Search Results for Publicit&eacute;. - Narrowed by: 0 SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dPublicit$0025C3$0025A9.$0026qf$003dACCESS_LEVEL$002509Access$002bLevel$0025090$0025090$0026ps$003d300$0026isd$003dtrue? 2025-04-29T22:54:49Z Folding patterns for display &amp; publicity = Yong yu zhan shi yu xuan chuan de zhe die xing zhuang = Mod&eacute;les de pliage pour la pr&eacute;sentation et la publicit&eacute; ent://SD_ILS/0/SD_ILS:8970 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Withers, Laurence K.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Intimate politics : publicity, privacy and the personal lives of politicians in media-saturated democracies ent://SD_ILS/0/SD_ILS:49386 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Stanyer, James.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Public relations cases ent://SD_ILS/0/SD_ILS:22357 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Hayes, Darrell C.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them ent://SD_ILS/0/SD_ILS:1093 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Johnson, Michael, 1964-<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz375683208inh.htm">http://swbplus.bsz-bw.de/bsz375683208inh.htm</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Becoming a public relations writer : a writing workbook for emerging and established media ent://SD_ILS/0/SD_ILS:47835 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Smith, Ronald D., 1948-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Rethinking reputation : how PR trumps marketing and advertising in the new media world ent://SD_ILS/0/SD_ILS:49640 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Seitel, Fraser P.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> An introduction to political communication ent://SD_ILS/0/SD_ILS:2497 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;McNair, Brian, 1959-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work ent://SD_ILS/0/SD_ILS:15847 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Kleiman, Jessica.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Manager's guide to marketing, advertising, and publicity ent://SD_ILS/0/SD_ILS:39766 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Callen, Barry.<br/>Format:&#160;Books<br/>Publication Date&#160;2010&#160;2009<br/> PR therapy : ignite your passion for promoting your products, services, and even yourself! ent://SD_ILS/0/SD_ILS:39447 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Blakely, Robin.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Authoritative governance : Policy-making in the age of mediatization. ent://SD_ILS/0/SD_ILS:48710 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Hajer, Maarten A.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Surviving the SA media : building bridges to make the media more accessible ent://SD_ILS/0/SD_ILS:11422 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Scher, Marion.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Building brand momentum : strategies for achieving critical mass ent://SD_ILS/0/SD_ILS:8694 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Sevier, Robert A. (Robert Allen), 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Becoming a public relations writer : a writing process workbook for the profession ent://SD_ILS/0/SD_ILS:39700 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Smith, Ronald D., 1948-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0719/2007021602.html">http://www.loc.gov/catdir/toc/ecip0719/2007021602.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Guerrilla publicity : hundreds of sure-fire tactics to get maximum sales for minimum dollars ent://SD_ILS/0/SD_ILS:21311 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Levinson, Jay Conrad.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Public relations cases ent://SD_ILS/0/SD_ILS:31616 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Hendrix, Jerry A.<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> The public relations writer's handbook : the digital age ent://SD_ILS/0/SD_ILS:40447 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Aronson, Merry.<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip077/2006101785.html">http://www.loc.gov/catdir/toc/ecip077/2006101785.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Advertising : concept and copy ent://SD_ILS/0/SD_ILS:323 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Felton, George, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Advertising is dead : long live advertising! ent://SD_ILS/0/SD_ILS:9794 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Himpe, Tom.<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Guerrilla advertising : unconventional brand communication ent://SD_ILS/0/SD_ILS:15783 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Lucas, Gavin, 1975-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> The advertised mind : groundbreaking insights into how our brains respond to advertising ent://SD_ILS/0/SD_ILS:12308 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Du Plessis, Erik.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html">http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html</a> Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Art and advertising ent://SD_ILS/0/SD_ILS:12377 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Gibbons, Joan.<br/><a href="http://catdir.loc.gov/catdir/enhancements/fy0627/2005282360-t.html">Table of contents</a> <a href="http://catdir.loc.gov/catdir/enhancements/fy0627/2005282360-b.html">Contributor biographical information</a> <a href="http://catdir.loc.gov/catdir/enhancements/fy0627/2005282360-d.html">Publisher description</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Fashion brands : branding style from Armani to Zara ent://SD_ILS/0/SD_ILS:6010 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Tungate, Mark, 1967-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0511/2005012312.html">http://catdir.loc.gov/catdir/toc/ecip0511/2005012312.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0910/2005012312-b.html">http://catdir.loc.gov/catdir/enhancements/fy0910/2005012312-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005012312-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005012312-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Kidnapped : how irresponsible marketers are stealing the minds of your children ent://SD_ILS/0/SD_ILS:15540 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Acuff, Dan S., 1942-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip058/2005003904.html">http://catdir.loc.gov/catdir/toc/ecip058/2005003904.