Search Results for Marketing -- methods.

Successful direct marketing methods

2025-10-19T12:22:06Z

by Stone, Bob, 1918-2007.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00067572.html Contributor biographical information http://catdir.loc.gov/catdir/bios/mh042/00067572.html Publisher description http://catdir.loc.gov/catdir/description/mh021/00067572.html Inhaltsverzeichnis Successful direct marketing methods
Format: Books
Publication Date 2001

Quantitative methods for marketing decisions

2025-10-19T12:22:06Z

by Wegner, Trevor.
Format: Books
Publication Date 2000

Advanced methods of marketing research

2025-10-19T12:22:06Z

by Bagozzi, Richard P.
Format: Books
Publication Date 1994

Handbook of qualitative research methods in marketing

2025-10-19T12:22:06Z

by Belk, Russell W.
Table of contents only http://www.loc.gov/catdir/toc/ecip068/2006004283.html
Format: Books
Publication Date 2006

Qualitative research methods in public relations and marketing communications

2025-10-19T12:22:06Z

by Daymon, Christine.
Format: Books
Publication Date 2011

Principles of internet marketing : new tools and methods for Web developers

2025-10-19T12:22:06Z

by Miletsky, Jason I.
Format: Books
Publication Date 2010

Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach

2025-10-19T12:22:06Z

by Neves, Marcos Fava.
Format: Books
Publication Date 2010

Qualitative research methods for business students : a global approach

2025-10-19T12:22:06Z

by Omeihe, Kingsley Obi, author.
Format: Books
Publication Date 2024

Digital storytelling for brands

2025-10-19T12:22:06Z

by Tombleson, Bridget, author.
Format: Books
Publication Date 2023

The SAGE handbook of digital marketing

2025-10-19T12:22:06Z

by Hanlon, Annmarie, editor.
Format: Books
Publication Date 2022

Principles of strategic communication

2025-10-19T12:22:06Z

by Holtzhausen, Derina Rhoda, author.
Format: Books
Publication Date 2021

The content marketing handbook : how to double the results of your marketing campaigns

2025-10-19T12:22:06Z

by Bly, Robert W., author.
Format: Books
Publication Date 2020

Expand, grow, thrive : 5 proven steps to turn good brands into global brands through the LASSO method

2025-10-19T12:22:06Z

by Canalichio, Pete, author.
Format: Books
Publication Date 2018

Key marketing metrics : the 50+ metrics every manager needs to know

2025-10-19T12:22:06Z

by Farris, Paul W., author.
Format: Books
Publication Date 2017

Fundamentals of information systems

2025-10-19T12:22:06Z

by Stair, Ralph M., author.
Format: Books
Publication Date 2016

Architecting experience : a marketing science and digital analytics handbook

2025-10-19T12:22:06Z

by Wheeler, Scot R.
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site
Format: Books
Publication Date 2016

Exposed : the business of photography

2025-10-19T12:22:06Z

by Van Steenderen, Deryck.
Format: Books
Publication Date 2016

Marketing fashion : strategy, branding and promotion

2025-10-19T12:22:06Z

by Posner, Harriet, author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live
Format: Books
Publication Date 2015

Youthnation : building remarkable brands in a youth-driven culture

2025-10-19T12:22:06Z

by Britton, Matt, 1975-, author
Format: Books
Publication Date 2015

Health education : creating strategies for school and community health

2025-10-19T12:22:06Z

by Gilbert, Glen G. (Glen Gordon), 1946- author.
Format: Books
Publication Date 2015

Handbook of research on marketing and corporate social responsibility

2025-10-19T12:22:06Z

by Hill, Ronald Paul, editor of compilation.
Format: Books
Publication Date 2014

Nontraditional media in marketing and advertising

2025-10-19T12:22:06Z

by Blakeman, Robyn, 1958-
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025896283&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 2014

