Search Results for Marketing industriel. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMarketing$002bindustriel.$0026ps$003d300?dt=list 2025-10-08T02:11:03Z Services marketing : integrating customer focus across the firm ent://SD_ILS/0/SD_ILS:49726 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Zeithaml, Valarie A.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1205/2011051073-d.html">http://catdir.loc.gov/catdir/enhancements/fy1205/2011051073-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2024&#160;2013<br/> Business-to-business marketing ent://SD_ILS/0/SD_ILS:59398 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Brennan, Ross, 1957-2021, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Services marketing : a contemporary approach ent://SD_ILS/0/SD_ILS:57342 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Berndt, A. (Adele), 1966- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> BUSINESS-TO-BUSINESS MARKETING. ent://SD_ILS/0/SD_ILS:56057 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Makhitha, KM.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Introduction to Business Functions ent://SD_ILS/0/SD_ILS:56347 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Bester, P.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Supply chain management : strategy, planning and operation ent://SD_ILS/0/SD_ILS:57388 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Chopra, Sunil, 1960- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Services marketing : a contemporary approach ent://SD_ILS/0/SD_ILS:56281 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Berndt, A. (Adele), 1966- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> BUSINESS-TO-BUSINESS MARKETING. ent://SD_ILS/0/SD_ILS:20815 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;BRENNAN, ROSS.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Supply chain management : strategy, planning, and operation ent://SD_ILS/0/SD_ILS:15860 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Chopra, Sunil, 1960-<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Business functions : an introduction ent://SD_ILS/0/SD_ILS:47 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Van Noordwyk, A.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1516411&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1516411&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> The handbook of service business : management, marketing, innovation and internationalisation ent://SD_ILS/0/SD_ILS:51962 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Bryson, J. R., 1963- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Grasping service marketing ent://SD_ILS/0/SD_ILS:55404 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Jordaan, Yolanda.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:50816 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Hutt, Michael D., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Services marketing : an interactive approach ent://SD_ILS/0/SD_ILS:50985 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Fisk, Raymond P.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Business-to-business marketing ent://SD_ILS/0/SD_ILS:54346 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Brennan, Ross, 1957- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Supply chain management : strategy, planning, and operation ent://SD_ILS/0/SD_ILS:15851 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Chopra, Sunil, 1960-<br/>Format:&#160;Books<br/>Publication Date&#160;2013&#160;2012<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:47276 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Hutt, Michael D.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Service management : an integrated approach ent://SD_ILS/0/SD_ILS:16023 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Looy, Bart van.<br/>Format:&#160;Books<br/>Publication Date&#160;2013&#160;2011<br/> Integrated organisational communication ent://SD_ILS/0/SD_ILS:19146 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Barker, Rachel, 1958- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2013<br/> Handbook on business-to-business marketing ent://SD_ILS/0/SD_ILS:47051 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Lilien, Gary L., 1946-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Handbook of business-to-business marketing ent://SD_ILS/0/SD_ILS:49598 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Lilien, Gary L.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Business functions : an introduction ent://SD_ILS/0/SD_ILS:15950 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Van Zyl, J.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Best laid plans : an exploration into the process of designing a content strategy for social media in the advertising and branding industries ent://SD_ILS/0/SD_ILS:18938 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Veitch, Emily Frances.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> Branded lives : the production and consumption of meaning at work ent://SD_ILS/0/SD_ILS:45310 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Brannan, Matthew J.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Business-to-business marketing ent://SD_ILS/0/SD_ILS:46649 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Ellis, Nick.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Services marketing : people, technology, strategy ent://SD_ILS/0/SD_ILS:52676 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Lovelock, Christopher H.