Search Results for Online MarketingSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dOnline$002bMarketing$0026ps$003d300$0026isd$003dtrue?dt=list2025-05-17T07:36:24ZManager's guide to online marketingent://SD_ILS/0/SD_ILS:490262025-05-17T07:36:24Z2025-05-17T07:36:24Zby Weaver, Jason D.<br/>Format: Books<br/>Publication Date 2013<br/>Internet marketing : integrating online & offline strategiesent://SD_ILS/0/SD_ILS:226802025-05-17T07:36:24Z2025-05-17T07:36:24Zby Zahay, Debra L., author.<br/>Format: Books<br/>Publication Date 2018<br/>Online marketing : a user's manualent://SD_ILS/0/SD_ILS:457162025-05-17T07:36:24Z2025-05-17T07:36:24Zby Newlands, Murray.<br/>Format: Books<br/>Publication Date 2011<br/>Online marketing : a customer-led approachent://SD_ILS/0/SD_ILS:2452025-05-17T07:36:24Z2025-05-17T07:36:24Zby Gay, Richard.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
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<a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014948390&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2007<br/>Internet marketing : readings and online resourcesent://SD_ILS/0/SD_ILS:106642025-05-17T07:36:24Z2025-05-17T07:36:24Zby Richardson, Paul, 1962-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00056868.html">http://catdir.loc.gov/catdir/toc/mh021/00056868.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00056868.html">http://catdir.loc.gov/catdir/description/mh021/00056868.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Internet marketing : integrating online and offline strategiesent://SD_ILS/0/SD_ILS:209262025-05-17T07:36:24Z2025-05-17T07:36:24Zby Roberts, Mary Lou.<br/>Format: Books<br/>Publication Date 2013 2012<br/>EMarketing : the essential guide to online marketingent://SD_ILS/0/SD_ILS:199122025-05-17T07:36:24Z2025-05-17T07:36:24Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2009<br/>EMarketing : the essential guide to online marketingent://SD_ILS/0/SD_ILS:81072025-05-17T07:36:24Z2025-05-17T07:36:24Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2008<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:572432025-05-17T07:36:24Z2025-05-17T07:36:24Zby Chaffey, Dave, 1963- author.<br/>Format: Books<br/>Publication Date 2023<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:205902025-05-17T07:36:24Z2025-05-17T07:36:24Zby Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategyent://SD_ILS/0/SD_ILS:211092025-05-17T07:36:24Z2025-05-17T07:36:24Zby Sakutukwa, Anesu.<br/>Format: Manuscript<br/>Publication Date 2016<br/>The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directlyent://SD_ILS/0/SD_ILS:24462025-05-17T07:36:24Z2025-05-17T07:36:24Zby Scott, David Meerman, author.<br/>Contributor biographical information <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html</a>
Publisher description <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html</a>
Table of contents only <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html</a><br/>Format: Books<br/>Publication Date 2015<br/>The art of online art marketing : consumer dynamics in online art purchasing : a South African 'gallerist' perspectiveent://SD_ILS/0/SD_ILS:191662025-05-17T07:36:24Z2025-05-17T07:36:24Zby Bester, Karle Marcell.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presenceent://SD_ILS/0/SD_ILS:495302025-05-17T07:36:24Z2025-05-17T07:36:24Zby Lewis, Mike, 1975-<br/>Format: Books<br/>Publication Date 2013<br/>The new rules of marketing &amp; PR : how to use social media, online video, mobile applications, blogs, news releases, &amp; viral marketing to reach buyers directlyent://SD_ILS/0/SD_ILS:502732025-05-17T07:36:24Z2025-05-17T07:36:24Zby Scott, David Meerman author.<br/>Format: Books<br/>Publication Date 2013<br/>The small business online marketing handbook : converting online conversations to offline salesent://SD_ILS/0/SD_ILS:569542025-05-17T07:36:24Z2025-05-17T07:36:24Zby Tsai, Annie, 1979-<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg</a><br/>Format: Books<br/>Publication Date 2013<br/>Marketing in the age of Google : your online strategy IS your business strategyent://SD_ILS/0/SD_ILS:494272025-05-17T07:36:24Z2025-05-17T07:36:24Zby Fox, Vanessa, 1972-<br/>Format: Books<br/>Publication Date 2012<br/>Get up to speed with online marketing : how to use websites, blogs, social networking and much moreent://SD_ILS/0/SD_ILS:46702025-05-17T07:36:24Z2025-05-17T07:36:24Zby Reed, Jon, 1971-<br/>Format: Books<br/>Publication Date 2011<br/>The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directlyent://SD_ILS/0/SD_ILS:15662025-05-17T07:36:24Z2025-05-17T07:36:24Zby Scott, David Meerman.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg</a><br/>Format: Books<br/>Publication Date 2011<br/>Marketing communications : integrating offline and online with social mediaent://SD_ILS/0/SD_ILS:470252025-05-17T07:36:24Z2025-05-17T07:36:24Zby Smith, P. R. (Paul Russell), 1957-<br/>Format: Books<br/>Publication Date 2011<br/>Turn clicks into customers : proven marketing techniques for converting online traffic into revenueent://SD_ILS/0/SD_ILS:432122025-05-17T07:36:24Z2025-05-17T07:36:24Zby Forrester, Duane.<br/>Format: Books<br/>Publication Date 2010<br/>Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customersent://SD_ILS/0/SD_ILS:405722025-05-17T07:36:24Z2025-05-17T07:36:24Zby Cakim, Idil Miriam, 1974-<br/>Format: Books<br/>Publication Date 2010<br/>Green marketing perceptions and opinions : an online multiple comparative company case study of communication strategiesent://SD_ILS/0/SD_ILS:465222025-05-17T07:36:24Z2025-05-17T07:36:24Zby Troup, Nicola J.<br/>Format: Books<br/>Publication Date 2010<br/>On target marketing in mobile devices online with smartphones and netbooksent://SD_ILS/0/SD_ILS:465502025-05-17T07:36:24Z2025-05-17T07:36:24Zby Wessén, Fredrik.<br/>Format: Books<br/>Publication Date 2010<br/>Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!ent://SD_ILS/0/SD_ILS:395512025-05-17T07:36:24Z2025-05-17T07:36:24Zby Gillin, Paul.<br/>Format: Books<br/>Publication Date 2009<br/>The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directlyent://SD_ILS/0/SD_ILS:57172025-05-17T07:36:24Z2025-05-17T07:36:24Zby Scott, David Meerman.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html">http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html">http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html">http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Marketing and e-commerce : the online legal environmentent://SD_ILS/0/SD_ILS:127452025-05-17T07:36:24Z2025-05-17T07:36:24Zby Miller, Roger LeRoy.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-d.html</a>
Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2001035512-t.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfoliosent://SD_ILS/0/SD_ILS:69212025-05-17T07:36:24Z2025-05-17T07:36:24Zby Benun, Ilise, 1961-<br/>Format: Books<br/>Publication Date 2001<br/>Digital branding : how to successfully build and measure a brand onlineent://SD_ILS/0/SD_ILS:593402025-05-17T07:36:24Z2025-05-17T07:36:24Zby Rowles, Daniel author http://id.loc.gov/authorities/names/n2013051374<br/>Format: Books<br/>Publication Date 2025<br/>Social media marketing for Small Businessesent://SD_ILS/0/SD_ILS:594352025-05-17T07:36:24Z2025-05-17T07:36:24Zby Rudansky-Kloppers, S<br/>Format: Books<br/>Publication Date 2025<br/>Social media marketingent://SD_ILS/0/SD_ILS:578272025-05-17T07:36:24Z2025-05-17T07:36:24Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2024<br/>E-commerce in South Africaent://SD_ILS/0/SD_ILS:573502025-05-17T07:36:24Z2025-05-17T07:36:24Zby Budree, Adheesh author.<br/>Format: Books<br/>Publication Date 2023 2018<br/>DIGITAL MARKETING FOUNDATIONS AND STRATEGY.ent://SD_ILS/0/SD_ILS:576332025-05-17T07:36:24Z2025-05-17T07:36:24Zby Zahay, D<br/>Format: Books<br/>Publication Date 2023<br/>Digital marketing in practice : design, implement and measure effective campaignsent://SD_ILS/0/SD_ILS:579422025-05-17T07:36:24Z2025-05-17T07:36:24Zby Knight, Hanne, author.<br/>Format: Books<br/>Publication Date 2023<br/>Services marketing : a contemporary approachent://SD_ILS/0/SD_ILS:573422025-05-17T07:36:24Z2025-05-17T07:36:24Zby Berndt, A. (Adele), 1966- editor.<br/>Format: Books<br/>Publication Date 2022<br/>The SAGE handbook of digital marketingent://SD_ILS/0/SD_ILS:574452025-05-17T07:36:24Z2025-05-17T07:36:24Zby Hanlon, Annmarie, editor.<br/>Format: Books<br/>Publication Date 2022<br/>Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurementent://SD_ILS/0/SD_ILS:577492025-05-17T07:36:24Z2025-05-17T07:36:24Zby Rowles, Daniel, author.<br/>Format: Books<br/>Publication Date 2022<br/>The psychology of advertisingent://SD_ILS/0/SD_ILS:563352025-05-17T07:36:24Z2025-05-17T07:36:24Zby Fennis, Bob Michaël, 1968- author.<br/>Format: Books<br/>Publication Date 2021<br/>Social media marketingent://SD_ILS/0/SD_ILS:565182025-05-17T07:36:24Z2025-05-17T07:36:24Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2021<br/>Marketing research : using analytics to develop market insightsent://SD_ILS/0/SD_ILS:576142025-05-17T07:36:24Z2025-05-17T07:36:24Zby McDaniel, Carl, Jr., 1941- author.<br/>Format: Books<br/>Publication Date 2021<br/>Principles of marketingent://SD_ILS/0/SD_ILS:560592025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2021<br/>Principles of strategic communicationent://SD_ILS/0/SD_ILS:579012025-05-17T07:36:24Z2025-05-17T07:36:24Zby Holtzhausen, Derina Rhoda, author.<br/>Format: Books<br/>Publication Date 2021<br/>Crafting and executing strategy : the quest for competitive advantage: concepts and casesent://SD_ILS/0/SD_ILS:558042025-05-17T07:36:24Z2025-05-17T07:36:24Zby Thompson, Arthur A., 1940- author.<br/>Format: Books<br/>Publication Date 2020<br/>The copywriter's handbook : a step-by-step guide to writing copy that sellsent://SD_ILS/0/SD_ILS:560442025-05-17T07:36:24Z2025-05-17T07:36:24Zby Bly, Robert W., author.<br/>Format: Books<br/>Publication Date 2020<br/>The content marketing handbook : how to double the results of your marketing campaignsent://SD_ILS/0/SD_ILS:579022025-05-17T07:36:24Z2025-05-17T07:36:24Zby Bly, Robert W., author.<br/>Format: Books<br/>Publication Date 2020<br/>Global marketing & advertising : understanding cultural paradoxesent://SD_ILS/0/SD_ILS:223892025-05-17T07:36:24Z2025-05-17T07:36:24Zby Mooij, Marieke K. de, 1943- author.<br/>Format: Books<br/>Publication Date 2019<br/>Digital marketing : strategic planning & integrationent://SD_ILS/0/SD_ILS:223902025-05-17T07:36:24Z2025-05-17T07:36:24Zby Hanlon, Annmarie, author.<br/>Format: Books<br/>Publication Date 2019<br/>Consumer behaviour.ent://SD_ILS/0/SD_ILS:554932025-05-17T07:36:24Z2025-05-17T07:36:24Zby Sethna, Zubin, author.<br/>Format: Books<br/>Publication Date 2019<br/>Kellogg on branding in a hyper-connected worldent://SD_ILS/0/SD_ILS:566212025-05-17T07:36:24Z2025-05-17T07:36:24Zby Tybout, Alice M. éditeur intellectuel.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2091391&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2091391&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2019<br/>Social media marketingent://SD_ILS/0/SD_ILS:554912025-05-17T07:36:24Z2025-05-17T07:36:24Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2019 2017<br/>Social media marketingent://SD_ILS/0/SD_ILS:220972025-05-17T07:36:24Z2025-05-17T07:36:24Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2018<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:216602025-05-17T07:36:24Z2025-05-17T07:36:24Zby Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format: Books<br/>Publication Date 2018 2011<br/>E-commerce : business, technology, societyent://SD_ILS/0/SD_ILS:563932025-05-17T07:36:24Z2025-05-17T07:36:24Zby Laudon, Kenneth C., 1944- author.