Search Results for Research. - Narrowed by: Marketing. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dResearch.$0026qf$003dSUBJECT$002509Subject$002509Marketing.$002509Marketing.$0026ps$003d300?dt=list 2025-12-30T10:02:05Z Marketing research ent://SD_ILS/0/SD_ILS:15958 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Aaker, David A.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-d.html">http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Marketing research ent://SD_ILS/0/SD_ILS:15292 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Aaker, David A.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007932683&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix03/97021710.html">http://catdir.loc.gov/catdir/toc/onix03/97021710.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007932683&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007932683&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0706/97021710-d.html">http://catdir.loc.gov/catdir/enhancements/fy0706/97021710-d.html</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1178939&custom%5Fatt%5F2=simple%5Fviewer">Marketing research</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Marketing research ent://SD_ILS/0/SD_ILS:2618 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Luck, David Johnston.<br/>Format:&#160;Books<br/>Publication Date&#160;1982<br/> Marketing research Part I ent://SD_ILS/0/SD_ILS:44044 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Rutsohn, Phil.<br/>Format:&#160;Video cassette<br/>Publication Date&#160;1993<br/> Marketing research : tools &amp; techniques ent://SD_ILS/0/SD_ILS:7142 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Bradley, Nigel, 1958-<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Klappentext</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014913672&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007&#160;2006<br/> Handbook of pricing research in marketing ent://SD_ILS/0/SD_ILS:49028 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Rao, Vithala R.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Internet marketing research : resources and techniques ent://SD_ILS/0/SD_ILS:13778 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Forrest, Ed.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Insights, contexts, and frontiers of marketing thought : an advanced synthesis of research readings ent://SD_ILS/0/SD_ILS:46554 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Kortam, Wael Abdelrazek.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Handbook on place branding and marketing ent://SD_ILS/0/SD_ILS:22110 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Campelo, Adriana, editor.<br/>Format:&#160;Regular print<br/>Publication Date&#160;2017<br/> Services marketing : integrating customer focus across the firm ent://SD_ILS/0/SD_ILS:49726 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Zeithaml, Valarie A.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1205/2011051073-d.html">http://catdir.loc.gov/catdir/enhancements/fy1205/2011051073-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2024&#160;2013<br/> Marketing ent://SD_ILS/0/SD_ILS:57948 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Lamb, Charles W., author<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Principles of strategic communication ent://SD_ILS/0/SD_ILS:57901 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Holtzhausen, Derina Rhoda, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Marketing ent://SD_ILS/0/SD_ILS:55472 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Lamb, Charles W., author<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Foundations of marketing ent://SD_ILS/0/SD_ILS:22814 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Pride, William M., 1942- author.<br/>Contributor biographical information <a href="https://www.loc.gov/catdir/enhancements/fy1701/2015944168-b.html">https://www.loc.gov/catdir/enhancements/fy1701/2015944168-b.html</a> Publisher description <a href="https://www.loc.gov/catdir/enhancements/fy1701/2015944168-d.html">https://www.loc.gov/catdir/enhancements/fy1701/2015944168-d.html</a> Table of contents only <a href="https://www.loc.gov/catdir/enhancements/fy1701/2015944168-t.html">https://www.loc.gov/catdir/enhancements/fy1701/2015944168-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> MKTG 10 ent://SD_ILS/0/SD_ILS:55524 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Lamb, Charles W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Marketing ent://SD_ILS/0/SD_ILS:22809 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Lamb, Charles W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Experiences : the 7th era of marketing ent://SD_ILS/0/SD_ILS:22407 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Rose, Robert, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Marketing ent://SD_ILS/0/SD_ILS:49443 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Grewal, Dhruv.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:95 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Strydom, J. W. (Johan Wilhelm), 1952- editor.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944642&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944642&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Marketing tourism in South Africa ent://SD_ILS/0/SD_ILS:2380 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;George, Richard, 1968- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Designing brand identity : an essential guide for the whole branding team ent://SD_ILS/0/SD_ILS:2227 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Wheeler, Alina.<br/><a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9781118418741">E-book - Full text from Dawsonera. To print, you will need to select one page at a time</a> Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9781118418741">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9781118418741</a> Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1212/2012020851-t.html">http://catdir.loc.gov/catdir/enhancements/fy1212/2012020851-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2012020851-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2012020851-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1212/2012020851-d.html">http://catdir.loc.gov/catdir/enhancements/fy1212/2012020851-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing essentials ent://SD_ILS/0/SD_ILS:50679 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Dibb, Sally, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Drucker on marketing : lessons from the world's most influential business thinker ent://SD_ILS/0/SD_ILS:49536 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Cohen, William A., 1937-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The complete marketer : 60 essential concepts for marketing excellence ent://SD_ILS/0/SD_ILS:49899 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:50984 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Cravens, David W.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Essentials of marketing ent://SD_ILS/0/SD_ILS:52686 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Brassington, Frances.