Search Results for Marketing -- Psychological aspects. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMarketing$002b--$002bPsychological$002baspects.$0026ps$003d300?dt=list 2025-10-09T22:36:23Z Consumer behaviour. ent://SD_ILS/0/SD_ILS:55493 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Sethna, Zubin, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Customer sense : how the 5 senses influence buying behavior ent://SD_ILS/0/SD_ILS:49653 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Krishna, Aradhna.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Winning the story wars : why those who tell--and live--the best stories will rule the future ent://SD_ILS/0/SD_ILS:5118 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Sachs, Jonah, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Brandwashed : tricks companies use to manipulate our minds and persuade us to buy ent://SD_ILS/0/SD_ILS:6004 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Lindstr&ouml;m, Martin, 1970-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Unconscious branding : how neuroscience can empower (and inspire) marketing ent://SD_ILS/0/SD_ILS:49231 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Van Praet, Douglas.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Online consumer behavior : theory and research in social media, advertising, and e-tail ent://SD_ILS/0/SD_ILS:51023 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Close, Angeline, editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Five roads to freedom from apartheid to the World Cup ent://SD_ILS/0/SD_ILS:42878 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Benger, Robin.<br/>Format:&#160;Video disc<br/>Publication Date&#160;2011&#160;2010<br/> The marketing firm : economic psychology of corporate behaviour ent://SD_ILS/0/SD_ILS:48234 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Vella, Kevin J.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Branding with brains : the science of getting customers to choose your company ent://SD_ILS/0/SD_ILS:42317 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Walvis, Tjaco.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Neuromarketing : exploring the brain of the consumer ent://SD_ILS/0/SD_ILS:44488 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Zurawicki, Leon.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The psychology of marketing : cross-cultural perspectives ent://SD_ILS/0/SD_ILS:44958 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Raab, Gerhard.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The buying brain : secrets for selling to the subconscious mind ent://SD_ILS/0/SD_ILS:42044 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Pradeep, A. K., 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Sensory marketing : research on the sensuality of products ent://SD_ILS/0/SD_ILS:44115 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Krishna, Aradhna.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> War in the boardroom : why left-brain management and right-brain marketing don't see eye-to-eye--and what to do about it ent://SD_ILS/0/SD_ILS:11390 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Ries, Al.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0827/2008038182.html">http://catdir.loc.gov/catdir/toc/ecip0827/2008038182.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-b.html">http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-d.html">http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Buy ology : how everything we believe about why we buy is wrong ent://SD_ILS/0/SD_ILS:8140 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Lindstr&ouml;m, Martin, 1970-<br/>Format:&#160;Books<br/>Publication Date&#160;2009&#160;2008<br/> Predictably irrational : the hidden forces that shape our decisions ent://SD_ILS/0/SD_ILS:4972 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Ariely, Dan.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Book web site <a href="http://www.predictablyirrational.com/">http://www.predictablyirrational.com/</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Gravitational marketing : the science of attracting customers ent://SD_ILS/0/SD_ILS:35851 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Vee, Jimmy, 1975-<br/>Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0741/2007034467-d.html">http://www.loc.gov/catdir/enhancements/fy0741/2007034467-d.html</a> Table of contents only <a href="http://www.loc.gov/catdir/enhancements/fy0743/2007034467-t.html">http://www.loc.gov/catdir/enhancements/fy0743/2007034467-t.html</a> Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0808/2007034467-b.html">http://www.loc.gov/catdir/enhancements/fy0808/2007034467-b.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Shiny objects marketing : using simple human instincts to make your brand irresistible ent://SD_ILS/0/SD_ILS:46131 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;LaBonte, David A., 1953-<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Buyology : how everything we believe about why we buy is wrong ent://SD_ILS/0/SD_ILS:8139 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Lindstr&ouml;m, Martin, 1970-<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Jo&euml;l Desgrippes and Marc Gob&eacute; on the emotional brand experience ent://SD_ILS/0/SD_ILS:15991 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Desgrippes, Jo&euml;l.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0713/2007011069.html">http://catdir.loc.gov/catdir/toc/ecip0713/2007011069.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0734/2007011069-b.html">http://catdir.loc.gov/catdir/enhancements/fy0734/2007011069-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0713/2007011069-d.html">http://catdir.loc.gov/catdir/enhancements/fy0713/2007011069-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Preattentive processing of web advertising ent://SD_ILS/0/SD_ILS:35495 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Yoo, Chan Yun.<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0717/2007018343.html">http://www.loc.gov/catdir/toc/ecip0717/2007018343.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> The Brand innovation manifesto : how to build brands, redefine markets, and defy conventions ent://SD_ILS/0/SD_ILS:5688 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Grant, John, 1964-<br/><a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=156613">NetLibrary</a> <a href="http://0-lib.myilibrary.com.emu.londonmet.ac.uk/browse/open.asp?ID=41109">E-book - Full text from MyiLibrary</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html">http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> The Century of the self. Episode 1, Happiness machines ent://SD_ILS/0/SD_ILS:20064 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Curtis, Adam.<br/>Format:&#160;Video disc<br/>Publication Date&#160;2006<br/> Performing consumers : global capital and its theatrical seductions ent://SD_ILS/0/SD_ILS:33448 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Wickstrom, Maurya.<br/><a href="http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html">Connect</a> <a href="http://www.loc.gov/catdir/toc/ecip066/2006000390.html">Connect</a> Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html">http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html</a> Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip066/2006000390.html">http://www.loc.gov/catdir/toc/ecip066/2006000390.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising ent://SD_ILS/0/SD_ILS:10197 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Jaffe, Joseph, 1970-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html">http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Market-driven thinking : achieving contextual intelligence ent://SD_ILS/0/SD_ILS:32104 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Woodside, Arch G.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip054/2004028555.html">http://www.loc.gov/catdir/toc/ecip054/2004028555.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Psychology and consumer culture : the struggle for a good life in a materialistic world ent://SD_ILS/0/SD_ILS:29271 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Kasser, Tim.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> How customers think : essential insights into the mind of the market ent://SD_ILS/0/SD_ILS:13130 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Zaltman, Gerald.<br/>Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Why we buy : the science of shopping ent://SD_ILS/0/SD_ILS:10261 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Underhill, Paco.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Commitment-led marketing : the key to brand profits is in the customer's mind ent://SD_ILS/0/SD_ILS:17384 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Hofmeyr, J. H. (Jan H.)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html">http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html">http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley035/2001281572.html">http://catdir.loc.gov/catdir/description/wiley035/2001281572.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Nike culture : the sign of the swoosh ent://SD_ILS/0/SD_ILS:10372 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Goldman, Robert, 1949-<br/>ebrary <a href="http://site.ebrary.com/id/10369665">http://site.ebrary.com/id/10369665</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=45541">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=45541</a> Google <a href="http://books.google.com/books?id=aCGTAAAAIAAJ">http://books.google.com/books?id=aCGTAAAAIAAJ</a> MyiLibrary <a href="http://www.myilibrary.com?id=255942">http://www.myilibrary.com?id=255942</a> Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0656/98061739-t.html">http://catdir.loc.gov/catdir/enhancements/fy0656/98061739-t.html</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;1998<br/> Consumer psychology for marketing ent://SD_ILS/0/SD_ILS:29943 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Foxall, G. R.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Sport management : theory and practice ent://SD_ILS/0/SD_ILS:14050 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Gouws, Johan S.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Consumer psychology for marketing ent://SD_ILS/0/SD_ILS:16502 2025-10-09T22:36:23Z 2025-10-09T22:36:23Z by&#160;Foxall, G. R.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/>