<br/>Format: Books<br/>Publication Date 2018<br/>Connect : writing for online audiencesent://SD_ILS/0/SD_ILS:575992025-05-17T07:36:24Z2025-05-17T07:36:24Zby Pritchard, Maritha, editor.<br/>Format: Books<br/>Publication Date 2018<br/>Services marketing : a contemporary approachent://SD_ILS/0/SD_ILS:562812025-05-17T07:36:24Z2025-05-17T07:36:24Zby Berndt, A. (Adele), 1966- editor.<br/>Format: Books<br/>Publication Date 2018<br/>Key marketing metrics : the 50+ metrics every manager needs to knowent://SD_ILS/0/SD_ILS:221192025-05-17T07:36:24Z2025-05-17T07:36:24Zby Farris, Paul W., author.<br/>Format: Books<br/>Publication Date 2017<br/>Social media marketing : a strategic approachent://SD_ILS/0/SD_ILS:179172025-05-17T07:36:24Z2025-05-17T07:36:24Zby Barker, Melissa S., author.<br/>Format: Books<br/>Publication Date 2017<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:557892025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2017<br/>The impact of technology on brandingent://SD_ILS/0/SD_ILS:210872025-05-17T07:36:24Z2025-05-17T07:36:24Zby Myers, Brady Hudson.<br/>Format: Manuscript<br/>Publication Date 2016<br/>Marketing managementent://SD_ILS/0/SD_ILS:212162025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2016<br/>The psychology of advertisingent://SD_ILS/0/SD_ILS:223822025-05-17T07:36:24Z2025-05-17T07:36:24Zby Fennis, Bob Michaël, 1968-<br/>Format: Books<br/>Publication Date 2016<br/>Marketing fashion : strategy, branding and promotionent://SD_ILS/0/SD_ILS:1682025-05-17T07:36:24Z2025-05-17T07:36:24Zby Posner, Harriet, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2015<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:226772025-05-17T07:36:24Z2025-05-17T07:36:24Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2015<br/>Marketing : an introductionent://SD_ILS/0/SD_ILS:227972025-05-17T07:36:24Z2025-05-17T07:36:24Zby Armstrong, Gary (Gary M.), author.<br/>Format: Books<br/>Publication Date 2015<br/>Global marketingent://SD_ILS/0/SD_ILS:518352025-05-17T07:36:24Z2025-05-17T07:36:24Zby Keegan, Warren J. author.<br/>Format: Books<br/>Publication Date 2015<br/>Advertising media planning : a brand management approachent://SD_ILS/0/SD_ILS:262025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format: Electronic Resources<br/>Publication Date 2015<br/>The importane of technology in traditional and online travel agencies in South Africaent://SD_ILS/0/SD_ILS:188472025-05-17T07:36:24Z2025-05-17T07:36:24Zby Nayer, Priya.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Customer relationship management : concepts and technologiesent://SD_ILS/0/SD_ILS:216302025-05-17T07:36:24Z2025-05-17T07:36:24Zby Buttle, Francis.<br/>Format: Books<br/>Publication Date 2015<br/>Social media marketing : theories &amp; applicationsent://SD_ILS/0/SD_ILS:540502025-05-17T07:36:24Z2025-05-17T07:36:24Zby Dahl, Stephan, author.<br/>Format: Books<br/>Publication Date 2015<br/>Social media marketingent://SD_ILS/0/SD_ILS:547352025-05-17T07:36:24Z2025-05-17T07:36:24Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2015<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:2242025-05-17T07:36:24Z2025-05-17T07:36:24Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2014<br/>The best digital marketing campaigns in the world IIent://SD_ILS/0/SD_ILS:221672025-05-17T07:36:24Z2025-05-17T07:36:24Zby Ryan, Damian, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Principles of marketingent://SD_ILS/0/SD_ILS:3212025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kotler, Philip (Philip J.), 1931-<br/>Format: Books<br/>Publication Date 2014 2013<br/>Social media marketingent://SD_ILS/0/SD_ILS:3612025-05-17T07:36:24Z2025-05-17T07:36:24Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2014<br/>Social media explained : untangling the world's most misunderstood business trendent://SD_ILS/0/SD_ILS:84552025-05-17T07:36:24Z2025-05-17T07:36:24Zby Schaefer, Mark W.<br/>Format: Books<br/>Publication Date 2014<br/>Fashion Branding and Consumer Behaviors : Scientific Modelsent://SD_ILS/0/SD_ILS:192962025-05-17T07:36:24Z2025-05-17T07:36:24Zby Choi, Tsan-Ming, editor.<br/>EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739</a><br/>Format: Books<br/>Publication Date 2014<br/>Essentials of marketing research : putting research into practiceent://SD_ILS/0/SD_ILS:501462025-05-17T07:36:24Z2025-05-17T07:36:24Zby Clow, Kenneth E.<br/>Format: Books<br/>Publication Date 2014<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:1502025-05-17T07:36:24Z2025-05-17T07:36:24Zby Barker, Rachel, 1958-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Mobile marketing : an hour a dayent://SD_ILS/0/SD_ILS:2122025-05-17T07:36:24Z2025-05-17T07:36:24Zby Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:98002025-05-17T07:36:24Z2025-05-17T07:36:24Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2013<br/>Distribution managementent://SD_ILS/0/SD_ILS:107702025-05-17T07:36:24Z2025-05-17T07:36:24Zby Wiid, Jan.<br/>Format: Books<br/>Publication Date 2013<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:191462025-05-17T07:36:24Z2025-05-17T07:36:24Zby Barker, Rachel, 1958- editor.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format: Electronic Resources<br/>Publication Date 2013<br/>Emarketing excellence : planning and optimizing your digital marketingent://SD_ILS/0/SD_ILS:510282025-05-17T07:36:24Z2025-05-17T07:36:24Zby Chaffey, Dave, 1963-<br/>Format: Books<br/>Publication Date 2013<br/>Social media marketing all-in-one for dummies.ent://SD_ILS/0/SD_ILS:515662025-05-17T07:36:24Z2025-05-17T07:36:24Zby Zimmerman, Jan.