Search Results for Radio. - Narrowed by: VEGA Bordeaux SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dRadio.$0026qf$003dAFL_LIBRARY$002509Advanced$002bSearch$002bLocation$0025091$00253AVGBDX$002509VEGA$002bBordeaux$0026ps$003d300?dt=list 2025-10-05T05:49:20Z Writing for radio ent://SD_ILS/0/SD_ILS:16115 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Evans, Colin Haydn.<br/>Format:&#160;Books<br/>Publication Date&#160;1991<br/> Writing for interactive radio instruction ent://SD_ILS/0/SD_ILS:16293 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;De Fossard, Esta.<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Exploring the paradigm shift from traditional radio DJ's to radio DJ's being face of the brand, within the framework of the social cognitive theory ent://SD_ILS/0/SD_ILS:18820 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Nteso, Refiloe Cindy.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2015<br/> Radio as a branding tool : the illiterate consumer's perspective ent://SD_ILS/0/SD_ILS:19487 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Motaung, Ofentse.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising media planning : a brand management approach ent://SD_ILS/0/SD_ILS:26 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2015<br/> Creative strategy in advertising ent://SD_ILS/0/SD_ILS:56263 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Drewniany, Bonnie L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Advertising : concept and copy ent://SD_ILS/0/SD_ILS:27 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Felton, George, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising and promotions : an integrated brand approach ent://SD_ILS/0/SD_ILS:339 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Semenik, Richard J.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns ent://SD_ILS/0/SD_ILS:1202 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Barry, Pete (Pete S.)<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Marketing the same difference : cultural and language dichotomy in advertising ent://SD_ILS/0/SD_ILS:5993 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Seeco, Louis Itumeleng.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The 32nd Loeries annual ent://SD_ILS/0/SD_ILS:17182 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Human Andrew.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> The 31st annual Loerie Awards : feed your ego ent://SD_ILS/0/SD_ILS:17181 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Human, Andrew.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Vertigo : a century of multimedia art from futurism to the Web ent://SD_ILS/0/SD_ILS:16308 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Celant, Germano.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018993313&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018993313&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Advertising and the mind of the consumer : what works, what doesn't, and why. ent://SD_ILS/0/SD_ILS:351 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Sutherland, Max.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> AIDS and power : why is there no political crisis - yet ent://SD_ILS/0/SD_ILS:188 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;De Waal, Alex.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0642/2006040551-t.html">http://catdir.loc.gov/catdir/enhancements/fy0642/2006040551-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0642/2006040551-b.html">http://catdir.loc.gov/catdir/enhancements/fy0642/2006040551-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0642/2006040551-d.html">http://catdir.loc.gov/catdir/enhancements/fy0642/2006040551-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> The origin of brands : how product evolution creates endless possibilities for new brands ent://SD_ILS/0/SD_ILS:4125 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Ries, Al.<br/>Format:&#160;Books<br/>Publication Date&#160;2005&#160;2004<br/> Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising ent://SD_ILS/0/SD_ILS:10197 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Jaffe, Joseph, 1970-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html">http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Flash journalism : how to create multimedia news packages ent://SD_ILS/0/SD_ILS:11357 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;McAdams, Mindy.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0422/2004021185.html">http://catdir.loc.gov/catdir/toc/ecip0422/2004021185.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els051/2004021185.html">http://catdir.loc.gov/catdir/description/els051/2004021185.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> The origin of brands : discover the natural laws of product innovation and business survival ent://SD_ILS/0/SD_ILS:16491 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Ries, Al.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-b.html">http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-d.html">http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Media now : understanding media culture and technology ent://SD_ILS/0/SD_ILS:16903 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Straubhaar, Joseph D.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2004<br/> Journalism : truth or dare? ent://SD_ILS/0/SD_ILS:12069 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Hargreaves, Ian.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy038/2002044954.html">http://catdir.loc.gov/catdir/toc/fy038/2002044954.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0613/2002044954-d.html">http://catdir.loc.gov/catdir/enhancements/fy0613/2002044954-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Hey, Whipple, squeeze this : a guide to creating great ads ent://SD_ILS/0/SD_ILS:15988 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Sullivan, Luke.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html">http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html">http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley038/2003267430.html">http://catdir.loc.gov/catdir/description/wiley038/2003267430.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> The future of advertising : new media, new clients, new consumers in the post-television age ent://SD_ILS/0/SD_ILS:16568 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Cappo, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy038/2003041335.html">http://catdir.loc.gov/catdir/toc/fy038/2003041335.html</a> Table of contents <a href="http://swbplus.bsz-bw.de/bsz10739149Xinh.htm">http://swbplus.bsz-bw.de/bsz10739149Xinh.htm</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh041/2003041335.html">http://catdir.loc.gov/catdir/bios/mh041/2003041335.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2003041335.html">http://catdir.loc.gov/catdir/description/mh031/2003041335.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Living in the Information Age : a new media reader ent://SD_ILS/0/SD_ILS:17718 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Bucy, Erik P., 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Successful direct marketing methods ent://SD_ILS/0/SD_ILS:20741 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;Stone, Bob, 1918-2007.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/00067572.html">http://catdir.loc.gov/catdir/toc/mh021/00067572.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh042/00067572.html">http://catdir.loc.gov/catdir/bios/mh042/00067572.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00067572.html">http://catdir.loc.gov/catdir/description/mh021/00067572.html</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=1529572">Successful direct marketing methods</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Mass media, towards the millennium : the South African handbook of mass communication ent://SD_ILS/0/SD_ILS:15444 2025-10-05T05:49:20Z 2025-10-05T05:49:20Z by&#160;De Beer, A. S. (Arrie)<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/>