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0739/2005003904-b.html">http://catdir.loc.gov/catdir/enhancements/fy0739/2005003904-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0708/2005003904-d.html">http://catdir.loc.gov/catdir/enhancements/fy0708/2005003904-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> The golden age of advertising : the 60s ent://SD_ILS/0/SD_ILS:15685 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Heimann, Jim, 1948-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Advertising by design : creating visual communications with graphic impact ent://SD_ILS/0/SD_ILS:352 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Landa, Robin.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html">http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html">http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley041/2004009412.html">http://catdir.loc.gov/catdir/description/wiley041/2004009412.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Advertising, promotion &amp; supplemental aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:225 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Shimp, Terence A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Conceptual art and the politics of publicity ent://SD_ILS/0/SD_ILS:25752 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Alberro, Alexander.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Beyond disruption : changing the rules in the marketplace ent://SD_ILS/0/SD_ILS:13006 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Dru, Jean-Marie.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html">http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html">http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html">http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Face the media : the complete guide to getting publicity and handling media opportunities ent://SD_ILS/0/SD_ILS:13049 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Byrne, Judith, 1945-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:13147 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Arens, William F.<br/><a href="http://www.mhhe.com.arens/">A related resource is available on the Internet.</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2002<br/> Publicity, newsletters, and press releases ent://SD_ILS/0/SD_ILS:13162 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Baverstock, Alison.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The fall of advertising and the rise of PR ent://SD_ILS/0/SD_ILS:16559 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Ries, Al.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/hc042/2002023294.html">http://catdir.loc.gov/catdir/description/hc042/2002023294.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Feeding the media beast : an easy recipe for great publicity ent://SD_ILS/0/SD_ILS:25432 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Mathis, Mark, 1961-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Guerilla PR wired : waging a successful publicity campaign online, offline, and everywhere in between ent://SD_ILS/0/SD_ILS:39708 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Levine, Michael, 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Publicity, newsletters, and press releases ent://SD_ILS/0/SD_ILS:7084 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Baverstock, Alison.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Publicity, newsletters, and press releases ent://SD_ILS/0/SD_ILS:7168 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Baverstock, Alison.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The end of advertising as we know it ent://SD_ILS/0/SD_ILS:12335 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Zyman, Sergio.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley031/2002512916.html">http://catdir.loc.gov/catdir/toc/wiley031/2002512916.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010033757&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010033757&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010033757&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010033757&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=728807">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=728807</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley045/2002512916.html">http://catdir.loc.gov/catdir/bios/wiley045/2002512916.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The advertising handbook ent://SD_ILS/0/SD_ILS:13041 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Brierley, Sean, 1966-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy041/2003274909.html">http://catdir.loc.gov/catdir/toc/fy041/2003274909.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html">http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=717465">The advertising handbook</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Advertising today ent://SD_ILS/0/SD_ILS:229 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Berger, Warren.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> No-copy advertising ent://SD_ILS/0/SD_ILS:12737 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Dzamic, Lazar.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009731226&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Attention! : how to interrupt, yell, whisper, and touch consumers ent://SD_ILS/0/SD_ILS:16180 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Sacharin, Ken.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix06/2001267190.html">http://catdir.loc.gov/catdir/toc/onix06/2001267190.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley043/2001267190.html">http://catdir.loc.gov/catdir/bios/wiley043/2001267190.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley035/2001267190.html">http://catdir.loc.gov/catdir/description/wiley035/2001267190.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Easy step by step guide to building a positive media profile ent://SD_ILS/0/SD_ILS:33179 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Rowson, Pauline.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Getting attention : leading-edge lessons for publicity and marketing ent://SD_ILS/0/SD_ILS:23234 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Kohl, Susan, 1959-<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Public communication campaigns ent://SD_ILS/0/SD_ILS:24756 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Atkin, Charles K.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Writing a press release : how to get the right kind of publicity and news coverage ent://SD_ILS/0/SD_ILS:13241 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Bartram, Peter.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Cutting edge advertising : how to create the world's best print for brands in the 21st century ent://SD_ILS/0/SD_ILS:13210 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Aitchison, Jim.