<br/>Format: Books<br/>Publication Date 2013<br/>Corporate communicationent://SD_ILS/0/SD_ILS:632025-05-17T07:36:24Z2025-05-17T07:36:24Zby Argenti, Paul A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html</a><br/>Format: Books<br/>Publication Date 2013<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:892025-05-17T07:36:24Z2025-05-17T07:36:24Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2013 2011<br/>Fashion entrepreneur : starting your own fashion businessent://SD_ILS/0/SD_ILS:8042025-05-17T07:36:24Z2025-05-17T07:36:24Zby Burke, Sandra.<br/>Format: Books<br/>Publication Date 2013<br/>Measuring marketing : 110+ key metrics every marketer needsent://SD_ILS/0/SD_ILS:9182025-05-17T07:36:24Z2025-05-17T07:36:24Zby Davis, John, 1960 February 17- author.<br/>Format: Books<br/>Publication Date 2013<br/>The photographer's MBA : everything you need to know for your photography businessent://SD_ILS/0/SD_ILS:98452025-05-17T07:36:24Z2025-05-17T07:36:24Zby Cincotta, Sal.<br/>Format: Books<br/>Publication Date 2013<br/>Internet marketing for entrepreneurs : using Web strategy for business successent://SD_ILS/0/SD_ILS:228442025-05-17T07:36:24Z2025-05-17T07:36:24Zby Houston, Jonathan.<br/>Format: Books<br/>Publication Date 2013<br/>Marketing Research.ent://SD_ILS/0/SD_ILS:492712025-05-17T07:36:24Z2025-05-17T07:36:24Zby McDaniel, Carl, Jr., 1941-<br/>Format: Books<br/>Publication Date 2013<br/>Going social : excite customers, generate buzz, and energize your brand with the power of social mediaent://SD_ILS/0/SD_ILS:494252025-05-17T07:36:24Z2025-05-17T07:36:24Zby Goldman, Jeremy.<br/>Format: Books<br/>Publication Date 2013<br/>Marketingent://SD_ILS/0/SD_ILS:496972025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kotler, Philip, 1931-<br/>Format: Books<br/>Publication Date 2013<br/>On message : precision communication for the digital ageent://SD_ILS/0/SD_ILS:497402025-05-17T07:36:24Z2025-05-17T07:36:24Zby Theobald, Theo, 1957-, author.<br/>Format: Regular print<br/>Publication Date 2013<br/>Marketing strategy : the thinking involvedent://SD_ILS/0/SD_ILS:498092025-05-17T07:36:24Z2025-05-17T07:36:24Zby Hill, Mark E., 1957-<br/>Format: Books<br/>Publication Date 2013<br/>Health and medical public relationsent://SD_ILS/0/SD_ILS:499782025-05-17T07:36:24Z2025-05-17T07:36:24Zby Riggulsford, Myc.<br/>Format: Books<br/>Publication Date 2013<br/>Consumer behavior analysis : (A) rational approach to consumer choiceent://SD_ILS/0/SD_ILS:501582025-05-17T07:36:24Z2025-05-17T07:36:24Zby Hantula, Donald A.<br/>Format: Books<br/>Publication Date 2013<br/>The handbook of journal publishingent://SD_ILS/0/SD_ILS:526202025-05-17T07:36:24Z2025-05-17T07:36:24Zby Morris, Sally, 1948-<br/>Format: Books<br/>Publication Date 2013<br/>Google+ marketing for dummiesent://SD_ILS/0/SD_ILS:523072025-05-17T07:36:24Z2025-05-17T07:36:24Zby Stay, Jesse.<br/>Format: Books<br/>Publication Date 2013<br/>International consumer behavior in the 21st century : impact on marketing strategy developmentent://SD_ILS/0/SD_ILS:547052025-05-17T07:36:24Z2025-05-17T07:36:24Zby Samli, A. Coskun.<br/>Format: Books<br/>Publication Date 2013<br/>E-businessent://SD_ILS/0/SD_ILS:226312025-05-17T07:36:24Z2025-05-17T07:36:24Zby Schneider, Gary P., 1952-<br/>Format: Books<br/>Publication Date 2012<br/>Online consumer behavior : theory and research in social media, advertising, and e-tailent://SD_ILS/0/SD_ILS:510232025-05-17T07:36:24Z2025-05-17T07:36:24Zby Close, Angeline, editor.<br/>Format: Books<br/>Publication Date 2012<br/>Social marketing for dummiesent://SD_ILS/0/SD_ILS:516072025-05-17T07:36:24Z2025-05-17T07:36:24Zby Zimmerman, Jan.<br/>Format: Books<br/>Publication Date 2012<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3372025-05-17T07:36:24Z2025-05-17T07:36:24Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2012<br/>Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazinesent://SD_ILS/0/SD_ILS:186382025-05-17T07:36:24Z2025-05-17T07:36:24Zby Makhanya, Nomfundo.<br/>Format: Manuscript<br/>Publication Date 2012<br/>Engagement marketing : how small business wins in a socially connected worldent://SD_ILS/0/SD_ILS:494302025-05-17T07:36:24Z2025-05-17T07:36:24Zby Goodman, Gail F., 1960-<br/>Format: Books<br/>Publication Date 2012<br/>Social TV : how marketers can reach and engage audiences by connecting television to the web, social media, and mobileent://SD_ILS/0/SD_ILS:497482025-05-17T07:36:24Z2025-05-17T07:36:24Zby Proulx, Mike.<br/>Format: Books<br/>Publication Date 2012<br/>Digital marketing : strategy, implementation and practiceent://SD_ILS/0/SD_ILS:496892025-05-17T07:36:24Z2025-05-17T07:36:24Zby Chaffey, Dave, 1963-<br/>Format: Books<br/>Publication Date 2012<br/>Leading edge marketing research : 21st-century tools and practicesent://SD_ILS/0/SD_ILS:498082025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kaden, Robert J.<br/>Format: Books<br/>Publication Date 2012<br/>Sustainability marketing : a global perspectiveent://SD_ILS/0/SD_ILS:499352025-05-17T07:36:24Z2025-05-17T07:36:24Zby Belz, Frank-Martin.<br/>Format: Books<br/>Publication Date 2012<br/>Brand management : Principles and Practicesent://SD_ILS/0/SD_ILS:535042025-05-17T07:36:24Z2025-05-17T07:36:24Zby Dutta, Kirti.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html">http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html">http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html</a>
Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html">http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html</a><br/>Format: Books<br/>Publication Date 2012<br/>The Facebook era : tapping online social networks to market, sell, and innovateent://SD_ILS/0/SD_ILS:13792025-05-17T07:36:24Z2025-05-17T07:36:24Zby Shih, Clara Chung-wai.<br/>Format: Books<br/>Publication Date 2011<br/>The Routledge handbook of health communicationent://SD_ILS/0/SD_ILS:487402025-05-17T07:36:24Z2025-05-17T07:36:24Zby Thompson, Teresa L.<br/>Format: Books<br/>Publication Date 2011<br/>Marketing researchent://SD_ILS/0/SD_ILS:159172025-05-17T07:36:24Z2025-05-17T07:36:24Zby Berndt, A. (Adele), 1966-<br/>Format: Books<br/>Publication Date 2011<br/>My broker is in the computer : evaluating the effective service quality of Johannesburg Stock Exchange (JSE) online share-trading websitesent://SD_ILS/0/SD_ILS:189012025-05-17T07:36:24Z2025-05-17T07:36:24Zby Bester, Karel Marcell.<br/>Format: Manuscript<br/>Publication Date 2011<br/>Marketingent://SD_ILS/0/SD_ILS:227992025-05-17T07:36:24Z2025-05-17T07:36:24Zby Baines, Paul, 1973-<br/>Format: Books<br/>Publication Date 2011<br/>E-marketing : theory and applicationent://SD_ILS/0/SD_ILS:440802025-05-17T07:36:24Z2025-05-17T07:36:24Zby Dann, Stephen, 1973-<br/>Format: Books<br/>Publication Date 2011<br/>The social media sales revolution : the new rules for finding customers, building relationships, and closing more sales through online networkingent://SD_ILS/0/SD_ILS:470352025-05-17T07:36:24Z2025-05-17T07:36:24Zby Chase, Landy.<br/>Format: Books<br/>Publication Date 2011<br/>30-minute social media marketing : step-by-step techniques to spread the word about your business fast and freeent://SD_ILS/0/SD_ILS:448702025-05-17T07:36:24Z2025-05-17T07:36:24Zby Gunelius, Susan.<br/>Format: Books<br/>Publication Date 2011<br/>The new relationship marketing : how to build a large, loyal, profitable network using the social Webent://SD_ILS/0/SD_ILS:463062025-05-17T07:36:24Z2025-05-17T07:36:24Zby Smith, Mari, 1966-<br/>Format: Books<br/>Publication Date 2011<br/>Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on Facebook (and other social networks)ent://SD_ILS/0/SD_ILS:551682025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kerpen, Dave.<br/>Format: Books<br/>Publication Date 2011<br/>The handbook of online and social media research : tools and techniques for market researchersent://SD_ILS/0/SD_ILS:418742025-05-17T07:36:24Z2025-05-17T07:36:24Zby Poynter, Ray.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9780470710401.jpg">http://catalogimages.wiley.com/images/db/jimages/9780470710401.jpg</a><br/>Format: Books<br/>Publication Date 2010<br/>Social media metrics : how to measure and optimize your marketing investmentent://SD_ILS/0/SD_ILS:458902025-05-17T07:36:24Z2025-05-17T07:36:24Zby Sterne, Jim, 1955-<br/>Format: Books<br/>Publication Date 2010<br/>Putting the public back in public relations : how social media is reinventing the aging business of PRent://SD_ILS/0/SD_ILS:501562025-05-17T07:36:24Z2025-05-17T07:36:24Zby Solis, Brian.<br/>Kazalo vsebine <a href="http://catdir.loc.gov/catdir/toc/fy0904/2008041937.html">http://catdir.loc.gov/catdir/toc/fy0904/2008041937.html</a><br/>Format: Books<br/>Publication Date 2010 2009<br/>International encyclopedia of hospitality managementent://SD_ILS/0/SD_ILS:8532025-05-17T07:36:24Z2025-05-17T07:36:24Zby Pizam, Abraham.<br/>Format: Books<br/>Publication Date 2010<br/>Brand media strategy : integrated communications planning in the digital eraent://SD_ILS/0/SD_ILS:72242025-05-17T07:36:24Z2025-05-17T07:36:24Zby Young, Antony, 1964-<br/>Format: Books<br/>Publication Date 2010<br/>Principles of marketingent://SD_ILS/0/SD_ILS:163902025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:179662025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>How to find a job on LinkedIn, Facebook, MySpace, Twitter and other social networksent://SD_ILS/0/SD_ILS:208092025-05-17T07:36:24Z2025-05-17T07:36:24Zby Schepp, Brad.<br/>Format: Books<br/>Publication Date 2010<br/>Marketing research essentials.ent://SD_ILS/0/SD_ILS:430722025-05-17T07:36:24Z2025-05-17T07:36:24Zby McDaniel, Carl, Jr., 1941-<br/>Format: Books<br/>Publication Date 2010<br/>Social media marketing all-in-one for dummiesent://SD_ILS/0/SD_ILS:515692025-05-17T07:36:24Z2025-05-17T07:36:24Zby Zimmerman, Jan.<br/>Format: Regular print<br/>Publication Date 2010<br/>A quick start guide to social media marketing : high impact low-cost marketing that worksent://SD_ILS/0/SD_ILS:424772025-05-17T07:36:24Z2025-05-17T07:36:24Zby Richardson, Neil.<br/>Format: Books<br/>Publication Date 2010<br/>The social media bible : tactics, tools, and strategies for business successent://SD_ILS/0/SD_ILS:432182025-05-17T07:36:24Z2025-05-17T07:36:24Zby Safko, Lon.<br/>Format: Books<br/>Publication Date 2010<br/>Socialnomics : how social media transforms the way we live and do businessent://SD_ILS/0/SD_ILS:57122025-05-17T07:36:24Z2025-05-17T07:36:24Zby Qualman, Erik, 1972-<br/><a href="https://www.dawsonera.com/guard/protected/dawson.jsp?name=https://passport01.leeds.ac.uk/idp/shibboleth&dest=http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780470522028">View this book online, via DawsonERA, both on- and off-campus</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2009<br/>The findability formula : the easy, non-technical approach to search engine marketingent://SD_ILS/0/SD_ILS:111112025-05-17T07:36:24Z2025-05-17T07:36:24Zby Lutze, Heather, 1969-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0827/2008038668.html">http://catdir.loc.gov/catdir/toc/ecip0827/2008038668.html</a><br/>Format: Books<br/>Publication Date 2009<br/>Internet marketing : strategy, implementation and practiceent://SD_ILS/0/SD_ILS:153902025-05-17T07:36:24Z2025-05-17T07:36:24Zby Chaffey, Dave, 1963-<br/>Format: Books<br/>Publication Date 2009<br/>The signifance of the information age and new media in modern day South African society and the implication it may have in the propagation of brands onlineent://SD_ILS/0/SD_ILS:189552025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kakhobwe, Gregory.<br/>Format: Manuscript<br/>Publication Date 2009<br/>E-businessent://SD_ILS/0/SD_ILS:214102025-05-17T07:36:24Z2025-05-17T07:36:24Zby Schneider, Gary P., 1952-<br/>Format: Books<br/>Publication Date 2009<br/>Twitter power : how to dominate your market one tweet at a timeent://SD_ILS/0/SD_ILS:373032025-05-17T07:36:24Z2025-05-17T07:36:24Zby Comm, Joel.