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;doc_number=018995769&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;doc_number=018995769&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=018995769etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=018995769etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;local_base=BVB01&amp;doc_number=018995769&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;local_base=BVB01&amp;doc_number=018995769&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing plans for service businesses : a complete guide ent://SD_ILS/0/SD_ILS:45869 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Case studies in Japanese management ent://SD_ILS/0/SD_ILS:50321 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Haghirian, Parissa, 1970-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Business-to-business marketing ent://SD_ILS/0/SD_ILS:54617 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Brennan, Ross, 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> The B2B executive playbook : the ultimate weapon for achieving sustainable, predictable &amp; profitable growth ent://SD_ILS/0/SD_ILS:4107 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Geehan, Sean, author.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1405/2011034195-d.html">http://catdir.loc.gov/catdir/enhancements/fy1405/2011034195-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Services marketing. ent://SD_ILS/0/SD_ILS:56117 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Bateson, John E. G.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:15971 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Hutt, Michael D.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2010<br/> Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach ent://SD_ILS/0/SD_ILS:43118 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Neves, Marcos Fava.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:17966 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Principles and practice of marketing ent://SD_ILS/0/SD_ILS:21507 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Blythe, Jim.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=017549247etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=017549247etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Services marketing : a contemporary approach ent://SD_ILS/0/SD_ILS:22800 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Boshoff, Christo.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Data mining for design and marketing / edited by Yukio Ohsawa, Katsutoshi Yada. ent://SD_ILS/0/SD_ILS:44961 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Ohsawa, Y. (Yukio), 1968-<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Services marketing : text and cases. ent://SD_ILS/0/SD_ILS:44106 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Baron, Steve (J. Steve)<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Meatball sundae : how new marketing is transforming the business world (and how to thrive in it) ent://SD_ILS/0/SD_ILS:11904 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Godin, Seth.<br/>Format:&#160;Books<br/>Publication Date&#160;2008&#160;2007<br/> Services marketing. ent://SD_ILS/0/SD_ILS:37192 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Zeithaml, Valarie A.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Services marketing : people, technology, strategy ent://SD_ILS/0/SD_ILS:16991 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Lovelock, Christopher H.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014972445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017032662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0618/2006024219.html">http://catdir.loc.gov/catdir/toc/ecip0618/2006024219.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016281588&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016281588&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014972445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014972445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Service management and marketing : customer management in service competition ent://SD_ILS/0/SD_ILS:32076 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Gr&egrave;onroos, Christian, 1947-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip071/2006030743.html">http://www.loc.gov/catdir/toc/ecip071/2006030743.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Supply chain management : strategy, planning, and operation ent://SD_ILS/0/SD_ILS:32004 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Chopra, Sunil, 1960-<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Judging a book by its cover : fans, publishers, designers, and the marketing of fiction ent://SD_ILS/0/SD_ILS:35610 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Matthews, Nicole.<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0712/2007007169.html">http://www.loc.gov/catdir/toc/ecip0712/2007007169.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:16394 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Hutt, Michael D.<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/520445635.pdf">Kostenfrei</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html">http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Services marketing management : a strategic perspective ent://SD_ILS/0/SD_ILS:31573 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Kasper, Hans.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip064/2005034528.html">http://www.loc.gov/catdir/toc/ecip064/2005034528.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Services marketing : concepts, strategies &amp;amp; cases ent://SD_ILS/0/SD_ILS:31624 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Hoffman, K. Douglas.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/fy0607/2005934852.html">http://www.loc.gov/catdir/toc/fy0607/2005934852.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Services marketing management ent://SD_ILS/0/SD_ILS:31998 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Mudie, Peter.