Search Results for Marketing - Narrowed by: 1:VGBDX SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMarketing$0026qf$003dLIBRARY$002509Library$0025091$00253AVGBDX$0025091$00253AVGBDX$0026ps$003d300$0026isd$003dtrue?dt=list 2025-05-12T19:43:13Z Marketing ent://SD_ILS/0/SD_ILS:16613 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Etzel, Michael J.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Marketing ent://SD_ILS/0/SD_ILS:16611 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Berkowitz, Eric N.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Marketing ent://SD_ILS/0/SD_ILS:11664 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Lamb, Charles W.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> International marketing ent://SD_ILS/0/SD_ILS:16563 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cateora, Philip R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Marketing management. ent://SD_ILS/0/SD_ILS:16621 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Video disc<br/>Publication Date&#160;2009<br/> International marketing ent://SD_ILS/0/SD_ILS:16561 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Terpstra, Vern.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Digital marketing ent://SD_ILS/0/SD_ILS:22387 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Chaffey, Dave, 1963- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> International marketing ent://SD_ILS/0/SD_ILS:16554 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cateora, Philip R.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2005<br/> International marketing ent://SD_ILS/0/SD_ILS:16556 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Czinkota, Michael R.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/97066269-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/97066269-b.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Marketing research. ent://SD_ILS/0/SD_ILS:56224 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Wiid, JA.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Marketing Madiba ent://SD_ILS/0/SD_ILS:18876 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Czuba, Nadia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Marketing management. ent://SD_ILS/0/SD_ILS:177 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Marketing management ent://SD_ILS/0/SD_ILS:16093 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Arts marketing ent://SD_ILS/0/SD_ILS:16309 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kerrigan, Finola.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Marketing communications ent://SD_ILS/0/SD_ILS:11652 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Marketing communications ent://SD_ILS/0/SD_ILS:57376 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Egan, John, 1952- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Digital marketing ent://SD_ILS/0/SD_ILS:56956 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Chaffey, Dave 1963- VerfasserIn.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Digital marketing ent://SD_ILS/0/SD_ILS:20920 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Chaffey, Dave, 1963- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Marketing management ent://SD_ILS/0/SD_ILS:21216 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Marketing research ent://SD_ILS/0/SD_ILS:195 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Aaker, David A., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> International marketing ent://SD_ILS/0/SD_ILS:90 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bothma, Cornelius (DE-601)602081548<br/>Inhaltsverzeichnis <a href="http://www.gbv.de/dms/zbw/667182799.pdf">http://www.gbv.de/dms/zbw/667182799.pdf</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing research ent://SD_ILS/0/SD_ILS:433 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Aaker, David A.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing research ent://SD_ILS/0/SD_ILS:15958 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Aaker, David A.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-d.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Marketing strategy ent://SD_ILS/0/SD_ILS:16202 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Walker, Orville C.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Marketing research ent://SD_ILS/0/SD_ILS:16495 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Aaker, David A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley032/2003057663.html">http://catdir.loc.gov/catdir/toc/wiley032/2003057663.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0703/2003057663-b.html">http://catdir.loc.gov/catdir/enhancements/fy0703/2003057663-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley039/2003057663.html">http://catdir.loc.gov/catdir/description/wiley039/2003057663.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Marketing ROI ent://SD_ILS/0/SD_ILS:6526 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Lenskold, James D.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Services marketing ent://SD_ILS/0/SD_ILS:10367 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Lovelock, Christopher H.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> International marketing ent://SD_ILS/0/SD_ILS:14726 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Walsh, L. S.<br/>Format:&#160;Books<br/>Publication Date&#160;1993<br/> Mastering marketing ent://SD_ILS/0/SD_ILS:16614 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Foster, Douglas, 1928-<br/>Format:&#160;Books<br/>Publication Date&#160;1986&#160;1984<br/> Marketing in practice ent://SD_ILS/0/SD_ILS:16990 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Leader, W. G.<br/>Format:&#160;Books<br/>Publication Date&#160;1990<br/> Exploring marketing research ent://SD_ILS/0/SD_ILS:15367 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Zikmund, William G.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-d.html</a> Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/99064502-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Marketing : best practices ent://SD_ILS/0/SD_ILS:16337 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Czinkota, Michael R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Marketing, principles &amp; perspectives ent://SD_ILS/0/SD_ILS:16610 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bearden, William O., 1945-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Marketing principles &amp; perspectives ent://SD_ILS/0/SD_ILS:16623 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bearden, William O., 1945-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/97024735.html">http://catdir.loc.gov/catdir/toc/mh022/97024735.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh042/97024735.html">http://catdir.loc.gov/catdir/bios/mh042/97024735.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/97024735.html">http://catdir.loc.gov/catdir/description/mh023/97024735.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Marketing : principles &amp; perspectives ent://SD_ILS/0/SD_ILS:14020 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bearden, William O., 1945-<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:57852 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:56059 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:21099 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:539 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:15968 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:16390 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Integrated marketing communications ent://SD_ILS/0/SD_ILS:15607 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Ouwersloot, Hans.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:15902 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Foundations of marketing ent://SD_ILS/0/SD_ILS:16620 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Jobber, David, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:20660 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Lamb, Charles W.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006&#160;2005<br/> Exploring marketing research ent://SD_ILS/0/SD_ILS:13133 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Zikmund, William G.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002022369-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002022369-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002022369-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002022369-d.html</a> Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002022369-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002022369-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Foundations of marketing ent://SD_ILS/0/SD_ILS:16618 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Jobber, David.