Search Results for Marketing. - Narrowed by: 1:VCDBNSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMarketing.$0026qf$003dAFL_LIBRARY$002509Advanced$002bSearch$002bLocation$0025091$00253AVCDBN$0025091$00253AVCDBN$0026ps$003d300?2025-06-09T05:15:17ZMarketingent://SD_ILS/0/SD_ILS:166132025-06-09T05:15:17Z2025-06-09T05:15:17Zby Etzel, Michael J.<br/>Format: Books<br/>Publication Date 1997<br/>Marketingent://SD_ILS/0/SD_ILS:16642025-06-09T05:15:17Z2025-06-09T05:15:17Zby Lamb, Charles W.<br/>Format: Books<br/>Publication Date 2008<br/>Marketingent://SD_ILS/0/SD_ILS:116642025-06-09T05:15:17Z2025-06-09T05:15:17Zby Lamb, Charles W.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Marketing managementent://SD_ILS/0/SD_ILS:119802025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2003<br/>Marketing management.ent://SD_ILS/0/SD_ILS:166212025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Video disc<br/>Publication Date 2009<br/>Marketing managementent://SD_ILS/0/SD_ILS:132572025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2000<br/>Strategic marketingent://SD_ILS/0/SD_ILS:166892025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cravens, David W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html">http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html">http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Marketing researchent://SD_ILS/0/SD_ILS:174962025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2005<br/>Marketing researchent://SD_ILS/0/SD_ILS:164072025-06-09T05:15:17Z2025-06-09T05:15:17Zby Wiid, Jan.<br/>Format: Books<br/>Publication Date 2013<br/>Marketing management.ent://SD_ILS/0/SD_ILS:1772025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2012<br/>Marketing researchent://SD_ILS/0/SD_ILS:159182025-06-09T05:15:17Z2025-06-09T05:15:17Zby Wiid, Jan.<br/>Format: Books<br/>Publication Date 2009<br/>Marketing managementent://SD_ILS/0/SD_ILS:163922025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/563370777.pdf">Kostenfrei</a>
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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip087/2008000337.html">http://catdir.loc.gov/catdir/toc/ecip087/2008000337.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Heritage marketingent://SD_ILS/0/SD_ILS:118282025-06-09T05:15:17Z2025-06-09T05:15:17Zby Misiura, Shashi.<br/>Format: Books<br/>Publication Date 2006<br/>Marketing managementent://SD_ILS/0/SD_ILS:160932025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html</a>
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Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>Marketing communicationsent://SD_ILS/0/SD_ILS:116522025-06-09T05:15:17Z2025-06-09T05:15:17Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 2004<br/>Marketing managementent://SD_ILS/0/SD_ILS:212162025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2016<br/>Marketing researchent://SD_ILS/0/SD_ILS:4332025-06-09T05:15:17Z2025-06-09T05:15:17Zby Aaker, David A.<br/>Format: Books<br/>Publication Date 2011<br/>International marketingent://SD_ILS/0/SD_ILS:902025-06-09T05:15:17Z2025-06-09T05:15:17Zby Bothma, Cornelius (DE-601)602081548<br/>Inhaltsverzeichnis <a href="http://www.gbv.de/dms/zbw/667182799.pdf">http://www.gbv.de/dms/zbw/667182799.pdf</a><br/>Format: Books<br/>Publication Date 2011<br/>International marketing.ent://SD_ILS/0/SD_ILS:174992025-06-09T05:15:17Z2025-06-09T05:15:17Zby Ghauri, Pervez N., 1948-<br/>Format: Books<br/>Publication Date 2010<br/>International marketingent://SD_ILS/0/SD_ILS:176422025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cateora, Philip R., author.<br/>Format: Books<br/>Publication Date 2010<br/>Strategic marketingent://SD_ILS/0/SD_ILS:201202025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cravens, David W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-t.html">http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-t.html</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017372878&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017372878&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-d.html">http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-d.html</a><br/>Format: Books<br/>Publication Date 2009<br/>International marketingent://SD_ILS/0/SD_ILS:201772025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cateora, Philip R.<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/575088141.pdf">Kostenfrei</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0826/2008036578.html">http://catdir.loc.gov/catdir/toc/ecip0826/2008036578.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Sport marketingent://SD_ILS/0/SD_ILS:176522025-06-09T05:15:17Z2025-06-09T05:15:17Zby Mullin, Bernard James.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip074/2006035638.html">http://catdir.loc.gov/catdir/toc/ecip074/2006035638.html</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2007<br/>Marketing researchent://SD_ILS/0/SD_ILS:164952025-06-09T05:15:17Z2025-06-09T05:15:17Zby Aaker, David A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley032/2003057663.html">http://catdir.loc.gov/catdir/toc/wiley032/2003057663.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0703/2003057663-b.html">http://catdir.loc.gov/catdir/enhancements/fy0703/2003057663-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley039/2003057663.html">http://catdir.loc.gov/catdir/description/wiley039/2003057663.html</a><br/>Format: Books<br/>Publication Date 2004<br/>International marketingent://SD_ILS/0/SD_ILS:211952025-06-09T05:15:17Z2025-06-09T05:15:17Zby Czinkota, Michael R.<br/>Format: Books<br/>Publication Date 2004<br/>Marketing researchent://SD_ILS/0/SD_ILS:140002025-06-09T05:15:17Z2025-06-09T05:15:17Zby Aaker, David A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix05/00035933.html">http://catdir.loc.gov/catdir/toc/onix05/00035933.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley0310/00035933.html">http://catdir.loc.gov/catdir/description/wiley0310/00035933.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Business marketingent://SD_ILS/0/SD_ILS:150692025-06-09T05:15:17Z2025-06-09T05:15:17Zby Gross, Andrew C.<br/>Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht006416371.pdf">http://www.gbv.de/dms/hbz/toc/ht006416371.pdf</a><br/>Format: Books<br/>Publication Date 1993<br/>Marketing management.ent://SD_ILS/0/SD_ILS:176392025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2006<br/>Marketing managementent://SD_ILS/0/SD_ILS:138672025-06-09T05:15:17Z2025-06-09T05:15:17Zby Strydom, J. W. (Johan Wilhelm), 1952-<br/>Format: Books<br/>Publication Date 2000<br/>Applied strategic marketingent://SD_ILS/0/SD_ILS:15432025-06-09T05:15:17Z2025-06-09T05:15:17Zby Jooste, C. J. (Christiaan Johannes), 1947-<br/>Format: Books<br/>Publication Date 2009<br/>Marketing planning & strategyent://SD_ILS/0/SD_ILS:138422025-06-09T05:15:17Z2025-06-09T05:15:17Zby Jain, Subhash C., 1942-<br/>Format: Books<br/>Publication Date 1999<br/>Integrated marketing communicationent://SD_ILS/0/SD_ILS:123102025-06-09T05:15:17Z2025-06-09T05:15:17Zby Bothma, Neels.<br/>Format: Books<br/>Publication Date 2005<br/>Principles of marketingent://SD_ILS/0/SD_ILS:5392025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2016<br/>Applied marketing casesent://SD_ILS/0/SD_ILS:193322025-06-09T05:15:17Z2025-06-09T05:15:17Zby Drotsky, Antonie.<br/>Format: Books<br/>Publication Date 2013<br/>Principles of marketingent://SD_ILS/0/SD_ILS:159682025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2012<br/>Introduction to marketingent://SD_ILS/0/SD_ILS:20052025-06-09T05:15:17Z2025-06-09T05:15:17Zby Strydom, Johan.<br/>Format: Books<br/>Publication Date 2011<br/>Marketing : an introductionent://SD_ILS/0/SD_ILS:110972025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, Michael.<br/>Format: Books<br/>Publication Date 2010<br/>Principles of marketingent://SD_ILS/0/SD_ILS:163902025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Integrated marketing communicationsent://SD_ILS/0/SD_ILS:156072025-06-09T05:15:17Z2025-06-09T05:15:17Zby Ouwersloot, Hans.<br/>Format: Books<br/>Publication Date 2008<br/>Principles of marketingent://SD_ILS/0/SD_ILS:159022025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2008<br/>Principles of marketingent://SD_ILS/0/SD_ILS:116562025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2004<br/>Grasping service marketingent://SD_ILS/0/SD_ILS:201712025-06-09T05:15:17Z2025-06-09T05:15:17Zby Jordaan, Yolanda.