Search Results for Online Marketing - Narrowed by: 1:IIESDNSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dOnline$002bMarketing$0026qf$003dLIBRARY$002509Library$0025091$00253AIIESDN$0025091$00253AIIESDN$0026ps$003d300?dt=list2025-05-17T01:59:55ZOnline marketing : a customer-led approachent://SD_ILS/0/SD_ILS:2452025-05-17T01:59:55Z2025-05-17T01:59:55Zby Gay, Richard.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2007<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:572432025-05-17T01:59:55Z2025-05-17T01:59:55Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2023<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:205902025-05-17T01:59:55Z2025-05-17T01:59:55Zby Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directlyent://SD_ILS/0/SD_ILS:24462025-05-17T01:59:55Z2025-05-17T01:59:55Zby Scott, David Meerman, author.<br/>Contributor biographical information <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html</a>
Publisher description <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html</a>
Table of contents only <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html</a><br/>Format: Books<br/>Publication Date 2015<br/>The small business online marketing handbook : converting online conversations to offline salesent://SD_ILS/0/SD_ILS:569542025-05-17T01:59:55Z2025-05-17T01:59:55Zby Tsai, Annie, 1979-<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg</a><br/>Format: Books<br/>Publication Date 2013<br/>Digital branding : how to successfully build and measure a brand onlineent://SD_ILS/0/SD_ILS:593402025-05-17T01:59:55Z2025-05-17T01:59:55Zby Rowles, Daniel author http://id.loc.gov/authorities/names/n2013051374<br/>Format: Books<br/>Publication Date 2025<br/>Social media marketing for Small Businessesent://SD_ILS/0/SD_ILS:594352025-05-17T01:59:55Z2025-05-17T01:59:55Zby Rudansky-Kloppers, S<br/>Format: Books<br/>Publication Date 2025<br/>Social media marketingent://SD_ILS/0/SD_ILS:578272025-05-17T01:59:55Z2025-05-17T01:59:55Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2024<br/>E-commerce in South Africaent://SD_ILS/0/SD_ILS:573502025-05-17T01:59:55Z2025-05-17T01:59:55Zby Budree, Adheesh author.<br/>Format: Books<br/>Publication Date 2023 2018<br/>DIGITAL MARKETING FOUNDATIONS AND STRATEGY.ent://SD_ILS/0/SD_ILS:576332025-05-17T01:59:55Z2025-05-17T01:59:55Zby Zahay, D<br/>Format: Books<br/>Publication Date 2023<br/>Digital marketing in practice : design, implement and measure effective campaignsent://SD_ILS/0/SD_ILS:579422025-05-17T01:59:55Z2025-05-17T01:59:55Zby Knight, Hanne, author.<br/>Format: Books<br/>Publication Date 2023<br/>Services marketing : a contemporary approachent://SD_ILS/0/SD_ILS:573422025-05-17T01:59:55Z2025-05-17T01:59:55Zby Berndt, A. (Adele), 1966- editor.<br/>Format: Books<br/>Publication Date 2022<br/>The SAGE handbook of digital marketingent://SD_ILS/0/SD_ILS:574452025-05-17T01:59:55Z2025-05-17T01:59:55Zby Hanlon, Annmarie, editor.<br/>Format: Books<br/>Publication Date 2022<br/>Marketing research : using analytics to develop market insightsent://SD_ILS/0/SD_ILS:576142025-05-17T01:59:55Z2025-05-17T01:59:55Zby McDaniel, Carl, Jr., 1941- author.<br/>Format: Books<br/>Publication Date 2021<br/>Principles of marketingent://SD_ILS/0/SD_ILS:560592025-05-17T01:59:55Z2025-05-17T01:59:55Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2021<br/>Principles of strategic communicationent://SD_ILS/0/SD_ILS:579012025-05-17T01:59:55Z2025-05-17T01:59:55Zby Holtzhausen, Derina Rhoda, author.<br/>Format: Books<br/>Publication Date 2021<br/>The copywriter's handbook : a step-by-step guide to writing copy that sellsent://SD_ILS/0/SD_ILS:560442025-05-17T01:59:55Z2025-05-17T01:59:55Zby Bly, Robert W., author.<br/>Format: Books<br/>Publication Date 2020<br/>Global marketing & advertising : understanding cultural paradoxesent://SD_ILS/0/SD_ILS:223892025-05-17T01:59:55Z2025-05-17T01:59:55Zby Mooij, Marieke K. de, 1943- author.<br/>Format: Books<br/>Publication Date 2019<br/>Digital marketing : strategic planning & integrationent://SD_ILS/0/SD_ILS:223902025-05-17T01:59:55Z2025-05-17T01:59:55Zby Hanlon, Annmarie, author.<br/>Format: Books<br/>Publication Date 2019<br/>Consumer behaviour.ent://SD_ILS/0/SD_ILS:554932025-05-17T01:59:55Z2025-05-17T01:59:55Zby Sethna, Zubin, author.<br/>Format: Books<br/>Publication Date 2019<br/>Social media marketingent://SD_ILS/0/SD_ILS:554912025-05-17T01:59:55Z2025-05-17T01:59:55Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2019 2017<br/>Social media marketingent://SD_ILS/0/SD_ILS:220972025-05-17T01:59:55Z2025-05-17T01:59:55Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2018<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:216602025-05-17T01:59:55Z2025-05-17T01:59:55Zby Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format: Books<br/>Publication Date 2018 2011<br/>E-commerce : business, technology, societyent://SD_ILS/0/SD_ILS:563932025-05-17T01:59:55Z2025-05-17T01:59:55Zby Laudon, Kenneth C., 1944- author.