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Essentials of marketing ent://SD_ILS/0/SD_ILS:12130 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Summers, Jane, 1962-<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:16992 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2001<br/> Fundamentals of marketing ent://SD_ILS/0/SD_ILS:17001 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Miller, Kenneth E.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:13287 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Strydom, J. W.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Global marketing strategies ent://SD_ILS/0/SD_ILS:16565 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Jeannet, Jean-Pierre.<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> International marketing strategy ent://SD_ILS/0/SD_ILS:14737 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bradley, Frank, 1942-<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780133178920.pdf">http://www.gbv.de/dms/bowker/toc/9780133178920.pdf</a><br/>Format:&#160;Books<br/>Publication Date&#160;1991<br/> Integrated marketing communication ent://SD_ILS/0/SD_ILS:22454 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Mastering fashion marketing ent://SD_ILS/0/SD_ILS:11086 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Jackson, Tim, 1963-<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-d.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-d.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-b.html</a> Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-t.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Applied strategic marketing ent://SD_ILS/0/SD_ILS:12735 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Du Plessis, P. J.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Marketing research essentials ent://SD_ILS/0/SD_ILS:16494 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;McDaniel, Carl, Jr., 1941-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Social media marketing ent://SD_ILS/0/SD_ILS:56518 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Tuten, Tracy L., 1967- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:321 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip (Philip J.), 1931-<br/>Format:&#160;Books<br/>Publication Date&#160;2014&#160;2013<br/> Applied strategic marketing ent://SD_ILS/0/SD_ILS:15941 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Marketing success stories ent://SD_ILS/0/SD_ILS:16995 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cant, M. C. (Michael Colin), 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Marketing research in practice ent://SD_ILS/0/SD_ILS:9151 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Tustin, D. H.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Behavioural aspects of marketing ent://SD_ILS/0/SD_ILS:10849 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Williams, Keith C.<br/>Format:&#160;Books<br/>Publication Date&#160;1981<br/> Marketing and design management ent://SD_ILS/0/SD_ILS:20657 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bruce, Margaret.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Strategic marketing management cases ent://SD_ILS/0/SD_ILS:17004 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cravens, David W.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2002<br/> Marketing your own business ent://SD_ILS/0/SD_ILS:3780 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Baptiste, Annie.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing plans that work ent://SD_ILS/0/SD_ILS:17005 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;McDonald, Malcolm.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001043345.html">http://catdir.loc.gov/catdir/toc/els031/2001043345.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001043345.html">http://catdir.loc.gov/catdir/description/els031/2001043345.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Strategic integrated marketing communications ent://SD_ILS/0/SD_ILS:55243 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Percy, Larry, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1776444&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1776444&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Marketing research : tools &amp; techniques ent://SD_ILS/0/SD_ILS:7142 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bradley, Nigel, 1958-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007&#160;2006<br/> Principles of internet marketing ent://SD_ILS/0/SD_ILS:14467 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hanson, Ward A.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008849367&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008849367&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> The successful marketing plan ent://SD_ILS/0/SD_ILS:16942 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hiebing, Roman G.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Opportunities in marketing careers ent://SD_ILS/0/SD_ILS:15255 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Steinberg, Margery S.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0607/98048295-d.html">http://catdir.loc.gov/catdir/enhancements/fy0607/98048295-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Consumer psychology for marketing ent://SD_ILS/0/SD_ILS:16502 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Foxall, G. R.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Financial aspects of marketing ent://SD_ILS/0/SD_ILS:15976 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Schmidt, Ruth A.<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Strategic integrated marketing communications ent://SD_ILS/0/SD_ILS:57588 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Percy, Larry Verfasser. (DE-588)170799492<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> MARKETING MANAGEMENT, GLOBAL EDITION. ent://SD_ILS/0/SD_ILS:56636 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;KOTLER, PHILIP. KELLER, KEVIN.<br/>Format:&#160;Books<br/>Publication Date&#160;2022&#160;2021<br/> Successful direct marketing methods ent://SD_ILS/0/SD_ILS:20741 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Stone, Bob, 1918-2007.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00067572.html">http://catdir.loc.gov/catdir/toc/mh021/00067572.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh042/00067572.html">http://catdir.loc.gov/catdir/bios/mh042/00067572.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00067572.html">http://catdir.loc.gov/catdir/description/mh021/00067572.html</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=1529572">Successful direct marketing methods</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Marketing principles and best practices ent://SD_ILS/0/SD_ILS:16996 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hoffman, K. Douglas.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Principles of marketing : instructor's manual ent://SD_ILS/0/SD_ILS:16993 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Brooks, John, R. Jr.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Marketing research in a marketing environment ent://SD_ILS/0/SD_ILS:16492 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Dillon, William R.<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Basic marketing : a global-managerial approach ent://SD_ILS/0/SD_ILS:17021 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Perreault, William D.<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Marketing 5.0 : technology for humanity ent://SD_ILS/0/SD_ILS:56585 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip, author.<br/><a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Internet marketing : readings and online resources ent://SD_ILS/0/SD_ILS:10664 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Richardson, Paul, 1962-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00056868.html">http://catdir.loc.gov/catdir/toc/mh021/00056868.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00056868.html">http://catdir.loc.gov/catdir/description/mh021/00056868.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> A preface to marketing management ent://SD_ILS/0/SD_ILS:16999 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Peter, J. Paul.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/99010058.html">http://catdir.loc.gov/catdir/toc/mh022/99010058.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/99010058.html">http://catdir.loc.gov/catdir/description/mh023/99010058.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Consumer behavior and marketing strategy ent://SD_ILS/0/SD_ILS:16508 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Peter, J. Paul.