Search Results for Research. - Narrowed by: Marketing.SirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dResearch.$0026qf$003dSUBJECT$002509Subject$002509Marketing.$002509Marketing.$0026ps$003d300?dt=list2025-12-30T10:02:05ZMarketing researchent://SD_ILS/0/SD_ILS:159582025-12-30T10:02:05Z2025-12-30T10:02:05Zby Aaker, David A.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
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Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1178939&custom%5Fatt%5F2=simple%5Fviewer">Marketing research</a><br/>Format: Books<br/>Publication Date 1998<br/>Marketing researchent://SD_ILS/0/SD_ILS:26182025-12-30T10:02:05Z2025-12-30T10:02:05Zby Luck, David Johnston.<br/>Format: Books<br/>Publication Date 1982<br/>Marketing research Part Ient://SD_ILS/0/SD_ILS:440442025-12-30T10:02:05Z2025-12-30T10:02:05Zby Rutsohn, Phil.<br/>Format: Video cassette<br/>Publication Date 1993<br/>Marketing research : tools & techniquesent://SD_ILS/0/SD_ILS:71422025-12-30T10:02:05Z2025-12-30T10:02:05Zby Bradley, Nigel, 1958-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2007 2006<br/>Handbook of pricing research in marketingent://SD_ILS/0/SD_ILS:490282025-12-30T10:02:05Z2025-12-30T10:02:05Zby Rao, Vithala R.<br/>Format: Books<br/>Publication Date 2010<br/>Internet marketing research : resources and techniquesent://SD_ILS/0/SD_ILS:137782025-12-30T10:02:05Z2025-12-30T10:02:05Zby Forrest, Ed.<br/>Format: Books<br/>Publication Date 1999<br/>Insights, contexts, and frontiers of marketing thought : an advanced synthesis of research readingsent://SD_ILS/0/SD_ILS:465542025-12-30T10:02:05Z2025-12-30T10:02:05Zby Kortam, Wael Abdelrazek.<br/>Format: Books<br/>Publication Date 2010<br/>Handbook on place branding and marketingent://SD_ILS/0/SD_ILS:221102025-12-30T10:02:05Z2025-12-30T10:02:05Zby Campelo, Adriana, editor.<br/>Format: Regular print<br/>Publication Date 2017<br/>Services marketing : integrating customer focus across the firment://SD_ILS/0/SD_ILS:497262025-12-30T10:02:05Z2025-12-30T10:02:05Zby Zeithaml, Valarie A.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1205/2011051073-d.html">http://catdir.loc.gov/catdir/enhancements/fy1205/2011051073-d.html</a><br/>Format: Books<br/>Publication Date 2024 2013<br/>Marketingent://SD_ILS/0/SD_ILS:579482025-12-30T10:02:05Z2025-12-30T10:02:05Zby Lamb, Charles W., author<br/>Format: Books<br/>Publication Date 2024<br/>Principles of strategic communicationent://SD_ILS/0/SD_ILS:579012025-12-30T10:02:05Z2025-12-30T10:02:05Zby Holtzhausen, Derina Rhoda, author.<br/>Format: Books<br/>Publication Date 2021<br/>Marketingent://SD_ILS/0/SD_ILS:554722025-12-30T10:02:05Z2025-12-30T10:02:05Zby Lamb, Charles W., author<br/>Format: Books<br/>Publication Date 2019<br/>Foundations of marketingent://SD_ILS/0/SD_ILS:228142025-12-30T10:02:05Z2025-12-30T10:02:05Zby Pride, William M., 1942- author.<br/>Contributor biographical information <a href="https://www.loc.gov/catdir/enhancements/fy1701/2015944168-b.html">https://www.loc.gov/catdir/enhancements/fy1701/2015944168-b.html</a>
Publisher description <a href="https://www.loc.gov/catdir/enhancements/fy1701/2015944168-d.html">https://www.loc.gov/catdir/enhancements/fy1701/2015944168-d.html</a>
Table of contents only <a href="https://www.loc.gov/catdir/enhancements/fy1701/2015944168-t.html">https://www.loc.gov/catdir/enhancements/fy1701/2015944168-t.html</a><br/>Format: Books<br/>Publication Date 2017<br/>MKTG 10ent://SD_ILS/0/SD_ILS:555242025-12-30T10:02:05Z2025-12-30T10:02:05Zby Lamb, Charles W., author.<br/>Format: Books<br/>Publication Date 2017<br/>Marketingent://SD_ILS/0/SD_ILS:228092025-12-30T10:02:05Z2025-12-30T10:02:05Zby Lamb, Charles W., author.<br/>Format: Books<br/>Publication Date 2015<br/>Experiences : the 7th era of marketingent://SD_ILS/0/SD_ILS:224072025-12-30T10:02:05Z2025-12-30T10:02:05Zby Rose, Robert, author.<br/>Format: Books<br/>Publication Date 2015<br/>Marketingent://SD_ILS/0/SD_ILS:494432025-12-30T10:02:05Z2025-12-30T10:02:05Zby Grewal, Dhruv.