Search Results for Place marketing. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dPlace$002bmarketing.$0026pe$003dd$00253A$0026ps$003d300$0026isd$003dtrue?dt=list 2025-10-21T04:09:42Z Handbook on place branding and marketing ent://SD_ILS/0/SD_ILS:22110 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Campelo, Adriana, editor.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2017<br/> Total relationship marketing : marketing strategy moving from the 4Ps--product, price, promotion, place--of traditional marketing management to the 30Rs--the thirty relationships--of a new marketing paradigm ent://SD_ILS/0/SD_ILS:12925 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Gummesson, Evert, 1936-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009887176&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009887176&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009887176&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009887176&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=879338&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=879338&custom_att_2=simple_viewer</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Market place : an insight into advertising, marketing, research, sales promotion. ent://SD_ILS/0/SD_ILS:58117 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z Format:&#160;Books<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Marketing strategy &amp; management ent://SD_ILS/0/SD_ILS:57379 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Phillips, Diane M., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Social marketing : influencing behaviors for good ent://SD_ILS/0/SD_ILS:54078 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Principles of sport management ent://SD_ILS/0/SD_ILS:17784 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Rudansky-Kloppers, Sharon.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> The new rules of marketing &amp; PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly ent://SD_ILS/0/SD_ILS:2446 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Scott, David Meerman, author.<br/>Contributor biographical information <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html</a> Publisher description <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html</a> Table of contents only <a href="https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html">https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> The Routledge handbook of events ent://SD_ILS/0/SD_ILS:54259 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Page, Stephen J.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Grasping service marketing ent://SD_ILS/0/SD_ILS:55404 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Jordaan, Yolanda.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Personal selling ent://SD_ILS/0/SD_ILS:21125 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Van Heerden, Neels, 1957- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Measuring marketing : 110+ key metrics every marketer needs ent://SD_ILS/0/SD_ILS:918 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Davis, John, 1960 February 17- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Human geography : places and regions in global context ent://SD_ILS/0/SD_ILS:50341 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Knox, Paul L.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2013<br/> Essentials of marketing ent://SD_ILS/0/SD_ILS:52686 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Brassington, Frances.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Consumer behaviour ent://SD_ILS/0/SD_ILS:50328 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Blythe, Jim.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Emarketing excellence : planning and optimizing your digital marketing ent://SD_ILS/0/SD_ILS:51028 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Chaffey, Dave, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing plans : a complete guide in pictures ent://SD_ILS/0/SD_ILS:2246 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> E-marketing : applications of information technology and the internet within marketing ent://SD_ILS/0/SD_ILS:48275 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Molenaar, Cor.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Fashion marketing : theory, principles, &amp; practice ent://SD_ILS/0/SD_ILS:120 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Bickle, Marianne C.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> An exploration into how we construct and reconstruct the notion of 'place' through the imaginative use of objects, memory and narrative ent://SD_ILS/0/SD_ILS:18705 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Christie, Kevin.<br/>Format:&#160;Computer file<br/>Publication Date&#160;2011<br/> Destination brands : managing place reputation ent://SD_ILS/0/SD_ILS:22644 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Morgan, Nigel.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Social marketing : influencing behaviors for good ent://SD_ILS/0/SD_ILS:49813 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Lee, Nancy, 1932-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Adams &amp;amp; Adams practitioner's guide to intellectual property law ent://SD_ILS/0/SD_ILS:53490 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Adams &amp;amp; Adams.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Destination branding : creating the unique destination proposition ent://SD_ILS/0/SD_ILS:22546 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Morgan, Nigel.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Public relations strategy ent://SD_ILS/0/SD_ILS:9925 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Oliver, Sandra.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=301107&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=301107&site=ehost-live</a> 123Library <a href="http://www.123library.org/book_details/?id=98917">http://www.123library.org/book_details/?id=98917</a> Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749458652">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749458652</a> Ebook Library <a href="http://public.eblib.com/choice/publicfullrecord.aspx?p=480545">http://public.eblib.com/choice/publicfullrecord.aspx?p=480545</a> ebrary <a href="http://site.ebrary.com/id/10364972">http://site.ebrary.com/id/10364972</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing management : a strategic decision-making approach ent://SD_ILS/0/SD_ILS:22813 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Mullins, John W. (John Walker)<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Towards effective place brand management : branding European cities and regions ent://SD_ILS/0/SD_ILS:45352 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Ashworth, G. J. (Gregory John)<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Public relations cases : international perspectives ent://SD_ILS/0/SD_ILS:43126 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Moss, Danny, 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Fair trade &amp;amp; chocolate the divine story ent://SD_ILS/0/SD_ILS:46833 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;TV Choice Productions.<br/>Format:&#160;Video disc<br/>Publication Date&#160;2010<br/> Buy ology : how everything we believe about why we buy is wrong ent://SD_ILS/0/SD_ILS:8140 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Lindstr&ouml;m, Martin, 1970-<br/>Format:&#160;Books<br/>Publication Date&#160;2009&#160;2008<br/> Mastering fashion marketing ent://SD_ILS/0/SD_ILS:11086 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Jackson, Tim, 1963-<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-d.