Search Results for Sales promotion -- Planning. - Narrowed by: VEGA BordeauxSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dSales$002bpromotion$002b--$002bPlanning.$0026qf$003dLIBRARY$002509Library$0025091$00253AVGBDX$002509VEGA$002bBordeaux$0026ps$003d300?2025-11-23T01:53:34ZIntegrated marketing communicationent://SD_ILS/0/SD_ILS:224542025-11-23T01:53:34Z2025-11-23T01:53:34Zby Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2019<br/>Advertising and integrated brand promotionent://SD_ILS/0/SD_ILS:242025-11-23T01:53:34Z2025-11-23T01:53:34Zby O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format: Books<br/>Publication Date 2015<br/>Advertising media planning : a brand management approachent://SD_ILS/0/SD_ILS:262025-11-23T01:53:34Z2025-11-23T01:53:34Zby Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format: Electronic Resources<br/>Publication Date 2015<br/>Marketing fashion : strategy, branding and promotionent://SD_ILS/0/SD_ILS:1682025-11-23T01:53:34Z2025-11-23T01:53:34Zby Posner, Harriet, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2015<br/>Advertising, promotion, and other aspects of integrated marketing communicationsent://SD_ILS/0/SD_ILS:98002025-11-23T01:53:34Z2025-11-23T01:53:34Zby Shimp, Terence A.<br/>Format: Books<br/>Publication Date 2013<br/>Measuring marketing : 110+ key metrics every marketer needsent://SD_ILS/0/SD_ILS:9182025-11-23T01:53:34Z2025-11-23T01:53:34Zby Davis, John, 1960 February 17- author.<br/>Format: Books<br/>Publication Date 2013<br/>Advertising and promotions : an integrated brand approachent://SD_ILS/0/SD_ILS:3392025-11-23T01:53:34Z2025-11-23T01:53:34Zby Semenik, Richard J.<br/>Format: Books<br/>Publication Date 2012<br/>Integrated marketing communication : a contemporary approachent://SD_ILS/0/SD_ILS:1492025-11-23T01:53:34Z2025-11-23T01:53:34Zby Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format: Books<br/>Publication Date 2010<br/>Marketing communications : a brand narrative approachent://SD_ILS/0/SD_ILS:167962025-11-23T01:53:34Z2025-11-23T01:53:34Zby Dahlén, Micael.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2010<br/>Integrated marketing communicationsent://SD_ILS/0/SD_ILS:156072025-11-23T01:53:34Z2025-11-23T01:53:34Zby Ouwersloot, Hans.<br/>Format: Books<br/>Publication Date 2008<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:156812025-11-23T01:53:34Z2025-11-23T01:53:34Zby Arens, William F.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html">http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html</a><br/>Format: Books<br/>Publication Date 2008<br/>Introduction to marketingent://SD_ILS/0/SD_ILS:206602025-11-23T01:53:34Z2025-11-23T01:53:34Zby Lamb, Charles W.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format: Books<br/>Publication Date 2006 2005<br/>Advertising and promotion : an integrated marketing communications perspectiveent://SD_ILS/0/SD_ILS:3272025-11-23T01:53:34Z2025-11-23T01:53:34Zby Belch, George E. (George Edward), 1951-<br/>Format: Books<br/>Publication Date 2004<br/>Advertising : principles & practiceent://SD_ILS/0/SD_ILS:3152025-11-23T01:53:34Z2025-11-23T01:53:34Zby Wells, William, 1926-<br/>Format: Books<br/>Publication Date 2003<br/>Marketing plans : how to prepare them, how to use thement://SD_ILS/0/SD_ILS:124432025-11-23T01:53:34Z2025-11-23T01:53:34Zby McDonald, Malcolm.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els051/2004556468.html">http://catdir.loc.gov/catdir/toc/els051/2004556468.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els051/2004556468.html">http://catdir.loc.gov/catdir/description/els051/2004556468.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Marketing plans that workent://SD_ILS/0/SD_ILS:170052025-11-23T01:53:34Z2025-11-23T01:53:34Zby McDonald, Malcolm.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001043345.html">http://catdir.loc.gov/catdir/toc/els031/2001043345.html</a>
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001043345.html">http://catdir.loc.gov/catdir/description/els031/2001043345.html</a><br/>Format: Books<br/>Publication Date 2002<br/>Principles of marketingent://SD_ILS/0/SD_ILS:169922025-11-23T01:53:34Z2025-11-23T01:53:34Zby Kotler, Philip.<br/>Format: Electronic Resources<br/>Publication Date 2001<br/>Marketing plans : how to prepare them, how to use thement://SD_ILS/0/SD_ILS:147002025-11-23T01:53:34Z2025-11-23T01:53:34Zby McDonald, Malcolm.<br/>Format: Books<br/>Publication Date 1999<br/>International marketingent://SD_ILS/0/SD_ILS:165632025-11-23T01:53:34Z2025-11-23T01:53:34Zby Cateora, Philip R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html</a><br/>Format: Books<br/>Publication Date 1999<br/>