<br/>Format: Books<br/>Publication Date 2004<br/>Essentials of marketingent://SD_ILS/0/SD_ILS:117592025-06-09T05:15:17Z2025-06-09T05:15:17Zby Brink, Annekie.<br/>Format: Books<br/>Publication Date 2004<br/>Introduction to marketingent://SD_ILS/0/SD_ILS:178802025-06-09T05:15:17Z2025-06-09T05:15:17Zby Strydom, Johan.<br/>Format: Books<br/>Publication Date 2004<br/>Marketing for entrepreneursent://SD_ILS/0/SD_ILS:1692025-06-09T05:15:17Z2025-06-09T05:15:17Zby Machado, Ricardo.<br/>Format: Books<br/>Publication Date 2002<br/>Principles of marketingent://SD_ILS/0/SD_ILS:169922025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Electronic Resources<br/>Publication Date 2001<br/>Essentials of marketingent://SD_ILS/0/SD_ILS:153712025-06-09T05:15:17Z2025-06-09T05:15:17Zby Brink, Annekie.<br/>Format: Books<br/>Publication Date 1999<br/>Principles of marketing.ent://SD_ILS/0/SD_ILS:136362025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 1999<br/>Global marketing strategiesent://SD_ILS/0/SD_ILS:167492025-06-09T05:15:17Z2025-06-09T05:15:17Zby Jeannet, Jean-Pierre.<br/>Table of contents <a href="http://lcweb.loc.gov/catdir/toc/97-72494.html">http://lcweb.loc.gov/catdir/toc/97-72494.html</a><br/>Format: Books<br/>Publication Date 1998<br/>Principles of marketingent://SD_ILS/0/SD_ILS:220192025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780131902084.pdf">http://www.gbv.de/dms/bowker/toc/9780131902084.pdf</a><br/>Format: Books<br/>Publication Date 1996<br/>Marketing : an introductionent://SD_ILS/0/SD_ILS:220272025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 1990<br/>Integrated marketing communicationent://SD_ILS/0/SD_ILS:224542025-06-09T05:15:17Z2025-06-09T05:15:17Zby Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2019<br/>Marketing : fresh perspectivesent://SD_ILS/0/SD_ILS:74452025-06-09T05:15:17Z2025-06-09T05:15:17Zby Klopper, H. B., 1974-<br/>Format: Books<br/>Publication Date 2006<br/>Applied strategic marketingent://SD_ILS/0/SD_ILS:127352025-06-09T05:15:17Z2025-06-09T05:15:17Zby Du Plessis, P. J.<br/>Format: Books<br/>Publication Date 2001<br/>Marketing research essentialsent://SD_ILS/0/SD_ILS:164942025-06-09T05:15:17Z2025-06-09T05:15:17Zby McDaniel, Carl, Jr., 1941-<br/>Format: Books<br/>Publication Date 2001<br/>Social media marketingent://SD_ILS/0/SD_ILS:220972025-06-09T05:15:17Z2025-06-09T05:15:17Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2018<br/>Principles of marketingent://SD_ILS/0/SD_ILS:3212025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip (Philip J.), 1931-<br/>Format: Books<br/>Publication Date 2014 2013<br/>Introduction to marketingent://SD_ILS/0/SD_ILS:952025-06-09T05:15:17Z2025-06-09T05:15:17Zby Strydom, J. W. (Johan Wilhelm), 1952- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944642&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944642&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Social media marketingent://SD_ILS/0/SD_ILS:3612025-06-09T05:15:17Z2025-06-09T05:15:17Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2014<br/>Applied strategic marketingent://SD_ILS/0/SD_ILS:20772025-06-09T05:15:17Z2025-06-09T05:15:17Zby Jooste, C. J. (Christiaan Johannes), 1947-<br/>Format: Books<br/>Publication Date 2012<br/>Essentials of marketingent://SD_ILS/0/SD_ILS:15742025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2010<br/>Marketing success storiesent://SD_ILS/0/SD_ILS:126782025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014918065&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014918065&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2005<br/>Applied strategic marketingent://SD_ILS/0/SD_ILS:159412025-06-09T05:15:17Z2025-06-09T05:15:17Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2005<br/>Business and marketing casesent://SD_ILS/0/SD_ILS:58032025-06-09T05:15:17Z2025-06-09T05:15:17Zby Nieuwenhuizen, C. (Cecile)<br/>Format: Books<br/>Publication Date 2012<br/>Cases in direct marketingent://SD_ILS/0/SD_ILS:197902025-06-09T05:15:17Z2025-06-09T05:15:17Zby Brown, Herbert E.<br/>Format: Books<br/>Publication Date 1996<br/>Understanding & designing marketing researchent://SD_ILS/0/SD_ILS:146402025-06-09T05:15:17Z2025-06-09T05:15:17Zby Webb, John R.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=004630075&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=004630075&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=004630075&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht004412759.PDF">http://www.gbv.de/dms/hbz/toc/ht004412759.PDF</a><br/>Format: Books<br/>Publication Date 1992<br/>Financial aspects of marketingent://SD_ILS/0/SD_ILS:112722025-06-09T05:15:17Z2025-06-09T05:15:17Zby Ward, Keith, 1949-<br/>123Library <a href="http://www.123library.org/book_details/?id=104379">http://www.123library.org/book_details/?id=104379</a>
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MyiLibrary <a href="http://www.myilibrary.com?id=504273">http://www.myilibrary.com?id=504273</a><br/>Format: Books<br/>Publication Date 1989<br/>Marketing your own businessent://SD_ILS/0/SD_ILS:37802025-06-09T05:15:17Z2025-06-09T05:15:17Zby Baptiste, Annie.<br/>Format: Books<br/>Publication Date 2011<br/>Sport and event marketingent://SD_ILS/0/SD_ILS:201682025-06-09T05:15:17Z2025-06-09T05:15:17Zby Pope, Nigel.<br/>Format: Books<br/>Publication Date 2001<br/>Introduction to sport marketingent://SD_ILS/0/SD_ILS:211162025-06-09T05:15:17Z2025-06-09T05:15:17Zby Smith, Aaron, 1972-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=929036&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=929036&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2015<br/>Hospitality and travel marketingent://SD_ILS/0/SD_ILS:22582025-06-09T05:15:17Z2025-06-09T05:15:17Zby Morrison, Alastair M.<br/>Format: Books<br/>Publication Date 2010<br/>Hospitality and travel marketingent://SD_ILS/0/SD_ILS:127532025-06-09T05:15:17Z2025-06-09T05:15:17Zby Morrison, Alastair M.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html</a>
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Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Marketing management and strategyent://SD_ILS/0/SD_ILS:130022025-06-09T05:15:17Z2025-06-09T05:15:17Zby Doyle, Peter, 1943-2003.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2002<br/>Marketing management and strategyent://SD_ILS/0/SD_ILS:145052025-06-09T05:15:17Z2025-06-09T05:15:17Zby Doyle, Peter, 1943-2003.<br/>Format: Books<br/>Publication Date 1998<br/>Financial aspects of marketingent://SD_ILS/0/SD_ILS:159762025-06-09T05:15:17Z2025-06-09T05:15:17Zby Schmidt, Ruth A.<br/>Format: Books<br/>Publication Date 1996<br/>Marketing : concepts and strategiesent://SD_ILS/0/SD_ILS:201922025-06-09T05:15:17Z2025-06-09T05:15:17Zby Pride, William M.<br/>Format: Books<br/>Publication Date 1993<br/>MARKETING MANAGEMENT, GLOBAL EDITION.ent://SD_ILS/0/SD_ILS:566362025-06-09T05:15:17Z2025-06-09T05:15:17Zby KOTLER, PHILIP. KELLER, KEVIN.<br/>Format: Books<br/>Publication Date 2022 2021<br/>Principles and practice of marketingent://SD_ILS/0/SD_ILS:215072025-06-09T05:15:17Z2025-06-09T05:15:17Zby Blythe, Jim.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=017549247etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=017549247etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2009<br/>Contemporary cases in southern African marketingent://SD_ILS/0/SD_ILS:10352025-06-09T05:15:17Z2025-06-09T05:15:17Zby Abratt, Russell.<br/>Format: Books<br/>Publication Date 2007<br/>Marketing tourism in South Africaent://SD_ILS/0/SD_ILS:133412025-06-09T05:15:17Z2025-06-09T05:15:17Zby George, Richard, 1968-<br/>Format: Books<br/>Publication Date 2008<br/>Relationship marketing and customer relationship managementent://SD_ILS/0/SD_ILS:167002025-06-09T05:15:17Z2025-06-09T05:15:17Zby Brink, A. (Annekie)<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017996959&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017996959&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017996959&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2008<br/>Basic marketing : a global-managerial approachent://SD_ILS/0/SD_ILS:170212025-06-09T05:15:17Z2025-06-09T05:15:17Zby Perreault, William D.<br/>Format: Books<br/>Publication Date 1996<br/>Basic marketing : a global-managerial approachent://SD_ILS/0/SD_ILS:166882025-06-09T05:15:17Z2025-06-09T05:15:17Zby Perreault, William D., Jr.