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/98016996.html">http://catdir.loc.gov/catdir/toc/mh022/98016996.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html">http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/98016996.html">http://catdir.loc.gov/catdir/description/mh023/98016996.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Basic marketing : a global-managerial approach ent://SD_ILS/0/SD_ILS:16690 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Perreault, William D.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Marketing research : a problem-solving approach ent://SD_ILS/0/SD_ILS:16500 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Sudman, Seymour.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;1998<br/> Direct marketing : an integrated approach ent://SD_ILS/0/SD_ILS:16511 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;McDonald, William J., Ph. D.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> South African marketing cases for decision makers ent://SD_ILS/0/SD_ILS:14322 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Pitt, Leyland F.<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> The fundamentals and practice of marketing ent://SD_ILS/0/SD_ILS:11275 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Wilmshurst, John.<br/>Format:&#160;Books<br/>Publication Date&#160;1984<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:57955 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cant, M. C. (Michael Colin), 1957- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Experiential Marketing : integrated theory &amp; strategic application. ent://SD_ILS/0/SD_ILS:56957 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Leahy, Rose. Fenton, Pio. Barry, Holly<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:56226 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cant, M. C. (Michael Colin), 1957- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Handbook on place branding and marketing ent://SD_ILS/0/SD_ILS:22110 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Campelo, Adriana, editor.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2017<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:21378 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cant, M. C. (Michael Colin), 1957- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Shopper marketing in South Africa ent://SD_ILS/0/SD_ILS:19413 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Purdy, Carolyn.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Marketing fashion : strategy, branding and promotion ent://SD_ILS/0/SD_ILS:168 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Posner, Harriet, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing communication : an integrated approach ent://SD_ILS/0/SD_ILS:167 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Mobile marketing : an hour a day ent://SD_ILS/0/SD_ILS:212 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:185 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cant, M. C. (Michael Colin), 1957- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> UnMarketing : stop marketing. Start engaging ent://SD_ILS/0/SD_ILS:5730 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Stratten, Scott.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Fashion marketing : theory, principles, &amp; practice ent://SD_ILS/0/SD_ILS:120 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bickle, Marianne C.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Unmarketing : stop marketing. Start engaging. ent://SD_ILS/0/SD_ILS:9628 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Stratten, Scott.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing management : a South African perspective ent://SD_ILS/0/SD_ILS:16008 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cant, M. C. (Michael Colin), 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing communications : a brand narrative approach ent://SD_ILS/0/SD_ILS:16796 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Dahl&eacute;n, Micael.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Integrated marketing communication : a contemporary approach ent://SD_ILS/0/SD_ILS:149 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:15971 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hutt, Michael D.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2010<br/> Online marketing : a customer-led approach ent://SD_ILS/0/SD_ILS:245 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Gay, Richard.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a> <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Services marketing : people, technology, strategy ent://SD_ILS/0/SD_ILS:16991 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Lovelock, Christopher H.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014972445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017032662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0618/2006024219.html">http://catdir.loc.gov/catdir/toc/ecip0618/2006024219.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016281588&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016281588&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014972445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014972445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Marketing payback : is your marketing profitable? ent://SD_ILS/0/SD_ILS:16393 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Shaw, Robert, 1950-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Principles and practice of marketing ent://SD_ILS/0/SD_ILS:16619 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Jobber, David, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2004&#160;2003<br/> Ten deadly marketing sins : signs and solutions ent://SD_ILS/0/SD_ILS:11655 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley041/2003026035.html">http://catdir.loc.gov/catdir/toc/wiley041/2003026035.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley047/2003026035.html">http://catdir.loc.gov/catdir/bios/wiley047/2003026035.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley041/2003026035.html">http://catdir.loc.gov/catdir/description/wiley041/2003026035.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> After image : mind-altering marketing ent://SD_ILS/0/SD_ILS:15818 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Grant, John, 1964-<br/>Format:&#160;Books<br/>Publication Date&#160;2003&#160;2002<br/> Marketing research : an applied orientation ent://SD_ILS/0/SD_ILS:12430 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Malhotra, Naresh K.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Effective marketing : creating and keeping customers ent://SD_ILS/0/SD_ILS:17002 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Zikmund, William G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Marketing South African tourism and hospitality ent://SD_ILS/0/SD_ILS:13430 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;George, Richard.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Marketing through mud and dust ent://SD_ILS/0/SD_ILS:16622 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kuzwayo, Muzi.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009136398&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009136398&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Internet marketing research : resources and techniques ent://SD_ILS/0/SD_ILS:13778 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Forrest, Ed.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Cause related marketing : who cares wins ent://SD_ILS/0/SD_ILS:13209 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Adkins, Sue.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/00698235.html">http://catdir.loc.gov/catdir/toc/els031/00698235.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/00698235.html">http://catdir.loc.gov/catdir/description/els031/00698235.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Study guide to accompany marketing ent://SD_ILS/0/SD_ILS:5598 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Adams, T.J.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Marketing for a small business ent://SD_ILS/0/SD_ILS:17020 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Machado, Ricardo, 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Consumer behavior and marketing action ent://SD_ILS/0/SD_ILS:16503 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Assael, Henry.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> Buyer behaviour : strategic marketing applications ent://SD_ILS/0/SD_ILS:17003 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;1995&#160;1994<br/> The 22 immuntable laws of marketing ent://SD_ILS/0/SD_ILS:10326 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Ries, Al.