Search Results for Radio advertising.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dRadio$002badvertising.$0026ps$003d300?dt=list2025-10-11T08:21:01ZThe one show : advertising's best print, design, radio and TV. Volume 26.ent://SD_ILS/0/SD_ILS:171762025-10-11T08:21:01Z2025-10-11T08:21:01Zby Smith, Bob.<br/>Format: Books<br/>Publication Date 2004<br/>One show : advertising's best print, design, radio and television. Vol. 28.ent://SD_ILS/0/SD_ILS:170692025-10-11T08:21:01Z2025-10-11T08:21:01ZFormat: Books<br/>Publication Date 2007<br/>Hey whipple, squeeze this : the classic guide to creating great advertisingent://SD_ILS/0/SD_ILS:569552025-10-11T08:21:01Z2025-10-11T08:21:01Zby Sullivan, Luke, author.<br/>Format: Books<br/>Publication Date 2022<br/>The basics of media writing : a strategic approachent://SD_ILS/0/SD_ILS:211152025-10-11T08:21:01Z2025-10-11T08:21:01Zby Kuehn, Scott A., author.<br/>Format: Books<br/>Publication Date 2018<br/>Media now : understanding media, culture, and technologyent://SD_ILS/0/SD_ILS:573222025-10-11T08:21:01Z2025-10-11T08:21:01Zby Straubhaar, Joseph D., author.<br/>Format: Books<br/>Publication Date 2018<br/>Strategic planning for public relationsent://SD_ILS/0/SD_ILS:223072025-10-11T08:21:01Z2025-10-11T08:21:01Zby Smith, Ronald D., 1948- author.<br/>Format: Books<br/>Publication Date 2017<br/>Media/impact : an introduction to mass mediaent://SD_ILS/0/SD_ILS:573142025-10-11T08:21:01Z2025-10-11T08:21:01Zby Biagi, Shirley, author.<br/>Format: Books<br/>Publication Date 2017<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:242025-10-11T08:21:01Z2025-10-11T08:21:01Zby O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format: Books<br/>Publication Date 2015<br/>Advertising media planning : a brand management approachent://SD_ILS/0/SD_ILS:262025-10-11T08:21:01Z2025-10-11T08:21:01Zby Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format: Electronic Resources<br/>Publication Date 2015<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:226772025-10-11T08:21:01Z2025-10-11T08:21:01Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2015<br/>Media analysis techniquesent://SD_ILS/0/SD_ILS:503802025-10-11T08:21:01Z2025-10-11T08:21:01Zby Berger, Arthur Asa, 1933-<br/>Format: Books<br/>Publication Date 2014<br/>The law of journalism and mass communicationent://SD_ILS/0/SD_ILS:540692025-10-11T08:21:01Z2025-10-11T08:21:01Zby Trager, Robert author.<br/>Format: Books<br/>Publication Date 2014<br/>Creative strategy in advertisingent://SD_ILS/0/SD_ILS:562632025-10-11T08:21:01Z2025-10-11T08:21:01Zby Drewniany, Bonnie L., author.<br/>Format: Books<br/>Publication Date 2014<br/>Public relations : writing and media techniquesent://SD_ILS/0/SD_ILS:494192025-10-11T08:21:01Z2025-10-11T08:21:01Zby Wilcox, Dennis L.<br/>Format: Regular print<br/>Publication Date 2013<br/>Music business handbook and career guideent://SD_ILS/0/SD_ILS:515162025-10-11T08:21:01Z2025-10-11T08:21:01Zby Baskerville, David.<br/>Format: Books<br/>Publication Date 2013<br/>Advertising : concept and copyent://SD_ILS/0/SD_ILS:272025-10-11T08:21:01Z2025-10-11T08:21:01Zby Felton, George, 1947-<br/>Format: Books<br/>Publication Date 2013<br/>Exploring journalism and the mediaent://SD_ILS/0/SD_ILS:223562025-10-11T08:21:01Z2025-10-11T08:21:01Zby Lynch, Lorrie, author.<br/>Format: Books<br/>Publication Date 2013<br/>Advertising creative : strategy, copy, designent://SD_ILS/0/SD_ILS:498302025-10-11T08:21:01Z2025-10-11T08:21:01Zby Altstiel, Tom.<br/>Format: Books<br/>Publication Date 2013<br/>Media today : mass communication in a converging worldent://SD_ILS/0/SD_ILS:531132025-10-11T08:21:01Z2025-10-11T08:21:01Zby Turow, Joseph.<br/>Format: Books<br/>Publication Date 2013<br/>Foundations of community journalisment://SD_ILS/0/SD_ILS:482832025-10-11T08:21:01Z2025-10-11T08:21:01Zby Reader, Bill, 1970-<br/>Format: Books<br/>Publication Date 2012<br/>Media regulation : governance and the interests of citizens and consumersent://SD_ILS/0/SD_ILS:510842025-10-11T08:21:01Z2025-10-11T08:21:01Zby Lunt, Peter K. (Peter Kenneth), 1956-<br/>Format: Books<br/>Publication Date 2012<br/>Advertising and promotions : an integrated brand approachent://SD_ILS/0/SD_ILS:3392025-10-11T08:21:01Z2025-10-11T08:21:01Zby Semenik, Richard J.<br/>Format: Books<br/>Publication Date 2012<br/>Mediawriting : print, broadcast, and public relationsent://SD_ILS/0/SD_ILS:492412025-10-11T08:21:01Z2025-10-11T08:21:01Zby Whitaker, Wayne R., 1940-<br/>Format: Books<br/>Publication Date 2012<br/>Public relations writing : form and styleent://SD_ILS/0/SD_ILS:212672025-10-11T08:21:01Z2025-10-11T08:21:01Zby Newsom, Doug.