Search Results for Marketing - Narrowed by: Consumer behavior.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMarketing$0026qf$003dSUBJECT$002509Subject$002509Consumer$002bbehavior.$002509Consumer$002bbehavior.$0026ps$003d300?dt=list2025-05-12T19:59:12ZMarketing and multicultural diversityent://SD_ILS/0/SD_ILS:321462025-05-12T19:59:12Z2025-05-12T19:59:12Zby Rao, C. P.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0519/2005026816.html">http://www.loc.gov/catdir/toc/ecip0519/2005026816.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Consumer psychology for marketingent://SD_ILS/0/SD_ILS:299432025-05-12T19:59:12Z2025-05-12T19:59:12Zby Foxall, G. R.<br/>Format: Books<br/>Publication Date 1998<br/>Consumer psychology for marketingent://SD_ILS/0/SD_ILS:165022025-05-12T19:59:12Z2025-05-12T19:59:12Zby Foxall, G. R.<br/>Format: Books<br/>Publication Date 1997<br/>Buyer behavior in marketing strategyent://SD_ILS/0/SD_ILS:387762025-05-12T19:59:12Z2025-05-12T19:59:12Zby Howard, John A.<br/>Format: Books<br/>Publication Date 1994<br/>Consumer behavior &amp; marketing strategyent://SD_ILS/0/SD_ILS:414812025-05-12T19:59:12Z2025-05-12T19:59:12Zby Peter, J. Paul.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018705451&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018705451&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2010<br/>Consumer behavior : building marketing strategyent://SD_ILS/0/SD_ILS:3982025-05-12T19:59:12Z2025-05-12T19:59:12Zby Hawkins, Del I.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html">http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html">http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html</a><br/>Format: Electronic Resources<br/>Publication Date 2007<br/>Consumer behavior and marketing strategyent://SD_ILS/0/SD_ILS:165082025-05-12T19:59:12Z2025-05-12T19:59:12Zby Peter, J. Paul.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/98016996.html">http://catdir.loc.gov/catdir/toc/mh022/98016996.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/98016996.html">http://catdir.loc.gov/catdir/description/mh023/98016996.html</a><br/>Format: Books<br/>Publication Date 1999<br/>E-marketing : theory and applicationent://SD_ILS/0/SD_ILS:440802025-05-12T19:59:12Z2025-05-12T19:59:12Zby Dann, Stephen, 1973-<br/>Format: Books<br/>Publication Date 2011<br/>Consumer Behaviour &amp; marketing communicationent://SD_ILS/0/SD_ILS:536482025-05-12T19:59:12Z2025-05-12T19:59:12Zby Kazmi, S. H. H.<br/>Format: Books<br/>Publication Date 2010<br/>Consumer behavior and marketing strategyent://SD_ILS/0/SD_ILS:334382025-05-12T19:59:12Z2025-05-12T19:59:12Zby Peter, J. Paul.<br/>Table of contents only <a href="http://www.loc.gov/catdir/enhancements/fy0702/2006032470-t.html">http://www.loc.gov/catdir/enhancements/fy0702/2006032470-t.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Explorations of marketing in societyent://SD_ILS/0/SD_ILS:180342025-05-12T19:59:12Z2025-05-12T19:59:12Zby Gundlach, Gregory T. (Gregory Thomas)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html">http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Brand hijack : marketing without marketingent://SD_ILS/0/SD_ILS:78952025-05-12T19:59:12Z2025-05-12T19:59:12Zby Wipperfürth, Alex.<br/>Format: Books<br/>Publication Date 2005<br/>Effective marketing : creating and keeping customersent://SD_ILS/0/SD_ILS:170022025-05-12T19:59:12Z2025-05-12T19:59:12Zby Zikmund, William G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Consumer behavior and marketing actionent://SD_ILS/0/SD_ILS:243232025-05-12T19:59:12Z2025-05-12T19:59:12Zby Assael, Henry.<br/>Format: Books<br/>Publication Date 1998<br/>Effective marketing : creating and keeping customersent://SD_ILS/0/SD_ILS:173642025-05-12T19:59:12Z2025-05-12T19:59:12Zby Zikmund, William G.<br/>Format: Electronic Resources<br/>Publication Date 1998<br/>Buyer behaviour : strategic marketing applicationsent://SD_ILS/0/SD_ILS:145062025-05-12T19:59:12Z2025-05-12T19:59:12Zby Du Plessis, P. J.<br/>Format: Books<br/>Publication Date 1997 1990<br/>Consumer behavior and marketing actionent://SD_ILS/0/SD_ILS:165032025-05-12T19:59:12Z2025-05-12T19:59:12Zby Assael, Henry.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html</a><br/>Format: Books<br/>Publication Date 1995<br/>Buyer behaviour : strategic marketing applicationsent://SD_ILS/0/SD_ILS:170032025-05-12T19:59:12Z2025-05-12T19:59:12Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 1995 1994<br/>Consumer behavior and marketing actionent://SD_ILS/0/SD_ILS:149532025-05-12T19:59:12Z2025-05-12T19:59:12Zby Assael, Henry.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006530708&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