<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Marketing plans for service businesses : a complete guide ent://SD_ILS/0/SD_ILS:32153 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Design ent://SD_ILS/0/SD_ILS:4472 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Peters, Thomas J.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Business-to-business marketing management : a global perspective ent://SD_ILS/0/SD_ILS:29233 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Blythe, Jim.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Business-to-business market research ent://SD_ILS/0/SD_ILS:29411 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Block, Martin P., 1946-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip058/2005004871.html">http://www.loc.gov/catdir/toc/ecip058/2005004871.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> The professional services firm bible ent://SD_ILS/0/SD_ILS:29698 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Baschab, John, 1968-<br/>Publisher description <a href="http://www.loc.gov/catdir/description/wiley042/2004011607.html">http://www.loc.gov/catdir/description/wiley042/2004011607.html</a> Table of contents <a href="http://www.loc.gov/catdir/toc/wiley041/2004011607.html">http://www.loc.gov/catdir/toc/wiley041/2004011607.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Principles of services marketing ent://SD_ILS/0/SD_ILS:29709 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Palmer, Adrian, 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Marketing of high-technology products and innovations. ent://SD_ILS/0/SD_ILS:29710 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Mohr, Jakki J.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> It's not about the technology : developing the craft of thinking for a high technology corporation ent://SD_ILS/0/SD_ILS:32519 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Karamchedu, Varada Raj.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/fy054/2005297455.html">http://www.loc.gov/catdir/toc/fy054/2005297455.html</a> Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0663/2005297455-d.html">http://www.loc.gov/catdir/enhancements/fy0663/2005297455-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Creative industries ent://SD_ILS/0/SD_ILS:35639 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Hartley, John, 1948-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0420/2004016925.html">http://www.loc.gov/catdir/toc/ecip0420/2004016925.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Grasping service marketing ent://SD_ILS/0/SD_ILS:20171 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Jordaan, Yolanda.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Agency account handling : avoiding blood, sweat and tears ent://SD_ILS/0/SD_ILS:28416 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Sims, Michael.<br/>Contributor biographical information <a href="http://www.loc.gov/catdir/bios/wiley047/2003025316.html">http://www.loc.gov/catdir/bios/wiley047/2003025316.html</a> Publisher description <a href="http://www.loc.gov/catdir/description/wiley041/2003025316.html">http://www.loc.gov/catdir/description/wiley041/2003025316.html</a> Table of contents <a href="http://www.loc.gov/catdir/toc/wiley041/2003025316.html">http://www.loc.gov/catdir/toc/wiley041/2003025316.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Business marketing management : a strategic view of industrial and organizational markets ent://SD_ILS/0/SD_ILS:17249 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Hutt, Michael D.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Creating powerful brands in consumer, service and industrial markets ent://SD_ILS/0/SD_ILS:32103 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;De Chernatony, L. (Leslie)<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Principles of service marketing and management ent://SD_ILS/0/SD_ILS:16664 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Lovelock, Christopher H.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Understanding business marketing and purchasing : an interaction approach ent://SD_ILS/0/SD_ILS:25237 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Ford, David, 1944-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Strategic market relationships : from strategy to implementation ent://SD_ILS/0/SD_ILS:26045 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Donaldson, Bill, 1948-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Asia's digital dividends : how Asia-Pacific's corporations can create value from e-business ent://SD_ILS/0/SD_ILS:26374 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Michael, David C.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/wiley021/2001046531.html">http://www.loc.gov/catdir/toc/wiley021/2001046531.html</a> Publisher description <a href="http://www.loc.gov/catdir/description/wiley036/2001046531.html">http://www.loc.gov/catdir/description/wiley036/2001046531.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Business to business marketing : analysis &amp;amp; practice in a dynamic environment ent://SD_ILS/0/SD_ILS:31555 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Vitale, Robert P.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Uncommon practice : people who deliver a great brand experience ent://SD_ILS/0/SD_ILS:16497 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Smith, Shaun.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Business marketing management : a strategic view of industrial and organizational markets ent://SD_ILS/0/SD_ILS:24748 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Hutt, Michael D.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Principles of services marketing ent://SD_ILS/0/SD_ILS:25415 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Palmer, Adrian, 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> The invisible computer : why good products can fail, the personal computer is so complex, and information appliances are the solution ent://SD_ILS/0/SD_ILS:14838 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Norman, Donald A.