Search Results for Sales promotion -- Management. - Narrowed by: 1:IIEMSA SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dSales$002bpromotion$002b--$002bManagement.$0026qf$003dLIBRARY$002509Library$0025091$00253AIIEMSA$0025091$00253AIIEMSA$0026ps$003d300?dt=list 2025-05-05T20:52:18Z The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion, ent://SD_ILS/0/SD_ILS:35795 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Clemente, Mark N.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Integrated marketing communication ent://SD_ILS/0/SD_ILS:22454 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Marketing ent://SD_ILS/0/SD_ILS:49697 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Kotler, Philip, 1931-<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The complete marketer : 60 essential concepts for marketing excellence ent://SD_ILS/0/SD_ILS:49899 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Promo 2 ent://SD_ILS/0/SD_ILS:50676 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;O'Guinn, Thomas.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Music business handbook and career guide ent://SD_ILS/0/SD_ILS:51516 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Baskerville, David.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Marketing concepts and strategies ent://SD_ILS/0/SD_ILS:20538 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Dibb, Sally, 1963-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Marketing management : a value-creation process ent://SD_ILS/0/SD_ILS:49572 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Jolibert, Alain. Marketing management.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:22812 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;McDaniel, Carl, Jr., 1941-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Integrated marketing communication : a contemporary approach ent://SD_ILS/0/SD_ILS:149 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Integrated marketing communications in advertising and promotion ent://SD_ILS/0/SD_ILS:2920 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:20120 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Cravens, David W.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-t.html">http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016600044&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016600044&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017372878&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017372878&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-d.html">http://catdir.loc.gov/catdir/enhancements/fy0808/2007049708-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Strategic advertising management ent://SD_ILS/0/SD_ILS:41923 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Percy, Larry.<br/>Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0907/2008038449-d.html">http://www.loc.gov/catdir/enhancements/fy0907/2008038449-d.html</a> Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0827/2008038449.html">http://www.loc.gov/catdir/toc/ecip0827/2008038449.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Toyota culture : the heart and soul of the Toyota way ent://SD_ILS/0/SD_ILS:35053 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Liker, Jeffrey K.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> How to market, advertise, and promote your business or service in your own backyard ent://SD_ILS/0/SD_ILS:39427 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Egelhoff, Tom.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Marketing management ent://SD_ILS/0/SD_ILS:32150 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Winer, Russell S.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip068/2006004951.html">http://www.loc.gov/catdir/toc/ecip068/2006004951.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Marketing management : a value-creation process ent://SD_ILS/0/SD_ILS:33472 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Dubois, Pierre-Louis.<br/>Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0662/2006049380-b.html">http://www.loc.gov/catdir/enhancements/fy0662/2006049380-b.html</a> Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0662/2006049380-d.html">http://www.loc.gov/catdir/enhancements/fy0662/2006049380-d.html</a> Table of contents only <a href="http://www.loc.gov/catdir/enhancements/fy0662/2006049380-t.html">http://www.loc.gov/catdir/enhancements/fy0662/2006049380-t.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Marketing ent://SD_ILS/0/SD_ILS:521 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Etzel, Michael J.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2007<br/> Business marketing management : B2B ent://SD_ILS/0/SD_ILS:16394 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Hutt, Michael D.<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/520445635.pdf">Kostenfrei</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html">http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html">http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html">http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:20660 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Lamb, Charles W.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006&#160;2005<br/> Contemporary marketing 2005 ent://SD_ILS/0/SD_ILS:29507 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Boone, Louis E.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Strategic advertising management ent://SD_ILS/0/SD_ILS:16699 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Percy, Larry.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html">http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html">http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html">http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Introduction to foodservice ent://SD_ILS/0/SD_ILS:41818 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Payne-Palacio, June.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Business marketing management : a strategic view of industrial and organizational markets ent://SD_ILS/0/SD_ILS:17249 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Hutt, Michael D.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Advertising, promotion &amp; supplemental aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:225 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Shimp, Terence A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Marketing communications : contexts, strategies, and applications ent://SD_ILS/0/SD_ILS:13024 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Fill, Chris.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Hospitality sales and promotion : strategies for success ent://SD_ILS/0/SD_ILS:25996 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Taylor, Derek, 1932 August 5-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Promotional strategy : marketing communications in practice ent://SD_ILS/0/SD_ILS:19794 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Koekemoer, Ludi.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Marketing : contemporary concepts and practices ent://SD_ILS/0/SD_ILS:23380 2025-05-05T20:52:18Z 2025-05-05T20:52:18Z by&#160;Schoell, William F.<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/>