<br/>Format: Books<br/>Publication Date 2014<br/>Introduction to marketingent://SD_ILS/0/SD_ILS:952025-12-30T10:02:05Z2025-12-30T10:02:05Zby Strydom, J. W. (Johan Wilhelm), 1952- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944642&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944642&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Marketing tourism in South Africaent://SD_ILS/0/SD_ILS:23802025-12-30T10:02:05Z2025-12-30T10:02:05Zby George, Richard, 1968- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Designing brand identity : an essential guide for the whole branding teament://SD_ILS/0/SD_ILS:22272025-12-30T10:02:05Z2025-12-30T10:02:05Zby Wheeler, Alina.<br/><a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9781118418741">E-book - Full text from Dawsonera. To print, you will need to select one page at a time</a>
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Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1212/2012020851-t.html">http://catdir.loc.gov/catdir/enhancements/fy1212/2012020851-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2012020851-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2012020851-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1212/2012020851-d.html">http://catdir.loc.gov/catdir/enhancements/fy1212/2012020851-d.html</a><br/>Format: Books<br/>Publication Date 2013<br/>Marketing essentialsent://SD_ILS/0/SD_ILS:506792025-12-30T10:02:05Z2025-12-30T10:02:05Zby Dibb, Sally, 1963-<br/>Format: Books<br/>Publication Date 2013<br/>Drucker on marketing : lessons from the world's most influential business thinkerent://SD_ILS/0/SD_ILS:495362025-12-30T10:02:05Z2025-12-30T10:02:05Zby Cohen, William A., 1937-<br/>Format: Books<br/>Publication Date 2013<br/>The complete marketer : 60 essential concepts for marketing excellenceent://SD_ILS/0/SD_ILS:498992025-12-30T10:02:05Z2025-12-30T10:02:05Zby McDonald, Malcolm.<br/>Format: Books<br/>Publication Date 2013<br/>Strategic marketingent://SD_ILS/0/SD_ILS:509842025-12-30T10:02:05Z2025-12-30T10:02:05Zby Cravens, David W.<br/>Format: Books<br/>Publication Date 2013<br/>Essentials of marketingent://SD_ILS/0/SD_ILS:526862025-12-30T10:02:05Z2025-12-30T10:02:05Zby Brassington, Frances.<br/>Format: Books<br/>Publication Date 2013<br/>Measuring marketing : 110+ key metrics every marketer needsent://SD_ILS/0/SD_ILS:9182025-12-30T10:02:05Z2025-12-30T10:02:05Zby Davis, John, 1960 February 17- author.<br/>Format: Books<br/>Publication Date 2013<br/>Legends in marketing : Philip Kotlerent://SD_ILS/0/SD_ILS:485712025-12-30T10:02:05Z2025-12-30T10:02:05Zby Sheth, Jagdish N.<br/>Format: Books<br/>Publication Date 2012<br/>Marketing concepts and strategiesent://SD_ILS/0/SD_ILS:205382025-12-30T10:02:05Z2025-12-30T10:02:05Zby Dibb, Sally, 1963-<br/>Format: Books<br/>Publication Date 2012<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:464732025-12-30T10:02:05Z2025-12-30T10:02:05Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2011<br/>Marketingent://SD_ILS/0/SD_ILS:227992025-12-30T10:02:05Z2025-12-30T10:02:05Zby Baines, Paul, 1973-<br/>Format: Books<br/>Publication Date 2011<br/>Introduction to marketingent://SD_ILS/0/SD_ILS:228122025-12-30T10:02:05Z2025-12-30T10:02:05Zby McDaniel, Carl, Jr., 1941-<br/>Format: Books<br/>Publication Date 2011<br/>Essentials of marketingent://SD_ILS/0/SD_ILS:15742025-12-30T10:02:05Z2025-12-30T10:02:05Zby Cant, M. C. (Michael Colin), 1957-<br/>Format: Books<br/>Publication Date 2010<br/>Hospitality and travel marketingent://SD_ILS/0/SD_ILS:22582025-12-30T10:02:05Z2025-12-30T10:02:05Zby Morrison, Alastair M.<br/>Format: Books<br/>Publication Date 2010<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:157572025-12-30T10:02:05Z2025-12-30T10:02:05Zby Schiffman, Leon G.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2010<br/>Key marketing metrics : the 50+ metrics every manager needs to knowent://SD_ILS/0/SD_ILS:74212025-12-30T10:02:05Z2025-12-30T10:02:05Zby Farris, Paul W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html">http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html</a>