<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Marketing in travel and tourism ent://SD_ILS/0/SD_ILS:14586 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Middleton, Victor T. C.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006660850&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006660850&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1117/94240552-d.html">http://catdir.loc.gov/catdir/enhancements/fy1117/94240552-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Promotional strategy : Managing the marketing communications process ent://SD_ILS/0/SD_ILS:19802 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Engel, James F.<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Nick Robinson's marketing toolkit ent://SD_ILS/0/SD_ILS:6624 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Robinson, Nick<br/>Format:&#160;Books<br/>Publication Date&#160;1991<br/> Essentials of marketing : a global managerial approach ent://SD_ILS/0/SD_ILS:16734 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Perreault, William D.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Business marketing : connecting strategy, relationships, and learning ent://SD_ILS/0/SD_ILS:13763 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Dwyer, F. Robert.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Key marketing metrics : the 50+ metrics every manager needs to know ent://SD_ILS/0/SD_ILS:7421 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Farris, Paul W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html">http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html</a> Table of contents <a href="http://www.gbv.de/dms/zbw/58325909X.pdf">http://www.gbv.de/dms/zbw/58325909X.pdf</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Learning guide, Principles of marketing, 9th edition, Kotler &amp; Armstrong ent://SD_ILS/0/SD_ILS:16994 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Paczkowski, Thomas.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Principles of marketing for a digital age ent://SD_ILS/0/SD_ILS:57378 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Tuten, Tracy L., 1967- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Handbook of research on gender and marketing ent://SD_ILS/0/SD_ILS:22373 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Dobscha, Susan, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Marketing 4.0 : moving from traditional to digital ent://SD_ILS/0/SD_ILS:22104 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1424256&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1424256&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> e-Marketing in the South African context ent://SD_ILS/0/SD_ILS:17990 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bothma, Neels.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> eMarketing : the essential guide to digital marketing ent://SD_ILS/0/SD_ILS:2127 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Stokes, Rob (eMarketing specialist)<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing success stories : South African case studies ent://SD_ILS/0/SD_ILS:15969 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cant, M. C. (Michael Colin), 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> EMarketing : the essential guide to online marketing ent://SD_ILS/0/SD_ILS:8107 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Stokes, Rob (eMarketing specialist)<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Buyer behaviour : understanding consumer psychology and marketing ent://SD_ILS/0/SD_ILS:16096 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Marketing in South Africa : cases and concepts ent://SD_ILS/0/SD_ILS:16204 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Simpson, John, 1943 September 17-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy036/2002443604.html">http://catdir.loc.gov/catdir/toc/fy036/2002443604.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> The marketing game! : with student CD-Rom ent://SD_ILS/0/SD_ILS:16658 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Mason, Charlotte H.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Marketing in South Africa : cases and concepts ent://SD_ILS/0/SD_ILS:17006 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Simpson, John.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy036/2002443604.html">http://catdir.loc.gov/catdir/toc/fy036/2002443604.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Wired marketing : energizing business for e-commerce ent://SD_ILS/0/SD_ILS:16558 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hardaker, Glenn.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> International marketing strategy : analysis, development and implementation ent://SD_ILS/0/SD_ILS:16564 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Doole, Isobel.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Economics : an introduction for students of business and marketing ent://SD_ILS/0/SD_ILS:11148 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Livesey, F. (Frank)<br/>Format:&#160;Books<br/>Publication Date&#160;1990<br/> Marketing plans : how to prepare them, how to use them ent://SD_ILS/0/SD_ILS:14700 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Key marketing metrics : the 50+ metrics every manager needs to know ent://SD_ILS/0/SD_ILS:22119 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Farris, Paul W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> The new rules of marketing &amp; PR : how to use social media, online video, mobile applications, blogs, news releases, &amp; viral marketing to reach buyers directly ent://SD_ILS/0/SD_ILS:1566 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Scott, David Meerman.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing brands in Africa : perspectives on the evolution of branding in an emerging market ent://SD_ILS/0/SD_ILS:56758 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Appau, Samuelson, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Advertising and promotion : an integrated marketing communications perspective ent://SD_ILS/0/SD_ILS:327 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Belch, George E. (George Edward), 1951-<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Advertising and promotion : an integrated marketing communications perspective ent://SD_ILS/0/SD_ILS:326 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Belch, George E. (George Edward), 1951-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Global marketing : foreign entry, local marketing &amp; global management ent://SD_ILS/0/SD_ILS:13853 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Johansson, Johny K.<br/><a href="http://www.imageXONE.com/Bookcovers/TOCa9557380.gif">Table of contents 1</a> <a href="http://www.imageXONE.com/Bookcovers/TOCb9557380.gif">Table of contents 2</a> <a href="http://www.imageXONE.com/Bookcovers/TOCc9557380.gif">Table of contents 3</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh023/99033630.html">http://catdir.loc.gov/catdir/toc/mh023/99033630.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009743179&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009743179&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Marketing research : a practical approach for the new Millennium ent://SD_ILS/0/SD_ILS:16493 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hair, Joseph F.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Introduction to marketing : competing in the 21st century : study guide. ent://SD_ILS/0/SD_ILS:16560 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;University Access (Firm)<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Marketing plans : how to prepare them, how to use them ent://SD_ILS/0/SD_ILS:12443 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;McDonald, Malcolm.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els051/2004556468.html">http://catdir.loc.gov/catdir/toc/els051/2004556468.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els051/2004556468.html">http://catdir.loc.gov/catdir/description/els051/2004556468.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The marketing decision maker : from MkIS to MDSS ent://SD_ILS/0/SD_ILS:14884 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Pitt, Leyland F.<br/>Format:&#160;Books<br/>Publication Date&#160;1991<br/> The marketing decision maker from MKIS to MDSS ent://SD_ILS/0/SD_ILS:14657 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Pitt, Leyland F.