Search Results for Marketing direct. - Narrowed by: 1:VCDBN SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMarketing$002bdirect.$0026qf$003dLIBRARY$002509Library$0025091$00253AVCDBN$0025091$00253AVCDBN$0026ps$003d300$0026isd$003dtrue? 2025-06-04T08:41:07Z Cases in direct marketing ent://SD_ILS/0/SD_ILS:19790 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Brown, Herbert E.<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Marketing communication : an integrated approach ent://SD_ILS/0/SD_ILS:55337 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Integrated marketing communication ent://SD_ILS/0/SD_ILS:22454 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Marketing management ent://SD_ILS/0/SD_ILS:21216 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:321 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Kotler, Philip (Philip J.), 1931-<br/>Format:&#160;Books<br/>Publication Date&#160;2014&#160;2013<br/> Marketing communication : an integrated approach ent://SD_ILS/0/SD_ILS:167 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:9800 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Handbook of public relations ent://SD_ILS/0/SD_ILS:15788 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Skinner, J. C. (J. Chris)<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Integrated marketing communication : a contemporary approach ent://SD_ILS/0/SD_ILS:149 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Integrated marketing communications in advertising and promotion ent://SD_ILS/0/SD_ILS:2920 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:16390 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:17966 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:20120 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Cravens, David W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-t.html">http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016600044&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016600044&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017372878&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017372878&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-d.html">http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Integrated marketing communications ent://SD_ILS/0/SD_ILS:15607 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Ouwersloot, Hans.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:318 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Wells, William, 1926-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:16689 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Cravens, David W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html">http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html">http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Public relations disasters : talespin--inside stories and lessons learnt ent://SD_ILS/0/SD_ILS:11374 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;McCusker, Gerry, 1962-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html">http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006&#160;2005<br/> Marketing management ent://SD_ILS/0/SD_ILS:16093 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> The media student's book ent://SD_ILS/0/SD_ILS:18147 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Branston, Gill.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0519/2005027571.html">http://catdir.loc.gov/catdir/toc/ecip0519/2005027571.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0704/2005027571-d.html">http://catdir.loc.gov/catdir/enhancements/fy0704/2005027571-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Small business marketing for dummies ent://SD_ILS/0/SD_ILS:1426 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Schenck, Barbara Findlay.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy054/2004117340.html">http://catdir.loc.gov/catdir/toc/fy054/2004117340.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Integrated marketing communication ent://SD_ILS/0/SD_ILS:12310 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Bothma, Neels.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:11656 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:11718 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Arens, William F.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:315 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Wells, William, 1926-<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:18052 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2003&#160;2002<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:16992 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Kotler, Philip.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2001<br/> Marketing in travel and tourism ent://SD_ILS/0/SD_ILS:16589 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Middleton, Victor T. C.<br/>MyiLibrary <a href="http://www.myilibrary.com?id=102840">http://www.myilibrary.com?id=102840</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001272313.html">http://catdir.loc.gov/catdir/toc/els031/2001272313.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001272313.html">http://catdir.loc.gov/catdir/description/els031/2001272313.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:13637 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Management information systems : the manager's view ent://SD_ILS/0/SD_ILS:19776 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Schultheis, Robert A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/97025011.html">http://catdir.loc.gov/catdir/toc/mh022/97025011.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/97025011.html">http://catdir.loc.gov/catdir/description/mh023/97025011.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Promotional strategy : marketing communications in practice ent://SD_ILS/0/SD_ILS:19794 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Promotional strategy : managing the marketing communications process ent://SD_ILS/0/SD_ILS:19684 2025-06-04T08:41:07Z 2025-06-04T08:41:07Z by&#160;Engel, James F.<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/>