<br/>Format: Books<br/>Publication Date 2009<br/>Marketing to the social web : how digital customer communities build your businessent://SD_ILS/0/SD_ILS:373052025-05-17T07:36:24Z2025-05-17T07:36:24Zby Weber, Larry.<br/>Format: Books<br/>Publication Date 2009<br/>The digital handshake : seven proven strategies to grow your business using social mediaent://SD_ILS/0/SD_ILS:395672025-05-17T07:36:24Z2025-05-17T07:36:24Zby Chaney, Paul, 1955-<br/>Format: Books<br/>Publication Date 2009<br/>Web marketing for dummiesent://SD_ILS/0/SD_ILS:116652025-05-17T07:36:24Z2025-05-17T07:36:24Zby Zimmerman, Jan.<br/>Format: Books<br/>Publication Date 2009<br/>E-marketingent://SD_ILS/0/SD_ILS:432042025-05-17T07:36:24Z2025-05-17T07:36:24Zby Strauss, Judy.<br/>Format: Books<br/>Publication Date 2009<br/>Ads to icons : how advertising succeeds in a multimedia ageent://SD_ILS/0/SD_ILS:399372025-05-17T07:36:24Z2025-05-17T07:36:24Zby Springer, Paul.<br/>Format: Books<br/>Publication Date 2009<br/>This is social media : tweet, blog, link and post your way to business successent://SD_ILS/0/SD_ILS:459032025-05-17T07:36:24Z2025-05-17T07:36:24Zby Clapperton, Guy.<br/>Format: Books<br/>Publication Date 2009<br/>Faith-based marketing : the guide to reaching 140 million Christian consumersent://SD_ILS/0/SD_ILS:461482025-05-17T07:36:24Z2025-05-17T07:36:24Zby Stielstra, Greg.<br/>Format: Books<br/>Publication Date 2009<br/>Doing business digitally : eight steps to online successent://SD_ILS/0/SD_ILS:97402025-05-17T07:36:24Z2025-05-17T07:36:24Zby Parkin, Godfrey.<br/>Format: Books<br/>Publication Date 2008<br/>EMarketing eXcellence : planning and optimizing your digital marketingent://SD_ILS/0/SD_ILS:132202025-05-17T07:36:24Z2025-05-17T07:36:24Zby Chaffey, Dave, 1963-<br/>Format: Books<br/>Publication Date 2008<br/>DigiMarketing : the essential guide to new media & digital marketingent://SD_ILS/0/SD_ILS:156772025-05-17T07:36:24Z2025-05-17T07:36:24Zby Wertime, Kent.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html">http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Twitter free social networking for business : 100 success secrets to increase your profits and sales using twitter business strategiesent://SD_ILS/0/SD_ILS:394492025-05-17T07:36:24Z2025-05-17T07:36:24Zby Clark, Ronald.<br/>Format: Books<br/>Publication Date 2008<br/>Podcast academy : the business podcasting book : launching, marketing, and measuring your Podcastent://SD_ILS/0/SD_ILS:414252025-05-17T07:36:24Z2025-05-17T07:36:24Zby Geoghegan, Michael W. (Michael Woodland), 1968-<br/>Format: Books<br/>Publication Date 2008<br/>Statistical methods in e-commerce researchent://SD_ILS/0/SD_ILS:404912025-05-17T07:36:24Z2025-05-17T07:36:24Zby Jank, Wolfgang, 1970-<br/>Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0808/2007050394-d.html">http://www.loc.gov/catdir/enhancements/fy0808/2007050394-d.html</a>
Table of contents only <a href="http://www.loc.gov/catdir/enhancements/fy0808/2007050394-t.html">http://www.loc.gov/catdir/enhancements/fy0808/2007050394-t.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Internet marketing & e-commerceent://SD_ILS/0/SD_ILS:223312025-05-17T07:36:24Z2025-05-17T07:36:24Zby Hanson, Ward A.<br/>Format: Books<br/>Publication Date 2007<br/>Electronic commerce : from vision to fulfillmentent://SD_ILS/0/SD_ILS:321262025-05-17T07:36:24Z2025-05-17T07:36:24Zby Awad, Elias M.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0519/2005026161.html">http://www.loc.gov/catdir/toc/ecip0519/2005026161.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Marketing to the social web : how digital customer communities build your businessent://SD_ILS/0/SD_ILS:349222025-05-17T07:36:24Z2025-05-17T07:36:24Zby Weber, Larry.<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0711/2007007064.html">http://www.loc.gov/catdir/toc/ecip0711/2007007064.html</a>
Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0741/2007007064-b.html">http://www.loc.gov/catdir/enhancements/fy0741/2007007064-b.html</a>
Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0741/2007007064-d.html">http://www.loc.gov/catdir/enhancements/fy0741/2007007064-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>The marketing of sportent://SD_ILS/0/SD_ILS:204092025-05-17T07:36:24Z2025-05-17T07:36:24Zby Beech, John G., 1947-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0617/2006020025.html">http://catdir.loc.gov/catdir/toc/ecip0617/2006020025.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016282448&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016282448&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2007<br/>Career distinction : stand out by building your brandent://SD_ILS/0/SD_ILS:400582025-05-17T07:36:24Z2025-05-17T07:36:24Zby Arruda, William, 1961-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip075/2006039541.html">http://www.loc.gov/catdir/toc/ecip075/2006039541.html</a>
Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0741/2006039541-b.html">http://www.loc.gov/catdir/enhancements/fy0741/2006039541-b.html</a>
Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0741/2006039541-d.html">http://www.loc.gov/catdir/enhancements/fy0741/2006039541-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>The elements of online journalisment://SD_ILS/0/SD_ILS:124822025-05-17T07:36:24Z2025-05-17T07:36:24Zby Rosales, Rey G.<br/>Format: Books<br/>Publication Date 2006<br/>Creating a winning E-businessent://SD_ILS/0/SD_ILS:228022025-05-17T07:36:24Z2025-05-17T07:36:24Zby Napier, H. Albert, 1944-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017630658&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017630658&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