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Measuring marketing : 110+ key metrics every marketer needs ent://SD_ILS/0/SD_ILS:918 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Davis, John, 1960 February 17- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Legends in marketing : Philip Kotler ent://SD_ILS/0/SD_ILS:48571 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Sheth, Jagdish N.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Marketing concepts and strategies ent://SD_ILS/0/SD_ILS:20538 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Dibb, Sally, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Consumer behaviour ent://SD_ILS/0/SD_ILS:46473 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Schiffman, Leon G.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing ent://SD_ILS/0/SD_ILS:22799 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Baines, Paul, 1973-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:22812 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;McDaniel, Carl, Jr., 1941-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Essentials of marketing ent://SD_ILS/0/SD_ILS:1574 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Cant, M. C. (Michael Colin), 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Hospitality and travel marketing ent://SD_ILS/0/SD_ILS:2258 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Morrison, Alastair M.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:15757 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Schiffman, Leon G.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Key marketing metrics : the 50+ metrics every manager needs to know ent://SD_ILS/0/SD_ILS:7421 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Farris, Paul W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html">http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html</a> Table of contents <a href="http://www.gbv.de/dms/zbw/58325909X.pdf">http://www.gbv.de/dms/zbw/58325909X.pdf</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Mktg2 ent://SD_ILS/0/SD_ILS:37208 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Lamb, Charles W.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Marketing : a critical introduction ent://SD_ILS/0/SD_ILS:41119 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Hackley, Christopher E.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Contemporary issues in marketing and consumer behaviour ent://SD_ILS/0/SD_ILS:53670 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Parsons, Elizabeth.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;local_base=BVB01&amp;doc_number=017309381&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;doc_number=017309381&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;doc_number=017309381&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Consumer behaviour ent://SD_ILS/0/SD_ILS:36864 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Schiffman, Leon G.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Marketing ent://SD_ILS/0/SD_ILS:1664 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Lamb, Charles W.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Marketing ent://SD_ILS/0/SD_ILS:521 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Etzel, Michael J.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2007<br/> Measuring marketing : 103 key metrics every marketer needs ent://SD_ILS/0/SD_ILS:5706 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Davis, John, 1960 February 17-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html">http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> In search of a new logic for marketing : the foundation of contemporary marketing theory ent://SD_ILS/0/SD_ILS:33406 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Gr&ouml;nroos, Christian, 1947-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip072/2006032096.html">http://www.loc.gov/catdir/toc/ecip072/2006032096.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Marketing management ent://SD_ILS/0/SD_ILS:16093 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Foundations of marketing ent://SD_ILS/0/SD_ILS:16620 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Jobber, David, 1947-<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:20660 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Lamb, Charles W.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006&#160;2005<br/> Sports marketing : a strategic perspective ent://SD_ILS/0/SD_ILS:11528 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Shank, Matthew D.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Trillion-dollar moms : marketing to a new generation of mothers ent://SD_ILS/0/SD_ILS:15756 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Bailey, Maria T.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip054/2004028760.html">http://catdir.loc.gov/catdir/toc/ecip054/2004028760.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0708/2004028760-d.html">http://catdir.loc.gov/catdir/enhancements/fy0708/2004028760-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> The visionary package : using packaging to build effective brands ent://SD_ILS/0/SD_ILS:17010 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Meyers, Herbert M.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/hol052/2004057787.html">http://catdir.loc.gov/catdir/toc/hol052/2004057787.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/hol059/2004057787.html">http://catdir.loc.gov/catdir/bios/hol059/2004057787.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/hol054/2004057787.html">http://catdir.loc.gov/catdir/description/hol054/2004057787.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Guerrilla marketing for consultants : breakthrough tactics for winning profitable clients ent://SD_ILS/0/SD_ILS:29401 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Levinson, Jay Conrad.<br/>Publisher description <a href="http://www.loc.gov/catdir/description/wiley042/2004042253.html">http://www.loc.gov/catdir/description/wiley042/2004042253.html</a> Table of contents <a href="http://www.loc.gov/catdir/toc/wiley041/2004042253.html">http://www.loc.gov/catdir/toc/wiley041/2004042253.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005&#160;2004<br/> Contemporary marketing 2005 ent://SD_ILS/0/SD_ILS:29507 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Boone, Louis E.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers ent://SD_ILS/0/SD_ILS:37191 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Levinson, Jay Conrad.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Consumer behaviour ent://SD_ILS/0/SD_ILS:29086 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Schiffman, Leon G.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Marketing for tourism ent://SD_ILS/0/SD_ILS:2103 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Holloway, J. Christopher.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Marketing ent://SD_ILS/0/SD_ILS:11664 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Lamb, Charles W.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html">http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:17880 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Strydom, Johan.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Essentials of marketing ent://SD_ILS/0/SD_ILS:11759 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Brink, Annekie.