<br/>Format: Books<br/>Publication Date 2005<br/>Basic marketing : a global-managerial approachent://SD_ILS/0/SD_ILS:172882025-06-09T05:15:17Z2025-06-09T05:15:17Zby Perreault, William D., Jr.<br/>Format: Books<br/>Publication Date 2002<br/>Internet marketing : readings and online resourcesent://SD_ILS/0/SD_ILS:106642025-06-09T05:15:17Z2025-06-09T05:15:17Zby Richardson, Paul, 1962-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00056868.html">http://catdir.loc.gov/catdir/toc/mh021/00056868.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00056868.html">http://catdir.loc.gov/catdir/description/mh021/00056868.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Marketing strategy : planning and implementationent://SD_ILS/0/SD_ILS:162012025-06-09T05:15:17Z2025-06-09T05:15:17Zby Walker, Orville C.<br/>Format: Books<br/>Publication Date 1999<br/>Marketing research : a problem-solving approachent://SD_ILS/0/SD_ILS:165002025-06-09T05:15:17Z2025-06-09T05:15:17Zby Sudman, Seymour.<br/>Format: Electronic Resources<br/>Publication Date 1998<br/>Basic marketing : a global-managerial approachent://SD_ILS/0/SD_ILS:136542025-06-09T05:15:17Z2025-06-09T05:15:17Zby Perreault, William D.<br/>Format: Books<br/>Publication Date 1996<br/>South African marketing cases for decision makersent://SD_ILS/0/SD_ILS:143222025-06-09T05:15:17Z2025-06-09T05:15:17Zby Pitt, Leyland F.<br/>Format: Books<br/>Publication Date 1995<br/>Promotional strategy : marketing communications in practiceent://SD_ILS/0/SD_ILS:197942025-06-09T05:15:17Z2025-06-09T05:15:17Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 1998<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:562262025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>Format: Books<br/>Publication Date 2021<br/>Marketing communication : an integrated approachent://SD_ILS/0/SD_ILS:553372025-06-09T05:15:17Z2025-06-09T05:15:17Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 2020<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:213782025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Marketing communication : an integrated approachent://SD_ILS/0/SD_ILS:1672025-06-09T05:15:17Z2025-06-09T05:15:17Zby Koekemoer, Ludi.<br/>Format: Books<br/>Publication Date 2014<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:1852025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Contemporary retail and marketing case studiesent://SD_ILS/0/SD_ILS:58232025-06-09T05:15:17Z2025-06-09T05:15:17Zby Van Heerden, Neels, 1957-<br/>Format: Books<br/>Publication Date 2013<br/>Relationship marketing and customer relationship managementent://SD_ILS/0/SD_ILS:176412025-06-09T05:15:17Z2025-06-09T05:15:17Zby Berndt, Adele.<br/>Format: Books<br/>Publication Date 2012<br/>Marketing tourism in South Africaent://SD_ILS/0/SD_ILS:20742025-06-09T05:15:17Z2025-06-09T05:15:17Zby George, Richard, 1968-<br/>Format: Books<br/>Publication Date 2011<br/>Integrated marketing communication : a contemporary approachent://SD_ILS/0/SD_ILS:1492025-06-09T05:15:17Z2025-06-09T05:15:17Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2010<br/>Business marketing management : B2Bent://SD_ILS/0/SD_ILS:159712025-06-09T05:15:17Z2025-06-09T05:15:17Zby Hutt, Michael D.<br/>Format: Regular print<br/>Publication Date 2010<br/>Marketing management : a South African perspectiveent://SD_ILS/0/SD_ILS:160082025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2010<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:179662025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Internet marketing : strategy, implementation and practiceent://SD_ILS/0/SD_ILS:153902025-06-09T05:15:17Z2025-06-09T05:15:17Zby Chaffey, Dave, 1963-<br/>Format: Books<br/>Publication Date 2009<br/>Basic marketing : a global-managerial approachent://SD_ILS/0/SD_ILS:166692025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cannon, Joseph P.<br/>Format: Books<br/>Publication Date 2008 2007<br/>Online marketing : a customer-led approachent://SD_ILS/0/SD_ILS:2452025-06-09T05:15:17Z2025-06-09T05:15:17Zby Gay, Richard.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2007<br/>Explorations of marketing in societyent://SD_ILS/0/SD_ILS:180342025-06-09T05:15:17Z2025-06-09T05:15:17Zby Gundlach, Gregory T. (Gregory Thomas)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html">http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Small business marketing for dummiesent://SD_ILS/0/SD_ILS:14262025-06-09T05:15:17Z2025-06-09T05:15:17Zby Schenck, Barbara Findlay.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy054/2004117340.html">http://catdir.loc.gov/catdir/toc/fy054/2004117340.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:180522025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2003 2002<br/>Principles of service marketing and managementent://SD_ILS/0/SD_ILS:166642025-06-09T05:15:17Z2025-06-09T05:15:17Zby Lovelock, Christopher H.<br/>Format: Books<br/>Publication Date 2002<br/>Contemporary cases in South African marketingent://SD_ILS/0/SD_ILS:123482025-06-09T05:15:17Z2025-06-09T05:15:17Zby Abratt, Russell.<br/>Format: Books<br/>Publication Date 2001<br/>Introduction to travel and tourism marketingent://SD_ILS/0/SD_ILS:165282025-06-09T05:15:17Z2025-06-09T05:15:17Zby Bennett, J. A. (J. Alf)<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009837446&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009837446&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2001<br/>Marketing in travel and tourisment://SD_ILS/0/SD_ILS:165892025-06-09T05:15:17Z2025-06-09T05:15:17Zby Middleton, Victor T. C.<br/>MyiLibrary <a href="http://www.myilibrary.com?id=102840">http://www.myilibrary.com?id=102840</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001272313.html">http://catdir.loc.gov/catdir/toc/els031/2001272313.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001272313.html">http://catdir.loc.gov/catdir/description/els031/2001272313.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:136372025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 1999<br/>Marketing communications : principles and practiceent://SD_ILS/0/SD_ILS:138622025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kitchen, Philip J.<br/>Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=849251&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=849251&custom_att_2=simple_viewer</a><br/>Format: Books<br/>Publication Date 1999<br/>Marketing for a small businessent://SD_ILS/0/SD_ILS:170202025-06-09T05:15:17Z2025-06-09T05:15:17Zby Machado, Ricardo, 1954-<br/>Format: Books<br/>Publication Date 1996<br/>Marketing management : SA cases and readingsent://SD_ILS/0/SD_ILS:146992025-06-09T05:15:17Z2025-06-09T05:15:17Zby Abratt, Russell.<br/>Format: Books<br/>Publication Date 1991<br/>Marketing management : analysis, planning, implementation, and controlent://SD_ILS/0/SD_ILS:145662025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006872586&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006872586&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht006236401.pdf">http://www.gbv.de/dms/hbz/toc/ht006236401.pdf</a>
Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1216066&custom%5Fatt%5F2=simple%5Fviewer">Marketing management</a><br/>Format: Books<br/>Publication Date 1994<br/>Marketing management : a strategic decision-making approachent://SD_ILS/0/SD_ILS:166872025-06-09T05:15:17Z2025-06-09T05:15:17Zby Mullins, John W. (John Walker)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0617/2006022082.html">http://catdir.loc.gov/catdir/toc/ecip0617/2006022082.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1856042&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1856042&custom_att_2=simple_viewer</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0668/2006022082-d.html">http://catdir.loc.gov/catdir/enhancements/fy0668/2006022082-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Marketing management : analysis, planning, implementation, and controlent://SD_ILS/0/SD_ILS:29802025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 1997<br/>Promotional strategy : managing the marketing communications processent://SD_ILS/0/SD_ILS:196842025-06-09T05:15:17Z2025-06-09T05:15:17Zby Engel, James F.<br/>Format: Books<br/>Publication Date 1994<br/>Key marketing metrics : the 50+ metrics every manager needs to knowent://SD_ILS/0/SD_ILS:74212025-06-09T05:15:17Z2025-06-09T05:15:17Zby Farris, Paul W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html">http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html</a>
