Search Results for Positioning (Advertising) - Narrowed by: Rossiter, John R.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dPositioning$002b$002528Advertising$002529$0026qf$003dAUTHOR$002509Author$002509Rossiter$00252C$002bJohn$002bR.$002509Rossiter$00252C$002bJohn$002bR.$0026ps$003d300?2025-11-17T14:35:50ZMarketing communications : theory and applicationsent://SD_ILS/0/SD_ILS:451772025-11-17T14:35:50Z2025-11-17T14:35:50Zby Rossiter, John R.<br/>Format: Books<br/>Publication Date 2005<br/>Advertising communications & promotion managementent://SD_ILS/0/SD_ILS:3542025-11-17T14:35:50Z2025-11-17T14:35:50Zby Rossiter, John R.<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz061199036inh.htm">http://swbplus.bsz-bw.de/bsz061199036inh.htm</a><br/>Format: Regular print<br/>Publication Date 1997<br/>