Search Results for Marketing -- History.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMarketing$002b--$002bHistory.$0026ps$003d300?dt=list2025-10-10T08:48:50ZThe history of marketing thoughtent://SD_ILS/0/SD_ILS:344282025-10-10T08:48:50Z2025-10-10T08:48:50Zby Tadajewski, Mark.<br/>Format: Books<br/>Publication Date 2007<br/>International marketing data and statistics.ent://SD_ILS/0/SD_ILS:229662025-10-10T08:48:50Z2025-10-10T08:48:50ZFormat: Books<br/>Publication Date 2025 2024 2023 2022 2021<br/>E-commerce in South Africaent://SD_ILS/0/SD_ILS:573502025-10-10T08:48:50Z2025-10-10T08:48:50Zby Budree, Adheesh author.<br/>Format: Books<br/>Publication Date 2023 2018<br/>Practice of public relationsent://SD_ILS/0/SD_ILS:558762025-10-10T08:48:50Z2025-10-10T08:48:50Zby Seitel, Fraser P.<br/>Format: Books<br/>Publication Date 2017<br/>Focus groups : theory and practiceent://SD_ILS/0/SD_ILS:503922025-10-10T08:48:50Z2025-10-10T08:48:50Zby Stewart, David W.<br/>Format: Books<br/>Publication Date 2015<br/>The best digital marketing campaigns in the world IIent://SD_ILS/0/SD_ILS:221672025-10-10T08:48:50Z2025-10-10T08:48:50Zby Ryan, Damian, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Essentials of marketing research : putting research into practiceent://SD_ILS/0/SD_ILS:501462025-10-10T08:48:50Z2025-10-10T08:48:50Zby Clow, Kenneth E.<br/>Format: Books<br/>Publication Date 2014<br/>Corporate communicationent://SD_ILS/0/SD_ILS:632025-10-10T08:48:50Z2025-10-10T08:48:50Zby Argenti, Paul A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html</a><br/>Format: Books<br/>Publication Date 2013<br/>Drucker on marketing : lessons from the world's most influential business thinkerent://SD_ILS/0/SD_ILS:495362025-10-10T08:48:50Z2025-10-10T08:48:50Zby Cohen, William A., 1937-<br/>Format: Books<br/>Publication Date 2013<br/>Encyclopedia of major marketing strategiesent://SD_ILS/0/SD_ILS:534462025-10-10T08:48:50Z2025-10-10T08:48:50Zby Miskelly, Matthew, Éditeur scientifique.<br/>Format: Books<br/>Publication Date 2013<br/>Handbook of children and the mediaent://SD_ILS/0/SD_ILS:485392025-10-10T08:48:50Z2025-10-10T08:48:50Zby Singer, Dorothy G.<br/>Format: Books<br/>Publication Date 2012<br/>The handbook of strategic public relations and integrated communicationsent://SD_ILS/0/SD_ILS:485022025-10-10T08:48:50Z2025-10-10T08:48:50Zby Caywood, Clarke L., 1947-<br/>Format: Books<br/>Publication Date 2012<br/>Sustainability marketing : a global perspectiveent://SD_ILS/0/SD_ILS:499352025-10-10T08:48:50Z2025-10-10T08:48:50Zby Belz, Frank-Martin.<br/>Format: Books<br/>Publication Date 2012<br/>The practice of public relationsent://SD_ILS/0/SD_ILS:4602025-10-10T08:48:50Z2025-10-10T08:48:50Zby Seitel, Fraser P.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=020313036&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=020313036&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2011<br/>From Groot Constantia to Google, 1685 to 2010 : a colourful history of brands and branding in South Africaent://SD_ILS/0/SD_ILS:159652025-10-10T08:48:50Z2025-10-10T08:48:50Zby Morris, Michael, 1959-<br/>Format: Books<br/>Publication Date 2011<br/>Music, movies, meanings, and markets : cinemajazzamatazzent://SD_ILS/0/SD_ILS:533742025-10-10T08:48:50Z2025-10-10T08:48:50Zby Holbrook, Morris B.<br/>Format: Books<br/>Publication Date 2011<br/>International marketingent://SD_ILS/0/SD_ILS:176422025-10-10T08:48:50Z2025-10-10T08:48:50Zby Cateora, Philip R., author.<br/>Format: Books<br/>Publication Date 2010<br/>Marketing theory : a student textent://SD_ILS/0/SD_ILS:439522025-10-10T08:48:50Z2025-10-10T08:48:50Zby Baker, Michael J., 1935-<br/>Format: Books<br/>Publication Date 2010<br/>Thirty bullies : a celebration twenty years of the Rugby World Cupent://SD_ILS/0/SD_ILS:198332025-10-10T08:48:50Z2025-10-10T08:48:50Zby Kervin, Alison.