Marketing

2025-10-19T12:22:06Z

by Grewal, Dhruv.
Format: Books
Publication Date 2014

Essentials of marketing research : putting research into practice

2025-10-19T12:22:06Z

by Clow, Kenneth E.
Format: Books
Publication Date 2014

Segmentation, revenue management, and pricing analytics

2025-10-19T12:22:06Z

by Bodea, Tudor, author.
Format: Books
Publication Date 2014

Personal selling

2025-10-19T12:22:06Z

by Van Heerden, Neels, 1957- editor.
Format: Books
Publication Date 2014

Business communication

2025-10-19T12:22:06Z

by Daniels, Dawn, author.
Format: Books
Publication Date 2014

Marketing research

2025-10-19T12:22:06Z

by Burns, Alvin C., author.
04 http://www.gbv.de/dms/zbw/743888286.pdf
Format: Regular print
Publication Date 2014

Thought leadership : prompting businesses to think and learn

2025-10-19T12:22:06Z

by Young, Laurie, 1955-
Format: Books
Publication Date 2013

The essentials of marketing research

2025-10-19T12:22:06Z

by Silver, Lawrence S., 1948-
Format: Books
Publication Date 2013

Community nutrition : planning health promotion and disease prevention

2025-10-19T12:22:06Z

by Nnakwe, Nweze Eunice.
Format: Books
Publication Date 2013

Professional practice for interior designers

2025-10-19T12:22:06Z

by Piotrowski, Christine M., 1947-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live
Format: Books
Publication Date 2013

Marketing research

2025-10-19T12:22:06Z

by Aaker, David A., author.
Format: Books
Publication Date 2013

Leading edge marketing research : 21st-century tools and practices

2025-10-19T12:22:06Z

by Kaden, Robert J.
Format: Books
Publication Date 2012

Website optimization : an hour a day

2025-10-19T12:22:06Z

by Page, Rich.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy1214/2012934988-b.html Publisher description http://www.loc.gov/catdir/enhancements/fy1214/2012934988-d.html Table of contents only http://www.loc.gov/catdir/enhancements/fy1214/2012934988-t.html
Format: Books
Publication Date 2012

The handbook of strategic public relations and integrated communications

2025-10-19T12:22:06Z

by Caywood, Clarke L., 1947-
Format: Books
Publication Date 2012

Health industry communication : new media, new methods, new message

2025-10-19T12:22:06Z

by Hicks, Nancy J.
Format: Books
Publication Date 2012

Advertising and promotion : an integrated marketing communications perspective

2025-10-19T12:22:06Z

by Belch, George E. (George Edward), 1951-
Format: Books
Publication Date 2012

Secrets of word-of-mouth marketing : how to trigger exponential sales through runaway word of mouth

2025-10-19T12:22:06Z

by Silverman, George, 1942-
Format: Books
Publication Date 2011

Campaign communication and political marketing

2025-10-19T12:22:06Z

by Maarek, Philippe J.
Format: Books
Publication Date 2011

Hands-on social marketing : a step-by-step guide to designing change for good

2025-10-19T12:22:06Z

by Weinreich, Nedra Kline.
Format: Books
Publication Date 2011

Closing a failed bank : resolution practices and procedures

2025-10-19T12:22:06Z

by Parker, David C. (David Cameron), 1955-
Format: Electronic Resources
Publication Date 2011

The new relationship marketing : how to build a large, loyal, profitable network using the social Web

2025-10-19T12:22:06Z

by Smith, Mari, 1966-
Format: Books
Publication Date 2011

Choice modelling : foundational contributions

2025-10-19T12:22:06Z

by Hensher, David A., 1947-
Format: Books
Publication Date 2011

Public relations strategy

2025-10-19T12:22:06Z

by Oliver, Sandra.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=301107&site=ehost-live 123Library http://www.123library.org/book_details/?id=98917 Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749458652 Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=480545 ebrary http://site.ebrary.com/id/10364972
Format: Books
Publication Date 2010