Table of contents <a href="http://www.gbv.de/dms/zbw/58325909X.pdf">http://www.gbv.de/dms/zbw/58325909X.pdf</a><br/>Format: Books<br/>Publication Date 2009<br/>eMarketing : the essential guide to digital marketingent://SD_ILS/0/SD_ILS:21272025-06-09T05:15:17Z2025-06-09T05:15:17Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2011<br/>Integrated marketing communications in advertising and promotionent://SD_ILS/0/SD_ILS:29202025-06-09T05:15:17Z2025-06-09T05:15:17Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2010<br/>Marketing success stories : South African case studiesent://SD_ILS/0/SD_ILS:159692025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2010<br/>Marketing success stories : South African case studiesent://SD_ILS/0/SD_ILS:180302025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2008<br/>Marketing in South Africa : cases and conceptsent://SD_ILS/0/SD_ILS:201002025-06-09T05:15:17Z2025-06-09T05:15:17Zby Simpson, John, 1943 September 17-<br/>Format: Books<br/>Publication Date 2007<br/>Heads in beds : hospitality and tourism marketingent://SD_ILS/0/SD_ILS:114842025-06-09T05:15:17Z2025-06-09T05:15:17Zby Raza, Ivo, 1968-<br/>Format: Books<br/>Publication Date 2005<br/>EVEolution : the eight truths of marketing to womenent://SD_ILS/0/SD_ILS:166382025-06-09T05:15:17Z2025-06-09T05:15:17Zby Popcorn, Faith.<br/>Format: Books<br/>Publication Date 2001 2000<br/>Marketing plans : how to prepare them, how to use thement://SD_ILS/0/SD_ILS:15042025-06-09T05:15:17Z2025-06-09T05:15:17Zby McDonald, Malcolm.<br/>Format: Books<br/>Publication Date 1995<br/>The marketing decision maker from MKIS to MDSSent://SD_ILS/0/SD_ILS:146572025-06-09T05:15:17Z2025-06-09T05:15:17Zby Pitt, Leyland F.<br/>Format: Books<br/>Publication Date 1994<br/>Strategic marketing : theory and application for competitive advantageent://SD_ILS/0/SD_ILS:561282025-06-09T05:15:17Z2025-06-09T05:15:17Zby Venter, Peet, 1964-<br/>Format: Books<br/>Publication Date 2020<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:205902025-06-09T05:15:17Z2025-06-09T05:15:17Zby Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Strategic marketing : theory and aplication for competitive advantageent://SD_ILS/0/SD_ILS:97782025-06-09T05:15:17Z2025-06-09T05:15:17Zby Venter, Peet.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104433&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104433&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:98002025-06-09T05:15:17Z2025-06-09T05:15:17Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2013<br/>The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadershipent://SD_ILS/0/SD_ILS:9232025-06-09T05:15:17Z2025-06-09T05:15:17Zby Gillis, Tamara L.<br/>Inhaltsverzeichnis <a href="http://www.gbv.de/dms/zbw/644625775.pdf">Inhaltsverzeichnis</a><br/>Format: Books<br/>Publication Date 2011<br/>Principles of marketing : global and southern African perspectivesent://SD_ILS/0/SD_ILS:174272025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Strategic marketing : theory and application for competitive advantageent://SD_ILS/0/SD_ILS:159492025-06-09T05:15:17Z2025-06-09T05:15:17Zby Venter, Peet, 1964-<br/>Format: Books<br/>Publication Date 2009<br/>Advertising, promotion and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:97992025-06-09T05:15:17Z2025-06-09T05:15:17Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2006<br/>Experience the message : how experiential marketing is changing the brand worldent://SD_ILS/0/SD_ILS:39742025-06-09T05:15:17Z2025-06-09T05:15:17Zby Lenderman, Max.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-b.html">http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-d.html">http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Global marketing management : changes, challenges and new strategiesent://SD_ILS/0/SD_ILS:165242025-06-09T05:15:17Z2025-06-09T05:15:17Zby Lee, Kiefer.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip058/2005003201.html">http://catdir.loc.gov/catdir/toc/ecip058/2005003201.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-b.html">http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-d.html">http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Business marketing management : a strategic view of industrial and organizational marketsent://SD_ILS/0/SD_ILS:172492025-06-09T05:15:17Z2025-06-09T05:15:17Zby Hutt, Michael D.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>The business marketing course : managing in complex networksent://SD_ILS/0/SD_ILS:130282025-06-09T05:15:17Z2025-06-09T05:15:17Zby Ford, David, 1944-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley021/2001056905.html">http://catdir.loc.gov/catdir/toc/wiley021/2001056905.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0664/2001056905-b.html">http://catdir.loc.gov/catdir/enhancements/fy0664/2001056905-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley034/2001056905.html">http://catdir.loc.gov/catdir/description/wiley034/2001056905.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Test item file : Principles of marketing, [by] Philip Kotler, Gary Armstrongent://SD_ILS/0/SD_ILS:220252025-06-09T05:15:17Z2025-06-09T05:15:17Zby Brooks, John R.<br/>Format: Books<br/>Publication Date 2001<br/>Applications in basic marketing : clippings from the popular business pressent://SD_ILS/0/SD_ILS:201932025-06-09T05:15:17Z2025-06-09T05:15:17Zby Perreault, William D.<br/>Format: Books<br/>Publication Date 1999<br/>Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them foreverent://SD_ILS/0/SD_ILS:166162025-06-09T05:15:17Z2025-06-09T05:15:17Zby Gordon, Ian, 1952 June 19-<br/>Table of contents <a href="http://lcweb.loc.gov/catdir/toc/98-134752.html">http://lcweb.loc.gov/catdir/toc/98-134752.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/98134752.html">http://catdir.loc.gov/catdir/bios/wiley042/98134752.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley033/98134752.html">http://catdir.loc.gov/catdir/description/wiley033/98134752.html</a><br/>Format: Books<br/>Publication Date 1998<br/>Marketing and information technology : the strategy, application and implementation of IT in marketingent://SD_ILS/0/SD_ILS:78362025-06-09T05:15:17Z2025-06-09T05:15:17Zby O'Connor, John, 1960-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015155465&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015155465&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 1997<br/>The ultimate guide to sport event management and marketingent://SD_ILS/0/SD_ILS:201612025-06-09T05:15:17Z2025-06-09T05:15:17Zby Graham, Stedman.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-t.html">http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-b.html">http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-d.html">http://catdir.loc.gov/catdir/enhancements/fy0602/94033952-d.html</a><br/>Format: Books<br/>Publication Date 1995<br/>Emancipating the professions : marketing opportunities from de-regulationent://SD_ILS/0/SD_ILS:148142025-06-09T05:15:17Z2025-06-09T05:15:17Zby Wilson, Aubrey.<br/>Format: Books<br/>Publication Date 1994<br/>Customer behavior : consumer behavior & beyondent://SD_ILS/0/SD_ILS:102912025-06-09T05:15:17Z2025-06-09T05:15:17Zby Sheth, Jagdish N.<br/>Format: Books<br/>Publication Date 1999<br/>Principles of advertising & IMCent://SD_ILS/0/SD_ILS:133002025-06-09T05:15:17Z2025-06-09T05:15:17Zby Duncan, Tom (Thomas R.)<br/>Format: Books<br/>Publication Date 2008<br/>Distribution management : the place decisionent://SD_ILS/0/SD_ILS:156052025-06-09T05:15:17Z2025-06-09T05:15:17Zby Strydom, J. W. (Johan Wilhelm), 1952-<br/>Format: Books<br/>Publication Date 2005<br/>Principles of advertising & IMCent://SD_ILS/0/SD_ILS:123162025-06-09T05:15:17Z2025-06-09T05:15:17Zby Duncan, Tom (Thomas R.)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0702/2003064200-t.html">http://catdir.loc.gov/catdir/enhancements/fy0702/2003064200-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0702/2003064200-d.html">http://catdir.loc.gov/catdir/enhancements/fy0702/2003064200-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>IMC : using advertising and promotion to build brandsent://SD_ILS/0/SD_ILS:130142025-06-09T05:15:17Z2025-06-09T05:15:17Zby Duncan, Tom (Thomas R.)<br/>Format: Books<br/>Publication Date 2002<br/>Distribution management : the place decisionent://SD_ILS/0/SD_ILS:197952025-06-09T05:15:17Z2025-06-09T05:15:17Zby Strydom, Johan.