<br/>Format: Books<br/>Publication Date 2009<br/>Principles and practice of sport managementent://SD_ILS/0/SD_ILS:436692025-10-10T08:48:50Z2025-10-10T08:48:50Zby Masteralexis, Lisa Pike.<br/>Format: Books<br/>Publication Date 2009<br/>Contemporary issues in marketing and consumer behaviourent://SD_ILS/0/SD_ILS:536702025-10-10T08:48:50Z2025-10-10T08:48:50Zby Parsons, Elizabeth.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2009<br/>International marketingent://SD_ILS/0/SD_ILS:201772025-10-10T08:48:50Z2025-10-10T08:48:50Zby Cateora, Philip R.<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/575088141.pdf">Kostenfrei</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0826/2008036578.html">http://catdir.loc.gov/catdir/toc/ecip0826/2008036578.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Public relations for Asiaent://SD_ILS/0/SD_ILS:375472025-10-10T08:48:50Z2025-10-10T08:48:50Zby Morris, Trevor.<br/>Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0807/2007052916-d.html">http://www.loc.gov/catdir/enhancements/fy0807/2007052916-d.html</a>
Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html">http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html</a>
Table of contents only <a href="http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html">http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Global television : co-producing cultureent://SD_ILS/0/SD_ILS:413962025-10-10T08:48:50Z2025-10-10T08:48:50Zby Selznick, Barbara J., 1970-<br/>Format: Books<br/>Publication Date 2008<br/>The Cola conquestent://SD_ILS/0/SD_ILS:435732025-10-10T08:48:50Z2025-10-10T08:48:50Zby Angelico, Irene.<br/>Format: Video disc<br/>Publication Date 2008<br/>Public relations for the new Europeent://SD_ILS/0/SD_ILS:496262025-10-10T08:48:50Z2025-10-10T08:48:50Zby Morris, Trevor.<br/>Format: Books<br/>Publication Date 2008<br/>A history of advertisingent://SD_ILS/0/SD_ILS:168682025-10-10T08:48:50Z2025-10-10T08:48:50Zby Pincas, Stepháne.<br/>Format: Books<br/>Publication Date 2008<br/>Explorations of marketing in societyent://SD_ILS/0/SD_ILS:180342025-10-10T08:48:50Z2025-10-10T08:48:50Zby Gundlach, Gregory T. (Gregory Thomas)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html">http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Shopping as an entertainment experienceent://SD_ILS/0/SD_ILS:334552025-10-10T08:48:50Z2025-10-10T08:48:50Zby Moss, Mark Howard, 1962-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip075/2006038197.html">http://www.loc.gov/catdir/toc/ecip075/2006038197.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Encyclopedia of major marketing campaigns. volume 2ent://SD_ILS/0/SD_ILS:357942025-10-10T08:48:50Z2025-10-10T08:48:50Zby Riggs, Thomas, 1963-<br/>Format: Books<br/>Publication Date 2007<br/>International marketingent://SD_ILS/0/SD_ILS:166912025-10-10T08:48:50Z2025-10-10T08:48:50Zby Cateora, Philip R.<br/><a href="http://www.mhhe.com/cateora13e">Digital material</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html">http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html">http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Consumer behaviour in tourisment://SD_ILS/0/SD_ILS:166972025-10-10T08:48:50Z2025-10-10T08:48:50Zby Swarbrooke, John.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html">http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html">http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>The Century of the self. Episode 1, Happiness machinesent://SD_ILS/0/SD_ILS:200642025-10-10T08:48:50Z2025-10-10T08:48:50Zby Curtis, Adam.<br/>Format: Video disc<br/>Publication Date 2006<br/>Chinese medicine men : consumer culture in China and Southeast Asiaent://SD_ILS/0/SD_ILS:334252025-10-10T08:48:50Z2025-10-10T08:48:50Zby Cochran, Sherman, 1940-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/fy0613/2005043546.html">http://www.loc.gov/catdir/toc/fy0613/2005043546.