<br/>Format: Books<br/>Publication Date 2011<br/>A dictionary of media and communicationent://SD_ILS/0/SD_ILS:537052025-10-11T08:21:01Z2025-10-11T08:21:01Zby Chandler, Daniel.<br/>Format: Books<br/>Publication Date 2011<br/>The fundamentals of creative advertisingent://SD_ILS/0/SD_ILS:159782025-10-11T08:21:01Z2025-10-11T08:21:01Zby Burtenshaw, Ken.<br/>Format: Books<br/>Publication Date 2011<br/>The 32nd Loeries annualent://SD_ILS/0/SD_ILS:171822025-10-11T08:21:01Z2025-10-11T08:21:01Zby Human Andrew.<br/>Format: Books<br/>Publication Date 2010<br/>New media for a new Chinaent://SD_ILS/0/SD_ILS:428092025-10-11T08:21:01Z2025-10-11T08:21:01Zby Scotton, James Francis, 1932-<br/>Format: Books<br/>Publication Date 2010<br/>Media studies : an introductionent://SD_ILS/0/SD_ILS:110982025-10-11T08:21:01Z2025-10-11T08:21:01Zby Kolker, Robert Phillip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0828/2008041559.html">http://catdir.loc.gov/catdir/toc/ecip0828/2008041559.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017009411&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017009411&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017009411&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017009411&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2009<br/>The 31st annual Loerie Awards : feed your egoent://SD_ILS/0/SD_ILS:171812025-10-11T08:21:01Z2025-10-11T08:21:01Zby Human, Andrew.<br/>Format: Books<br/>Publication Date 2009<br/>Free speech in the new mediaent://SD_ILS/0/SD_ILS:464902025-10-11T08:21:01Z2025-10-11T08:21:01Zby Gibbons, Thomas.<br/>Format: Books<br/>Publication Date 2009<br/>Advertising and the mind of the consumer : what works, what doesn't, and why.ent://SD_ILS/0/SD_ILS:3512025-10-11T08:21:01Z2025-10-11T08:21:01Zby Sutherland, Max.<br/>Format: Books<br/>Publication Date 2008<br/>Media/impact an introduction to mass mediaent://SD_ILS/0/SD_ILS:316062025-10-11T08:21:01Z2025-10-11T08:21:01Zby Biagi, Shirley.<br/>Format: Books<br/>Publication Date 2006<br/>Advertising : concept and copyent://SD_ILS/0/SD_ILS:3232025-10-11T08:21:01Z2025-10-11T08:21:01Zby Felton, George, 1947-<br/>Format: Books<br/>Publication Date 2006<br/>Dictionary of media studies.ent://SD_ILS/0/SD_ILS:168302025-10-11T08:21:01Z2025-10-11T08:21:01Zby Adam and Charles Black (Firm)<br/>Format: Books<br/>Publication Date 2006<br/>Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertisingent://SD_ILS/0/SD_ILS:101972025-10-11T08:21:01Z2025-10-11T08:21:01Zby Jaffe, Joseph, 1970-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html">http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customersent://SD_ILS/0/SD_ILS:371912025-10-11T08:21:01Z2025-10-11T08:21:01Zby Levinson, Jay Conrad.<br/>Format: Books<br/>Publication Date 2005<br/>Small business marketing for dummiesent://SD_ILS/0/SD_ILS:14262025-10-11T08:21:01Z2025-10-11T08:21:01Zby Schenck, Barbara Findlay.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy054/2004117340.html">http://catdir.loc.gov/catdir/toc/fy054/2004117340.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:117182025-10-11T08:21:01Z2025-10-11T08:21:01Zby Arens, William F.<br/>Format: Books<br/>Publication Date 2004<br/>Media now : understanding media culture and technologyent://SD_ILS/0/SD_ILS:169032025-10-11T08:21:01Z2025-10-11T08:21:01Zby Straubhaar, Joseph D.<br/>Format: Electronic Resources<br/>Publication Date 2004<br/>Cutting edge radio : how to create the world's best radio aids for brands in the 21st centuryent://SD_ILS/0/SD_ILS:126912025-10-11T08:21:01Z2025-10-11T08:21:01Zby Aitchison, Jim.<br/>Format: Books<br/>Publication Date 2003<br/>Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more!ent://SD_ILS/0/SD_ILS:156842025-10-11T08:21:01Z2025-10-11T08:21:01Zby Hahn, Fred E., 1925-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html">http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html">http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley038/2002192267.html">http://catdir.loc.gov/catdir/description/wiley038/2002192267.html</a><br/>Format: Books<br/>Publication Date 2003<br/>The future of advertising : new media, new clients, new consumers in the post-television ageent://SD_ILS/0/SD_ILS:165682025-10-11T08:21:01Z2025-10-11T08:21:01Zby Cappo, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy038/2003041335.html">http://catdir.loc.gov/catdir/toc/fy038/2003041335.html</a>