<br/>Format: Books<br/>Publication Date 2002<br/>The encyclopaedia of brands and branding in South Africa.ent://SD_ILS/0/SD_ILS:170662025-06-09T05:15:17Z2025-06-09T05:15:17Zby Affinity Advertising and Publishing.<br/>Format: Books<br/>Publication Date 2005<br/>Consumersent://SD_ILS/0/SD_ILS:165512025-06-09T05:15:17Z2025-06-09T05:15:17Zby Arnould, Eric J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh031/2002041065.html">http://catdir.loc.gov/catdir/toc/mh031/2002041065.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2002041065.html">http://catdir.loc.gov/catdir/description/mh031/2002041065.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:117182025-06-09T05:15:17Z2025-06-09T05:15:17Zby Arens, William F.<br/>Format: Books<br/>Publication Date 2004<br/>Pricing managementent://SD_ILS/0/SD_ILS:198032025-06-09T05:15:17Z2025-06-09T05:15:17Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2003<br/>Product managementent://SD_ILS/0/SD_ILS:197932025-06-09T05:15:17Z2025-06-09T05:15:17Zby Jooste, C. J.<br/>Format: Books<br/>Publication Date 2002<br/>Sales force managementent://SD_ILS/0/SD_ILS:162062025-06-09T05:15:17Z2025-06-09T05:15:17Zby Churchill, Gilbert A.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009417482&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009417482&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009417482&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009417482&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2000<br/>Purchasing and materials management : text and casesent://SD_ILS/0/SD_ILS:201802025-06-09T05:15:17Z2025-06-09T05:15:17Zby Dobler, Donald W.<br/>Table of contents <a href="http://www.dandelon.com/isearch/intelligentSEARCH_CLASSICS.nsf/alldocs/C1257680005BA284C12572BF002A4EFE/$File/0000000000000000000-101001QBC19(5).PDF?OpenElement">http://www.dandelon.com/isearch/intelligentSEARCH_CLASSICS.nsf/alldocs/C1257680005BA284C12572BF002A4EFE/$File/0000000000000000000-101001QBC19(5).PDF?OpenElement</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=005909352etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=005909352etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=005909352&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=005909352&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 1990<br/>Effective communication in organizationsent://SD_ILS/0/SD_ILS:105292025-06-09T05:15:17Z2025-06-09T05:15:17Zby Fielding, M. L. (Michael L.)<br/>Format: Books<br/>Publication Date 1997<br/>Effective communication in organizationsent://SD_ILS/0/SD_ILS:138912025-06-09T05:15:17Z2025-06-09T05:15:17Zby Fielding, M. L. (Michael L.)<br/>Format: Books<br/>Publication Date 1995<br/>Management principlesent://SD_ILS/0/SD_ILS:197262025-06-09T05:15:17Z2025-06-09T05:15:17Zby Brevis, Tersia, 1967-<br/>Format: Books<br/>Publication Date 1997<br/>The psychology of advertisingent://SD_ILS/0/SD_ILS:563352025-06-09T05:15:17Z2025-06-09T05:15:17Zby Fennis, Bob Michaël, 1968- author.<br/>Format: Books<br/>Publication Date 2021<br/>Entrepreneurship : the practice and mindsetent://SD_ILS/0/SD_ILS:570602025-06-09T05:15:17Z2025-06-09T05:15:17Zby Neck, Heidi M., author.<br/>Format: Books<br/>Publication Date 2020<br/>Small business management : launching and growing entrepreneurial venturesent://SD_ILS/0/SD_ILS:222622025-06-09T05:15:17Z2025-06-09T05:15:17Zby Longenecker, Justin G. (Justin Gooderl), 1917-2005, author.<br/>Format: Books<br/>Publication Date 2017<br/>Business functions : an introductionent://SD_ILS/0/SD_ILS:472025-06-09T05:15:17Z2025-06-09T05:15:17Zby Van Noordwyk, A.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1516411&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1516411&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2015<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:602025-06-09T05:15:17Z2025-06-09T05:15:17Zby Parumasur, Sanjana Brijball, editor.<br/>EBSCO <a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Brand media strategy : integrated communications planning in the digital eraent://SD_ILS/0/SD_ILS:10712025-06-09T05:15:17Z2025-06-09T05:15:17Zby Young, Antony, 1964-<br/>Format: Books<br/>Publication Date 2014<br/>Business communicationent://SD_ILS/0/SD_ILS:214872025-06-09T05:15:17Z2025-06-09T05:15:17Zby Daniels, Dawn, author.<br/>Format: Books<br/>Publication Date 2014<br/>This is PR : the realities of public relationsent://SD_ILS/0/SD_ILS:98542025-06-09T05:15:17Z2025-06-09T05:15:17Zby Newsom, Doug.<br/>Format: Books<br/>Publication Date 2013<br/>Product managementent://SD_ILS/0/SD_ILS:107572025-06-09T05:15:17Z2025-06-09T05:15:17Zby Bothma, Neels.<br/>Format: Books<br/>Publication Date 2013<br/>Price managementent://SD_ILS/0/SD_ILS:107612025-06-09T05:15:17Z2025-06-09T05:15:17Zby Machado, Ricardo.<br/>Format: Books<br/>Publication Date 2013<br/>Distribution managementent://SD_ILS/0/SD_ILS:107702025-06-09T05:15:17Z2025-06-09T05:15:17Zby Wiid, Jan.<br/>Format: Books<br/>Publication Date 2013<br/>Introduction to business managementent://SD_ILS/0/SD_ILS:155972025-06-09T05:15:17Z2025-06-09T05:15:17Zby Erasmus, Barney.<br/>Format: Books<br/>Publication Date 2013<br/>Corporate communicationent://SD_ILS/0/SD_ILS:632025-06-09T05:15:17Z2025-06-09T05:15:17Zby Argenti, Paul A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html</a><br/>Format: Books<br/>Publication Date 2013<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:1502025-06-09T05:15:17Z2025-06-09T05:15:17Zby Barker, Rachel, 1958-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Successful event management : a practical handbookent://SD_ILS/0/SD_ILS:21872025-06-09T05:15:17Z2025-06-09T05:15:17Zby Shone, Anton, author.<br/>Format: Books<br/>Publication Date 2013<br/>Handbook of public relationsent://SD_ILS/0/SD_ILS:157882025-06-09T05:15:17Z2025-06-09T05:15:17Zby Skinner, J. C. (J. Chris)<br/>Format: Books<br/>Publication Date 2013<br/>Sales management for tourism. Textbookent://SD_ILS/0/SD_ILS:178782025-06-09T05:15:17Z2025-06-09T05:15:17Zby Van Nieuwenhuizen, P. J. J.<br/>Format: Books<br/>Publication Date 2013<br/>Concepts in enterprise resource planningent://SD_ILS/0/SD_ILS:558722025-06-09T05:15:17Z2025-06-09T05:15:17Zby Monk, Ellen F.<br/>Format: Books<br/>Publication Date 2013<br/>Your writing coach : from concept to character, from pitch to publication everything you need to know about writing novels, non-fiction, new media, scripts and short storiesent://SD_ILS/0/SD_ILS:10392025-06-09T05:15:17Z2025-06-09T05:15:17Zby Wolff, Jurgen, 1956-<br/>Format: Books<br/>Publication Date 2012<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:159302025-06-09T05:15:17Z2025-06-09T05:15:17Zby Parumasur, Sanjana Brijball.<br/>Format: Books<br/>Publication Date 2012<br/>Business functions : an introductionent://SD_ILS/0/SD_ILS:159502025-06-09T05:15:17Z2025-06-09T05:15:17Zby Van Zyl, J.<br/>Format: Books<br/>Publication Date 2012<br/>Introduction to business management : fresh perspectivesent://SD_ILS/0/SD_ILS:160502025-06-09T05:15:17Z2025-06-09T05:15:17Zby Botha, Stephné.<br/>Format: Books<br/>Publication Date 2012<br/>Introducing public relations : theory and practiceent://SD_ILS/0/SD_ILS:84042025-06-09T05:15:17Z2025-06-09T05:15:17Zby Butterick, Keith.<br/>Format: Books<br/>Publication Date 2011<br/>Brand managementent://SD_ILS/0/SD_ILS:452025-06-09T05:15:17Z2025-06-09T05:15:17Zby Klopper, H. B., 1974-<br/>Format: Books<br/>Publication Date 2011<br/>The nuts 'n bolts of media planning : a comprehensive industry guideent://SD_ILS/0/SD_ILS:32672025-06-09T05:15:17Z2025-06-09T05:15:17Zby Belter, Luisa.<br/>Format: Books<br/>Publication Date 2011 2010<br/>33rd Loeries annualent://SD_ILS/0/SD_ILS:171802025-06-09T05:15:17Z2025-06-09T05:15:17Zby Human Andrew.<br/>Format: Books<br/>Publication Date 2011<br/>Managing small business : an entrepreneurial emphasis.ent://SD_ILS/0/SD_ILS:5312025-06-09T05:15:17Z2025-06-09T05:15:17Zby Moore, Carlos W.<br/>Format: Books<br/>Publication Date 2010<br/>Strategic thinking : a nine step approach to strategy and leadership for managers and marketersent://SD_ILS/0/SD_ILS:16012025-06-09T05:15:17Z2025-06-09T05:15:17Zby Wootton, Simon.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1110/2010002761-t.html">http://catdir.loc.gov/catdir/enhancements/fy1110/2010002761-t.html</a>