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-d.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-b.html</a> Table of contents only <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-t.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2008045140-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Media ethics : cases and moral reasoning ent://SD_ILS/0/SD_ILS:15570 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Christians, Clifford G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0815/2008015150.html">http://catdir.loc.gov/catdir/toc/ecip0815/2008015150.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> How to brand nations, cities and destinations : a planning book for place branding ent://SD_ILS/0/SD_ILS:37512 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Moilanen, Teemu, 1972-<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Malcolm McDonald on marketing planning : understanding marketing plans and strategy ent://SD_ILS/0/SD_ILS:34927 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;McDonald, Malcolm.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/fy0803/2007037090.html">http://www.loc.gov/catdir/toc/fy0803/2007037090.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008&#160;2007&#160;2002<br/> Marketing ethics ent://SD_ILS/0/SD_ILS:36142 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Brenkert, George G.<br/>Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0805/2007033955-b.html">http://www.loc.gov/catdir/enhancements/fy0805/2007033955-b.html</a> Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0805/2007033955-d.html">http://www.loc.gov/catdir/enhancements/fy0805/2007033955-d.html</a> Table of contents only <a href="http://www.loc.gov/catdir/enhancements/fy0805/2007033955-t.html">http://www.loc.gov/catdir/enhancements/fy0805/2007033955-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Shopping as an entertainment experience ent://SD_ILS/0/SD_ILS:33455 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Moss, Mark Howard, 1962-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip075/2006038197.html">http://www.loc.gov/catdir/toc/ecip075/2006038197.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Brandscapes : architecture in the experience economy ent://SD_ILS/0/SD_ILS:9912 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Klingmann, Anna.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0620/2006029843.html">http://catdir.loc.gov/catdir/toc/ecip0620/2006029843.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Sport marketing ent://SD_ILS/0/SD_ILS:17652 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Mullin, Bernard James.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip074/2006035638.html">http://catdir.loc.gov/catdir/toc/ecip074/2006035638.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Marketing and football : an international perspective ent://SD_ILS/0/SD_ILS:34223 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Desbordes, Michel.<br/>Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0708/2006931692-d.html">http://www.loc.gov/catdir/enhancements/fy0708/2006931692-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Predicting market success : new ways to measure customer loyalty and engage customers with your brand ent://SD_ILS/0/SD_ILS:33474 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Passikoff, Robert, 1948-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Great employees only : how gifted bosses hire and de-hire their way to success ent://SD_ILS/0/SD_ILS:36263 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Dauten, Dale A.<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip068/2006005315.html">http://www.loc.gov/catdir/toc/ecip068/2006005315.html</a> Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0741/2006005315-d.html">http://www.loc.gov/catdir/enhancements/fy0741/2006005315-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising ent://SD_ILS/0/SD_ILS:10197 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Jaffe, Joseph, 1970-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html">http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Distribution management : the place decision ent://SD_ILS/0/SD_ILS:15605 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Strydom, J. W. (Johan Wilhelm), 1952-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Brand sense : build powerful brands through touch, taste, smell, sight, and sound ent://SD_ILS/0/SD_ILS:15966 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Lindstr&ouml;m, Martin, 1970-<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html">http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy052/2004056438.html">http://catdir.loc.gov/catdir/toc/fy052/2004056438.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html">http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Marketing : a practical approach ent://SD_ILS/0/SD_ILS:29978 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Rix, Peter.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Marketing : a complete guide in pictures ent://SD_ILS/0/SD_ILS:20093 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Grasping service marketing ent://SD_ILS/0/SD_ILS:20171 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Jordaan, Yolanda.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Public relations : South African perspectives ent://SD_ILS/0/SD_ILS:16219 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Rensburg, Ron&eacute;l S.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Basic marketing : a global-managerial approach ent://SD_ILS/0/SD_ILS:17288 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Perreault, William D., Jr.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Distribution management : the place decision ent://SD_ILS/0/SD_ILS:19795 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Strydom, Johan.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Social marketing : improving the quality of life ent://SD_ILS/0/SD_ILS:26302 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Principles of service marketing and management ent://SD_ILS/0/SD_ILS:16664 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Lovelock, Christopher H.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Advertising copywriting ent://SD_ILS/0/SD_ILS:9782 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Burton, Philip Ward, 1910-<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> From mind to market : reinventing the retail supply chain ent://SD_ILS/0/SD_ILS:13913 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Blackwell, Roger D.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/97025822-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/97025822-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/hc041/97025822.html">http://catdir.loc.gov/catdir/description/hc041/97025822.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Applications in basic marketing : clippings from the popular business press ent://SD_ILS/0/SD_ILS:16736 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Perreault, William D.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Basic marketing : a global-managerial approach ent://SD_ILS/0/SD_ILS:13654 2025-10-21T04:09:42Z 2025-10-21T04:09:42Z by&#160;Perreault, William D.<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/>