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Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1534024&custom%5Fatt%5F2=simple%5Fviewer">Consumer behavior and marketing action</a><br/>Format: Books<br/>Publication Date 1992<br/>Consumer behavior : implications for marketing strategyent://SD_ILS/0/SD_ILS:151212025-05-12T19:59:12Z2025-05-12T19:59:12Zby Hawkins, Del I.<br/>Format: Books<br/>Publication Date 1992<br/>Consumer behavior and marketing actionent://SD_ILS/0/SD_ILS:106872025-05-12T19:59:12Z2025-05-12T19:59:12Zby Assael, Henry.<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780534029906.pdf">http://www.gbv.de/dms/bowker/toc/9780534029906.pdf</a><br/>Format: Books<br/>Publication Date 1984<br/>Handbook of research on gender and marketingent://SD_ILS/0/SD_ILS:223732025-05-12T19:59:12Z2025-05-12T19:59:12Zby Dobscha, Susan, editor.<br/>Format: Books<br/>Publication Date 2019<br/>Contemporary issues in marketing and consumer behaviourent://SD_ILS/0/SD_ILS:536702025-05-12T19:59:12Z2025-05-12T19:59:12Zby Parsons, Elizabeth.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2009<br/>Buyer behaviour : understanding consumer psychology and marketingent://SD_ILS/0/SD_ILS:160962025-05-12T19:59:12Z2025-05-12T19:59:12Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2007<br/>Consumer behavior and the practice of marketingent://SD_ILS/0/SD_ILS:108722025-05-12T19:59:12Z2025-05-12T19:59:12Zby Runyon, Kenneth E.<br/>Format: Books<br/>Publication Date 1980<br/>Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.ent://SD_ILS/0/SD_ILS:249842025-05-12T19:59:12Z2025-05-12T19:59:12Zby Peter, J. Paul.<br/>Format: Books<br/>Publication Date 2001<br/>Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.ent://SD_ILS/0/SD_ILS:292672025-05-12T19:59:12Z2025-05-12T19:59:12Zby Peter, J. Paul.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/mh041/2003071083.html">http://www.loc.gov/catdir/toc/mh041/2003071083.html</a>
Publisher description <a href="http://www.loc.gov/catdir/description/mh051/2003071083.html">http://www.loc.gov/catdir/description/mh051/2003071083.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Alcohol affair : the influence of experiential marketing on purchase behaviourent://SD_ILS/0/SD_ILS:189482025-05-12T19:59:12Z2025-05-12T19:59:12Zby Matsolo, Sibongiseni.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Social marketing and behaviour change : models, theory and applicationsent://SD_ILS/0/SD_ILS:521142025-05-12T19:59:12Z2025-05-12T19:59:12Zby Brennan, Linda L. author.<br/>Format: Books<br/>Publication Date 2014<br/>Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaignent://SD_ILS/0/SD_ILS:188072025-05-12T19:59:12Z2025-05-12T19:59:12Zby Mujeer, A. Qasim.<br/>Format: Manuscript<br/>Publication Date 2014<br/>No B.S. guide to marketing to leading edge boomers and seniors : [the ultimate no holds barred, take no prisoners roadmap to the money]ent://SD_ILS/0/SD_ILS:497282025-05-12T19:59:12Z2025-05-12T19:59:12Zby Kennedy, Dan S., 1954-<br/>Format: Books<br/>Publication Date 2012<br/>Marketing the same difference : cultural and language dichotomy in advertisingent://SD_ILS/0/SD_ILS:59932025-05-12T19:59:12Z2025-05-12T19:59:12Zby Seeco, Louis Itumeleng.<br/>Format: Books<br/>Publication Date 2010<br/>Sensory marketing : research on the sensuality of productsent://SD_ILS/0/SD_ILS:441152025-05-12T19:59:12Z2025-05-12T19:59:12Zby Krishna, Aradhna.<br/>Format: Books<br/>Publication Date 2010<br/>Gender, design and marketing : how gender drives our perception of design and marketingent://SD_ILS/0/SD_ILS:447082025-05-12T19:59:12Z2025-05-12T19:59:12Zby Moss, Gloria.