Search Results for Markenpolitik. - Narrowed by: 1:VGBDX
SirsiDynix Enterprise
https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMarkenpolitik.$0026qf$003dAFL_LIBRARY$002509Advanced$002bSearch$002bLocation$0025091$00253AVGBDX$0025091$00253AVGBDX$0026ps$003d300?
2025-06-12T16:46:43Z
The new strategic brand management : advanced insights and strategic thinking
ent://SD_ILS/0/SD_ILS:18067
2025-06-12T16:46:43Z
2025-06-12T16:46:43Z
by Kapferer, Jean-Noël.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=429882&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=429882&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2012<br/>
Brand media strategy : integrated communications planning in the digital era
ent://SD_ILS/0/SD_ILS:7224
2025-06-12T16:46:43Z
2025-06-12T16:46:43Z
by Young, Antony, 1964-<br/>Format: Books<br/>Publication Date 2010<br/>
The new strategic brand management : creating and sustaining brand equity long term
ent://SD_ILS/0/SD_ILS:2015
2025-06-12T16:46:43Z
2025-06-12T16:46:43Z
by Kapferer, Jean-Noël.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016332563&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016332563&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html">http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2008<br/>
Strategic brand management : building, measuring, and managing brand equity
ent://SD_ILS/0/SD_ILS:1680
2025-06-12T16:46:43Z
2025-06-12T16:46:43Z
by Keller, Kevin Lane, 1956-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip079/2007003552.html">http://catdir.loc.gov/catdir/toc/ecip079/2007003552.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016319388&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016319388&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format: Books<br/>Publication Date 2008<br/>
Leadership brand : developing customer-focused leaders to drive performance and build lasting value
ent://SD_ILS/0/SD_ILS:16593
2025-06-12T16:46:43Z
2025-06-12T16:46:43Z
by Ulrich, David, 1953-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0712/2007009122.html">http://catdir.loc.gov/catdir/toc/ecip0712/2007009122.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016140697&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016140697&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016140697&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016140697&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1308/2007009122-b.html">http://catdir.loc.gov/catdir/enhancements/fy1308/2007009122-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1311/2007009122-d.html">http://catdir.loc.gov/catdir/enhancements/fy1311/2007009122-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>
Brand sense : how to build powerful brands through touch, taste, smell, sight & sound
ent://SD_ILS/0/SD_ILS:12973
2025-06-12T16:46:43Z
2025-06-12T16:46:43Z
by Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2005<br/>
The new strategic brand management : creating and sustaining brand equity long term
ent://SD_ILS/0/SD_ILS:1603
2025-06-12T16:46:43Z
2025-06-12T16:46:43Z
by Kapferer, Jean-Noël.<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz119879484inh.htm">http://swbplus.bsz-bw.de/bsz119879484inh.htm</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0915/2004011734-b.html">http://catdir.loc.gov/catdir/enhancements/fy0915/2004011734-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2004011734-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2004011734-d.html</a>
Verlagsinformation <a href="http://swbplus.bsz-bw.de/bsz119879484vlg.htm">http://swbplus.bsz-bw.de/bsz119879484vlg.htm</a><br/>Format: Books<br/>Publication Date 2004<br/>
How come your brand isn't working hard enough? : the essential guide to brand management
ent://SD_ILS/0/SD_ILS:13064
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2025-06-12T16:46:43Z
by Cheverton, Peter.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014774009&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014774009&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
<a href="http://okeanos-www.hbz-nrw.de:80/F?func=service&doc_library=HBZ01&doc_number=011693749&line_number=0001&func_code=VIEW&service_type=MEDIA">http://okeanos-www.hbz-nrw.de:80/F?func=service&doc_library=HBZ01&doc_number=011693749&line_number=0001&func_code=VIEW&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2002<br/>