<a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2951123&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2951123&custom_att_2=simple_viewer</a><br/>Format: Books<br/>Publication Date 2006<br/>Connected marketing : the viral, buzz and word of mouth revolutionent://SD_ILS/0/SD_ILS:315372025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kirby, Justin.<br/>Format: Books<br/>Publication Date 2006<br/>The unofficial guide to starting a business onlineent://SD_ILS/0/SD_ILS:320212025-05-17T07:36:24Z2025-05-17T07:36:24Zby Rich, Jason.<br/>Format: Books<br/>Publication Date 2006<br/>Brands : meaning and value in media cultureent://SD_ILS/0/SD_ILS:315322025-05-17T07:36:24Z2025-05-17T07:36:24Zby Arvidsson, Adam.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip0510/2005009512.html">http://www.loc.gov/catdir/toc/ecip0510/2005009512.html</a><br/>Format: Books<br/>Publication Date 2006<br/>Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customersent://SD_ILS/0/SD_ILS:371912025-05-17T07:36:24Z2025-05-17T07:36:24Zby Levinson, Jay Conrad.<br/>Format: Books<br/>Publication Date 2005<br/>The virtual handshake : opening doors and closing deals with online social networkingent://SD_ILS/0/SD_ILS:296042025-05-17T07:36:24Z2025-05-17T07:36:24Zby Teten, David.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip058/2005002638.html">http://www.loc.gov/catdir/toc/ecip058/2005002638.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Special events : event leadership for a new worldent://SD_ILS/0/SD_ILS:123882025-05-17T07:36:24Z2025-05-17T07:36:24Zby Goldblatt, Joe Jeff, 1952-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0417/2004008519.html">http://catdir.loc.gov/catdir/toc/ecip0417/2004008519.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-b.html">http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-d.html">http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>The visionary package : using packaging to build effective brandsent://SD_ILS/0/SD_ILS:170102025-05-17T07:36:24Z2025-05-17T07:36:24Zby Meyers, Herbert M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/hol052/2004057787.html">http://catdir.loc.gov/catdir/toc/hol052/2004057787.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/hol059/2004057787.html">http://catdir.loc.gov/catdir/bios/hol059/2004057787.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/hol054/2004057787.html">http://catdir.loc.gov/catdir/description/hol054/2004057787.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Epica. Book 17, Europe's best advertistingent://SD_ILS/0/SD_ILS:161382025-05-17T07:36:24Z2025-05-17T07:36:24Zby Rawlins, Andrew. editor.<br/>Format: Books<br/>Publication Date 2004<br/>Internet marketing : building advantage in the networked economyent://SD_ILS/0/SD_ILS:161712025-05-17T07:36:24Z2025-05-17T07:36:24Zby Mohammed, Rafi.<br/><a href="http://www.mhhe.com/marketspace02">Digital material</a>
Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0643/2002043195-t.html">http://catdir.loc.gov/catdir/enhancements/fy0643/2002043195-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0665/2002043195-d.html">http://catdir.loc.gov/catdir/enhancements/fy0665/2002043195-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>International marketingent://SD_ILS/0/SD_ILS:211952025-05-17T07:36:24Z2025-05-17T07:36:24Zby Czinkota, Michael R.<br/>Format: Books<br/>Publication Date 2004<br/>Guide to Internet job searchingent://SD_ILS/0/SD_ILS:118322025-05-17T07:36:24Z2025-05-17T07:36:24Zby Dikel, Margaret F.<br/>Format: Books<br/>Publication Date 2004<br/>E-commerce : a southern Africa perspectiveent://SD_ILS/0/SD_ILS:159192025-05-17T07:36:24Z2025-05-17T07:36:24Zby Chipp, Kerry.<br/>Format: Books<br/>Publication Date 2004<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:3152025-05-17T07:36:24Z2025-05-17T07:36:24Zby Wells, William, 1926-<br/>Format: Books<br/>Publication Date 2003<br/>E-commerce management : text and casesent://SD_ILS/0/SD_ILS:119842025-05-17T07:36:24Z2025-05-17T07:36:24Zby Krishnamurthy, Sandeep, 1967-<br/>Format: Books<br/>Publication Date 2003<br/>Internet marketing intelligence : research tools, techniques, and resourcesent://SD_ILS/0/SD_ILS:261892025-05-17T07:36:24Z2025-05-17T07:36:24Zby Forrest, Edward.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/mh031/2002026484.html">http://www.loc.gov/catdir/toc/mh031/2002026484.html</a>
Publisher description <a href="http://www.loc.gov/catdir/description/mh031/2002026484.html">http://www.loc.gov/catdir/description/mh031/2002026484.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Marketing research for managersent://SD_ILS/0/SD_ILS:347502025-05-17T07:36:24Z2025-05-17T07:36:24Zby Crouch, Sunny.<br/>Publisher description <a href="http://www.loc.gov/catdir/description/els031/2003045189.html">http://www.loc.gov/catdir/description/els031/2003045189.html</a>
Table of contents <a href="http://www.loc.gov/catdir/toc/els031/2003045189.html">http://www.loc.gov/catdir/toc/els031/2003045189.html</a><br/>Format: Books<br/>Publication Date 2003<br/>The ultimate small business guide : a resource for startups and growing businesses.ent://SD_ILS/0/SD_ILS:284122025-05-17T07:36:24Z2025-05-17T07:36:24ZFormat: Books<br/>Publication Date 2003<br/>Advertising, promotion & supplemental aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:2252025-05-17T07:36:24Z2025-05-17T07:36:24Zby Shimp, Terence A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html</a><br/>Format: Books<br/>Publication Date 2003<br/>The future of advertising : new media, new clients, new consumers in the post-television ageent://SD_ILS/0/SD_ILS:165682025-05-17T07:36:24Z2025-05-17T07:36:24Zby Cappo, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy038/2003041335.html">http://catdir.loc.gov/catdir/toc/fy038/2003041335.html</a>