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Handbook of qualitative research methods in marketingent://SD_ILS/0/SD_ILS:416892025-10-10T08:48:50Z2025-10-10T08:48:50Zby Belk, Russell W.<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip068/2006004283.html">http://www.loc.gov/catdir/toc/ecip068/2006004283.html</a><br/>Format: Books<br/>Publication Date 2006<br/>The management of sport : its foundation and applicationent://SD_ILS/0/SD_ILS:114712025-10-10T08:48:50Z2025-10-10T08:48:50Zby Parkhouse, Bonnie L.<br/>Format: Books<br/>Publication Date 2005<br/>The consistent consumer : predicting future behavior through lasting valuesent://SD_ILS/0/SD_ILS:157552025-10-10T08:48:50Z2025-10-10T08:48:50Zby Beller, Ken.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip053/2004026173.html">http://catdir.loc.gov/catdir/toc/ecip053/2004026173.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0708/2004026173-d.html">http://catdir.loc.gov/catdir/enhancements/fy0708/2004026173-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>International marketingent://SD_ILS/0/SD_ILS:165542025-10-10T08:48:50Z2025-10-10T08:48:50Zby Cateora, Philip R.<br/>Format: Electronic Resources<br/>Publication Date 2005<br/>Coining for capital : movies, marketing, and the transformation of childhoodent://SD_ILS/0/SD_ILS:334172025-10-10T08:48:50Z2025-10-10T08:48:50Zby Kapur, Jyotsna.<br/>Format: Books<br/>Publication Date 2005<br/>Window to the future : the golden age of television marketing and advertisingent://SD_ILS/0/SD_ILS:296062025-10-10T08:48:50Z2025-10-10T08:48:50Zby Kosareff, Steve.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip053/2004026852.html">http://www.loc.gov/catdir/toc/ecip053/2004026852.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Petty capitalists and globalization : flexibility, entrepreneurship, and economic developmentent://SD_ILS/0/SD_ILS:297072025-10-10T08:48:50Z2025-10-10T08:48:50Zby Smart, Alan.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0416/2004008051.html">http://www.loc.gov/catdir/toc/ecip0416/2004008051.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customersent://SD_ILS/0/SD_ILS:371912025-10-10T08:48:50Z2025-10-10T08:48:50Zby Levinson, Jay Conrad.<br/>Format: Books<br/>Publication Date 2005<br/>Animation writing and development : from screen development to pitchent://SD_ILS/0/SD_ILS:117022025-10-10T08:48:50Z2025-10-10T08:48:50Zby Wright, Jean (Jean Ann)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip051/2004022863.html">http://catdir.loc.gov/catdir/toc/ecip051/2004022863.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1211/2004022863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1211/2004022863-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els051/2004022863.html">http://catdir.loc.gov/catdir/description/els051/2004022863.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Media now : understanding media culture and technologyent://SD_ILS/0/SD_ILS:169032025-10-10T08:48:50Z2025-10-10T08:48:50Zby Straubhaar, Joseph D.<br/>Format: Electronic Resources<br/>Publication Date 2004<br/>E-commerce management : text and casesent://SD_ILS/0/SD_ILS:119842025-10-10T08:48:50Z2025-10-10T08:48:50Zby Krishnamurthy, Sandeep, 1967-<br/>Format: Books<br/>Publication Date 2003<br/>Food tourism around the world : development, management, and marketsent://SD_ILS/0/SD_ILS:120682025-10-10T08:48:50Z2025-10-10T08:48:50Zby Hall, Colin Michael, 1961-<br/>Table of contents <a href="http://www.gbv.de/dms/goettingen/349113629.pdf">Kostenfrei</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2003041453.html">http://catdir.loc.gov/catdir/toc/els031/2003041453.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2003041453.html">http://catdir.loc.gov/catdir/description/els031/2003041453.