Principles and practice of social marketing : an international perspective

2025-10-19T12:22:06Z

by Donovan, Rob, 1944-
Format: Books
Publication Date 2010

Integrated marketing communications in advertising and promotion

2025-10-19T12:22:06Z

by Shimp, Terence A.
Format: Books
Publication Date 2010

Community health education methods : a practical guide

2025-10-19T12:22:06Z

by Bensley, Robert J.
Format: Books
Publication Date 2009

How to make it big as a consultant

2025-10-19T12:22:06Z

by Cohen, William A., 1937-
Table of contents only http://www.loc.gov/catdir/toc/fy1001/2008048569.html
Format: Books
Publication Date 2009

Perspectives on branding

2025-10-19T12:22:06Z

by Miletsky, Jason I.
Format: Books
Publication Date 2009

Public relations for Asia

2025-10-19T12:22:06Z

by Morris, Trevor.
Publisher description http://www.loc.gov/catdir/enhancements/fy0807/2007052916-d.html Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html Table of contents only http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html
Format: Books
Publication Date 2008

Building an import/export business

2025-10-19T12:22:06Z

by Weiss, Kenneth D. (Kenneth Duane), 1940-
Format: Books
Publication Date 2008

Public relations for the new Europe

2025-10-19T12:22:06Z

by Morris, Trevor.
Format: Books
Publication Date 2008

Marketing research : a practical approach

2025-10-19T12:22:06Z

by Kolb, Bonita M.
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=435383 ebrary http://site.ebrary.com/id/10298640 EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=283535 MyiLibrary http://www.myilibrary.com?id=211926 Sage Research Methods http://SRMO.sagepub.com/view/marketing-research/SAGE.xml
Format: Electronic Resources
Publication Date 2008

Logo savvy : top brand-design firms share their naming and identity strategies

2025-10-19T12:22:06Z

by Chua, Perry.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0619/2006026687.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2006026687-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2006026687-d.html
Format: Books
Publication Date 2007

Marketing research : text and cases

2025-10-19T12:22:06Z

by Wrenn, Bruce.
Format: Books
Publication Date 2007

Introduction to management

2025-10-19T12:22:06Z

by Pettinger, Richard.
Table of contents only http://www.loc.gov/catdir/enhancements/fy0703/2006051507-t.html
Format: Books
Publication Date 2007

Introduction to business management

2025-10-19T12:22:06Z

by Du Toit, G. S. (Gawie S.)
Format: Books
Publication Date 2007

Introducing information management : the business approach

2025-10-19T12:22:06Z

by Hinton, Matthew.
Publisher description http://www.loc.gov/catdir/enhancements/fy0627/2005296308-d.html Table of contents http://www.loc.gov/catdir/enhancements/fy0627/2005296308-t.html
Format: Books
Publication Date 2006

The marketer's guide to public relations in the 21st century

2025-10-19T12:22:06Z

by Harris, Thomas L., 1931-
Format: Books
Publication Date 2006

Predicting market success : new ways to measure customer loyalty and engage customers with your brand

2025-10-19T12:22:06Z

by Passikoff, Robert, 1948-
Format: Books
Publication Date 2006

Introduction to clothing manufacture

2025-10-19T12:22:06Z

by Cooklin, Gerry.
Table of contents http://catdir.loc.gov/catdir/toc/ecip065/2005035497.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0827/2005035497-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0827/2005035497-d.html
Format: Books
Publication Date 2006

Creating a winning E-business

2025-10-19T12:22:06Z

by Napier, H. Albert, 1944-
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017630658&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2951123&custom_att_2=simple_viewer
Format: Books
Publication Date 2006

Business-to-business market research

2025-10-19T12:22:06Z

by Block, Martin P., 1946-
Table of contents http://www.loc.gov/catdir/toc/ecip058/2005004871.html
Format: Books
Publication Date 2005

Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers

2025-10-19T12:22:06Z

by Levinson, Jay Conrad.
Format: Books
Publication Date 2005

Ethics for international business : decision making in a global political economy

2025-10-19T12:22:06Z

by Kline, John M.
Table of contents http://www.loc.gov/catdir/toc/ecip0419/2004015159.html
Format: Books
Publication Date 2005

Marketing research

2025-10-19T12:22:06Z

by Cant, M. C. (Michael Colin), 1957-
Format: Books
Publication Date 2005

Air transportation : a management perspective

2025-10-19T12:22:06Z

by Wells, Alexander T.
Format: Books
Publication Date 2004

Marketing research

2025-10-19T12:22:06Z

by Aaker, David A.
Table of contents http://catdir.loc.gov/catdir/toc/wiley032/2003057663.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0703/2003057663-b.html Publisher description http://catdir.loc.gov/catdir/description/wiley039/2003057663.html
Format: Books
Publication Date 2004

Internet marketing intelligence : research tools, techniques, and resources

2025-10-19T12:22:06Z

by Forrest, Edward.
Table of contents http://www.loc.gov/catdir/toc/mh031/2002026484.html Publisher description http://www.loc.gov/catdir/description/mh031/2002026484.html
Format: Books
Publication Date 2003

Consumer behaviour : implications for marketing strategy

2025-10-19T12:22:06Z

by Neal, Cathy M.
Format: Books
Publication Date 2002

Marketing research : a practical approach for the new Millennium

2025-10-19T12:22:06Z

by Hair, Joseph F.
Format: Books
Publication Date 2000

Market segmentation : conceptual and methodological foundations

2025-10-19T12:22:06Z

by Wedel, Michel.
Format: Books
Publication Date 2000

Transformations in slavery : a history of slavery in Africa

2025-10-19T12:22:06Z

by Lovejoy, Paul E.
Publisher description http://www.loc.gov/catdir/description/cam0210/99059862.html Table of contents http://www.loc.gov/catdir/toc/cam026/99059862.html
Format: Books
Publication Date 2000

Food and beverage management

2025-10-19T12:22:06Z

by Davis, Bernard.
Table of contents http://catdir.loc.gov/catdir/toc/els033/98184730.html Publisher description http://catdir.loc.gov/catdir/description/els033/98184730.html
Format: Books
Publication Date 1998

International marketing reader

2025-10-19T12:22:06Z

by Paliwoda, Stanley J.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007009966&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007009966&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=761063&custom_att_2=simple_viewer Inhaltsverzeichnis International marketing reader
Format: Books
Publication Date 1995

The ultimate guide to sport event management and marketing

2025-10-19T12:22:06Z

by Graham, Stedman.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-d.html
Format: Books
Publication Date 1995

Tourism analysis : a handbook

2025-10-19T12:22:06Z

by Smith, Stephen L. J., 1946-
Format: Books
Publication Date 1995

Starting your own business in South Africa

2025-10-19T12:22:06Z

by Macleod, Guy.
Format: Books
Publication Date 1995

Marketing research : measurement & method : a text with cases. Volume 2

2025-10-19T12:22:06Z

by Tull, Donald S.
Format: Books
Publication Date 1993

Marketing scales handbook : a compilation of multi-item measures

2025-10-19T12:22:06Z

by Bruner, Gordon C., 1954-
Format: Books
Publication Date 1992

Marketing tourism destinations : a strategic planning approach

2025-10-19T12:22:06Z

by Heath, Ernie.
Table of contents http://catdir.loc.gov/catdir/toc/onix02/91033980.html Table of contents http://www.gbv.de/dms/hbz/toc/ht004301986.PDF Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0607/91033980-b.html Publisher description http://catdir.loc.gov/catdir/description/wiley032/91033980.html
Format: Books
Publication Date 1992

Marketing research : measurement and method

2025-10-19T12:22:06Z

by Tull, Donald S.
Format: Books
Publication Date 1990