Table of contents <a href="http://swbplus.bsz-bw.de/bsz10739149Xinh.htm">http://swbplus.bsz-bw.de/bsz10739149Xinh.htm</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh041/2003041335.html">http://catdir.loc.gov/catdir/bios/mh041/2003041335.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2003041335.html">http://catdir.loc.gov/catdir/description/mh031/2003041335.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Essays by distinguished marketing scholars of the Society for Marketing Advancesent://SD_ILS/0/SD_ILS:337342025-05-17T07:36:24Z2025-05-17T07:36:24Zby Woodside, Arch G.<br/><a href="http://ezproxy.lib.monash.edu.au/login?url=http://www.sciencedirect.com/science?_ob=IssueURL&_tockey=%23TOC%2313051%232002%23999889999%23471222%23FLA%23Volume_11,_Pages_1-220_(2002)%2BMEssays_by_Distinguished_Marketing_Scholars_of_the_Society_for_Marketing_Advances%2BMEdited_by_Arch_G._Woodside_and_Ellen_M._Moore%2BMISBN%3A_0-7623-0869-9&_auth=y&view=c&_acct=C000027659&_version=1&_urlVersion=0&_userid=542840&md5=8ccd831a3de2c687888647b5b2b7a7ee">Full text available online via ScienceDirect Books (restricted access)</a><br/>Format: Electronic Resources<br/>Publication Date 2002<br/>Online brandingent://SD_ILS/0/SD_ILS:130042025-05-17T07:36:24Z2025-05-17T07:36:24Zby Drew, Keith.<br/>Format: Books<br/>Publication Date 2002<br/>Beyond disruption : changing the rules in the marketplaceent://SD_ILS/0/SD_ILS:130062025-05-17T07:36:24Z2025-05-17T07:36:24Zby Dru, Jean-Marie.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html">http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html">http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html">http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html</a><br/>Format: Books<br/>Publication Date 2002<br/>E-business & e-commerce : how to programent://SD_ILS/0/SD_ILS:127282025-05-17T07:36:24Z2025-05-17T07:36:24Zby Deitel, Harvey M., 1945-<br/>Format: Books<br/>Publication Date 2001<br/>Internet marketingent://SD_ILS/0/SD_ILS:135692025-05-17T07:36:24Z2025-05-17T07:36:24Zby Hofacker, Charles F.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
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Cover <a href="http://swbplus.bsz-bw.de/bsz08739104xcov.htm">http://swbplus.bsz-bw.de/bsz08739104xcov.htm</a><br/>Format: Books<br/>Publication Date 2001<br/>E-commerce for dummiesent://SD_ILS/0/SD_ILS:135842025-05-17T07:36:24Z2025-05-17T07:36:24Zby Jones, Don, 1971-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley024/2001091992.html">http://catdir.loc.gov/catdir/toc/wiley024/2001091992.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley044/2001091992.html">http://catdir.loc.gov/catdir/bios/wiley044/2001091992.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley038/2001091992.html">http://catdir.loc.gov/catdir/description/wiley038/2001091992.html</a><br/>Format: Books<br/>Publication Date 2001<br/>The practice of public relationsent://SD_ILS/0/SD_ILS:160672025-05-17T07:36:24Z2025-05-17T07:36:24Zby Seitel, Fraser P.<br/>Format: Books<br/>Publication Date 2001<br/>Principles of marketingent://SD_ILS/0/SD_ILS:169922025-05-17T07:36:24Z2025-05-17T07:36:24Zby Kotler, Philip.<br/>Format: Electronic Resources<br/>Publication Date 2001<br/>Online public relationsent://SD_ILS/0/SD_ILS:245912025-05-17T07:36:24Z2025-05-17T07:36:24Zby Phillips, David.<br/>Format: Books<br/>Publication Date 2001<br/>Wired marketing : energizing business for e-commerceent://SD_ILS/0/SD_ILS:165582025-05-17T07:36:24Z2025-05-17T07:36:24Zby Hardaker, Glenn.<br/>Format: Books<br/>Publication Date 2001<br/>Branding @ the digital ageent://SD_ILS/0/SD_ILS:166522025-05-17T07:36:24Z2025-05-17T07:36:24Zby Meyers, Herbert M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/hol051/2001036552.html">http://catdir.loc.gov/catdir/toc/hol051/2001036552.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/hol056/2001036552.html">http://catdir.loc.gov/catdir/bios/hol056/2001036552.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/hol052/2001036552.html">http://catdir.loc.gov/catdir/description/hol052/2001036552.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:142822025-05-17T07:36:24Z2025-05-17T07:36:24Zby Wells, William, 1926-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2000 1999<br/>Dan Janal's guide to marketing on the Internet : getting people to visit, buy, and become customers for lifeent://SD_ILS/0/SD_ILS:145282025-05-17T07:36:24Z2025-05-17T07:36:24Zby Janal, Daniel S.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix03/99015787.html">http://catdir.loc.gov/catdir/toc/onix03/99015787.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008929649&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008929649&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0706/99015787-b.html">http://catdir.loc.gov/catdir/enhancements/fy0706/99015787-b.html</a><br/>Format: Books<br/>Publication Date 2000<br/>Principles of internet marketingent://SD_ILS/0/SD_ILS:144672025-05-17T07:36:24Z2025-05-17T07:36:24Zby Hanson, Ward A.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008849367&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008849367&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2000<br/>Cyber rules : strategies for excelling at E-businessent://SD_ILS/0/SD_ILS:550302025-05-17T07:36:24Z2025-05-17T07:36:24Zby Siebel, Thomas M.<br/>Format: Books<br/>Publication Date 1999<br/>Write on target : the direct marketer's copywriting handbookent://SD_ILS/0/SD_ILS:166982025-05-17T07:36:24Z2025-05-17T07:36:24Zby Stein, Donna Baier.<br/>Format: Books<br/>Publication Date 1997<br/>Online market research : cost-effective searching of the Internet and online databasesent://SD_ILS/0/SD_ILS:141662025-05-17T07:36:24Z2025-05-17T07:36:24Zby Lescher, John F.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007289636&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007289636&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007289636&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=809986&custom%5Fatt%5F2=simple%5Fviewer">Online market research</a><br/>Format: Books<br/>Publication Date 1995<br/>