<br/>Format: Books<br/>Publication Date 2009<br/>Let them eat cake : marketing luxury to the masses-as well as the classesent://SD_ILS/0/SD_ILS:334202025-05-12T19:59:12Z2025-05-12T19:59:12Zby Danziger, Pamela N.<br/>Format: Books<br/>Publication Date 2005<br/>Commitment-led marketing : the key to brand profits is in the customer's mindent://SD_ILS/0/SD_ILS:173842025-05-12T19:59:12Z2025-05-12T19:59:12Zby Hofmeyr, J. H. (Jan H.)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html">http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html">http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley035/2001281572.html">http://catdir.loc.gov/catdir/description/wiley035/2001281572.html</a><br/>Format: Books<br/>Publication Date 2000<br/>The why of consumption : contemporary perspectives on consumer motives, goals and desiresent://SD_ILS/0/SD_ILS:373642025-05-12T19:59:12Z2025-05-12T19:59:12Zby Mick, David Glen.<br/>Format: Books<br/>Publication Date 2000<br/>Customer behavior : consumer behavior & beyondent://SD_ILS/0/SD_ILS:102912025-05-12T19:59:12Z2025-05-12T19:59:12Zby Sheth, Jagdish N.<br/>Format: Books<br/>Publication Date 1999<br/>Interpreting consumer choice : the behavioral perspective modelent://SD_ILS/0/SD_ILS:449262025-05-12T19:59:12Z2025-05-12T19:59:12Zby Foxall, G. R.<br/>Format: Books<br/>Publication Date 2010<br/>Lifestyle market segmentationent://SD_ILS/0/SD_ILS:339502025-05-12T19:59:12Z2025-05-12T19:59:12Zby Cahill, Dennis J.<br/>Format: Books<br/>Publication Date 2006<br/>Consumersent://SD_ILS/0/SD_ILS:165512025-05-12T19:59:12Z2025-05-12T19:59:12Zby Arnould, Eric J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh031/2002041065.html">http://catdir.loc.gov/catdir/toc/mh031/2002041065.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2002041065.html">http://catdir.loc.gov/catdir/description/mh031/2002041065.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Consumer behaviour.ent://SD_ILS/0/SD_ILS:554932025-05-12T19:59:12Z2025-05-12T19:59:12Zby Sethna, Zubin, author.<br/>Format: Books<br/>Publication Date 2019<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:565772025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G., author.<br/>Format: Books<br/>Publication Date 2019<br/>Consumer behavior : buying, having, and beingent://SD_ILS/0/SD_ILS:549902025-05-12T19:59:12Z2025-05-12T19:59:12Zby Solomon, Michael R. author.<br/>Format: Books<br/>Publication Date 2018<br/>Small data : the tiny clues that uncover huge trendsent://SD_ILS/0/SD_ILS:541722025-05-12T19:59:12Z2025-05-12T19:59:12Zby Lindström, Martin, 1970-<br/>Cover image <a href="http://www.netread.com/jcusers2/bk1388/684/9781250080684/image/lgcover.9781250080684.jpg">http://www.netread.com/jcusers2/bk1388/684/9781250080684/image/lgcover.9781250080684.jpg</a><br/>Format: Books<br/>Publication Date 2016<br/>Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brandsent://SD_ILS/0/SD_ILS:188462025-05-12T19:59:12Z2025-05-12T19:59:12Zby Makhafola, Kelebogile.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:156092025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G. (DE-588)154336181<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027345852&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a><br/>Format: Books<br/>Publication Date 2015<br/>The eye of the driver : an analysis of what men and women see in luxury carsent://SD_ILS/0/SD_ILS:188732025-05-12T19:59:12Z2025-05-12T19:59:12Zby Pougnet, Jacqueline.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Consumer behaviour : global and Southern African perspectivesent://SD_ILS/0/SD_ILS:563892025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2014<br/>Fashion Branding and Consumer Behaviors : Scientific Modelsent://SD_ILS/0/SD_ILS:192962025-05-12T19:59:12Z2025-05-12T19:59:12Zby Choi, Tsan-Ming, editor.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739</a><br/>Format: Books<br/>Publication Date 2014<br/>How cool brands stay hot : branding to Generation Yent://SD_ILS/0/SD_ILS:495492025-05-12T19:59:12Z2025-05-12T19:59:12Zby Bergh, Joeri van den, 1971-<br/>Format: Books<br/>Publication Date 2013<br/>Customer sense : how the 5 senses influence buying behaviorent://SD_ILS/0/SD_ILS:496532025-05-12T19:59:12Z2025-05-12T19:59:12Zby Krishna, Aradhna.