Search Results for MARKETING. - Narrowed by: Relationship marketing. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMARKETING.$0026qf$003dSUBJECT$002509Subject$002509Relationship$002bmarketing.$002509Relationship$002bmarketing.$0026ps$003d300$0026isd$003dtrue?dt=list 2025-10-09T23:23:01Z Services marketing ent://SD_ILS/0/SD_ILS:10367 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Lovelock, Christopher H.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Relationship marketing management ent://SD_ILS/0/SD_ILS:26509 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Little, Edward.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Relationship marketing and customer relationship management ent://SD_ILS/0/SD_ILS:16700 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Brink, A. (Annekie)<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017996959&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017996959&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017996959&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Relationship marketing : a consumer experience approach ent://SD_ILS/0/SD_ILS:43907 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Baron, Steve.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing channels : a relationship management approach ent://SD_ILS/0/SD_ILS:14128 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Pelton, Lou E.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Relationship marketing and customer relationship management ent://SD_ILS/0/SD_ILS:57625 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Roberts-Lombard, Mornay, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Experiential Marketing : integrated theory &amp; strategic application. ent://SD_ILS/0/SD_ILS:56957 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Leahy, Rose. Fenton, Pio. Barry, Holly<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Relationship marketing and customer relationship management ent://SD_ILS/0/SD_ILS:22448 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Roberts-Lombard, Mornay, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Relationship marketing and customer relationship management ent://SD_ILS/0/SD_ILS:21965 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Brink, A. (Annekie)<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> UnMarketing : stop marketing. Start engaging ent://SD_ILS/0/SD_ILS:5730 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Stratten, Scott.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> UnMarketing : stop marketing. Start engaging ent://SD_ILS/0/SD_ILS:15205 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Stratten, Scott.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Marketing management : a relationship approach ent://SD_ILS/0/SD_ILS:42323 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Hollensen, Svend.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Unmarketing : stop marketing. Start engaging. ent://SD_ILS/0/SD_ILS:9628 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Stratten, Scott.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing management : a relationship marketing perspective ent://SD_ILS/0/SD_ILS:24216 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Cranfield School of Management.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Relationship marketing : theory and practice ent://SD_ILS/0/SD_ILS:24139 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Buttle, Francis.<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Aftermarketing : how to keep customers for life through relationship marketing ent://SD_ILS/0/SD_ILS:174 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Vavra, Terry G.<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> Relationship marketing : exploring relationship strategies in marketing ent://SD_ILS/0/SD_ILS:29701 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Egan, John, 1952-<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Relationship marketing : exploring relational strategies in marketing ent://SD_ILS/0/SD_ILS:13260 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Egan, John, 1952-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Good works! : marketing and corporate initiatives that build a better world-- and the bottom line ent://SD_ILS/0/SD_ILS:49398 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The new relationship marketing : how to build a large, loyal, profitable network using the social Web ent://SD_ILS/0/SD_ILS:46306 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Smith, Mari, 1966-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Up close and personal? : customer relationship marketing @ work ent://SD_ILS/0/SD_ILS:32027 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Gamble, Paul R.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip066/2006001621.html">http://www.loc.gov/catdir/toc/ecip066/2006001621.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Creating the marketing experience : new strategies for building relationships with your target market ent://SD_ILS/0/SD_ILS:36606 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Marconi, Joe.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0513/2005015327.html">http://www.loc.gov/catdir/toc/ecip0513/2005015327.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Relationship marketing : dialogue and networks in the e-commerce era ent://SD_ILS/0/SD_ILS:26044 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Varey, Richard J., 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Total relationship marketing : marketing strategy moving from the 4Ps--product, price, promotion, place--of traditional marketing management to the 30Rs--the thirty relationships--of a new marketing paradigm ent://SD_ILS/0/SD_ILS:12925 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Gummesson, Evert, 1936-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009887176&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009887176&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009887176&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009887176&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=879338&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=879338&custom_att_2=simple_viewer</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Permission marketing : turning strangers into friends, and friends into customers ent://SD_ILS/0/SD_ILS:13788 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Nine, F. X.