<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> The Book Every Marketer Should Most Definitely Read : Insights and Lessons from Successful Marketing Minds ent://SD_ILS/0/SD_ILS:59193 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Macdonald, Tracy<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Digital marketing excellence : planning, optimizing and integrating online marketing ent://SD_ILS/0/SD_ILS:57243 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Chaffey, Dave, 1963- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Digital marketing in practice : design, implement and measure effective campaigns ent://SD_ILS/0/SD_ILS:57942 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Knight, Hanne, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> eMarketing : the essential guide to marketing in a digital world ent://SD_ILS/0/SD_ILS:21660 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format:&#160;Books<br/>Publication Date&#160;2018&#160;2011<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:22106 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Andrews, J. Craig, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Digital marketing excellence : planning, optimizing and integrating online marketing ent://SD_ILS/0/SD_ILS:20590 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Architecting experience : a marketing science and digital analytics handbook ent://SD_ILS/0/SD_ILS:56652 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> The assessment and development of the branding of animal shelters : encouraging public support and adoption of companion dogs through effective brand marketing strategy ent://SD_ILS/0/SD_ILS:19572 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bickel, Julia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Experiential marketing : secrets, strategies, and success stories from the world's greatest brands ent://SD_ILS/0/SD_ILS:21253 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Smith, Kerry, 1963- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Endorsed graffiti : the social, economic and brand building potential and value of graffiti used in marketing ent://SD_ILS/0/SD_ILS:19014 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Koch, Terrence.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Evaluating the success of real-time content marketing on Twitter during live sporting events ent://SD_ILS/0/SD_ILS:19019 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Rangasamy, Rikashni.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Strategic marketing : theory and aplication for competitive advantage ent://SD_ILS/0/SD_ILS:9778 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Venter, Peet.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104433&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104433&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> The best digital marketing campaigns in the world II ent://SD_ILS/0/SD_ILS:22167 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Ryan, Damian, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> The annual 2013/14 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17055 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign ent://SD_ILS/0/SD_ILS:18807 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Mujeer, A. Qasim.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> eMarketing : the essential guide to marketing in a digital world ent://SD_ILS/0/SD_ILS:89 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Stokes, Rob (eMarketing specialist)<br/>Format:&#160;Books<br/>Publication Date&#160;2013&#160;2011<br/> Measuring marketing : 110+ key metrics every marketer needs ent://SD_ILS/0/SD_ILS:918 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Davis, John, 1960 February 17- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:9800 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The shopper marketing revolution : consumer - shopper - retailer : how marketing must reinvent itself in the age of the shopper ent://SD_ILS/0/SD_ILS:21261 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Desforges, Toby.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The annual 2011/12 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17043 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The annual 2012/13 : advertising, media, marketing and branding. ent://SD_ILS/0/SD_ILS:17054 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The annual 2010/11 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17042 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2011<br/> The marketing gurus : lessons from the best marketing books of all time ent://SD_ILS/0/SD_ILS:3490 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Murray, Chris, 1951-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing the same difference : cultural and language dichotomy in advertising ent://SD_ILS/0/SD_ILS:5993 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Seeco, Louis Itumeleng.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> From witblits to vuvuzelas : marketing in the new South Africa ent://SD_ILS/0/SD_ILS:7074 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hefer, Dale.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing 3.0 : from products to customers to the human spirit ent://SD_ILS/0/SD_ILS:5666 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The idea writers : copywriting in a new media and marketing era ent://SD_ILS/0/SD_ILS:7231 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Iezzi, Teressa.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html">http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The annual 2009/10 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17046 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Principles of marketing : global and southern African perspectives ent://SD_ILS/0/SD_ILS:17427 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Strategic marketing : theory and application for competitive advantage ent://SD_ILS/0/SD_ILS:15949 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Venter, Peet, 1964-<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Meatball sundae : how new marketing is transforming the business world (and how to thrive in it) ent://SD_ILS/0/SD_ILS:16615 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Godin, Seth.<br/>Format:&#160;Books<br/>Publication Date&#160;2009&#160;2007<br/> Gaining insights into the behaviour and mind set of the &quot;Mzansi youth&quot; marketing segment of the black middle class in South Africa ent://SD_ILS/0/SD_ILS:18840 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;De Wet, Adrian.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/> DigiMarketing : the essential guide to new media &amp; digital marketing ent://SD_ILS/0/SD_ILS:15677 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Wertime, Kent.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Suggested marketing strategy for the Bach Flower Remedies brand ent://SD_ILS/0/SD_ILS:19540 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Tager, Shlomit.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2008<br/> Measuring marketing : 103 key metrics every marketer needs ent://SD_ILS/0/SD_ILS:5706 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Davis, John, 1960 February 17-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html">http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> The annual 2008 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17053 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Marketing alternative rock music with branding : a South African perspective ent://SD_ILS/0/SD_ILS:19422 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kritizinger, Jake.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Experience the message : how experiential marketing is changing the brand world ent://SD_ILS/0/SD_ILS:3974 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Lenderman, Max.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-b.html">http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-d.html">http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Advertising, promotion and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:9799 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> FAQs on marketing : answered by the Guru of Marketing ent://SD_ILS/0/SD_ILS:12959 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Marketing to moviegoers : a handbook of strategies used by major studios and independents ent://SD_ILS/0/SD_ILS:12998 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Marich, Robert.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Free prize inside! : the next big marketing idea ent://SD_ILS/0/SD_ILS:11582 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Godin, Seth.<br/>Format:&#160;Books<br/>Publication Date&#160;2005&#160;2004<br/> Communities dominate brands : business and marketing challenges for the 21st century ent://SD_ILS/0/SD_ILS:15679 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Ahonen, Tomi T.