Search Results for Sales promotion -- Management. - Narrowed by: 0

The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion,

2025-05-05T21:53:20Z

by Clemente, Mark N.
Format: Books
Publication Date 2002

Integrated marketing communication

2025-05-05T21:53:20Z

by Mulder, D. (Dalmé)
Format: Books
Publication Date 2025

Integrated marketing communication

2025-05-05T21:53:20Z

by Van Heerden, Neels, 1957-
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site
Format: Books
Publication Date 2019

Key marketing metrics : the 50+ metrics every manager needs to know

2025-05-05T21:53:20Z

by Farris, Paul W., author.
Format: Books
Publication Date 2017

MKTG 10

2025-05-05T21:53:20Z

by Lamb, Charles W., author.
Format: Books
Publication Date 2017

Marketing management

2025-05-05T21:53:20Z

by Marshall, Greg W.
Format: Books
Publication Date 2015

Marketing fashion : strategy, branding and promotion

2025-05-05T21:53:20Z

by Posner, Harriet, author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live
Format: Books
Publication Date 2015

Advertising, promotion, and other aspects of integrated marketing communications

2025-05-05T21:53:20Z

by Shimp, Terence A.
Format: Books
Publication Date 2014

Advertising, promotion, and other aspects of integrated marketing communications

2025-05-05T21:53:20Z

by Shimp, Terence A.
Format: Books
Publication Date 2013

Marketing

2025-05-05T21:53:20Z

by Kotler, Philip, 1931-
Format: Books
Publication Date 2013

The complete marketer : 60 essential concepts for marketing excellence

2025-05-05T21:53:20Z

by McDonald, Malcolm.
Format: Books
Publication Date 2013

Promo 2

2025-05-05T21:53:20Z

by O'Guinn, Thomas.
Format: Books
Publication Date 2013

Music business handbook and career guide

2025-05-05T21:53:20Z

by Baskerville, David.
Format: Books
Publication Date 2013

The graphic designer's business survival guide

2025-05-05T21:53:20Z

by Daniels, Lawrence J., 1942-
E-book - Full text from Dawsonera E-book - Full text from Dawsonera Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426
Format: Books
Publication Date 2013

Marketing concepts and strategies

2025-05-05T21:53:20Z

by Dibb, Sally, 1963-
Format: Books
Publication Date 2012

Marketing management : a value-creation process

2025-05-05T21:53:20Z

by Jolibert, Alain. Marketing management.
Format: Books
Publication Date 2012

Introduction to marketing

2025-05-05T21:53:20Z

by McDaniel, Carl, Jr., 1941-
Format: Books
Publication Date 2011

Hospitality and travel marketing

2025-05-05T21:53:20Z

by Morrison, Alastair M.
Format: Books
Publication Date 2010

Integrated marketing communication : a contemporary approach

2025-05-05T21:53:20Z

by Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: Books
Publication Date 2010

Integrated marketing communications in advertising and promotion

2025-05-05T21:53:20Z

by Shimp, Terence A.
Format: Books
Publication Date 2010

Public relations strategy

2025-05-05T21:53:20Z

by Oliver, Sandra.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=301107&site=ehost-live 123Library http://www.123library.org/book_details/?id=98917 Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749458652 Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=480545 ebrary http://site.ebrary.com/id/10364972
Format: Books
Publication Date 2010

Marketing communications : a brand narrative approach

2025-05-05T21:53:20Z

by Dahlén, Micael.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 2010

Strategic marketing

2025-05-05T21:53:20Z

by Cravens, David W.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-t.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016600044&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017372878&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Publisher description http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-d.html
Format: Books
Publication Date 2009

Strategic advertising management

2025-05-05T21:53:20Z

by Percy, Larry.
Publisher description http://www.loc.gov/catdir/enhancements/fy0907/2008038449-d.html Table of contents only http://www.loc.gov/catdir/toc/ecip0827/2008038449.html
Format: Books
Publication Date 2009

Toyota culture : the heart and soul of the Toyota way

2025-05-05T21:53:20Z

by Liker, Jeffrey K.
Format: Books
Publication Date 2008

How to market, advertise, and promote your business or service in your own backyard

2025-05-05T21:53:20Z

by Egelhoff, Tom.
Format: Books
Publication Date 2008

Marketing management

2025-05-05T21:53:20Z

by Winer, Russell S.
Table of contents http://www.loc.gov/catdir/toc/ecip068/2006004951.html
Format: Books
Publication Date 2007

Marketing management : a value-creation process

2025-05-05T21:53:20Z

by Dubois, Pierre-Louis.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0662/2006049380-b.html Publisher description http://www.loc.gov/catdir/enhancements/fy0662/2006049380-d.html Table of contents only http://www.loc.gov/catdir/enhancements/fy0662/2006049380-t.html
Format: Books
Publication Date 2007