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Perfect PR ent://SD_ILS/0/SD_ILS:17911 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Maitland, Iain.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Advertising to children : concepts and controversies ent://SD_ILS/0/SD_ILS:15525 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Macklin, M. Carole.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-t.html">http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-d.html">http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Campaign strategies and message design : a practitioner's guide from start to finish ent://SD_ILS/0/SD_ILS:22424 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Moffitt, Mary Anne, 1944-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018456690&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018456690&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Under the radar : talking to today's cynical consumer ent://SD_ILS/0/SD_ILS:15687 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Bond, Jonathan, 1957-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix01/97024519.html">http://catdir.loc.gov/catdir/toc/onix01/97024519.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley046/97024519.html">http://catdir.loc.gov/catdir/bios/wiley046/97024519.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley0310/97024519.html">http://catdir.loc.gov/catdir/description/wiley0310/97024519.html</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1201386&custom%5Fatt%5F2=simple%5Fviewer">Under the radar</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Visual persuasion : the role of images in advertising ent://SD_ILS/0/SD_ILS:10321 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Messaris, Paul.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0655/96025184-t.html">http://catdir.loc.gov/catdir/enhancements/fy0655/96025184-t.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1540105&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1540105&custom_att_2=simple_viewer</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0655/96025184-d.html">http://catdir.loc.gov/catdir/enhancements/fy0655/96025184-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Fundamentals of copy &amp; layout ent://SD_ILS/0/SD_ILS:15690 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Book, Albert C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/96036297.html">http://catdir.loc.gov/catdir/toc/mh022/96036297.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh022/96036297.html">http://catdir.loc.gov/catdir/description/mh022/96036297.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> International advertising : communicating across cultures ent://SD_ILS/0/SD_ILS:9461 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Mueller, Barbara, 1958-<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> The consultant's guide to publicity : how to make a name for yourself by promoting your expertise ent://SD_ILS/0/SD_ILS:28753 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Franklin, Reece A.<br/>Table of Contents <a href="http://www.loc.gov/catdir/toc/onix01/95045913.html">http://www.loc.gov/catdir/toc/onix01/95045913.html</a> Publisher description <a href="http://www.loc.gov/catdir/description/wiley031/95045913.html">http://www.loc.gov/catdir/description/wiley031/95045913.html</a> Contributor biographical information <a href="http://www.loc.gov/catdir/bios/wiley041/95045913.html">http://www.loc.gov/catdir/bios/wiley041/95045913.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> A smile in the mind : witty thinking in graphic design ent://SD_ILS/0/SD_ILS:15721 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;McAlhone, Beryl (Design writer)<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> The sponsored life : ads, TV, and American culture ent://SD_ILS/0/SD_ILS:14679 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Savan, Leslie.<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:15007 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Bov&eacute;e, Courtland L.<br/>Format:&#160;Books<br/>Publication Date&#160;1992<br/> Marketing the school ent://SD_ILS/0/SD_ILS:29273 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Marland, Michael.<br/>Format:&#160;Books<br/>Publication Date&#160;1991<br/> Managing brand equity : capitalizing on the value of a brand name ent://SD_ILS/0/SD_ILS:15577 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Aaker, David A.<br/>Sample text <a href="http://catdir.loc.gov/catdir/samples/simon031/91010380.html">http://catdir.loc.gov/catdir/samples/simon031/91010380.html</a> Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0630/91010380-t.html">http://catdir.loc.gov/catdir/enhancements/fy0630/91010380-t.html</a> Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht003895427.PDF">http://www.gbv.de/dms/hbz/toc/ht003895427.PDF</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/simon051/91010380.html">http://catdir.loc.gov/catdir/bios/simon051/91010380.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/simon033/91010380.html">http://catdir.loc.gov/catdir/description/simon033/91010380.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1991<br/> Public communication campaigns ent://SD_ILS/0/SD_ILS:28756 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Atkin, Charles K.<br/>Format:&#160;Books<br/>Publication Date&#160;1989<br/> Public relations in action ent://SD_ILS/0/SD_ILS:28763 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Reilly, Robert T.<br/>Format:&#160;Books<br/>Publication Date&#160;1987<br/> Creative advertising : theory and practice ent://SD_ILS/0/SD_ILS:16200 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Moriarty, Sandra E. (Sandra Ernst)<br/>Format:&#160;Books<br/>Publication Date&#160;1986<br/> The creative advertising of France : no. 2 ent://SD_ILS/0/SD_ILS:17771 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Cabinet STRATEGIES! (Cameroon)<br/>Format:&#160;Books<br/>Publication Date&#160;1986<br/> Promotion : advertising, publicity, personal selling, sales promotion ent://SD_ILS/0/SD_ILS:10815 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Stanley, Richard E.<br/>Format:&#160;Books<br/>Publication Date&#160;1982<br/> Blueprint for public relations, ent://SD_ILS/0/SD_ILS:34910 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z by&#160;Plackard, Dwight Hillis.<br/>Format:&#160;Books<br/>Publication Date&#160;1947<br/> Social Media Marketing: Integrated marketing communications, peronal selling, public realtions, publicity, direct marketing ent://SD_ILS/0/SD_ILS:44492 2025-04-29T22:54:49Z 2025-04-29T22:54:49Z Format:&#160;Books<br/>