Search Results for Positioning (Advertising) - Narrowed by: VEGA Durban SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dPositioning$002b$002528Advertising$002529$0026qf$003dLIBRARY$002509Library$0025091$00253AVGDBN$002509VEGA$002bDurban$0026pe$003dd$00253A$0026ps$003d300?dt=list 2025-10-19T20:48:42Z Marketing management ent://SD_ILS/0/SD_ILS:21216 2025-10-19T20:48:42Z 2025-10-19T20:48:42Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2025-10-19T20:48:42Z 2025-10-19T20:48:42Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing communications : a brand narrative approach ent://SD_ILS/0/SD_ILS:16796 2025-10-19T20:48:42Z 2025-10-19T20:48:42Z by&#160;Dahl&eacute;n, Micael.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing ent://SD_ILS/0/SD_ILS:521 2025-10-19T20:48:42Z 2025-10-19T20:48:42Z by&#160;Etzel, Michael J.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2007<br/> Marketing management ent://SD_ILS/0/SD_ILS:16093 2025-10-19T20:48:42Z 2025-10-19T20:48:42Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Strategic advertising management ent://SD_ILS/0/SD_ILS:16699 2025-10-19T20:48:42Z 2025-10-19T20:48:42Z by&#160;Percy, Larry.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html">http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html">http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html">http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Positioning : the battle for your mind ent://SD_ILS/0/SD_ILS:15683 2025-10-19T20:48:42Z 2025-10-19T20:48:42Z by&#160;Ries, Al.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0715/2007298065.html">http://catdir.loc.gov/catdir/toc/fy0715/2007298065.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1907822&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1907822&custom_att_2=simple_viewer</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0745/2007298065-b.html">http://catdir.loc.gov/catdir/enhancements/fy0745/2007298065-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1412/2007298065-d.html">http://catdir.loc.gov/catdir/enhancements/fy1412/2007298065-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/>