<br/>Format:&#160;Books<br/>Publication Date&#160;1999&#160;1998<br/> Business market management : understanding, creating, and delivering value ent://SD_ILS/0/SD_ILS:25233 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Anderson, James C., 1953-<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Electronic commerce : strategies and models for business-to-business trading ent://SD_ILS/0/SD_ILS:14259 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Timmers, Paul.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix03/99037219.html">http://catdir.loc.gov/catdir/toc/onix03/99037219.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley041/99037219.html">http://catdir.loc.gov/catdir/bios/wiley041/99037219.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley032/99037219.html">http://catdir.loc.gov/catdir/description/wiley032/99037219.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Services marketing : a managerial perspective ent://SD_ILS/0/SD_ILS:23264 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;McColl, Rod, 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Services marketing ent://SD_ILS/0/SD_ILS:24250 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Kurtz, David L., 1941-<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Business marketing ent://SD_ILS/0/SD_ILS:25235 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Brierty, Edward G., 1925-<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Marketing and design management ent://SD_ILS/0/SD_ILS:20657 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Bruce, Margaret.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Marketing planning for services ent://SD_ILS/0/SD_ILS:40742 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Services marketing ent://SD_ILS/0/SD_ILS:10367 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Lovelock, Christopher H.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Strategic business marketing ent://SD_ILS/0/SD_ILS:13750 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Chisnall, Peter M.<br/>Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=729783&custom%5Fatt%5F2=simple%5Fviewer">Strategic business marketing</a><br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> Introduction to fashion merchandising ent://SD_ILS/0/SD_ILS:14675 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Rath, Patricia Mink.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1309/92039192-d.html">http://catdir.loc.gov/catdir/enhancements/fy1309/92039192-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Emancipating the professions : marketing opportunities from de-regulation ent://SD_ILS/0/SD_ILS:14814 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Wilson, Aubrey.<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> How to succeed in exporting and doing business internationally ent://SD_ILS/0/SD_ILS:39271 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Sletten, Eric, 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Business marketing ent://SD_ILS/0/SD_ILS:15069 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Gross, Andrew C.<br/>Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht006416371.pdf">http://www.gbv.de/dms/hbz/toc/ht006416371.pdf</a><br/>Format:&#160;Books<br/>Publication Date&#160;1993<br/> Industrial and organizational marketing ent://SD_ILS/0/SD_ILS:15187 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Morris, Michael H.<br/>Format:&#160;Books<br/>Publication Date&#160;1992<br/> Business marketing management : an organizational approach : text and cases ent://SD_ILS/0/SD_ILS:25234 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Haas, Robert W.<br/>Format:&#160;Books<br/>Publication Date&#160;1992<br/> Industrial and organisational marketing ent://SD_ILS/0/SD_ILS:993 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Morris, Michael.H<br/>Format:&#160;Books<br/>Publication Date&#160;1992<br/> Leisure marketing ent://SD_ILS/0/SD_ILS:15175 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Leadley, Peter J.<br/>Format:&#160;Books<br/>Publication Date&#160;1992<br/> Business-to-business marketing : strategic resource management and cases ent://SD_ILS/0/SD_ILS:14864 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Mahin, Philip William.<br/>Format:&#160;Books<br/>Publication Date&#160;1991<br/> Purchasing and materials management : text and cases ent://SD_ILS/0/SD_ILS:20180 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Dobler, Donald W.<br/>Table of contents <a href="http://www.dandelon.com/isearch/intelligentSEARCH_CLASSICS.nsf/alldocs/C1257680005BA284C12572BF002A4EFE/$File/0000000000000000000-101001QBC19(5).PDF?OpenElement">http://www.dandelon.com/isearch/intelligentSEARCH_CLASSICS.nsf/alldocs/C1257680005BA284C12572BF002A4EFE/$File/0000000000000000000-101001QBC19(5).PDF?OpenElement</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=005909352etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=005909352etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=005909352&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=005909352&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;1990<br/> Strategic industrial marketing ent://SD_ILS/0/SD_ILS:7988 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Chisnall, Peter M<br/>Format:&#160;Books<br/>Publication Date&#160;1985<br/> Strategic industrial marketing ent://SD_ILS/0/SD_ILS:11490 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Chisnall, Peter M.<br/>Format:&#160;Books<br/>Publication Date&#160;1985<br/> Industrial marketing : cases and concepts ent://SD_ILS/0/SD_ILS:1465 2025-10-08T02:11:03Z 2025-10-08T02:11:03Z by&#160;Corey, E. Raymond.<br/>Format:&#160;Books<br/>Publication Date&#160;1983<br/>