Search Results for Marketing -- Psychological aspects.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMarketing$002b--$002bPsychological$002baspects.$0026ps$003d300?dt=list2025-10-09T22:36:23ZConsumer behaviour.ent://SD_ILS/0/SD_ILS:554932025-10-09T22:36:23Z2025-10-09T22:36:23Zby Sethna, Zubin, author.<br/>Format: Books<br/>Publication Date 2019<br/>Customer sense : how the 5 senses influence buying behaviorent://SD_ILS/0/SD_ILS:496532025-10-09T22:36:23Z2025-10-09T22:36:23Zby Krishna, Aradhna.<br/>Format: Books<br/>Publication Date 2013<br/>Winning the story wars : why those who tell--and live--the best stories will rule the futureent://SD_ILS/0/SD_ILS:51182025-10-09T22:36:23Z2025-10-09T22:36:23Zby Sachs, Jonah, author.<br/>Format: Books<br/>Publication Date 2012<br/>Brandwashed : tricks companies use to manipulate our minds and persuade us to buyent://SD_ILS/0/SD_ILS:60042025-10-09T22:36:23Z2025-10-09T22:36:23Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2012<br/>Unconscious branding : how neuroscience can empower (and inspire) marketingent://SD_ILS/0/SD_ILS:492312025-10-09T22:36:23Z2025-10-09T22:36:23Zby Van Praet, Douglas.<br/>Format: Books<br/>Publication Date 2012<br/>Online consumer behavior : theory and research in social media, advertising, and e-tailent://SD_ILS/0/SD_ILS:510232025-10-09T22:36:23Z2025-10-09T22:36:23Zby Close, Angeline, editor.<br/>Format: Books<br/>Publication Date 2012<br/>Five roads to freedom from apartheid to the World Cupent://SD_ILS/0/SD_ILS:428782025-10-09T22:36:23Z2025-10-09T22:36:23Zby Benger, Robin.<br/>Format: Video disc<br/>Publication Date 2011 2010<br/>The marketing firm : economic psychology of corporate behaviourent://SD_ILS/0/SD_ILS:482342025-10-09T22:36:23Z2025-10-09T22:36:23Zby Vella, Kevin J.<br/>Format: Books<br/>Publication Date 2011<br/>Branding with brains : the science of getting customers to choose your companyent://SD_ILS/0/SD_ILS:423172025-10-09T22:36:23Z2025-10-09T22:36:23Zby Walvis, Tjaco.<br/>Format: Books<br/>Publication Date 2010<br/>Neuromarketing : exploring the brain of the consumerent://SD_ILS/0/SD_ILS:444882025-10-09T22:36:23Z2025-10-09T22:36:23Zby Zurawicki, Leon.<br/>Format: Books<br/>Publication Date 2010<br/>The psychology of marketing : cross-cultural perspectivesent://SD_ILS/0/SD_ILS:449582025-10-09T22:36:23Z2025-10-09T22:36:23Zby Raab, Gerhard.<br/>Format: Books<br/>Publication Date 2010<br/>The buying brain : secrets for selling to the subconscious mindent://SD_ILS/0/SD_ILS:420442025-10-09T22:36:23Z2025-10-09T22:36:23Zby Pradeep, A. K., 1963-<br/>Format: Books<br/>Publication Date 2010<br/>Sensory marketing : research on the sensuality of productsent://SD_ILS/0/SD_ILS:441152025-10-09T22:36:23Z2025-10-09T22:36:23Zby Krishna, Aradhna.<br/>Format: Books<br/>Publication Date 2010<br/>War in the boardroom : why left-brain management and right-brain marketing don't see eye-to-eye--and what to do about itent://SD_ILS/0/SD_ILS:113902025-10-09T22:36:23Z2025-10-09T22:36:23Zby Ries, Al.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0827/2008038182.html">http://catdir.loc.gov/catdir/toc/ecip0827/2008038182.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-b.html">http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-d.html">http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-d.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Buy ology : how everything we believe about why we buy is wrongent://SD_ILS/0/SD_ILS:81402025-10-09T22:36:23Z2025-10-09T22:36:23Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2009 2008<br/>Predictably irrational : the hidden forces that shape our decisionsent://SD_ILS/0/SD_ILS:49722025-10-09T22:36:23Z2025-10-09T22:36:23Zby Ariely, Dan.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Book web site <a href="http://www.predictablyirrational.com/">http://www.predictablyirrational.com/</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Gravitational marketing : the science of attracting customersent://SD_ILS/0/SD_ILS:358512025-10-09T22:36:23Z2025-10-09T22:36:23Zby Vee, Jimmy, 1975-<br/>Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0741/2007034467-d.html">http://www.loc.gov/catdir/enhancements/fy0741/2007034467-d.html</a>
Table of contents only <a href="http://www.loc.gov/catdir/enhancements/fy0743/2007034467-t.html">http://www.loc.gov/catdir/enhancements/fy0743/2007034467-t.html</a>
Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0808/2007034467-b.html">http://www.loc.gov/catdir/enhancements/fy0808/2007034467-b.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Shiny objects marketing : using simple human instincts to make your brand irresistibleent://SD_ILS/0/SD_ILS:461312025-10-09T22:36:23Z2025-10-09T22:36:23Zby LaBonte, David A., 1953-<br/>Format: Books<br/>Publication Date 2008<br/>Buyology : how everything we believe about why we buy is wrongent://SD_ILS/0/SD_ILS:81392025-10-09T22:36:23Z2025-10-09T22:36:23Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2008<br/>Joël Desgrippes and Marc Gobé on the emotional brand experienceent://SD_ILS/0/SD_ILS:159912025-10-09T22:36:23Z2025-10-09T22:36:23Zby Desgrippes, Joël.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0713/2007011069.html">http://catdir.loc.gov/catdir/toc/ecip0713/2007011069.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0734/2007011069-b.html">http://catdir.loc.gov/catdir/enhancements/fy0734/2007011069-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0713/2007011069-d.html">http://catdir.loc.gov/catdir/enhancements/fy0713/2007011069-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Preattentive processing of web advertisingent://SD_ILS/0/SD_ILS:354952025-10-09T22:36:23Z2025-10-09T22:36:23Zby Yoo, Chan Yun.<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0717/2007018343.html">http://www.loc.gov/catdir/toc/ecip0717/2007018343.html</a><br/>Format: Books<br/>Publication Date 2007<br/>The Brand innovation manifesto : how to build brands, redefine markets, and defy conventionsent://SD_ILS/0/SD_ILS:56882025-10-09T22:36:23Z2025-10-09T22:36:23Zby Grant, John, 1964-<br/><a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=156613">NetLibrary</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>The Century of the self. Episode 1, Happiness machinesent://SD_ILS/0/SD_ILS:200642025-10-09T22:36:23Z2025-10-09T22:36:23Zby Curtis, Adam.<br/>Format: Video disc<br/>Publication Date 2006<br/>Performing consumers : global capital and its theatrical seductionsent://SD_ILS/0/SD_ILS:334482025-10-09T22:36:23Z2025-10-09T22:36:23Zby Wickstrom, Maurya.<br/><a href="http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html">Connect</a>
<a href="http://www.loc.gov/catdir/toc/ecip066/2006000390.html">Connect</a>
Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html">http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html</a>
Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip066/2006000390.html">http://www.loc.gov/catdir/toc/ecip066/2006000390.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertisingent://SD_ILS/0/SD_ILS:101972025-10-09T22:36:23Z2025-10-09T22:36:23Zby Jaffe, Joseph, 1970-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html">http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Market-driven thinking : achieving contextual intelligenceent://SD_ILS/0/SD_ILS:321042025-10-09T22:36:23Z2025-10-09T22:36:23Zby Woodside, Arch G.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip054/2004028555.html">http://www.loc.gov/catdir/toc/ecip054/2004028555.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Psychology and consumer culture : the struggle for a good life in a materialistic worldent://SD_ILS/0/SD_ILS:292712025-10-09T22:36:23Z2025-10-09T22:36:23Zby Kasser, Tim.<br/>Format: Books<br/>Publication Date 2004<br/>How customers think : essential insights into the mind of the marketent://SD_ILS/0/SD_ILS:131302025-10-09T22:36:23Z2025-10-09T22:36:23Zby Zaltman, Gerald.<br/>Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001</a><br/>Format: Books<br/>Publication Date 2003<br/>Why we buy : the science of shoppingent://SD_ILS/0/SD_ILS:102612025-10-09T22:36:23Z2025-10-09T22:36:23Zby Underhill, Paco.<br/>Format: Books<br/>Publication Date 2000<br/>Commitment-led marketing : the key to brand profits is in the customer's mindent://SD_ILS/0/SD_ILS:173842025-10-09T22:36:23Z2025-10-09T22:36:23Zby Hofmeyr, J. H. (Jan H.)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html">http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html">http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley035/2001281572.html">http://catdir.loc.gov/catdir/description/wiley035/2001281572.html</a><br/>Format: Books<br/>Publication Date 2000<br/>Nike culture : the sign of the swooshent://SD_ILS/0/SD_ILS:103722025-10-09T22:36:23Z2025-10-09T22:36:23Zby Goldman, Robert, 1949-<br/>ebrary <a href="http://site.ebrary.com/id/10369665">http://site.ebrary.com/id/10369665</a>
EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=45541">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=45541</a>
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MyiLibrary <a href="http://www.myilibrary.com?id=255942">http://www.myilibrary.com?id=255942</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0656/98061739-t.html">http://catdir.loc.gov/catdir/enhancements/fy0656/98061739-t.html</a><br/>Format: Electronic Resources<br/>Publication Date 1998<br/>Consumer psychology for marketingent://SD_ILS/0/SD_ILS:299432025-10-09T22:36:23Z2025-10-09T22:36:23Zby Foxall, G. R.<br/>Format: Books<br/>Publication Date 1998<br/>Sport management : theory and practiceent://SD_ILS/0/SD_ILS:140502025-10-09T22:36:23Z2025-10-09T22:36:23Zby Gouws, Johan S.<br/>Format: Books<br/>Publication Date 1997<br/>Consumer psychology for marketingent://SD_ILS/0/SD_ILS:165022025-10-09T22:36:23Z2025-10-09T22:36:23Zby Foxall, G. R.<br/>Format: Books<br/>Publication Date 1997<br/>