Marketing

2025-05-05T21:53:20Z

by Etzel, Michael J.
Format: Electronic Resources
Publication Date 2007

Business marketing management : B2B

2025-05-05T21:53:20Z

by Hutt, Michael D.
Table of contents Kostenfrei Table of contents http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html
Format: Books
Publication Date 2007

Introduction to marketing

2025-05-05T21:53:20Z

by Lamb, Charles W.
Inhaltsverzeichnis Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 2006 2005

Strategic marketing

2025-05-05T21:53:20Z

by Cravens, David W.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html
Format: Books
Publication Date 2006

Contemporary marketing 2005

2025-05-05T21:53:20Z

by Boone, Louis E.
Format: Books
Publication Date 2005

Strategic advertising management

2025-05-05T21:53:20Z

by Percy, Larry.
Inhaltsverzeichnis Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html
Format: Books
Publication Date 2005

Introduction to foodservice

2025-05-05T21:53:20Z

by Payne-Palacio, June.
Format: Books
Publication Date 2005

Principles of marketing

2025-05-05T21:53:20Z

by Kotler, Philip.
Format: Books
Publication Date 2004

Business marketing management : a strategic view of industrial and organizational markets

2025-05-05T21:53:20Z

by Hutt, Michael D.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html
Format: Books
Publication Date 2004

Advertising, promotion & supplemental aspects of integrated marketing communications

2025-05-05T21:53:20Z

by Shimp, Terence A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html
Format: Books
Publication Date 2003

Hospitality and travel marketing

2025-05-05T21:53:20Z

by Morrison, Alastair M.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Format: Books
Publication Date 2002

Effective marketing : creating and keeping customers

2025-05-05T21:53:20Z

by Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format: Books
Publication Date 2002

Marketing communications : contexts, strategies, and applications

2025-05-05T21:53:20Z

by Fill, Chris.
Format: Books
Publication Date 2002

Basic marketing : a global-managerial approach

2025-05-05T21:53:20Z

by Perreault, William D., Jr.
Format: Books
Publication Date 2002

Principles of marketing

2025-05-05T21:53:20Z

by Kotler, Philip.
Format: Electronic Resources
Publication Date 2001

Hospitality sales and promotion : strategies for success

2025-05-05T21:53:20Z

by Taylor, Derek, 1932 August 5-
Format: Books
Publication Date 2001

Marketing management : knowledge and skills

2025-05-05T21:53:20Z

by Peter, J. Paul.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00026735.html Publisher description http://catdir.loc.gov/catdir/description/mh021/00026735.html
Format: Books
Publication Date 2001

Streetwise business letters : 2,500 professionally written letters that will bring success to your business

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by Woods, John A.
Format: Books
Publication Date 1999

International marketing

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by Cateora, Philip R.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html
Format: Books
Publication Date 1999

How to prepare a promotional plan

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by Waller, David.
Format: Books
Publication Date 1998

Management information systems : the manager's view

2025-05-05T21:53:20Z

by Schultheis, Robert A.
Table of contents http://catdir.loc.gov/catdir/toc/mh022/97025011.html Publisher description http://catdir.loc.gov/catdir/description/mh023/97025011.html
Format: Books
Publication Date 1998

Promotional strategy : marketing communications in practice

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by Koekemoer, Ludi.
Format: Books
Publication Date 1998

Advertising and sales promotion strategy

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by Tellis, Gerard J., 1950-
Inhaltsverzeichnis Advertising and sales promotion strategy
Format: Books
Publication Date 1998 1997

Food and beverage management

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by Davis, Bernard.
Table of contents http://catdir.loc.gov/catdir/toc/els033/98184730.html Publisher description http://catdir.loc.gov/catdir/description/els033/98184730.html
Format: Books
Publication Date 1998

Advertising communications & promotion management

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by Rossiter, John R.
Table of contents http://swbplus.bsz-bw.de/bsz061199036inh.htm
Format: Regular print
Publication Date 1997

Small business management : an entrepreneurial emphasis

2025-05-05T21:53:20Z

by Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-d.html
Format: Books
Publication Date 1997

Advertising, promotion, and supplemental aspects of integrated marketing communications

2025-05-05T21:53:20Z

by Shimp, Terence A.
Inhaltsverzeichnis Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/96085295-t.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008057960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 1997

Basic marketing : a global-managerial approach

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by Perreault, William D.
Format: Books
Publication Date 1996

Marketing : contemporary concepts and practices

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by Schoell, William F.
Format: Books
Publication Date 1995

Promotional management

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by Govoni, Norman A. P.
Format: Books
Publication Date 1986