<br/>Format: Books<br/>Publication Date 2013<br/>Consumer behavior analysis : (A) rational approach to consumer choiceent://SD_ILS/0/SD_ILS:501582025-05-12T19:59:12Z2025-05-12T19:59:12Zby Hantula, Donald A.<br/>Format: Books<br/>Publication Date 2013<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:503282025-05-12T19:59:12Z2025-05-12T19:59:12Zby Blythe, Jim.<br/>Format: Books<br/>Publication Date 2013<br/>Consumer behaviour : perspectives, findings and explanationsent://SD_ILS/0/SD_ILS:503892025-05-12T19:59:12Z2025-05-12T19:59:12Zby O'Shaughnessy, John, 1927-<br/>Format: Books<br/>Publication Date 2013<br/>Mobile influence : the new power of the consumerent://SD_ILS/0/SD_ILS:506702025-05-12T19:59:12Z2025-05-12T19:59:12Zby Martin, Chuck, 1949- author.<br/>Format: Books<br/>Publication Date 2013<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:506772025-05-12T19:59:12Z2025-05-12T19:59:12Zby Hoyer, Wayne D. author.<br/>Format: Books<br/>Publication Date 2013<br/>Introduction to consumer behaviourent://SD_ILS/0/SD_ILS:517882025-05-12T19:59:12Z2025-05-12T19:59:12Zby Joubert, Johan Pierre Retief, editor.<br/>Format: Books<br/>Publication Date 2013<br/>Product innovation toolbox : a field guide to consumer understanding and researchent://SD_ILS/0/SD_ILS:499402025-05-12T19:59:12Z2025-05-12T19:59:12Zby Beckley, Jacqueline H.<br/>Format: Books<br/>Publication Date 2012<br/>Online consumer behavior : theory and research in social media, advertising, and e-tailent://SD_ILS/0/SD_ILS:510232025-05-12T19:59:12Z2025-05-12T19:59:12Zby Close, Angeline, editor.<br/>Format: Books<br/>Publication Date 2012<br/>Brandwashed : tricks companies use to manipulate our minds and persuade us to buyent://SD_ILS/0/SD_ILS:60042025-05-12T19:59:12Z2025-05-12T19:59:12Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2012<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:159302025-05-12T19:59:12Z2025-05-12T19:59:12Zby Parumasur, Sanjana Brijball.<br/>Format: Books<br/>Publication Date 2012<br/>Hey, what board is that? : an auto/ethnographic exploration : the trends and purchase desicions among longboarders and the benefits for brands who facilitate thement://SD_ILS/0/SD_ILS:186782025-05-12T19:59:12Z2025-05-12T19:59:12Zby Pauling, Thomas Gordan.<br/>Format: Computer file<br/>Publication Date 2012<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:464732025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2011<br/>How cool brands stay hot : branding to generation Yent://SD_ILS/0/SD_ILS:470082025-05-12T19:59:12Z2025-05-12T19:59:12Zby Bergh, Joeri van den.<br/>Format: Books<br/>Publication Date 2011<br/>Consumer behaviour : market segmentation.ent://SD_ILS/0/SD_ILS:474252025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G. Consumer behaviour 4th ed.<br/>Format: Books<br/>Publication Date 2011<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:157572025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2010<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:223222025-05-12T19:59:12Z2025-05-12T19:59:12Zby Hoyer, Wayne D.<br/>Format: Books<br/>Publication Date 2010<br/>The buying brain : secrets for selling to the subconscious mindent://SD_ILS/0/SD_ILS:420442025-05-12T19:59:12Z2025-05-12T19:59:12Zby Pradeep, A. K., 1963-<br/>Format: Books<br/>Publication Date 2010<br/>Neuromarketing : exploring the brain of the consumerent://SD_ILS/0/SD_ILS:444882025-05-12T19:59:12Z2025-05-12T19:59:12Zby Zurawicki, Leon.<br/>Format: Books<br/>Publication Date 2010<br/>The objects of affection : semiotics and consumer cultureent://SD_ILS/0/SD_ILS:482032025-05-12T19:59:12Z2025-05-12T19:59:12Zby Berger, Arthur Asa, 1933-<br/>Format: Books<br/>Publication Date 2010<br/>Buy ology : how everything we believe about why we buy is wrongent://SD_ILS/0/SD_ILS:81402025-05-12T19:59:12Z2025-05-12T19:59:12Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2009 2008<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:228192025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2009<br/>Why we buy : the science of shoppingent://SD_ILS/0/SD_ILS:115912025-05-12T19:59:12Z2025-05-12T19:59:12Zby Underhill, Paco.