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Kellogg on branding : the marketing faculty of the Kellogg School of Management ent://SD_ILS/0/SD_ILS:16488 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Tybout, Alice M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip059/2005007457.html">http://catdir.loc.gov/catdir/toc/ecip059/2005007457.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016292713&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016292713&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-b.html">http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-d.html">http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Marketing and the bottom line : the marketing metrics that will pump up cash flow ent://SD_ILS/0/SD_ILS:12696 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Ambler, Tim.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Applications in basic marketing : clippings from the popular business press ent://SD_ILS/0/SD_ILS:16092 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Perreault, William D., Jr.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Marketing insights from A to Z : 80 concepts every manager needs to know ent://SD_ILS/0/SD_ILS:11977 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Books24x7 <a href="http://www.books24x7.com/marc.asp?bookid=12771">http://www.books24x7.com/marc.asp?bookid=12771</a> Ebook Library <a href="http://public.eblib.com/choice/publicfullrecord.aspx?p=152701">http://public.eblib.com/choice/publicfullrecord.aspx?p=152701</a> ebrary <a href="http://site.ebrary.com/id/10299243">http://site.ebrary.com/id/10299243</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=82571">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=82571</a> MyiLibrary <a href="http://www.myilibrary.com?id=36368">http://www.myilibrary.com?id=36368</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2003<br/> Applications in basic marketing : clippings from the popular business press ent://SD_ILS/0/SD_ILS:16737 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Perreault, William D.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfolios ent://SD_ILS/0/SD_ILS:6921 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Benun, Ilise, 1961-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> The anatomy of buzz : creating word-of-mouth marketing ent://SD_ILS/0/SD_ILS:16998 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Rosen, Emanuel.<br/>Format:&#160;Books<br/>Publication Date&#160;2001&#160;2000<br/> Marketing outcomes for business managers. 6, Marketing strategies ent://SD_ILS/0/SD_ILS:17000 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Smit, Leon.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Brand spirit : how cause related marketing builds brands ent://SD_ILS/0/SD_ILS:20683 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Pringle, Hamish.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix01/99013354.html">http://catdir.loc.gov/catdir/toc/onix01/99013354.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1233063&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1233063&custom_att_2=simple_viewer</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley041/99013354.html">http://catdir.loc.gov/catdir/bios/wiley041/99013354.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley031/99013354.html">http://catdir.loc.gov/catdir/description/wiley031/99013354.html</a> Cover <a href="http://swbplus.bsz-bw.de/bsz076176711cov.htm">http://swbplus.bsz-bw.de/bsz076176711cov.htm</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Kotler on marketing : how to create, win, and dominate markets ent://SD_ILS/0/SD_ILS:13107 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kotler, Philip.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0641/98043626-s.html">http://catdir.loc.gov/catdir/enhancements/fy0641/98043626-s.html</a> Table of contents <a href="http://lcweb.loc.gov/catdir/toc/98-43626.html">http://lcweb.loc.gov/catdir/toc/98-43626.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/simon051/98043626.html">http://catdir.loc.gov/catdir/bios/simon051/98043626.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/simon031/98043626.html">http://catdir.loc.gov/catdir/description/simon031/98043626.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Learning aid for use with essentials of marketing : a global managerial approach. ent://SD_ILS/0/SD_ILS:16750 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Lanker, Brian.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Marketing magic : success stories from South Africas's top marketers ent://SD_ILS/0/SD_ILS:13408 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Dorrian, A. P. (A. Paul)<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever ent://SD_ILS/0/SD_ILS:16616 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Gordon, Ian, 1952 June 19-<br/>Table of contents <a href="http://lcweb.loc.gov/catdir/toc/98-134752.html">http://lcweb.loc.gov/catdir/toc/98-134752.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/98134752.html">http://catdir.loc.gov/catdir/bios/wiley042/98134752.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley033/98134752.html">http://catdir.loc.gov/catdir/description/wiley033/98134752.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> The new marketing : building strong marketing strategies in South Africa today ent://SD_ILS/0/SD_ILS:9751 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Burgess, Steven M.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> The successful marketing plan : a disciplined and comprehensive approach ent://SD_ILS/0/SD_ILS:16617 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hiebing, Roman G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/96028253.html">http://catdir.loc.gov/catdir/toc/mh022/96028253.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/96028253-b.html">http://catdir.loc.gov/catdir/enhancements/fy0602/96028253-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh022/96028253.html">http://catdir.loc.gov/catdir/description/mh022/96028253.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Marketing aesthetics : the strategic management of brands, identity, and image ent://SD_ILS/0/SD_ILS:16499 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Schmitt, Bernd.<br/>Sample text <a href="http://catdir.loc.gov/catdir/samples/simon031/97009426.html">http://catdir.loc.gov/catdir/samples/simon031/97009426.html</a> Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0630/97009426-t.html">http://catdir.loc.gov/catdir/enhancements/fy0630/97009426-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/simon051/97009426.html">http://catdir.loc.gov/catdir/bios/simon051/97009426.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/simon033/97009426.html">http://catdir.loc.gov/catdir/description/simon033/97009426.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Applications in basic marketing : clippings from the popular business press ent://SD_ILS/0/SD_ILS:16736 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Perreault, William D.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> How to get new business in 90 days and keep it forever : the Wendy Evans guide to successful marketing ent://SD_ILS/0/SD_ILS:21345 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Evans, Wendy, 1940-<br/>Format:&#160;Books<br/>Publication Date&#160;1993<br/> The Popcorn report : revolutionary trend predictions for marketing in the 90's. ent://SD_ILS/0/SD_ILS:15201 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Popcorn, Faith.<br/>Format:&#160;Books<br/>Publication Date&#160;1992&#160;1991<br/> The marketing edge : vital lessons in marketing success ent://SD_ILS/0/SD_ILS:16997 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;McBurnie, Tony.<br/>Format:&#160;Books<br/>Publication Date&#160;1988&#160;1987<br/> Organisation and administration for business. ent://SD_ILS/0/SD_ILS:14429 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Whitehead, Geoffrey.<br/>Format:&#160;Books<br/>Publication Date&#160;1991&#160;1989<br/> Customer behavior : consumer behavior &amp; beyond ent://SD_ILS/0/SD_ILS:10291 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Sheth, Jagdish N.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Brand South Africa : alive with possibilities. ent://SD_ILS/0/SD_ILS:17016 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;International Marketing Council of South Africa.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Distribution management : the place decision ent://SD_ILS/0/SD_ILS:15605 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Strydom, J. W. (Johan Wilhelm), 1952-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> IMC : using advertising and promotion to build brands ent://SD_ILS/0/SD_ILS:13014 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Duncan, Tom (Thomas R.)