, and soundent://SD_ILS/0/SD_ILS:159662025-10-09T21:15:08Z2025-10-09T21:15:08Zby Lindström, Martin, 1970-<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html">http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html">http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Market-based management : strategies for growing customer value and profitabilityent://SD_ILS/0/SD_ILS:199132025-10-09T21:15:08Z2025-10-09T21:15:08Zby Best, Roger J.<br/>Format: Books<br/>Publication Date 2005<br/>Warriors on the high wire : the balancing act of brand leadership in the twenty-first centuryent://SD_ILS/0/SD_ILS:120552025-10-09T21:15:08Z2025-10-09T21:15:08Zby Gilmore, Fiona.<br/>Format: Books<br/>Publication Date 2003 2001<br/>Universal principles of designent://SD_ILS/0/SD_ILS:161422025-10-09T21:15:08Z2025-10-09T21:15:08Zby Lidwell, William.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip043/2003009384.html">http://catdir.loc.gov/catdir/toc/ecip043/2003009384.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0740/2003009384-b.html">http://catdir.loc.gov/catdir/enhancements/fy0740/2003009384-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0740/2003009384-d.html">http://catdir.loc.gov/catdir/enhancements/fy0740/2003009384-d.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Beyond disruption : changing the rules in the marketplaceent://SD_ILS/0/SD_ILS:130062025-10-09T21:15:08Z2025-10-09T21:15:08Zby Dru, Jean-Marie.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html">http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html">http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html</a><br/>Format: Books<br/>Publication Date 2002<br/>The creative business guide to running a graphic design businessent://SD_ILS/0/SD_ILS:106352025-10-09T21:15:08Z2025-10-09T21:15:08Zby Foote, Cameron S.<br/>Format: Books<br/>Publication Date 2001<br/>Positioning : the battle for your mindent://SD_ILS/0/SD_ILS:156832025-10-09T21:15:08Z2025-10-09T21:15:08Zby Ries, Al.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0715/2007298065.html">http://catdir.loc.gov/catdir/toc/fy0715/2007298065.html</a>
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Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0745/2007298065-b.html">http://catdir.loc.gov/catdir/enhancements/fy0745/2007298065-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1412/2007298065-d.html">http://catdir.loc.gov/catdir/enhancements/fy1412/2007298065-d.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Cybershopsent://SD_ILS/0/SD_ILS:102402025-10-09T21:15:08Z2025-10-09T21:15:08Zby Gerdes, Claudia.<br/><a href="http://www.cybershoppers.de">Access related website</a><br/>Format: Books<br/>Publication Date 2000<br/>Revival of the fittest : digital versions of classic typefacesent://SD_ILS/0/SD_ILS:165152025-10-09T21:15:08Z2025-10-09T21:15:08Zby Annand, Carolyn.<br/>Format: Books<br/>Publication Date 2000<br/>Eating the big fish : how challenger brands can compete against brand leadersent://SD_ILS/0/SD_ILS:147722025-10-09T21:15:08Z2025-10-09T21:15:08Zby Morgan, Adam, 1969-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix02/98028267.html">http://catdir.loc.gov/catdir/toc/onix02/98028267.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley032/98028267.html">http://catdir.loc.gov/catdir/description/wiley032/98028267.html</a><br/>Format: Books<br/>Publication Date 1999<br/>Visual culture : the readerent://SD_ILS/0/SD_ILS:164462025-10-09T21:15:08Z2025-10-09T21:15:08Zby Evans, Jessica.<br/>Table of contents <a href="http://content.ub.hu-berlin.de/monographs/toc/ethnologie/BV012633376.pdf">kostenfrei</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0658/99230249-t.html">http://catdir.loc.gov/catdir/enhancements/fy0658/99230249-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0658/99230249-d.html">http://catdir.loc.gov/catdir/enhancements/fy0658/99230249-d.html</a><br/>Format: Books<br/>Publication Date 1999<br/>