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Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1110/2010002761-d.html">http://catdir.loc.gov/catdir/enhancements/fy1110/2010002761-d.html</a><br/>Format: Books<br/>Publication Date 2010<br/>Relationship sellingent://SD_ILS/0/SD_ILS:201012025-06-09T05:15:17Z2025-06-09T05:15:17Zby Johnston, Mark W.<br/>Format: Books<br/>Publication Date 2010<br/>Events management : a developmental and managerial approachent://SD_ILS/0/SD_ILS:19082025-06-09T05:15:17Z2025-06-09T05:15:17Zby Tassiopoulos, Dimitri.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670759&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670759&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2010<br/>Successful event management : a practical handbookent://SD_ILS/0/SD_ILS:158982025-06-09T05:15:17Z2025-06-09T05:15:17Zby Shone, Anton.<br/>Format: Books<br/>Publication Date 2010<br/>The 32nd Loeries annualent://SD_ILS/0/SD_ILS:171822025-06-09T05:15:17Z2025-06-09T05:15:17Zby Human Andrew.<br/>Format: Books<br/>Publication Date 2010<br/>Ethics and morality in sport managementent://SD_ILS/0/SD_ILS:198292025-06-09T05:15:17Z2025-06-09T05:15:17Zby DeSensi, Joy Theresa.<br/>Format: Books<br/>Publication Date 2010<br/>Sport management : principles and applicationsent://SD_ILS/0/SD_ILS:8552025-06-09T05:15:17Z2025-06-09T05:15:17Zby Hoye, Russell, 1966-<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0632/2006295754-d.html">http://catdir.loc.gov/catdir/enhancements/fy0632/2006295754-d.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Developing successful sport sponsorship plansent://SD_ILS/0/SD_ILS:15342025-06-09T05:15:17Z2025-06-09T05:15:17Zby Stotlar, David K.<br/>Format: Books<br/>Publication Date 2009<br/>Buy ology : how everything we believe about why we buy is wrongent://SD_ILS/0/SD_ILS:81402025-06-09T05:15:17Z2025-06-09T05:15:17Zby Lindström, Martin, 1970-<br/>Format: Books<br/>Publication Date 2009 2008<br/>The 31st annual Loerie Awards : feed your egoent://SD_ILS/0/SD_ILS:171812025-06-09T05:15:17Z2025-06-09T05:15:17Zby Human, Andrew.<br/>Format: Books<br/>Publication Date 2009<br/>Managerial economicsent://SD_ILS/0/SD_ILS:215202025-06-09T05:15:17Z2025-06-09T05:15:17Zby Hirschey, Mark.<br/>Format: Regular print<br/>Publication Date 2009<br/>Foundations of sport managementent://SD_ILS/0/SD_ILS:176492025-06-09T05:15:17Z2025-06-09T05:15:17Zby Gillentine, Andy.<br/>Format: Books<br/>Publication Date 2009<br/>Strategic brand management : building, measuring, and managing brand equityent://SD_ILS/0/SD_ILS:16802025-06-09T05:15:17Z2025-06-09T05:15:17Zby Keller, Kevin Lane, 1956-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016319388&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016319388&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format: Books<br/>Publication Date 2008<br/>Business management : a contemporary approachent://SD_ILS/0/SD_ILS:131422025-06-09T05:15:17Z2025-06-09T05:15:17Zby Nieuwenhuizen, C. (Cecile)<br/>Format: Books<br/>Publication Date 2008<br/>Managing e-commerce in businessent://SD_ILS/0/SD_ILS:198102025-06-09T05:15:17Z2025-06-09T05:15:17Zby Botha, J. A. R. (Johan Abraham Reinart), 1953-<br/>Format: Books<br/>Publication Date 2008<br/>Value creation : the power of brand equityent://SD_ILS/0/SD_ILS:200662025-06-09T05:15:17Z2025-06-09T05:15:17Zby Neal, William D. (William Douglas), 1943-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip087/2007050294.html">http://catdir.loc.gov/catdir/toc/ecip087/2007050294.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-b.html">http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-d.html">http://catdir.loc.gov/catdir/enhancements/fy1104/2007050294-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Consumer behaviour in tourisment://SD_ILS/0/SD_ILS:166972025-06-09T05:15:17Z2025-06-09T05:15:17Zby Swarbrooke, John.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html">http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html">http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Introduction to business managementent://SD_ILS/0/SD_ILS:27722025-06-09T05:15:17Z2025-06-09T05:15:17Zby Du Toit, G. S. (Gawie S.)<br/>Format: Books<br/>Publication Date 2007<br/>Management of physical education and sportent://SD_ILS/0/SD_ILS:175682025-06-09T05:15:17Z2025-06-09T05:15:17Zby Krotee, March L.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-t.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0737/2005057690-b.html">http://catdir.loc.gov/catdir/enhancements/fy0737/2005057690-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-d.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Contemporary sport managementent://SD_ILS/0/SD_ILS:177012025-06-09T05:15:17Z2025-06-09T05:15:17Zby Parks, Janet B., 1942-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0617/2006022693.html">http://catdir.loc.gov/catdir/toc/ecip0617/2006022693.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Business management for entrepreneursent://SD_ILS/0/SD_ILS:197312025-06-09T05:15:17Z2025-06-09T05:15:17Zby Nieuwenhuizen, C. (Cecile)<br/>Format: Books<br/>Publication Date 2007<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:3182025-06-09T05:15:17Z2025-06-09T05:15:17Zby Wells, William, 1926-<br/>Format: Books<br/>Publication Date 2006<br/>Managing sport facilities and major eventsent://SD_ILS/0/SD_ILS:83432025-06-09T05:15:17Z2025-06-09T05:15:17Zby Westerbeek, Hans.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0610/2006007555.html">http://catdir.loc.gov/catdir/toc/ecip0610/2006007555.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0668/2006007555-d.html">http://catdir.loc.gov/catdir/enhancements/fy0668/2006007555-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Fundamentals of cost and management accountingent://SD_ILS/0/SD_ILS:124082025-06-09T05:15:17Z2025-06-09T05:15:17Zby Niemand, A.<br/>Format: Books<br/>Publication Date 2006<br/>The business of tourism managementent://SD_ILS/0/SD_ILS:165422025-06-09T05:15:17Z2025-06-09T05:15:17Zby Beech, John G., 1947-<br/>Format: Books<br/>Publication Date 2006<br/>Selling hospitality : a situational approachent://SD_ILS/0/SD_ILS:180822025-06-09T05:15:17Z2025-06-09T05:15:17Zby McNeill, Richard G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-t.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-d.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>The strategy and tactics of pricing : a guide to growing more profitablyent://SD_ILS/0/SD_ILS:201702025-06-09T05:15:17Z2025-06-09T05:15:17Zby Nagle, Thomas T., 1951-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013369696&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013369696&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013369696&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip061/2005028572.html">http://catdir.loc.gov/catdir/toc/ecip061/2005028572.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013369696&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013369696&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>Public relations disasters : talespin--inside stories and lessons learntent://SD_ILS/0/SD_ILS:113742025-06-09T05:15:17Z2025-06-09T05:15:17Zby McCusker, Gerry, 1962-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html">http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html</a><br/>Format: Books<br/>Publication Date 2006 2005<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:159012025-06-09T05:15:17Z2025-06-09T05:15:17Zby Barker, Rachel, 1958-<br/>Format: Books<br/>Publication Date 2006<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:159562025-06-09T05:15:17Z2025-06-09T05:15:17Zby Blackwell, Roger D.<br/>Format: Books<br/>Publication Date 2006<br/>Business management : a value chain approachent://SD_ILS/0/SD_ILS:176252025-06-09T05:15:17Z2025-06-09T05:15:17Zby Nieman, Gideon.<br/>Format: Books<br/>Publication Date 2006<br/>The media student's bookent://SD_ILS/0/SD_ILS:181472025-06-09T05:15:17Z2025-06-09T05:15:17Zby Branston, Gill.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0519/2005027571.html">http://catdir.loc.gov/catdir/toc/ecip0519/2005027571.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0704/2005027571-d.html">http://catdir.loc.gov/catdir/enhancements/fy0704/2005027571-d.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Effective small business management : an entrepreneurial approachent://SD_ILS/0/SD_ILS:197372025-06-09T05:15:17Z2025-06-09T05:15:17Zby Scarborough, Norman M.