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html">http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.ent://SD_ILS/0/SD_ILS:131602025-05-12T19:59:12Z2025-05-12T19:59:12Zby Baskin, Jonathan Salem.<br/>Format: Books<br/>Publication Date 2009<br/>The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Appleent://SD_ILS/0/SD_ILS:188162025-05-12T19:59:12Z2025-05-12T19:59:12Zby Versfeld, R. Andrew.<br/>Format: Computer file<br/>Publication Date 2009<br/>Buyology : how everything we believe about why we buy is wrongent://SD_ILS/0/SD_ILS:81392025-05-12T19:59:12Z2025-05-12T19:59:12Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2008<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:368642025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2008<br/>Predictably irrational : the hidden forces that shape our decisionsent://SD_ILS/0/SD_ILS:49722025-05-12T19:59:12Z2025-05-12T19:59:12Zby Ariely, Dan.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Book web site <a href="http://www.predictablyirrational.com/">http://www.predictablyirrational.com/</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Con$umed : how markets corrupt children, infantilize adults, and swallow citizens wholeent://SD_ILS/0/SD_ILS:101722025-05-12T19:59:12Z2025-05-12T19:59:12Zby Barber, Benjamin R., 1939-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip075/2006039751.html">http://catdir.loc.gov/catdir/toc/ecip075/2006039751.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Consumer behavior : buying, having, and beingent://SD_ILS/0/SD_ILS:125212025-05-12T19:59:12Z2025-05-12T19:59:12Zby Solomon, Michael R.<br/>Format: Books<br/>Publication Date 2007<br/>Herd how to change mass behaviour by harnessing our true natureent://SD_ILS/0/SD_ILS:334452025-05-12T19:59:12Z2025-05-12T19:59:12Zby Earls, Mark.<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0619/2006027031.html">http://www.loc.gov/catdir/toc/ecip0619/2006027031.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Preattentive processing of web advertisingent://SD_ILS/0/SD_ILS:354952025-05-12T19:59:12Z2025-05-12T19:59:12Zby Yoo, Chan Yun.<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0717/2007018343.html">http://www.loc.gov/catdir/toc/ecip0717/2007018343.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Understanding consumers of food productsent://SD_ILS/0/SD_ILS:334562025-05-12T19:59:12Z2025-05-12T19:59:12Zby Frewer, Lynn.<br/>Format: Books<br/>Publication Date 2007<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:346172025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2007<br/>Consumer behaviour in tourisment://SD_ILS/0/SD_ILS:166972025-05-12T19:59:12Z2025-05-12T19:59:12Zby Swarbrooke, John.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html">http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html">http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:159562025-05-12T19:59:12Z2025-05-12T19:59:12Zby Blackwell, Roger D.<br/>Format: Books<br/>Publication Date 2006<br/>The Century of the self. Episode 1, Happiness machinesent://SD_ILS/0/SD_ILS:200642025-05-12T19:59:12Z2025-05-12T19:59:12Zby Curtis, Adam.<br/>Format: Video disc<br/>Publication Date 2006<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:318742025-05-12T19:59:12Z2025-05-12T19:59:12Zby Evans, Martin (Martin J.)<br/>Format: Books<br/>Publication Date 2006<br/>Performing consumers : global capital and its theatrical seductionsent://SD_ILS/0/SD_ILS:334482025-05-12T19:59:12Z2025-05-12T19:59:12Zby Wickstrom, Maurya.<br/><a href="http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html">Connect</a>
<a href="http://www.loc.gov/catdir/toc/ecip066/2006000390.html">Connect</a>
Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html">http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html</a>
Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip066/2006000390.html">http://www.loc.gov/catdir/toc/ecip066/2006000390.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Tourism business frontiers : consumers, products and industryent://SD_ILS/0/SD_ILS:350302025-05-12T19:59:12Z2025-05-12T19:59:12Zby Buhalis, Dimitrios.<br/>Format: Books<br/>Publication Date 2006 2005<br/>Market opportunity analysis : text and casesent://SD_ILS/0/SD_ILS:321432025-05-12T19:59:12Z2025-05-12T19:59:12Zby Stevens, Robert E., 1942-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0513/2005015271.html">http://www.loc.gov/catdir/toc/ecip0513/2005015271.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Mind your X's and Y's : satisfying the 10 cravings of a new generation of consumersent://SD_ILS/0/SD_ILS:334402025-05-12T19:59:12Z2025-05-12T19:59:12Zby Johnson, Lisa, 1967-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/fy0703/2006298835.html">http://www.loc.gov/catdir/toc/fy0703/2006298835.html</a>
Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0633/2006298835-d.html">http://www.loc.gov/catdir/enhancements/fy0633/2006298835-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Primal branding : create zealots for your brand, your company, and your futureent://SD_ILS/0/SD_ILS:47612025-05-12T19:59:12Z2025-05-12T19:59:12Zby Hanlon, Patrick.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0640/2005044708-s.html">http://catdir.loc.gov/catdir/enhancements/fy0640/2005044708-s.html</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0630/2005044708-t.html">http://catdir.loc.gov/catdir/enhancements/fy0630/2005044708-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015488731&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015488731&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0630/2005044708-d.html">http://catdir.loc.gov/catdir/enhancements/fy0630/2005044708-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>The Brand innovation manifesto : how to build brands, redefine markets, and defy conventionsent://SD_ILS/0/SD_ILS:56882025-05-12T19:59:12Z2025-05-12T19:59:12Zby Grant, John, 1964-<br/><a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=156613">NetLibrary</a>
<a href="http://0-lib.myilibrary.com.emu.londonmet.ac.uk/browse/open.asp?ID=41109">E-book - Full text from MyiLibrary</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html">http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>Why customers do what they do : who they are, why they buy, and how you can anticipate their every moveent://SD_ILS/0/SD_ILS:111782025-05-12T19:59:12Z2025-05-12T19:59:12Zby Cohen, Marshal.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0614/2006297414.html">http://catdir.loc.gov/catdir/toc/fy0614/2006297414.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014857481&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014857481&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0668/2006297414-b.html">http://catdir.loc.gov/catdir/enhancements/fy0668/2006297414-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0668/2006297414-d.html">http://catdir.loc.gov/catdir/enhancements/fy0668/2006297414-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>The consistent consumer : predicting future behavior through lasting valuesent://SD_ILS/0/SD_ILS:157552025-05-12T19:59:12Z2025-05-12T19:59:12Zby Beller, Ken.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip053/2004026173.html">http://catdir.loc.gov/catdir/toc/ecip053/2004026173.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0708/2004026173-d.html">http://catdir.loc.gov/catdir/enhancements/fy0708/2004026173-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:290862025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2005<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:100022025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2004<br/>Pocketbook power : how to reach the hearts and minds of today's most coveted consumers - womenent://SD_ILS/0/SD_ILS:292602025-05-12T19:59:12Z2025-05-12T19:59:12Zby Kanner, Bernice.<br/>Publisher description <a href="http://www.loc.gov/catdir/description/mh041/2003025366.html">http://www.loc.gov/catdir/description/mh041/2003025366.html</a>
Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0411/2003025366.html">http://www.loc.gov/catdir/toc/ecip0411/2003025366.html</a>