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Hotel and motel management and operationsent://SD_ILS/0/SD_ILS:184072025-10-10T08:48:50Z2025-10-10T08:48:50Zby Gray, William S., 1936-<br/>Format: Books<br/>Publication Date 2003<br/>Reflections of Dubai.ent://SD_ILS/0/SD_ILS:200412025-10-10T08:48:50Z2025-10-10T08:48:50Zby Government of Dubai. Department of Tourism and Commerce Marketing.<br/>Format: Books<br/>Publication Date 2003<br/>Advertising media planningent://SD_ILS/0/SD_ILS:97952025-10-10T08:48:50Z2025-10-10T08:48:50Zby Sissors, Jack Zanville, 1919-<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh051/2002022717.html">http://catdir.loc.gov/catdir/bios/mh051/2002022717.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh051/2002022717.html">http://catdir.loc.gov/catdir/description/mh051/2002022717.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Selling the five rings : the International Olympic Committee and the rise of Olympic commercialisment://SD_ILS/0/SD_ILS:279012025-10-10T08:48:50Z2025-10-10T08:48:50Zby Barney, Robert Knight, 1932-<br/>Format: Books<br/>Publication Date 2002<br/>International marketingent://SD_ILS/0/SD_ILS:130592025-10-10T08:48:50Z2025-10-10T08:48:50Zby Cateora, Philip R.<br/>Format: Books<br/>Publication Date 2002<br/>Internet marketingent://SD_ILS/0/SD_ILS:135692025-10-10T08:48:50Z2025-10-10T08:48:50Zby Hofacker, Charles F.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix06/00036498.html">http://catdir.loc.gov/catdir/toc/onix06/00036498.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley035/00036498.html">http://catdir.loc.gov/catdir/description/wiley035/00036498.html</a>
Cover <a href="http://swbplus.bsz-bw.de/bsz08739104xcov.htm">http://swbplus.bsz-bw.de/bsz08739104xcov.htm</a><br/>Format: Books<br/>Publication Date 2001<br/>Wired marketing : energizing business for e-commerceent://SD_ILS/0/SD_ILS:165582025-10-10T08:48:50Z2025-10-10T08:48:50Zby Hardaker, Glenn.<br/>Format: Books<br/>Publication Date 2001<br/>Fundamentals of menu planningent://SD_ILS/0/SD_ILS:181052025-10-10T08:48:50Z2025-10-10T08:48:50Zby McVety, Paul J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix05/2001017547.html">http://catdir.loc.gov/catdir/toc/onix05/2001017547.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley044/2001017547.html">http://catdir.loc.gov/catdir/bios/wiley044/2001017547.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley037/2001017547.html">http://catdir.loc.gov/catdir/description/wiley037/2001017547.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Print in transition, 1850-1910 : studies in media and book historyent://SD_ILS/0/SD_ILS:106242025-10-10T08:48:50Z2025-10-10T08:48:50Zby Brake, Laurel, 1941-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/hol051/00055678.html">http://catdir.loc.gov/catdir/toc/hol051/00055678.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/hol058/00055678.html">http://catdir.loc.gov/catdir/bios/hol058/00055678.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/hol051/00055678.html">http://catdir.loc.gov/catdir/description/hol051/00055678.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Transformations in slavery : a history of slavery in Africaent://SD_ILS/0/SD_ILS:287952025-10-10T08:48:50Z2025-10-10T08:48:50Zby Lovejoy, Paul E.<br/>Publisher description <a href="http://www.loc.gov/catdir/description/cam0210/99059862.html">http://www.loc.gov/catdir/description/cam0210/99059862.html</a>
Table of contents <a href="http://www.loc.gov/catdir/toc/cam026/99059862.html">http://www.loc.gov/catdir/toc/cam026/99059862.html</a><br/>Format: Books<br/>Publication Date 2000<br/>Encyclopedia of tourisment://SD_ILS/0/SD_ILS:168282025-10-10T08:48:50Z2025-10-10T08:48:50Zby Jafari, Jafar.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0649/99052878-d.html">http://catdir.loc.gov/catdir/enhancements/fy0649/99052878-d.html</a><br/>Format: Books<br/>Publication Date 2000<br/>Kotler on marketing : how to create, win, and dominate marketsent://SD_ILS/0/SD_ILS:131072025-10-10T08:48:50Z2025-10-10T08:48:50Zby Kotler, Philip.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0641/98043626-s.html">http://catdir.loc.gov/catdir/enhancements/fy0641/98043626-s.html</a>