Table of contents <a href="http://swbplus.bsz-bw.de/bsz10739149Xinh.htm">http://swbplus.bsz-bw.de/bsz10739149Xinh.htm</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh041/2003041335.html">http://catdir.loc.gov/catdir/bios/mh041/2003041335.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2003041335.html">http://catdir.loc.gov/catdir/description/mh031/2003041335.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Hey, Whipple, squeeze this : a guide to creating great adsent://SD_ILS/0/SD_ILS:159882025-10-11T08:21:01Z2025-10-11T08:21:01Zby Sullivan, Luke.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html">http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html">http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley038/2003267430.html">http://catdir.loc.gov/catdir/description/wiley038/2003267430.html</a><br/>Format: Books<br/>Publication Date 2003<br/>Living in the Information Age : a new media readerent://SD_ILS/0/SD_ILS:177182025-10-11T08:21:01Z2025-10-11T08:21:01Zby Bucy, Erik P., 1963-<br/>Format: Books<br/>Publication Date 2002<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:131472025-10-11T08:21:01Z2025-10-11T08:21:01Zby Arens, William F.<br/><a href="http://www.mhhe.com.arens/">A related resource is available on the Internet.</a><br/>Format: Electronic Resources<br/>Publication Date 2002<br/>The Anthropology of media : a readerent://SD_ILS/0/SD_ILS:154392025-10-11T08:21:01Z2025-10-11T08:21:01Zby Askew, Kelly Michelle.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy033/2001043965.html">http://catdir.loc.gov/catdir/toc/fy033/2001043965.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009814054&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009814054&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009814054&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009814054&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2002<br/>Clio awards 2000.ent://SD_ILS/0/SD_ILS:163892025-10-11T08:21:01Z2025-10-11T08:21:01Zby Clio Enterprises.<br/>Format: Books<br/>Publication Date 2001<br/>Successful direct marketing methodsent://SD_ILS/0/SD_ILS:207412025-10-11T08:21:01Z2025-10-11T08:21:01Zby Stone, Bob, 1918-2007.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00067572.html">http://catdir.loc.gov/catdir/toc/mh021/00067572.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh042/00067572.html">http://catdir.loc.gov/catdir/bios/mh042/00067572.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00067572.html">http://catdir.loc.gov/catdir/description/mh021/00067572.html</a>
Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=1529572">Successful direct marketing methods</a><br/>Format: Books<br/>Publication Date 2001<br/>Hey, Whipple, squeeze this! : a guide to creating great adsent://SD_ILS/0/SD_ILS:135702025-10-11T08:21:01Z2025-10-11T08:21:01Zby Sullivan, Luke.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix03/97031676.html">http://catdir.loc.gov/catdir/toc/onix03/97031676.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-b.html">http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-d.html">http://catdir.loc.gov/catdir/enhancements/fy0607/97031676-d.html</a><br/>Format: Books<br/>Publication Date 1998<br/>The language of sportent://SD_ILS/0/SD_ILS:238962025-10-11T08:21:01Z2025-10-11T08:21:01Zby Beard, Adrian, 1951-<br/>Format: Books<br/>Publication Date 1998<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:243242025-10-11T08:21:01Z2025-10-11T08:21:01Zby Arens, William F.<br/>Format: Books<br/>Publication Date 1998<br/>Mass media, towards the millennium : the South African handbook of mass communicationent://SD_ILS/0/SD_ILS:154442025-10-11T08:21:01Z2025-10-11T08:21:01Zby De Beer, A. S. (Arrie)<br/>Format: Books<br/>Publication Date 1998<br/>Write on target : the direct marketer's copywriting handbookent://SD_ILS/0/SD_ILS:166982025-10-11T08:21:01Z2025-10-11T08:21:01Zby Stein, Donna Baier.<br/>Format: Books<br/>Publication Date 1997<br/>Taking sides : clashing views on controversial issues in mass media and societyent://SD_ILS/0/SD_ILS:182692025-10-11T08:21:01Z2025-10-11T08:21:01Zby Alexander, Alison, 1949 October 21-<br/>Format: Books<br/>Publication Date 1995<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:150072025-10-11T08:21:01Z2025-10-11T08:21:01Zby Bovée, Courtland L.<br/>Format: Books<br/>Publication Date 1992<br/>