Contributor biographical information <a href="http://www.loc.gov/catdir/bios/mh042/2003025366.html">http://www.loc.gov/catdir/bios/mh042/2003025366.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Consumer behavior : a strategic approachent://SD_ILS/0/SD_ILS:292702025-05-12T19:59:12Z2025-05-12T19:59:12Zby Assael, Henry.<br/>Format: Books<br/>Publication Date 2004<br/>Consumer behavior : in fashionent://SD_ILS/0/SD_ILS:292762025-05-12T19:59:12Z2025-05-12T19:59:12Zby Solomon, Michael R.<br/>Format: Books<br/>Publication Date 2004<br/>Why people buy things they don't need : understanding and predicting consumer behaviorent://SD_ILS/0/SD_ILS:118052025-05-12T19:59:12Z2025-05-12T19:59:12Zby Danziger, Pamela N.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0415/2004003269.html">http://catdir.loc.gov/catdir/toc/ecip0415/2004003269.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0913/2004003269-b.html">http://catdir.loc.gov/catdir/enhancements/fy0913/2004003269-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0659/2004003269-d.html">http://catdir.loc.gov/catdir/enhancements/fy0659/2004003269-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Customer behaviour : consumer behaviour and beyondent://SD_ILS/0/SD_ILS:278512025-05-12T19:59:12Z2025-05-12T19:59:12Zby Widing, Robert E.<br/>Format: Books<br/>Publication Date 2003<br/>Why we shop : emotional rewards and retail strategiesent://SD_ILS/0/SD_ILS:284942025-05-12T19:59:12Z2025-05-12T19:59:12Zby Pooler, Jim.<br/>Format: Books<br/>Publication Date 2003<br/>Buyer behaviour : a multi-cultural approachent://SD_ILS/0/SD_ILS:156782025-05-12T19:59:12Z2025-05-12T19:59:12Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2003<br/>The social psychology of consumer behaviourent://SD_ILS/0/SD_ILS:265382025-05-12T19:59:12Z2025-05-12T19:59:12Zby Bagozzi, Richard P.<br/>Format: Books<br/>Publication Date 2002<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:249322025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2001<br/>Customers rule! : why the e-commerce honeymoon is over and where winning businesses go from hereent://SD_ILS/0/SD_ILS:5752025-05-12T19:59:12Z2025-05-12T19:59:12Zby Blackwell, Roger D.<br/>Sample text <a href="http://catdir.loc.gov/catdir/samples/random045/2001017343.html">http://catdir.loc.gov/catdir/samples/random045/2001017343.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/random053/2001017343.html">http://catdir.loc.gov/catdir/bios/random053/2001017343.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/random0414/2001017343.html">http://catdir.loc.gov/catdir/description/random0414/2001017343.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:165042025-05-12T19:59:12Z2025-05-12T19:59:12Zby Blackwell, Roger D.<br/>Format: Books<br/>Publication Date 2001<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:198052025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2000<br/>Why we buy : the science of shoppingent://SD_ILS/0/SD_ILS:102612025-05-12T19:59:12Z2025-05-12T19:59:12Zby Underhill, Paco.<br/>Format: Books<br/>Publication Date 2000<br/>Consumer behaviour in tourisment://SD_ILS/0/SD_ILS:255452025-05-12T19:59:12Z2025-05-12T19:59:12Zby Swarbrooke, John.<br/>Format: Books<br/>Publication Date 1999<br/>Instructor's manual and video guideent://SD_ILS/0/SD_ILS:142372025-05-12T19:59:12Z2025-05-12T19:59:12Zby Dupree, James V.<br/>Format: Books<br/>Publication Date 1997<br/>Applied consumer behaviourent://SD_ILS/0/SD_ILS:382072025-05-12T19:59:12Z2025-05-12T19:59:12Zby Evans, Martin (Martin J.)<br/>Format: Books<br/>Publication Date 1996<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:198072025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780136690030.pdf">http://www.gbv.de/dms/bowker/toc/9780136690030.pdf</a><br/>Format: Books<br/>Publication Date 1994<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:165092025-05-12T19:59:12Z2025-05-12T19:59:12Zby Schiffman, Leon G.<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780131705319.pdf">http://www.gbv.de/dms/bowker/toc/9780131705319.pdf</a><br/>Format: Books<br/>Publication Date 1991<br/>