Search Results for Marketing direct. - Narrowed by: 1:VCCTSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMarketing$002bdirect.$0026qf$003dLIBRARY$002509Library$0025091$00253AVCCT$0025091$00253AVCCT$0026ps$003d300$0026isd$003dtrue?dt=list2026-01-04T03:03:08ZCases in direct marketingent://SD_ILS/0/SD_ILS:197902026-01-04T03:03:08Z2026-01-04T03:03:08Zby Brown, Herbert E.<br/>Format: Books<br/>Publication Date 1996<br/>Financial services direct marketing : tactics, techniques and strategiesent://SD_ILS/0/SD_ILS:148932026-01-04T03:03:08Z2026-01-04T03:03:08Zby Rosenfield, James R.<br/>Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht003951842.PDF">http://www.gbv.de/dms/hbz/toc/ht003951842.PDF</a><br/>Format: Books<br/>Publication Date 1991<br/>Marketing communication : an integrated approachent://SD_ILS/0/SD_ILS:553372026-01-04T03:03:08Z2026-01-04T03:03:08Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 2020<br/>Integrated marketing communicationent://SD_ILS/0/SD_ILS:224542026-01-04T03:03:08Z2026-01-04T03:03:08Zby Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2019<br/>Marketing managementent://SD_ILS/0/SD_ILS:212162026-01-04T03:03:08Z2026-01-04T03:03:08Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2016<br/>Architecting experience : a marketing science and digital analytics handbookent://SD_ILS/0/SD_ILS:566522026-01-04T03:03:08Z2026-01-04T03:03:08Zby Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2016<br/>Principles of marketingent://SD_ILS/0/SD_ILS:3212026-01-04T03:03:08Z2026-01-04T03:03:08Zby Kotler, Philip (Philip J.), 1931-<br/>Format: Books<br/>Publication Date 2014 2013<br/>Marketing communication : an integrated approachent://SD_ILS/0/SD_ILS:1672026-01-04T03:03:08Z2026-01-04T03:03:08Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 2014<br/>Handbook of public relationsent://SD_ILS/0/SD_ILS:157882026-01-04T03:03:08Z2026-01-04T03:03:08Zby Skinner, J. C. (J. Chris)<br/>Format: Books<br/>Publication Date 2013<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:98002026-01-04T03:03:08Z2026-01-04T03:03:08Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2013<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:179662026-01-04T03:03:08Z2026-01-04T03:03:08Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Integrated marketing communication : a contemporary approachent://SD_ILS/0/SD_ILS:1492026-01-04T03:03:08Z2026-01-04T03:03:08Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2010<br/>Principles of marketingent://SD_ILS/0/SD_ILS:163902026-01-04T03:03:08Z2026-01-04T03:03:08Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Integrated marketing communicationsent://SD_ILS/0/SD_ILS:156072026-01-04T03:03:08Z2026-01-04T03:03:08Zby Ouwersloot, Hans.<br/>Format: Books<br/>Publication Date 2008<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:3182026-01-04T03:03:08Z2026-01-04T03:03:08Zby Wells, William, 1926-<br/>Format: Books<br/>Publication Date 2006<br/>Marketing managementent://SD_ILS/0/SD_ILS:160932026-01-04T03:03:08Z2026-01-04T03:03:08Zby Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:167042026-01-04T03:03:08Z2026-01-04T03:03:08Zby Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html">http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer</a><br/>Format: Books<br/>Publication Date 2006<br/>Principles of marketingent://SD_ILS/0/SD_ILS:167352026-01-04T03:03:08Z2026-01-04T03:03:08Zby Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996</a>
<a href="http://www.prenhall.com">http://www.prenhall.com</a><br/>Format: Books<br/>Publication Date 2006<br/>Strategic marketingent://SD_ILS/0/SD_ILS:166892026-01-04T03:03:08Z2026-01-04T03:03:08Zby Cravens, David W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html">http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html">http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Public relations disasters : talespin--inside stories and lessons learntent://SD_ILS/0/SD_ILS:113742026-01-04T03:03:08Z2026-01-04T03:03:08Zby McCusker, Gerry, 1962-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html">http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html</a><br/>Format: Books<br/>Publication Date 2006 2005<br/>Integrated marketing communicationent://SD_ILS/0/SD_ILS:123102026-01-04T03:03:08Z2026-01-04T03:03:08Zby Bothma, Neels.<br/>Format: Books<br/>Publication Date 2005<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3272026-01-04T03:03:08Z2026-01-04T03:03:08Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2004<br/>Principles of marketingent://SD_ILS/0/SD_ILS:116562026-01-04T03:03:08Z2026-01-04T03:03:08Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2004<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:117182026-01-04T03:03:08Z2026-01-04T03:03:08Zby Arens, William F.<br/>Format: Books<br/>Publication Date 2004<br/>Marketing channels : a management viewent://SD_ILS/0/SD_ILS:128262026-01-04T03:03:08Z2026-01-04T03:03:08Zby Rosenbloom, Bert.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2002116683-t.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2002116683-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010534986&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010534986&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1084466">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1084466</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010534986&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010534986&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2002116683-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2002116683-b.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Advertising, promotion & supplemental aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:2252026-01-04T03:03:08Z2026-01-04T03:03:08Zby Shimp, Terence A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:3152026-01-04T03:03:08Z2026-01-04T03:03:08Zby Wells, William, 1926-<br/>Format: Books<br/>Publication Date 2003<br/>Advanced business communicationent://SD_ILS/0/SD_ILS:571482026-01-04T03:03:08Z2026-01-04T03:03:08Zby Penrose, John M.<br/>Format: Books<br/>Publication Date 2001<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:136372026-01-04T03:03:08Z2026-01-04T03:03:08Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 1999<br/>Promotional strategy : marketing communications in practiceent://SD_ILS/0/SD_ILS:197942026-01-04T03:03:08Z2026-01-04T03:03:08Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 1998<br/>Advertising communications & promotion managementent://SD_ILS/0/SD_ILS:3542026-01-04T03:03:08Z2026-01-04T03:03:08Zby Rossiter, John R.<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz061199036inh.htm">http://swbplus.bsz-bw.de/bsz061199036inh.htm</a><br/>Format: Regular print<br/>Publication Date 1997<br/>Managing packaged tourism : relationships, responsibilities and service quality in the inclusive holiday industryent://SD_ILS/0/SD_ILS:571552026-01-04T03:03:08Z2026-01-04T03:03:08Zby Laws, Eric, 1945-<br/>Format: Books<br/>Publication Date 1997<br/>Promotional strategy : managing the marketing communications processent://SD_ILS/0/SD_ILS:196842026-01-04T03:03:08Z2026-01-04T03:03:08Zby Engel, James F.<br/>Format: Books<br/>Publication Date 1994<br/>