<br/>Format: Books<br/>Publication Date 2018<br/>Connect : writing for online audiencesent://SD_ILS/0/SD_ILS:575992025-05-17T01:59:55Z2025-05-17T01:59:55Zby Pritchard, Maritha, editor.<br/>Format: Books<br/>Publication Date 2018<br/>Services marketing : a contemporary approachent://SD_ILS/0/SD_ILS:562812025-05-17T01:59:55Z2025-05-17T01:59:55Zby Berndt, A. (Adele), 1966- editor.<br/>Format: Books<br/>Publication Date 2018<br/>Social media marketing : a strategic approachent://SD_ILS/0/SD_ILS:179172025-05-17T01:59:55Z2025-05-17T01:59:55Zby Barker, Melissa S., author.<br/>Format: Books<br/>Publication Date 2017<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:557892025-05-17T01:59:55Z2025-05-17T01:59:55Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2017<br/>Marketing managementent://SD_ILS/0/SD_ILS:212162025-05-17T01:59:55Z2025-05-17T01:59:55Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2016<br/>Marketing : an introductionent://SD_ILS/0/SD_ILS:227972025-05-17T01:59:55Z2025-05-17T01:59:55Zby Armstrong, Gary (Gary M.), author.<br/>Format: Books<br/>Publication Date 2015<br/>Advertising media planning : a brand management approachent://SD_ILS/0/SD_ILS:262025-05-17T01:59:55Z2025-05-17T01:59:55Zby Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format: Electronic Resources<br/>Publication Date 2015<br/>Customer relationship management : concepts and technologiesent://SD_ILS/0/SD_ILS:216302025-05-17T01:59:55Z2025-05-17T01:59:55Zby Buttle, Francis.<br/>Format: Books<br/>Publication Date 2015<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:2242025-05-17T01:59:55Z2025-05-17T01:59:55Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2014<br/>Principles of marketingent://SD_ILS/0/SD_ILS:3212025-05-17T01:59:55Z2025-05-17T01:59:55Zby Kotler, Philip (Philip J.), 1931-<br/>Format: Books<br/>Publication Date 2014 2013<br/>Social media marketingent://SD_ILS/0/SD_ILS:3612025-05-17T01:59:55Z2025-05-17T01:59:55Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2014<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:1502025-05-17T01:59:55Z2025-05-17T01:59:55Zby Barker, Rachel, 1958-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Mobile marketing : an hour a dayent://SD_ILS/0/SD_ILS:2122025-05-17T01:59:55Z2025-05-17T01:59:55Zby Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:98002025-05-17T01:59:55Z2025-05-17T01:59:55Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2013<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:191462025-05-17T01:59:55Z2025-05-17T01:59:55Zby Barker, Rachel, 1958- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format: Electronic Resources<br/>Publication Date 2013<br/>Corporate communicationent://SD_ILS/0/SD_ILS:632025-05-17T01:59:55Z2025-05-17T01:59:55Zby Argenti, Paul A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html</a><br/>Format: Books<br/>Publication Date 2013<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:892025-05-17T01:59:55Z2025-05-17T01:59:55Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2013 2011<br/>Internet marketing for entrepreneurs : using Web strategy for business successent://SD_ILS/0/SD_ILS:228442025-05-17T01:59:55Z2025-05-17T01:59:55Zby Houston, Jonathan.<br/>Format: Books<br/>Publication Date 2013<br/>E-businessent://SD_ILS/0/SD_ILS:226312025-05-17T01:59:55Z2025-05-17T01:59:55Zby Schneider, Gary P., 1952-<br/>Format: Books<br/>Publication Date 2012<br/>Marketing researchent://SD_ILS/0/SD_ILS:159172025-05-17T01:59:55Z2025-05-17T01:59:55Zby Berndt, A. (Adele), 1966-<br/>Format: Books<br/>Publication Date 2011<br/>Principles of marketingent://SD_ILS/0/SD_ILS:163902025-05-17T01:59:55Z2025-05-17T01:59:55Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>E-businessent://SD_ILS/0/SD_ILS:214102025-05-17T01:59:55Z2025-05-17T01:59:55Zby Schneider, Gary P., 1952-<br/>Format: Books<br/>Publication Date 2009<br/>Creating a winning E-businessent://SD_ILS/0/SD_ILS:228022025-05-17T01:59:55Z2025-05-17T01:59:55Zby Napier, H. Albert, 1944-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017630658&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017630658&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
<a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2951123&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2951123&custom_att_2=simple_viewer</a><br/>Format: Books<br/>Publication Date 2006<br/>E-commerce : a southern Africa perspectiveent://SD_ILS/0/SD_ILS:159192025-05-17T01:59:55Z2025-05-17T01:59:55Zby Chipp, Kerry.<br/>Format: Books<br/>Publication Date 2004<br/>