Table of contents <a href="http://www.gbv.de/dms/zbw/58325909X.pdf">http://www.gbv.de/dms/zbw/58325909X.pdf</a><br/>Format: Books<br/>Publication Date 2009<br/>Mktg2ent://SD_ILS/0/SD_ILS:372082025-12-30T10:02:05Z2025-12-30T10:02:05Zby Lamb, Charles W.<br/>Format: Books<br/>Publication Date 2009<br/>Marketing : a critical introductionent://SD_ILS/0/SD_ILS:411192025-12-30T10:02:05Z2025-12-30T10:02:05Zby Hackley, Christopher E.<br/>Format: Books<br/>Publication Date 2009<br/>Contemporary issues in marketing and consumer behaviourent://SD_ILS/0/SD_ILS:536702025-12-30T10:02:05Z2025-12-30T10:02:05Zby Parsons, Elizabeth.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2009<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:368642025-12-30T10:02:05Z2025-12-30T10:02:05Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2008<br/>Marketingent://SD_ILS/0/SD_ILS:16642025-12-30T10:02:05Z2025-12-30T10:02:05Zby Lamb, Charles W.<br/>Format: Books<br/>Publication Date 2008<br/>Marketingent://SD_ILS/0/SD_ILS:5212025-12-30T10:02:05Z2025-12-30T10:02:05Zby Etzel, Michael J.<br/>Format: Electronic Resources<br/>Publication Date 2007<br/>Measuring marketing : 103 key metrics every marketer needsent://SD_ILS/0/SD_ILS:57062025-12-30T10:02:05Z2025-12-30T10:02:05Zby Davis, John, 1960 February 17-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html</a>
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Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html">http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html</a><br/>Format: Books<br/>Publication Date 2007<br/>In search of a new logic for marketing : the foundation of contemporary marketing theoryent://SD_ILS/0/SD_ILS:334062025-12-30T10:02:05Z2025-12-30T10:02:05Zby Grönroos, Christian, 1947-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip072/2006032096.html">http://www.loc.gov/catdir/toc/ecip072/2006032096.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Marketing managementent://SD_ILS/0/SD_ILS:160932025-12-30T10:02:05Z2025-12-30T10:02:05Zby Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format: Books<br/>Publication Date 2006<br/>Foundations of marketingent://SD_ILS/0/SD_ILS:166202025-12-30T10:02:05Z2025-12-30T10:02:05Zby Jobber, David, 1947-<br/>Format: Books<br/>Publication Date 2006<br/>Introduction to marketingent://SD_ILS/0/SD_ILS:206602025-12-30T10:02:05Z2025-12-30T10:02:05Zby Lamb, Charles W.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2006 2005<br/>Sports marketing : a strategic perspectiveent://SD_ILS/0/SD_ILS:115282025-12-30T10:02:05Z2025-12-30T10:02:05Zby Shank, Matthew D.<br/>Format: Books<br/>Publication Date 2005<br/>Trillion-dollar moms : marketing to a new generation of mothersent://SD_ILS/0/SD_ILS:157562025-12-30T10:02:05Z2025-12-30T10:02:05Zby Bailey, Maria T.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip054/2004028760.html">http://catdir.loc.gov/catdir/toc/ecip054/2004028760.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0708/2004028760-d.html">http://catdir.loc.gov/catdir/enhancements/fy0708/2004028760-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>The visionary package : using packaging to build effective brandsent://SD_ILS/0/SD_ILS:170102025-12-30T10:02:05Z2025-12-30T10:02:05Zby Meyers, Herbert M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/hol052/2004057787.html">http://catdir.loc.gov/catdir/toc/hol052/2004057787.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/hol059/2004057787.html">http://catdir.loc.gov/catdir/bios/hol059/2004057787.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/hol054/2004057787.html">http://catdir.loc.gov/catdir/description/hol054/2004057787.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Guerrilla marketing for consultants : breakthrough tactics for winning profitable clientsent://SD_ILS/0/SD_ILS:294012025-12-30T10:02:05Z2025-12-30T10:02:05Zby Levinson, Jay Conrad.<br/>Publisher description <a href="http://www.loc.gov/catdir/description/wiley042/2004042253.html">http://www.loc.gov/catdir/description/wiley042/2004042253.html</a>