<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Advertising communications &amp; promotion management ent://SD_ILS/0/SD_ILS:354 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Rossiter, John R.<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz061199036inh.htm">http://swbplus.bsz-bw.de/bsz061199036inh.htm</a><br/>Format:&#160;Regular print<br/>Publication Date&#160;1997<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:11567 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Arens, William F.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0623/2005041457-t.html">http://catdir.loc.gov/catdir/enhancements/fy0623/2005041457-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0623/2005041457-d.html">http://catdir.loc.gov/catdir/enhancements/fy0623/2005041457-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Pricing management ent://SD_ILS/0/SD_ILS:17008 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cant, M. C. (Michael Colin), 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Consumers ent://SD_ILS/0/SD_ILS:16551 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Arnould, Eric J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh031/2002041065.html">http://catdir.loc.gov/catdir/toc/mh031/2002041065.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2002041065.html">http://catdir.loc.gov/catdir/description/mh031/2002041065.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Fundamentals of selling : customers for life ent://SD_ILS/0/SD_ILS:13421 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Futrell, Charles.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Consumer behavior : building market strategy ent://SD_ILS/0/SD_ILS:16506 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hawkins, Del I.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Retail management ent://SD_ILS/0/SD_ILS:15680 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hasty, Ronald W.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Understanding consumer behavior ent://SD_ILS/0/SD_ILS:16507 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Peter, J. Paul.<br/>Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht006687814.pdf">http://www.gbv.de/dms/hbz/toc/ht006687814.pdf</a><br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Advertising ent://SD_ILS/0/SD_ILS:324 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Wright, John Sherman, 1920-<br/>Format:&#160;Books<br/>Publication Date&#160;1982<br/> Effective communication in organizations ent://SD_ILS/0/SD_ILS:10529 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Fielding, M. L. (Michael L.)<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Economics : principles and practice ent://SD_ILS/0/SD_ILS:13912 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Black, P. A. (Philip A.)<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Management principles ent://SD_ILS/0/SD_ILS:19726 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Brevis, Tersia, 1967-<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Brands and branding in South Africa : key success stories. ent://SD_ILS/0/SD_ILS:14722 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z Format:&#160;Books<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> The psychological impact of repetition : a cartoon &amp; branding perspective ent://SD_ILS/0/SD_ILS:18881 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Dhladhla, Sifiso.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> What is Her Majesty Queen Masenate Mohato Bereng Seeiso's contribution towards building Lesotho's monarchy as a healthy brand? ent://SD_ILS/0/SD_ILS:18889 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Posholi, Lintle.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Brand management : A South African Perspective ent://SD_ILS/0/SD_ILS:57750 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cunningham, Nicole author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Brand management : co-creating meaningful brands ent://SD_ILS/0/SD_ILS:59164 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Beverland, Michael, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> SMALL BUSINESS MANAGEMENT IN SOUTH AFRICA : launching and growing. ent://SD_ILS/0/SD_ILS:57406 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Barlow, DH<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Brand storytelling : put customers at the heart of your brand story ent://SD_ILS/0/SD_ILS:57963 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Rodriguez, Miri, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Brand metrics measuring brand efficacy along the customer journey ent://SD_ILS/0/SD_ILS:57210 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kall, Jacek VerfasserIn.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Strategic creativity : a business field guide to advertising, branding, and design ent://SD_ILS/0/SD_ILS:57501 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Landa, Robin, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement ent://SD_ILS/0/SD_ILS:57749 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Rowles, Daniel, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Brand management : co-creating meaningful brands ent://SD_ILS/0/SD_ILS:57392 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Beverland, Michael, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Brand management : A South African Perspective ent://SD_ILS/0/SD_ILS:56202 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cunningham, Nicole author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Brand activism from purpose to action ent://SD_ILS/0/SD_ILS:56757 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Sarkar, Christian, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Strategic brand management ent://SD_ILS/0/SD_ILS:57572 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Chernev, Alexander, author<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Kellogg on branding in a hyper-connected world ent://SD_ILS/0/SD_ILS:56621 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Tybout, Alice M. &eacute;diteur intellectuel.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2091391&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2091391&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Digital gaming and the advertising landscape ent://SD_ILS/0/SD_ILS:56788 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Hera, Teresa de la, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2251020&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2251020&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Digital you : real personal branding in the virtual age ent://SD_ILS/0/SD_ILS:57503 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Arruda, William, 1961- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Brand management : co-creating meaningful brands ent://SD_ILS/0/SD_ILS:22090 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Beverland, Michael, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> The nuts 'n bolts of media planning : a comprehensive industry guide ent://SD_ILS/0/SD_ILS:21437 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Belter, Luisa.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Small business management : launching and growing entrepreneurial ventures ent://SD_ILS/0/SD_ILS:22262 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Longenecker, Justin G. (Justin Gooderl), 1917-2005, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> A designer's research manual : succeed in design by knowing your clients + understanding what they really need ent://SD_ILS/0/SD_ILS:21027 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Visocky O'Grady, Jennifer, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1565738&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1565738&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> The nuts 'n bolts of media planning : a comprehensive industry guide ent://SD_ILS/0/SD_ILS:21097 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Belter, Luisa.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> The brand book : Mauritius 2016 ent://SD_ILS/0/SD_ILS:17779 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Lama, Ravin.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Creating a brand identity : a guide for designers ent://SD_ILS/0/SD_ILS:57886 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Slade, Catharine, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Saving South Africa's youth : building socially responsible brands in financial ... ent://SD_ILS/0/SD_ILS:18631 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Matubatuba, Tumisang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The analysis of the Sophiatown brand development ent://SD_ILS/0/SD_ILS:18653 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Young, Alicia.