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Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/simon051/98043626.html">http://catdir.loc.gov/catdir/bios/simon051/98043626.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/simon031/98043626.html">http://catdir.loc.gov/catdir/description/simon031/98043626.html</a><br/>Format: Books<br/>Publication Date 1999<br/>Eating the big fish : how challenger brands can compete against brand leadersent://SD_ILS/0/SD_ILS:147722025-10-10T08:48:50Z2025-10-10T08:48:50Zby Morgan, Adam, 1969-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix02/98028267.html">http://catdir.loc.gov/catdir/toc/onix02/98028267.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009242156&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley041/98028267.html">http://catdir.loc.gov/catdir/bios/wiley041/98028267.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley032/98028267.html">http://catdir.loc.gov/catdir/description/wiley032/98028267.html</a><br/>Format: Books<br/>Publication Date 1999<br/>International marketingent://SD_ILS/0/SD_ILS:165632025-10-10T08:48:50Z2025-10-10T08:48:50Zby Cateora, Philip R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html</a><br/>Format: Books<br/>Publication Date 1999<br/>Brand spirit : how cause related marketing builds brandsent://SD_ILS/0/SD_ILS:206832025-10-10T08:48:50Z2025-10-10T08:48:50Zby Pringle, Hamish.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix01/99013354.html">http://catdir.loc.gov/catdir/toc/onix01/99013354.html</a>
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Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley041/99013354.html">http://catdir.loc.gov/catdir/bios/wiley041/99013354.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley031/99013354.html">http://catdir.loc.gov/catdir/description/wiley031/99013354.html</a>
Cover <a href="http://swbplus.bsz-bw.de/bsz076176711cov.htm">http://swbplus.bsz-bw.de/bsz076176711cov.htm</a><br/>Format: Books<br/>Publication Date 1999<br/>Sport management : theory and practiceent://SD_ILS/0/SD_ILS:140502025-10-10T08:48:50Z2025-10-10T08:48:50Zby Gouws, Johan S.<br/>Format: Books<br/>Publication Date 1997<br/>An introduction to tourisment://SD_ILS/0/SD_ILS:167052025-10-10T08:48:50Z2025-10-10T08:48:50Zby Lickorish, Leonard J. (Leonard John)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els032/95163139.html">http://catdir.loc.gov/catdir/toc/els032/95163139.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els032/95163139.html">http://catdir.loc.gov/catdir/description/els032/95163139.html</a><br/>Format: Books<br/>Publication Date 1997<br/>International marketingent://SD_ILS/0/SD_ILS:180482025-10-10T08:48:50Z2025-10-10T08:48:50Zby Cateora, Philip R.<br/>Format: Books<br/>Publication Date 1996<br/>Lifebuoy men, Lux women : commodification, consumption, and cleanliness in modern Zimbabweent://SD_ILS/0/SD_ILS:288482025-10-10T08:48:50Z2025-10-10T08:48:50Zby Burke, Timothy, 1964-<br/>Format: Books<br/>Publication Date 1996<br/>The marketing planent://SD_ILS/0/SD_ILS:137522025-10-10T08:48:50Z2025-10-10T08:48:50Zby Cohen, William A., 1937-<br/>Format: Books<br/>Publication Date 1995<br/>Advanced methods of marketing researchent://SD_ILS/0/SD_ILS:286082025-10-10T08:48:50Z2025-10-10T08:48:50Zby Bagozzi, Richard P.<br/>Format: Books<br/>Publication Date 1994<br/>The guide to franchisingent://SD_ILS/0/SD_ILS:151842025-10-10T08:48:50Z2025-10-10T08:48:50Zby Mendelsohn, M. (Martin), 1935-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015594795&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015594795&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015594795&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 1992<br/>