Search Results for Mass media -- Marketing.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMass$002bmedia$002b--$002bMarketing.$0026ps$003d300$0026isd$003dtrue?dt=list2025-11-01T03:09:10ZB &amp; T weekly.ent://SD_ILS/0/SD_ILS:236912025-11-01T03:09:10Z2025-11-01T03:09:10ZFormat: Books<br/>Publication Date 2025 2024 2023 2022 2021<br/>B &amp; T weekly.ent://SD_ILS/0/SD_ILS:580242025-11-01T03:09:10Z2025-11-01T03:09:10ZFormat: Books<br/>Publication Date 2025 2024 2023 2022 2021<br/>Digital storytelling for brandsent://SD_ILS/0/SD_ILS:578222025-11-01T03:09:10Z2025-11-01T03:09:10Zby Tombleson, Bridget, author.<br/>Format: Books<br/>Publication Date 2023<br/>The nuts 'n bolts of media planning : a comprehensive industry guideent://SD_ILS/0/SD_ILS:214372025-11-01T03:09:10Z2025-11-01T03:09:10Zby Belter, Luisa.<br/>Format: Books<br/>Publication Date 2018<br/>The nuts 'n bolts of media planning : a comprehensive industry guideent://SD_ILS/0/SD_ILS:210972025-11-01T03:09:10Z2025-11-01T03:09:10Zby Belter, Luisa.<br/>Format: Books<br/>Publication Date 2017<br/>Marketing managementent://SD_ILS/0/SD_ILS:212162025-11-01T03:09:10Z2025-11-01T03:09:10Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2016<br/>Conscious marketing : how to create an awesome business with a new approach to marketingent://SD_ILS/0/SD_ILS:534582025-11-01T03:09:10Z2025-11-01T03:09:10Zby Tate, Carolyn, author.<br/>Format: Books<br/>Publication Date 2015<br/>Nontraditional media in marketing and advertisingent://SD_ILS/0/SD_ILS:518922025-11-01T03:09:10Z2025-11-01T03:09:10Zby Blakeman, Robyn, 1958-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025896283&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025896283&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2014<br/>The media handbook : a complete guide to advertising media selection, planning, research, and buyingent://SD_ILS/0/SD_ILS:24182025-11-01T03:09:10Z2025-11-01T03:09:10Zby Katz, Helen E.<br/>Format: Books<br/>Publication Date 2014<br/>The annual 2013/14 : advertising, media, marketing and brandingent://SD_ILS/0/SD_ILS:170552025-11-01T03:09:10Z2025-11-01T03:09:10Zby Maggs, Jeremy.<br/>Format: Books<br/>Publication Date 2014<br/>Media portrayals of gender stereotypes in cereal box characterent://SD_ILS/0/SD_ILS:188422025-11-01T03:09:10Z2025-11-01T03:09:10Zby Katz, Georgina.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Business communicationent://SD_ILS/0/SD_ILS:214872025-11-01T03:09:10Z2025-11-01T03:09:10Zby Daniels, Dawn, author.<br/>Format: Books<br/>Publication Date 2014<br/>Media today : mass communication in a converging worldent://SD_ILS/0/SD_ILS:531132025-11-01T03:09:10Z2025-11-01T03:09:10Zby Turow, Joseph.<br/>Format: Books<br/>Publication Date 2013<br/>No B.S. grassroots marketing : the ultimate no holds barred take no prisoners guide to growing sales and profits of local small businessesent://SD_ILS/0/SD_ILS:494282025-11-01T03:09:10Z2025-11-01T03:09:10Zby Kennedy, Dan S., 1954-<br/>Format: Books<br/>Publication Date 2012<br/>The annual 2011/12 : advertising, media, marketing and brandingent://SD_ILS/0/SD_ILS:170432025-11-01T03:09:10Z2025-11-01T03:09:10Zby Maggs, Jeremy.<br/>Format: Books<br/>Publication Date 2012<br/>The annual 2012/13 : advertising, media, marketing and branding.ent://SD_ILS/0/SD_ILS:170542025-11-01T03:09:10Z2025-11-01T03:09:10Zby Maggs, Jeremy.<br/>Format: Books<br/>Publication Date 2012<br/>The nuts 'n bolts of media planning : a comprehensive industry guideent://SD_ILS/0/SD_ILS:32672025-11-01T03:09:10Z2025-11-01T03:09:10Zby Belter, Luisa.<br/>Format: Books<br/>Publication Date 2011 2010<br/>The annual 2010/11 : advertising, media, marketing and brandingent://SD_ILS/0/SD_ILS:170422025-11-01T03:09:10Z2025-11-01T03:09:10Zby Maggs, Jeremy.<br/>Format: Electronic Resources<br/>Publication Date 2011<br/>The media handbook : a complete guide to advertising media selection, planning, research, and buyingent://SD_ILS/0/SD_ILS:432712025-11-01T03:09:10Z2025-11-01T03:09:10Zby Katz, Helen E.<br/>Format: Books<br/>Publication Date 2010<br/>Sport public relations and communicationent://SD_ILS/0/SD_ILS:494002025-11-01T03:09:10Z2025-11-01T03:09:10Zby Hopwood, Maria.<br/>Format: Books<br/>Publication Date 2010<br/>The annual 2009/10 : advertising, media, marketing and brandingent://SD_ILS/0/SD_ILS:170462025-11-01T03:09:10Z2025-11-01T03:09:10Zby Maggs, Jeremy.<br/>Format: Books<br/>Publication Date 2010<br/>Ads to icons : how advertising succeeds in a multimedia ageent://SD_ILS/0/SD_ILS:399372025-11-01T03:09:10Z2025-11-01T03:09:10Zby Springer, Paul.<br/>Format: Books<br/>Publication Date 2009<br/>Public relations for Asiaent://SD_ILS/0/SD_ILS:375472025-11-01T03:09:10Z2025-11-01T03:09:10Zby Morris, Trevor.<br/>Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0807/2007052916-d.html">http://www.loc.gov/catdir/enhancements/fy0807/2007052916-d.html</a>
Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html">http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html</a>
Table of contents only <a href="http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html">http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Real-world media ethics : inside the broadcast and entertainment industriesent://SD_ILS/0/SD_ILS:418772025-11-01T03:09:10Z2025-11-01T03:09:10Zby Perebinossoff, Philippe.<br/>Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0811/2007043042-d.html">http://www.loc.gov/catdir/enhancements/fy0811/2007043042-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>The annual 2008 : advertising, media, marketing and brandingent://SD_ILS/0/SD_ILS:170532025-11-01T03:09:10Z2025-11-01T03:09:10Zby Maggs, Jeremy.<br/>Format: Books<br/>Publication Date 2007<br/>Media, marketing and advertising directory 2008ent://SD_ILS/0/SD_ILS:185172025-11-01T03:09:10Z2025-11-01T03:09:10Zby Daily Sun (Newspaper)<br/>Format: Books<br/>Publication Date 2007<br/>Media/impact an introduction to mass mediaent://SD_ILS/0/SD_ILS:316062025-11-01T03:09:10Z2025-11-01T03:09:10Zby Biagi, Shirley.<br/>Format: Books<br/>Publication Date 2006<br/>The annual 2007 : advertising, media, marketing and brandingent://SD_ILS/0/SD_ILS:170522025-11-01T03:09:10Z2025-11-01T03:09:10Zby Maggs, Jeremy.<br/>Format: Electronic Resources<br/>Publication Date 2006<br/>Bring 'em on : media and politics in the Iraq Warent://SD_ILS/0/SD_ILS:304062025-11-01T03:09:10Z2025-11-01T03:09:10Zby Kamalipour, Yahya R.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0419/2004013657.html">http://www.loc.gov/catdir/toc/ecip0419/2004013657.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Creative industriesent://SD_ILS/0/SD_ILS:356392025-11-01T03:09:10Z2025-11-01T03:09:10Zby Hartley, John, 1948-<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0420/2004016925.html">http://www.loc.gov/catdir/toc/ecip0420/2004016925.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertisingent://SD_ILS/0/SD_ILS:101972025-11-01T03:09:10Z2025-11-01T03:09:10Zby Jaffe, Joseph, 1970-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html">http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Media planning : art or science : a guide to the essentials of media planningent://SD_ILS/0/SD_ILS:114132025-11-01T03:09:10Z2025-11-01T03:09:10Zby Muller, Gordon, 1952-<br/>Format: Books<br/>Publication Date 2005<br/>Weapons of mass persuasion : marketing the war against Iraqent://SD_ILS/0/SD_ILS:295182025-11-01T03:09:10Z2025-11-01T03:09:10Zby Rutherford, Paul, 1944-<br/>Format: Books<br/>Publication Date 2004<br/>Strategic sports event management : an international approachent://SD_ILS/0/SD_ILS:116872025-11-01T03:09:10Z2025-11-01T03:09:10Zby Masterman, Guy.<br/>Format: Books<br/>Publication Date 2004<br/>Advertising, promotion & supplemental aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:2252025-11-01T03:09:10Z2025-11-01T03:09:10Zby Shimp, Terence A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html</a><br/>Format: Books<br/>Publication Date 2003<br/>The future of advertising : new media, new clients, new consumers in the post-television ageent://SD_ILS/0/SD_ILS:165682025-11-01T03:09:10Z2025-11-01T03:09:10Zby Cappo, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy038/2003041335.html">http://catdir.loc.gov/catdir/toc/fy038/2003041335.html</a>
Table of contents <a href="http://swbplus.bsz-bw.de/bsz10739149Xinh.htm">http://swbplus.bsz-bw.de/bsz10739149Xinh.htm</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh041/2003041335.html">http://catdir.loc.gov/catdir/bios/mh041/2003041335.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2003041335.html">http://catdir.loc.gov/catdir/description/mh031/2003041335.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Handbook of public relationsent://SD_ILS/0/SD_ILS:198182025-11-01T03:09:10Z2025-11-01T03:09:10Zby Skinner, C. J.<br/>Format: Books<br/>Publication Date 2001<br/>Media planning : art or science : a guide to the essentials of media planningent://SD_ILS/0/SD_ILS:148242025-11-01T03:09:10Z2025-11-01T03:09:10Zby Muller, Gordon, 1952-<br/>Format: Books<br/>Publication Date 1999<br/>Driving brand value : using integrated marketing to manage profitable stakeholder relationshipsent://SD_ILS/0/SD_ILS:162162025-11-01T03:09:10Z2025-11-01T03:09:10Zby Duncan, Tom (Thomas R.)<br/>Format: Books<br/>Publication Date 1997<br/>Marketing in the Third Worldent://SD_ILS/0/SD_ILS:255942025-11-01T03:09:10Z2025-11-01T03:09:10Zby Kaynak, Erdener.<br/>Format: Books<br/>Publication Date 1996<br/>