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> A study into the recent popularity of corsets ent://SD_ILS/0/SD_ILS:18830 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Jobson, Ellen Kelly.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Brand building in the NPO sector : to build or not to build? ent://SD_ILS/0/SD_ILS:18834 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Frankel, Susan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands ent://SD_ILS/0/SD_ILS:18846 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Makhafola, Kelebogile.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The study aims to explore how Pep Clothing uses brand associations to position itself within the bottom of the pyramid ent://SD_ILS/0/SD_ILS:18861 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Mjali, Sinqobile.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The role of organisational culture in building a differentiated brand : an exploration of Virgin Mobile South Africa ent://SD_ILS/0/SD_ILS:18865 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Harries, V.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> What has been the role of Telkom SA's corporate rebranding in changing customer's perception of the brand amongst the selected group of Telkom SA customers? ent://SD_ILS/0/SD_ILS:18872 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Motloutsi, Tshianeo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Augmented reality law, privacy, and ethics : law, society, and emerging AR technologies ent://SD_ILS/0/SD_ILS:56508 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Wassom, Brian D., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising media planning : a brand management approach ent://SD_ILS/0/SD_ILS:26 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2015<br/> Strategic integrated communication ent://SD_ILS/0/SD_ILS:156 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Mulder, D.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242999&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242999&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:15609 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Schiffman, Leon G. (DE-588)154336181<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027345852&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> To analyse the perceived attitude of Bankmed medical scheme members, age 18-30 years, towards the medical aid within the framework of the Censydiam model ent://SD_ILS/0/SD_ILS:18799 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Bam, Michelle.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2015<br/> Branding in Ponzi Investment Scheme ent://SD_ILS/0/SD_ILS:18801 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Sher, Yaron.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2015<br/> The effects of rebranding the celebrity brand, using Miley Cyrus as a case study ent://SD_ILS/0/SD_ILS:18804 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Sayce, Chloe'.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2015<br/> To compare the intended brand identity and the perceived and experienced brand image of South African National Parks (SANPARKS) brand by conducting a comparative thematic content analysis amongst SANPARKS' employees as well as a selected group of SANPARKS' consumers ent://SD_ILS/0/SD_ILS:18805 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Schindler, Jessica Lea.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2015<br/> Gender based programmes final report ent://SD_ILS/0/SD_ILS:18806 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Sibeko, M.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2015<br/> Music and its relevance to brand personality amongst the female youth market ent://SD_ILS/0/SD_ILS:18815 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Makhuza, Ponatshego.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2015<br/> An investigation into how to change the negative perception of the taxi industry that has been portrayed by media ent://SD_ILS/0/SD_ILS:18819 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Motsumi, Nthabiseng Mmathabo.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2015<br/> Exploring the paradigm shift from traditional radio DJ's to radio DJ's being face of the brand, within the framework of the social cognitive theory ent://SD_ILS/0/SD_ILS:18820 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Nteso, Refiloe Cindy.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> To like or not to like : an exploration of how South African brands use social media ent://SD_ILS/0/SD_ILS:18821 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Peake, Fiona.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Brand longevity in South African music industry : a case study of Idols South Africa since its inception in 2002 ent://SD_ILS/0/SD_ILS:18878 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Nhlapo, Kwandisiwe.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The effects of representation of xenophobia on the Sowetan newspaper brand ent://SD_ILS/0/SD_ILS:18837 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Ntshiqa, Asanda.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The relevance of post purchase communication of luxury brands and the decision making impact it has on black diamond female ent://SD_ILS/0/SD_ILS:18841 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Ngobeni, Lesego.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Creating shared value and brand sustainability : a South African advertising industry analysis ent://SD_ILS/0/SD_ILS:18843 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Barnard, Wilhemina.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The importane of technology in traditional and online travel agencies in South Africa ent://SD_ILS/0/SD_ILS:18847 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Nayer, Priya.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Branding the ordinary ent://SD_ILS/0/SD_ILS:18853 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Matlare, Itumeleng.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> A study on why a person brand becomes more popular after ... ent://SD_ILS/0/SD_ILS:18858 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Madiba, Mfundo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> The deconstruction of black skin : an analysis of the ethical integrity of skin lightening products labelling and branding ent://SD_ILS/0/SD_ILS:18877 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Rantso, Kananelo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Does crime deter local tourists from visiting Johannesburg? ent://SD_ILS/0/SD_ILS:18883 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Wilby, Sigrun Elizabeth.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> How clothing colour affects personal brand communiction and perception ent://SD_ILS/0/SD_ILS:18828 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Mokoena, Kamogelo.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Is game simulation adding value towards brand management and leadership in adolescents? ent://SD_ILS/0/SD_ILS:18848 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Digue, Sarah-Ann.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Could the black diamond spending culture have an impact on a brand's health? ent://SD_ILS/0/SD_ILS:18871 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Kodisang, Lebogang.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> The eye of the driver : an analysis of what men and women see in luxury cars ent://SD_ILS/0/SD_ILS:18873 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Pougnet, Jacqueline.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Consumer behaviour ent://SD_ILS/0/SD_ILS:60 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Parumasur, Sanjana Brijball, editor.<br/>EBSCO <a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> You branding : reinventing your personal identity as a successful brand ent://SD_ILS/0/SD_ILS:15635 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Cijo, Mark, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Brand schizo ent://SD_ILS/0/SD_ILS:16971 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Stopforth, Mike.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> She is more than the red light ent://SD_ILS/0/SD_ILS:18797 2025-05-12T19:43:13Z 2025-05-12T19:43:13Z by&#160;Muzuwa, L. Tafadzwa.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2014<br/>