Search Results for Mass-m&eacute;dia. - Narrowed by: Advertising. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dMass-m$0025C3$0025A9dia.$0026qf$003dSUBJECT$002509Subject$002509Advertising.$002509Advertising.$0026ps$003d300?dt=list 2025-10-05T20:50:01Z The interplay of influence : news, advertising, politics, and the mass media ent://SD_ILS/0/SD_ILS:23640 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Jamieson, Kathleen Hall.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Digital storytelling for brands ent://SD_ILS/0/SD_ILS:57822 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Tombleson, Bridget, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> The concise encyclopedia of communication ent://SD_ILS/0/SD_ILS:52429 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Donsbach, Wolfgang, 1949-<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> The annual 2013/14 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17055 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Nontraditional media in marketing and advertising ent://SD_ILS/0/SD_ILS:51892 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Blakeman, Robyn, 1958-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;local_base=BVB01&amp;doc_number=025896283&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;local_base=BVB01&amp;doc_number=025896283&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> The annual 2011/12 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17043 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The annual 2012/13 : advertising, media, marketing and branding. ent://SD_ILS/0/SD_ILS:17054 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The nuts 'n bolts of media planning : a comprehensive industry guide ent://SD_ILS/0/SD_ILS:3267 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Belter, Luisa.<br/>Format:&#160;Books<br/>Publication Date&#160;2011&#160;2010<br/> The annual 2010/11 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17042 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2011<br/> The annual 2009/10 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17046 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The annual 2008 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17053 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> The annual 2007 : advertising, media, marketing and branding ent://SD_ILS/0/SD_ILS:17052 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Maggs, Jeremy.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2006<br/> Media planning : art or science : a guide to the essentials of media planning ent://SD_ILS/0/SD_ILS:11413 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Muller, Gordon, 1952-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Art and advertising ent://SD_ILS/0/SD_ILS:12377 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Gibbons, Joan.<br/><a href="http://catdir.loc.gov/catdir/enhancements/fy0627/2005282360-t.html">Table of contents</a> <a href="http://catdir.loc.gov/catdir/enhancements/fy0627/2005282360-b.html">Contributor biographical information</a> <a href="http://catdir.loc.gov/catdir/enhancements/fy0627/2005282360-d.html">Publisher description</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Controversies in contemporary advertising ent://SD_ILS/0/SD_ILS:36876 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Sheehan, Kim Bartel.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Advertising, promotion &amp; supplemental aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:225 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Shimp, Terence A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> The future of advertising : new media, new clients, new consumers in the post-television age ent://SD_ILS/0/SD_ILS:16568 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Cappo, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy038/2003041335.html">http://catdir.loc.gov/catdir/toc/fy038/2003041335.html</a> Table of contents <a href="http://swbplus.bsz-bw.de/bsz10739149Xinh.htm">http://swbplus.bsz-bw.de/bsz10739149Xinh.htm</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh041/2003041335.html">http://catdir.loc.gov/catdir/bios/mh041/2003041335.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2003041335.html">http://catdir.loc.gov/catdir/description/mh031/2003041335.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Age of propaganda : the everyday use and abuse of persuasion ent://SD_ILS/0/SD_ILS:37791 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Pratkanis, Anthony R.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:13147 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Arens, William F.<br/><a href="http://www.mhhe.com.arens/">A related resource is available on the Internet.</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2002<br/> Media planning : art or science : a guide to the essentials of media planning ent://SD_ILS/0/SD_ILS:14824 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Muller, Gordon, 1952-<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Communication in the Third World : seizing advertising opportunities in the 1990s ent://SD_ILS/0/SD_ILS:15619 2025-10-05T20:50:01Z 2025-10-05T20:50:01Z by&#160;Green, Nick.<br/>Format:&#160;Books<br/>Publication Date&#160;1990<br/>