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Sports marketing : a strategic perspective ent://SD_ILS/0/SD_ILS:10601 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Shank, Matthew D.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009693152&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009693152&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Destination branding : creating the unique destination proposition ent://SD_ILS/0/SD_ILS:12751 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Morgan, Nigel.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001043952.html">http://catdir.loc.gov/catdir/toc/els031/2001043952.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001043952.html">http://catdir.loc.gov/catdir/description/els031/2001043952.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The advertising handbook ent://SD_ILS/0/SD_ILS:13041 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Brierley, Sean, 1966-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy041/2003274909.html">http://catdir.loc.gov/catdir/toc/fy041/2003274909.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html">http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom%5Fatt%5F2=simple%5Fviewer&user=GUEST&pid=717465">The advertising handbook</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Effective marketing : creating and keeping customers ent://SD_ILS/0/SD_ILS:17002 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Zikmund, William G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Marketing in travel and tourism ent://SD_ILS/0/SD_ILS:16589 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Middleton, Victor T. C.<br/>MyiLibrary <a href="http://www.myilibrary.com?id=102840">http://www.myilibrary.com?id=102840</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001272313.html">http://catdir.loc.gov/catdir/toc/els031/2001272313.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001272313.html">http://catdir.loc.gov/catdir/description/els031/2001272313.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:16992 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Kotler, Philip.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2001<br/> The marketing plan : how to prepare and implement it ent://SD_ILS/0/SD_ILS:13119 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Luther, William M.<br/><a href="http://site.ebrary.com/lib/soas/Doc?id=10120161">Connect to electronic book via ebrary.</a> ebrary <a href="http://site.ebrary.com/id/10120161">http://site.ebrary.com/id/10120161</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=62845">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=62845</a> EBSCOhost <a href="http://er.llcc.edu:2048/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=62845">Click here for LLCC access.</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2001<br/> The brand marketing book : creating, managing, and extending the value of your brand ent://SD_ILS/0/SD_ILS:14665 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Marconi, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh023/99023371.html">http://catdir.loc.gov/catdir/toc/mh023/99023371.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/99023371.html">http://catdir.loc.gov/catdir/description/mh023/99023371.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Marketing : best practices ent://SD_ILS/0/SD_ILS:16337 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Czinkota, Michael R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Marketing management ent://SD_ILS/0/SD_ILS:13257 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Practical marketing and sales for South African business ent://SD_ILS/0/SD_ILS:13276 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Blewett, Stephen.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:13637 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Sports marketing : a strategic perspective ent://SD_ILS/0/SD_ILS:14926 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Shank, Matthew D.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Great answers to tough marketing questions ent://SD_ILS/0/SD_ILS:14931 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Smith, P. R. (Paul Russell), 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Under the radar : talking to today's cynical consumer ent://SD_ILS/0/SD_ILS:15687 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Bond, Jonathan, 1957-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix01/97024519.html">http://catdir.loc.gov/catdir/toc/onix01/97024519.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley046/97024519.html">http://catdir.loc.gov/catdir/bios/wiley046/97024519.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley0310/97024519.html">http://catdir.loc.gov/catdir/description/wiley0310/97024519.html</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1201386&custom%5Fatt%5F2=simple%5Fviewer">Under the radar</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> The new marketing : building strong marketing strategies in South Africa today ent://SD_ILS/0/SD_ILS:9751 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Burgess, Steven M.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Marketing : contemporary concepts and practices ent://SD_ILS/0/SD_ILS:23380 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Schoell, William F.<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> Winning at new products : accelerating the process from idea to launch ent://SD_ILS/0/SD_ILS:15042 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Cooper, Robert G. (Robert Gravlin), 1943-<br/>Table of contents <a href="http://lcweb.loc.gov/catdir/toc/93-18734.html">http://lcweb.loc.gov/catdir/toc/93-18734.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0831/93018734-d.html">http://catdir.loc.gov/catdir/enhancements/fy0831/93018734-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1993<br/> Consumer behavior and marketing action ent://SD_ILS/0/SD_ILS:14953 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Assael, Henry.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006530708&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006530708&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006530708&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht004238592.PDF">http://www.gbv.de/dms/hbz/toc/ht004238592.PDF</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1534024&custom%5Fatt%5F2=simple%5Fviewer">Consumer behavior and marketing action</a><br/>Format:&#160;Books<br/>Publication Date&#160;1992<br/> The Popcorn report : revolutionary trend predictions for marketing in the 90's. ent://SD_ILS/0/SD_ILS:15201 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Popcorn, Faith.<br/>Format:&#160;Books<br/>Publication Date&#160;1992&#160;1991<br/> Marketing in South Africa : decision analysis, theory, and practice ent://SD_ILS/0/SD_ILS:6621 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Brits, R. N.<br/>Format:&#160;Books<br/>Publication Date&#160;1985<br/> Marketing : strategic foundations ent://SD_ILS/0/SD_ILS:8202 2025-12-30T10:02:05Z 2025-12-30T10:02:05Z by&#160;Busch, Paul S.<br/>Format:&#160;Books<br/>Publication Date&#160;1985<br/>