<br/>Format: Books<br/>Publication Date 2006<br/>Media planning : art or science : a guide to the essentials of media planningent://SD_ILS/0/SD_ILS:114132025-06-09T05:15:17Z2025-06-09T05:15:17Zby Muller, Gordon, 1952-<br/>Format: Books<br/>Publication Date 2005<br/>The small business bible : everything you need to know to succeed in your small businessent://SD_ILS/0/SD_ILS:116192025-06-09T05:15:17Z2025-06-09T05:15:17Zby Strauss, Steven D., 1958-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0420/2004016912.html">http://catdir.loc.gov/catdir/toc/ecip0420/2004016912.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0616/2004016912-b.html">http://catdir.loc.gov/catdir/enhancements/fy0616/2004016912-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0616/2004016912-d.html">http://catdir.loc.gov/catdir/enhancements/fy0616/2004016912-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Strategic market managementent://SD_ILS/0/SD_ILS:126312025-06-09T05:15:17Z2025-06-09T05:15:17Zby Aaker, David A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley041/2004042209.html">http://catdir.loc.gov/catdir/toc/wiley041/2004042209.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley047/2004042209.html">http://catdir.loc.gov/catdir/bios/wiley047/2004042209.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley041/2004042209.html">http://catdir.loc.gov/catdir/description/wiley041/2004042209.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Essentials of entrepreneurship and small business managementent://SD_ILS/0/SD_ILS:166792025-06-09T05:15:17Z2025-06-09T05:15:17Zby Zimmerer, Thomas.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy044/2003065602.html">http://catdir.loc.gov/catdir/toc/fy044/2003065602.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2005<br/>Strategic advertising managementent://SD_ILS/0/SD_ILS:166992025-06-09T05:15:17Z2025-06-09T05:15:17Zby Percy, Larry.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html">http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html">http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html">http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>The management of sport : its foundation and applicationent://SD_ILS/0/SD_ILS:114712025-06-09T05:15:17Z2025-06-09T05:15:17Zby Parkhouse, Bonnie L.<br/>Format: Books<br/>Publication Date 2005<br/>Event management : a professional and developmental approachent://SD_ILS/0/SD_ILS:159532025-06-09T05:15:17Z2025-06-09T05:15:17Zby Damster, Greg.<br/>Format: Books<br/>Publication Date 2005<br/>Journalism ethics : arguments and casesent://SD_ILS/0/SD_ILS:203292025-06-09T05:15:17Z2025-06-09T05:15:17Zby Hirst, Martin.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0724/2004484451-b.html">http://catdir.loc.gov/catdir/enhancements/fy0724/2004484451-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2004484451-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2004484451-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Strategic sports event management : an international approachent://SD_ILS/0/SD_ILS:116872025-06-09T05:15:17Z2025-06-09T05:15:17Zby Masterman, Guy.<br/>Format: Books<br/>Publication Date 2004<br/>Global and transnational business : strategy and managementent://SD_ILS/0/SD_ILS:127672025-06-09T05:15:17Z2025-06-09T05:15:17Zby Stonehouse, George.<br/>123Library <a href="http://www.123library.org/book_details/?id=7270">http://www.123library.org/book_details/?id=7270</a>
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Ebook Library <a href="http://public.eblib.com/choice/publicfullrecord.aspx?p=194347userid=^u">http://public.eblib.com/choice/publicfullrecord.aspx?p=194347userid=^u</a>
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EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=108205">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=108205</a><br/>Format: Electronic Resources<br/>Publication Date 2004<br/>Introduction to hospitality managementent://SD_ILS/0/SD_ILS:128002025-06-09T05:15:17Z2025-06-09T05:15:17Zby Walker, John R., 1944-<br/>Format: Books<br/>Publication Date 2004<br/>The business of sport managementent://SD_ILS/0/SD_ILS:166922025-06-09T05:15:17Z2025-06-09T05:15:17Zby Beech, John.<br/>Format: Books<br/>Publication Date 2004<br/>Hospitality sales : selling smarterent://SD_ILS/0/SD_ILS:180802025-06-09T05:15:17Z2025-06-09T05:15:17Zby Siguaw, Judy A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2003064583-t.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2003064583-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2003064583-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2003064583-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2003064583-d.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2003064583-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Entrepreneurship : theory, process, practiceent://SD_ILS/0/SD_ILS:202042025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kuratko, Donald F.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010340366&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy041/2002115006.html">http://catdir.loc.gov/catdir/toc/fy041/2002115006.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1513/2002115006-b.html">http://catdir.loc.gov/catdir/enhancements/fy1513/2002115006-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1513/2002115006-d.html">http://catdir.loc.gov/catdir/enhancements/fy1513/2002115006-d.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010340366&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010340366&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2004<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:100022025-06-09T05:15:17Z2025-06-09T05:15:17Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2004<br/>Purple cow : transform your business by being remarkableent://SD_ILS/0/SD_ILS:115812025-06-09T05:15:17Z2025-06-09T05:15:17Zby Godin, Seth.<br/>Format: Books<br/>Publication Date 2004<br/>E-commerce : a southern Africa perspectiveent://SD_ILS/0/SD_ILS:159192025-06-09T05:15:17Z2025-06-09T05:15:17Zby Chipp, Kerry.<br/>Format: Books<br/>Publication Date 2004<br/>Managing e-commerceent://SD_ILS/0/SD_ILS:173372025-06-09T05:15:17Z2025-06-09T05:15:17Zby Botha, J. A. R. (Johan Abraham Reinart), 1953-<br/>Format: Books<br/>Publication Date 2004<br/>Sport and leisure operations managementent://SD_ILS/0/SD_ILS:198262025-06-09T05:15:17Z2025-06-09T05:15:17Zby McMahon-Beattie, Una.<br/>Format: Books<br/>Publication Date 2004<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:3152025-06-09T05:15:17Z2025-06-09T05:15:17Zby Wells, William, 1926-<br/>Format: Books<br/>Publication Date 2003<br/>The 22 immutable laws of brandingent://SD_ILS/0/SD_ILS:103232025-06-09T05:15:17Z2025-06-09T05:15:17Zby Ries, Al.<br/>Format: Books<br/>Publication Date 2003 1999<br/>Tourism and sustainable community developmentent://SD_ILS/0/SD_ILS:167062025-06-09T05:15:17Z2025-06-09T05:15:17Zby Hall, Derek R.<br/>Format: Books<br/>Publication Date 2003 2000<br/>Selling tourisment://SD_ILS/0/SD_ILS:119612025-06-09T05:15:17Z2025-06-09T05:15:17Zby Kay, H. Kenner.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-t.html">http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-b.html">http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-d.html">http://catdir.loc.gov/catdir/enhancements/fy1103/2002025714-d.html</a><br/>Format: Books<br/>Publication Date 2003<br/>E-commerce management : text and casesent://SD_ILS/0/SD_ILS:119842025-06-09T05:15:17Z2025-06-09T05:15:17Zby Krishnamurthy, Sandeep, 1967-<br/>Format: Books<br/>Publication Date 2003<br/>Small business management : an entrepreneurial emphasisent://SD_ILS/0/SD_ILS:120482025-06-09T05:15:17Z2025-06-09T05:15:17Zby Longenecker, Justin G. (Justin Gooderl), 1917-2005.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-b.html">http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html">http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html</a>
Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html">http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html</a><br/>Format: Electronic Resources<br/>Publication Date 2003<br/>Strategic management : conceptsent://SD_ILS/0/SD_ILS:121102025-06-09T05:15:17Z2025-06-09T05:15:17Zby David, Fred R.<br/>Format: Books<br/>Publication Date 2003<br/>Public relations : South African perspectivesent://SD_ILS/0/SD_ILS:162192025-06-09T05:15:17Z2025-06-09T05:15:17Zby Rensburg, Ronél S.<br/>Format: Books<br/>Publication Date 2003<br/>Contemporary sport managementent://SD_ILS/0/SD_ILS:198302025-06-09T05:15:17Z2025-06-09T05:15:17Zby Parks, Janet B., 1942-<br/>Format: Books<br/>Publication Date 2003<br/>Research methods for business studentsent://SD_ILS/0/SD_ILS:211842025-06-09T05:15:17Z2025-06-09T05:15:17Zby Saunders, M. N. K.<br/>Format: Books<br/>Publication Date 2003<br/>Advertising media planningent://SD_ILS/0/SD_ILS:97952025-06-09T05:15:17Z2025-06-09T05:15:17Zby Sissors, Jack Zanville, 1919-<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh051/2002022717.html">http://catdir.loc.gov/catdir/bios/mh051/2002022717.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh051/2002022717.html">http://catdir.loc.gov/catdir/description/mh051/2002022717.html</a><br/>Format: Books<br/>Publication Date 2002<br/>The advertising handbookent://SD_ILS/0/SD_ILS:130412025-06-09T05:15:17Z2025-06-09T05:15:17Zby Brierley, Sean, 1966-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy041/2003274909.html">http://catdir.loc.gov/catdir/toc/fy041/2003274909.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html">http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html</a>
Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=717465">The advertising handbook</a><br/>Format: Books<br/>Publication Date 2002<br/>Entrepreneurshipent://SD_ILS/0/SD_ILS:211962025-06-09T05:15:17Z2025-06-09T05:15:17Zby Hisrich, Robert D.<br/>Format: Books<br/>Publication Date 2002<br/>Sales managementent://SD_ILS/0/SD_ILS:65582025-06-09T05:15:17Z2025-06-09T05:15:17Zby Calvin, Robert J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00046462.html">http://catdir.loc.gov/catdir/toc/mh021/00046462.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh041/00046462.html">http://catdir.loc.gov/catdir/bios/mh041/00046462.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00046462.html">http://catdir.loc.gov/catdir/description/mh021/00046462.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Strategic management : conceptsent://SD_ILS/0/SD_ILS:127172025-06-09T05:15:17Z2025-06-09T05:15:17Zby David, Fred R.<br/>Format: Books<br/>Publication Date 2001<br/>Performance appraisal for sport and recreation managersent://SD_ILS/0/SD_ILS:106522025-06-09T05:15:17Z2025-06-09T05:15:17Zby MacLean, Joanne, 1959-<br/>Format: Books<br/>Publication Date 2001<br/>Electronic commerceent://SD_ILS/0/SD_ILS:198062025-06-09T05:15:17Z2025-06-09T05:15:17Zby Schneider, Gary P., 1952-<br/>Format: Books<br/>Publication Date 2001<br/>Sales managementent://SD_ILS/0/SD_ILS:160072025-06-09T05:15:17Z2025-06-09T05:15:17Zby Abratt, Russell.<br/>Format: Books<br/>Publication Date 2000<br/>Small business management : an entrepreneurial emphasisent://SD_ILS/0/SD_ILS:173552025-06-09T05:15:17Z2025-06-09T05:15:17Zby Longenecker, Justin G. (Justin Gooderl), 1917-2005.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-b.html">http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-d.html">http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-d.html</a><br/>Format: Books<br/>Publication Date 2000<br/>Event management : a professional and developmental approachent://SD_ILS/0/SD_ILS:180352025-06-09T05:15:17Z2025-06-09T05:15:17Zby Damster, Greg.<br/>Format: Books<br/>Publication Date 2000<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:198052025-06-09T05:15:17Z2025-06-09T05:15:17Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2000<br/>Ecotourism : an introductionent://SD_ILS/0/SD_ILS:137722025-06-09T05:15:17Z2025-06-09T05:15:17Zby Fennell, David A., 1963-<br/>Format: Books<br/>Publication Date 1999<br/>11 steps to brand heaven : the ultimate guide to buying an advertising campaignent://SD_ILS/0/SD_ILS:103192025-06-09T05:15:17Z2025-06-09T05:15:17Zby Weinreich, Len.<br/>Format: Books<br/>Publication Date 1999<br/>Strategic management : conceptsent://SD_ILS/0/SD_ILS:133972025-06-09T05:15:17Z2025-06-09T05:15:17Zby David, Fred R.<br/>Format: Books<br/>Publication Date 1999<br/>Sports management : a guide to professional practiceent://SD_ILS/0/SD_ILS:176502025-06-09T05:15:17Z2025-06-09T05:15:17Zby Smith, Aaron, 1972-<br/>Format: Books<br/>Publication Date 1999<br/>New media technology : cultural and commercial perspectivesent://SD_ILS/0/SD_ILS:14302025-06-09T05:15:17Z2025-06-09T05:15:17Zby Pavlik, John V. (John Vernon)<br/>Format: Books<br/>Publication Date 1998<br/>Innovation management : strategies, implementation and profitsent://SD_ILS/0/SD_ILS:102122025-06-09T05:15:17Z2025-06-09T05:15:17Zby Afuah, Allan.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-t.html">http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-d.html">http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-d.html</a><br/>Format: Regular print<br/>Publication Date 1998<br/>Food and beverage managementent://SD_ILS/0/SD_ILS:184112025-06-09T05:15:17Z2025-06-09T05:15:17Zby Davis, Bernard.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els033/98184730.html">http://catdir.loc.gov/catdir/toc/els033/98184730.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els033/98184730.html">http://catdir.loc.gov/catdir/description/els033/98184730.html</a><br/>Format: Books<br/>Publication Date 1998<br/>Advertising and sales promotion strategyent://SD_ILS/0/SD_ILS:3402025-06-09T05:15:17Z2025-06-09T05:15:17Zby Tellis, Gerard J., 1950-<br/>Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1540888&custom%5Fatt%5F2=simple%5Fviewer">Advertising and sales promotion strategy</a><br/>Format: Books<br/>Publication Date 1998 1997<br/>Event management in leisure and tourisment://SD_ILS/0/SD_ILS:144822025-06-09T05:15:17Z2025-06-09T05:15:17Zby Watt, David C., 1951-<br/>Format: Books<br/>Publication Date 1998<br/>Strategic market managementent://SD_ILS/0/SD_ILS:152912025-06-09T05:15:17Z2025-06-09T05:15:17Zby Aaker, David A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix02/98016155.html">http://catdir.loc.gov/catdir/toc/onix02/98016155.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley031/98016155.html">http://catdir.loc.gov/catdir/description/wiley031/98016155.html</a><br/>Format: Books<br/>Publication Date 1998<br/>Hospitality sales and advertisingent://SD_ILS/0/SD_ILS:152932025-06-09T05:15:17Z2025-06-09T05:15:17Zby Abbey, James R.<br/>Format: Books<br/>Publication Date 1998<br/>Management information systems : the manager's viewent://SD_ILS/0/SD_ILS:197762025-06-09T05:15:17Z2025-06-09T05:15:17Zby Schultheis, Robert A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/97025011.html">http://catdir.loc.gov/catdir/toc/mh022/97025011.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/97025011.html">http://catdir.loc.gov/catdir/description/mh023/97025011.html</a><br/>Format: Books<br/>Publication Date 1998<br/>Sport management : theory and practiceent://SD_ILS/0/SD_ILS:140502025-06-09T05:15:17Z2025-06-09T05:15:17Zby Gouws, Johan S.<br/>Format: Books<br/>Publication Date 1997<br/>Instructor's manual and video guideent://SD_ILS/0/SD_ILS:142372025-06-09T05:15:17Z2025-06-09T05:15:17Zby Dupree, James V.<br/>Format: Books<br/>Publication Date 1997<br/>Tourism : how effective management makes the differenceent://SD_ILS/0/SD_ILS:202722025-06-09T05:15:17Z2025-06-09T05:15:17Zby Doswell, Roger.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els032/97203572.html">http://catdir.loc.gov/catdir/toc/els032/97203572.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els033/97203572.html">http://catdir.loc.gov/catdir/description/els033/97203572.html</a><br/>Format: Books<br/>Publication Date 1997<br/>Tourism analysis : a handbookent://SD_ILS/0/SD_ILS:104412025-06-09T05:15:17Z2025-06-09T05:15:17Zby Smith, Stephen L. J., 1946-<br/>Format: Books<br/>Publication Date 1995<br/>Introduction to fashion merchandisingent://SD_ILS/0/SD_ILS:146752025-06-09T05:15:17Z2025-06-09T05:15:17Zby Rath, Patricia Mink.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1309/92039192-d.html">http://catdir.loc.gov/catdir/enhancements/fy1309/92039192-d.html</a><br/>Format: Books<br/>Publication Date 1994<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:198072025-06-09T05:15:17Z2025-06-09T05:15:17Zby Schiffman, Leon G.<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780136690030.pdf">http://www.gbv.de/dms/bowker/toc/9780136690030.pdf</a><br/>Format: Books<br/>Publication Date 1994<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:165092025-06-09T05:15:17Z2025-06-09T05:15:17Zby Schiffman, Leon G.<br/>Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780131705319.pdf">http://www.gbv.de/dms/bowker/toc/9780131705319.pdf</a><br/>Format: Books<br/>Publication Date 1991<br/>