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever ent://SD_ILS/0/SD_ILS:16616 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Gordon, Ian, 1952 June 19-<br/>Table of contents <a href="http://lcweb.loc.gov/catdir/toc/98-134752.html">http://lcweb.loc.gov/catdir/toc/98-134752.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/98134752.html">http://catdir.loc.gov/catdir/bios/wiley042/98134752.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley033/98134752.html">http://catdir.loc.gov/catdir/description/wiley033/98134752.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> ABC's of relationship selling through service ent://SD_ILS/0/SD_ILS:59425 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Futrell, Charles, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Managing customer relationships : a strategic framework ent://SD_ILS/0/SD_ILS:49408 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Peppers, Don.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Relationship selling ent://SD_ILS/0/SD_ILS:20101 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Johnston, Mark W.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Relationship selling ent://SD_ILS/0/SD_ILS:10224 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Johnston, Mark W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip073/2006034513.html">http://catdir.loc.gov/catdir/toc/ecip073/2006034513.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0707/2006034513-d.html">http://catdir.loc.gov/catdir/enhancements/fy0707/2006034513-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> The lovemarks effect : winning in the consumer revolution ent://SD_ILS/0/SD_ILS:12478 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Roberts, Kevin, 1949-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Lead generation for the complex sale : boost the quality and quantity of leads to increase your ROI ent://SD_ILS/0/SD_ILS:32140 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Carroll, Brian J. (Brian James), 1970-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0516/2005020712.html">http://www.loc.gov/catdir/toc/ecip0516/2005020712.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Microsoft CRM 3 for dummies ent://SD_ILS/0/SD_ILS:32158 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Scott, Joel.<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Converting customer value : from retention to profit ent://SD_ILS/0/SD_ILS:31096 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Murphy, John A., 1948-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0515/2005020017.html">http://www.loc.gov/catdir/toc/ecip0515/2005020017.html</a> Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0622/2005020017-d.html">http://www.loc.gov/catdir/enhancements/fy0622/2005020017-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Balanced brand : how to balance the stakeholder forces that can make or break your business ent://SD_ILS/0/SD_ILS:31300 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Foley, John, 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> ProfitBrand : how to increase the profitability, accountability &amp; sustainability of brands ent://SD_ILS/0/SD_ILS:11701 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Wreden, Nick.<br/>ebrary <a href="http://site.ebrary.com/id/10096170">http://site.ebrary.com/id/10096170</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html">http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Sisomo : the future on screen : creating emotional connections in the market with sight, sound and motion ent://SD_ILS/0/SD_ILS:7907 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Roberts, Kevin, 1949-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Making the client connection : maximizing the power of your personality, presentations, and presence ent://SD_ILS/0/SD_ILS:28409 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;DeMoss, Gary.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0411/2003024692.html">http://www.loc.gov/catdir/toc/ecip0411/2003024692.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Pitch perfect : feel the impact of a winning sales approach ent://SD_ILS/0/SD_ILS:12039 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Leach, John, 1965-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy044/2004299095.html">http://catdir.loc.gov/catdir/toc/fy044/2004299095.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley047/2004299095.html">http://catdir.loc.gov/catdir/bios/wiley047/2004299095.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley041/2004299095.html">http://catdir.loc.gov/catdir/description/wiley041/2004299095.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Strategic market relationships : from strategy to implementation ent://SD_ILS/0/SD_ILS:26045 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Donaldson, Bill, 1948-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The big idea ent://SD_ILS/0/SD_ILS:13588 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Jones, Robert, 1957 July 15-<br/>Format:&#160;Books<br/>Publication Date&#160;2001&#160;2000<br/> Customer equity : building and managing relationships as valuable assets ent://SD_ILS/0/SD_ILS:24686 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Blattberg, Robert C., 1942-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> How to get new business in 90 days and keep it forever ent://SD_ILS/0/SD_ILS:9730 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Evans, Wendy, 1940-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> From mind to market : reinventing the retail supply chain ent://SD_ILS/0/SD_ILS:13913 2025-10-09T23:23:01Z 2025-10-09T23:23:01Z by&#160;Blackwell, Roger D.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/97025822-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/97025822-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/hc041/97025822.html">http://catdir.loc.gov/catdir/description/hc041/97025822.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/>