Table of contents <a href="http://www.loc.gov/catdir/toc/wiley041/2004042253.html">http://www.loc.gov/catdir/toc/wiley041/2004042253.html</a><br/>Format: Books<br/>Publication Date 2005 2004<br/>Contemporary marketing 2005ent://SD_ILS/0/SD_ILS:295072025-12-30T10:02:05Z2025-12-30T10:02:05Zby Boone, Louis E.<br/>Format: Books<br/>Publication Date 2005<br/>Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customersent://SD_ILS/0/SD_ILS:371912025-12-30T10:02:05Z2025-12-30T10:02:05Zby Levinson, Jay Conrad.<br/>Format: Books<br/>Publication Date 2005<br/>Consumer behaviourent://SD_ILS/0/SD_ILS:290862025-12-30T10:02:05Z2025-12-30T10:02:05Zby Schiffman, Leon G.<br/>Format: Books<br/>Publication Date 2005<br/>Marketing for tourisment://SD_ILS/0/SD_ILS:21032025-12-30T10:02:05Z2025-12-30T10:02:05Zby Holloway, J. Christopher.<br/>Format: Books<br/>Publication Date 2004<br/>Marketingent://SD_ILS/0/SD_ILS:116642025-12-30T10:02:05Z2025-12-30T10:02:05Zby Lamb, Charles W.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Introduction to marketingent://SD_ILS/0/SD_ILS:178802025-12-30T10:02:05Z2025-12-30T10:02:05Zby Strydom, Johan.<br/>Format: Books<br/>Publication Date 2004<br/>Essentials of marketingent://SD_ILS/0/SD_ILS:117592025-12-30T10:02:05Z2025-12-30T10:02:05Zby Brink, Annekie.<br/>Format: Books<br/>Publication Date 2004<br/>Sports marketing : a strategic perspectiveent://SD_ILS/0/SD_ILS:106012025-12-30T10:02:05Z2025-12-30T10:02:05Zby Shank, Matthew D.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009693152&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009693152&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2002<br/>Destination branding : creating the unique destination propositionent://SD_ILS/0/SD_ILS:127512025-12-30T10:02:05Z2025-12-30T10:02:05Zby Morgan, Nigel.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001043952.html">http://catdir.loc.gov/catdir/toc/els031/2001043952.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001043952.html">http://catdir.loc.gov/catdir/description/els031/2001043952.html</a><br/>Format: Books<br/>Publication Date 2002<br/>The advertising handbookent://SD_ILS/0/SD_ILS:130412025-12-30T10:02:05Z2025-12-30T10:02:05Zby Brierley, Sean, 1966-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy041/2003274909.html">http://catdir.loc.gov/catdir/toc/fy041/2003274909.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html">http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html</a>
Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=717465">The advertising handbook</a><br/>Format: Books<br/>Publication Date 2002<br/>Effective marketing : creating and keeping customersent://SD_ILS/0/SD_ILS:170022025-12-30T10:02:05Z2025-12-30T10:02:05Zby Zikmund, William G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Marketing in travel and tourisment://SD_ILS/0/SD_ILS:165892025-12-30T10:02:05Z2025-12-30T10:02:05Zby Middleton, Victor T. C.<br/>MyiLibrary <a href="http://www.myilibrary.com?id=102840">http://www.myilibrary.com?id=102840</a>
Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001272313.html">http://catdir.loc.gov/catdir/toc/els031/2001272313.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001272313.html">http://catdir.loc.gov/catdir/description/els031/2001272313.html</a><br/>Format: Books<br/>Publication Date 2001<br/>Principles of marketingent://SD_ILS/0/SD_ILS:169922025-12-30T10:02:05Z2025-12-30T10:02:05Zby Kotler, Philip.<br/>Format: Electronic Resources<br/>Publication Date 2001<br/>The marketing plan : how to prepare and implement itent://SD_ILS/0/SD_ILS:131192025-12-30T10:02:05Z2025-12-30T10:02:05Zby Luther, William M.<br/><a href="http://site.ebrary.com/lib/soas/Doc?id=10120161">Connect to electronic book via ebrary.</a>
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EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=62845">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=62845</a>
EBSCOhost <a href="http://er.llcc.edu:2048/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=62845">Click here for LLCC access.</a><br/>Format: Electronic Resources<br/>Publication Date 2001<br/>The brand marketing book : creating, managing, and extending the value of your brandent://SD_ILS/0/SD_ILS:146652025-12-30T10:02:05Z2025-12-30T10:02:05Zby Marconi, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh023/99023371.html">http://catdir.loc.gov/catdir/toc/mh023/99023371.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/99023371.html">http://catdir.loc.gov/catdir/description/mh023/99023371.html</a><br/>Format: Books<br/>Publication Date 2000<br/>Marketing : best practicesent://SD_ILS/0/SD_ILS:163372025-12-30T10:02:05Z2025-12-30T10:02:05Zby Czinkota, Michael R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html</a>
Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html</a><br/>Format: Books<br/>Publication Date 2000<br/>Marketing managementent://SD_ILS/0/SD_ILS:132572025-12-30T10:02:05Z2025-12-30T10:02:05Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2000<br/>Practical marketing and sales for South African businessent://SD_ILS/0/SD_ILS:132762025-12-30T10:02:05Z2025-12-30T10:02:05Zby Blewett, Stephen.<br/>Format: Books<br/>Publication Date 1999<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:136372025-12-30T10:02:05Z2025-12-30T10:02:05Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 1999<br/>Sports marketing : a strategic perspectiveent://SD_ILS/0/SD_ILS:149262025-12-30T10:02:05Z2025-12-30T10:02:05Zby Shank, Matthew D.<br/>Format: Books<br/>Publication Date 1999<br/>Great answers to tough marketing questionsent://SD_ILS/0/SD_ILS:149312025-12-30T10:02:05Z2025-12-30T10:02:05Zby Smith, P. R. (Paul Russell), 1957-<br/>Format: Books<br/>Publication Date 1999<br/>Under the radar : talking to today's cynical consumerent://SD_ILS/0/SD_ILS:156872025-12-30T10:02:05Z2025-12-30T10:02:05Zby Bond, Jonathan, 1957-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix01/97024519.html">http://catdir.loc.gov/catdir/toc/onix01/97024519.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley046/97024519.html">http://catdir.loc.gov/catdir/bios/wiley046/97024519.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley0310/97024519.html">http://catdir.loc.gov/catdir/description/wiley0310/97024519.html</a>
Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1201386&custom%5Fatt%5F2=simple%5Fviewer">Under the radar</a><br/>Format: Books<br/>Publication Date 1998<br/>The new marketing : building strong marketing strategies in South Africa todayent://SD_ILS/0/SD_ILS:97512025-12-30T10:02:05Z2025-12-30T10:02:05Zby Burgess, Steven M.<br/>Format: Books<br/>Publication Date 1998<br/>Marketing : contemporary concepts and practicesent://SD_ILS/0/SD_ILS:233802025-12-30T10:02:05Z2025-12-30T10:02:05Zby Schoell, William F.<br/>Format: Books<br/>Publication Date 1995<br/>Winning at new products : accelerating the process from idea to launchent://SD_ILS/0/SD_ILS:150422025-12-30T10:02:05Z2025-12-30T10:02:05Zby Cooper, Robert G. (Robert Gravlin), 1943-<br/>Table of contents <a href="http://lcweb.loc.gov/catdir/toc/93-18734.html">http://lcweb.loc.gov/catdir/toc/93-18734.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0831/93018734-d.html">http://catdir.loc.gov/catdir/enhancements/fy0831/93018734-d.html</a><br/>Format: Books<br/>Publication Date 1993<br/>Consumer behavior and marketing actionent://SD_ILS/0/SD_ILS:149532025-12-30T10:02:05Z2025-12-30T10:02:05Zby Assael, Henry.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006530708&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006530708&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006530708&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht004238592.PDF">http://www.gbv.de/dms/hbz/toc/ht004238592.PDF</a>
Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1534024&custom%5Fatt%5F2=simple%5Fviewer">Consumer behavior and marketing action</a><br/>Format: Books<br/>Publication Date 1992<br/>The Popcorn report : revolutionary trend predictions for marketing in the 90's.ent://SD_ILS/0/SD_ILS:152012025-12-30T10:02:05Z2025-12-30T10:02:05Zby Popcorn, Faith.<br/>Format: Books<br/>Publication Date 1992 1991<br/>Marketing in South Africa : decision analysis, theory, and practiceent://SD_ILS/0/SD_ILS:66212025-12-30T10:02:05Z2025-12-30T10:02:05Zby Brits, R. N.<br/>Format: Books<br/>Publication Date 1985<br/>Marketing : strategic foundationsent://SD_ILS/0/SD_ILS:82022025-12-30T10:02:05Z2025-12-30T10:02:05Zby Busch, Paul S.<br/>Format: Books<br/>Publication Date 1985<br/>