Search Results for Research -- Evaluation. - Narrowed by: Advertising.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dResearch$002b--$002bEvaluation.$0026qf$003dSUBJECT$002509Subject$002509Advertising.$002509Advertising.$0026ps$003d300?2025-07-19T14:04:00ZAdvertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3372025-07-19T14:04:00Z2025-07-19T14:04:00Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2012<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:3182025-07-19T14:04:00Z2025-07-19T14:04:00Zby Wells, William, 1926-<br/>Format: Books<br/>Publication Date 2006<br/>Effective advertising : understanding when, how, and why advertising worksent://SD_ILS/0/SD_ILS:127782025-07-19T14:04:00Z2025-07-19T14:04:00Zby Tellis, Gerard J., 1950-<br/>SAGE knowledge <a href="http://uproxy.library.dc-uoit.ca/login?url=http://knowledge.sagepub.com/view/effective-advertising/SAGE.xml">eBook available for UOIT via SAGE. Click link to access</a>
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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html">http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html</a><br/>Format: Electronic Resources<br/>Publication Date 2004<br/>Advertising communications & promotion managementent://SD_ILS/0/SD_ILS:3542025-07-19T14:04:00Z2025-07-19T14:04:00Zby Rossiter, John R.<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz061199036inh.htm">http://swbplus.bsz-bw.de/bsz061199036inh.htm</a><br/>Format: Regular print<br/>Publication Date 1997<br/>