Search Results for Sales. - Narrowed by: VEGA Bordeaux SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dSales.$0026qf$003dLIBRARY$002509Library$0025091$00253AVGBDX$002509VEGA$002bBordeaux$0026ps$003d300?dt=list 2025-10-07T06:49:15Z Sales management : an operational approach ent://SD_ILS/0/SD_ILS:17007 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Abratt, Russell.<br/>Format:&#160;Books<br/>Publication Date&#160;1989<br/> Below the line brand intergration will increase sales and customer loyalty : Subaru South Africa as a case study ent://SD_ILS/0/SD_ILS:19427 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Rifkind, Daniel.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2007<br/> Branding unbound : the future of advertising, sales, and the brand experience in the wireless age ent://SD_ILS/0/SD_ILS:13003 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Mathieson, Rick.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip057/2005002544.html">http://catdir.loc.gov/catdir/toc/ecip057/2005002544.html</a> Branding Unbound, the blog <a href="http://maverix.typepad.com/brandingunbound/">http://maverix.typepad.com/brandingunbound/</a> Ebook Library <a href="http://www.ECU.eblib.com.au/EBLWeb/patron/?target=patron&extendedid=E_181462userid=%5Eu">http://www.ECU.eblib.com.au/EBLWeb/patron/?target=patron&extendedid=E_181462userid=%5Eu</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> The use of personal branding in the property sales market to improve property sales : the Chas Everitt Midrand case ent://SD_ILS/0/SD_ILS:19484 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Kunene, Siyanda.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2005<br/> The sales advantage : how to get it, keep it, and sell more than ever ent://SD_ILS/0/SD_ILS:16562 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Crom, J. Oliver.<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0641/2002075237-s.html">http://catdir.loc.gov/catdir/enhancements/fy0641/2002075237-s.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/simon052/2002075237.html">http://catdir.loc.gov/catdir/bios/simon052/2002075237.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/simon031/2002075237.html">http://catdir.loc.gov/catdir/description/simon031/2002075237.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Designing organizations ent://SD_ILS/0/SD_ILS:16088 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Robey, Daniel.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh021/93003727.html">http://catdir.loc.gov/catdir/toc/mh021/93003727.html</a> Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780256116991.pdf">http://www.gbv.de/dms/bowker/toc/9780256116991.pdf</a><br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Looking closer : critical writings on graphic design ent://SD_ILS/0/SD_ILS:16136 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Bierut, Michael.<br/>Format:&#160;Books<br/>Publication Date&#160;2025&#160;2024&#160;2023&#160;2022&#160;2021<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:57852 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2024<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:56059 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Integrated marketing communication ent://SD_ILS/0/SD_ILS:22454 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Van Heerden, Neels, 1957-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Design drawing ent://SD_ILS/0/SD_ILS:55235 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Ching, Francis D. K., 1943- author, illustrator.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1985333&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1985333&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:22106 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Andrews, J. Craig, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Key marketing metrics : the 50+ metrics every manager needs to know ent://SD_ILS/0/SD_ILS:22119 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Farris, Paul W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Marketing management ent://SD_ILS/0/SD_ILS:21216 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Experiential marketing : secrets, strategies, and success stories from the world's greatest brands ent://SD_ILS/0/SD_ILS:21253 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Smith, Kerry, 1963- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising media planning : a brand management approach ent://SD_ILS/0/SD_ILS:26 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2015<br/> Marketing fashion : strategy, branding and promotion ent://SD_ILS/0/SD_ILS:168 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Posner, Harriet, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:321 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Kotler, Philip (Philip J.), 1931-<br/>Format:&#160;Books<br/>Publication Date&#160;2014&#160;2013<br/> Measuring marketing : 110+ key metrics every marketer needs ent://SD_ILS/0/SD_ILS:918 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Davis, John, 1960 February 17- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Professional practice for interior designers ent://SD_ILS/0/SD_ILS:55230 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Piotrowski, Christine M., 1947-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The graphic designer's business survival guide ent://SD_ILS/0/SD_ILS:57888 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Daniels, Lawrence J., 1942-<br/><a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426">E-book - Full text from Dawsonera</a> <a href="http://www.dawsonera.com/guard/protected/dawson.jsp?name=London%20Metropolitan%20University&dest=http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426">E-book - Full text from Dawsonera</a> Dawsonera <a href="http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426">http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780814432426</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:9800 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising and promotions : an integrated brand approach ent://SD_ILS/0/SD_ILS:339 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Semenik, Richard J.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> UnMarketing : stop marketing. Start engaging ent://SD_ILS/0/SD_ILS:5730 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Stratten, Scott.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The new rules of marketing &amp; PR : how to use social media, online video, mobile applications, blogs, news releases, &amp; viral marketing to reach buyers directly ent://SD_ILS/0/SD_ILS:1566 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Scott, David Meerman.<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Integrated marketing communication : a contemporary approach ent://SD_ILS/0/SD_ILS:149 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Fashion forecasting ent://SD_ILS/0/SD_ILS:1533 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Brannon, Evelyn L.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:16390 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Marketing communications : a brand narrative approach ent://SD_ILS/0/SD_ILS:16796 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Dahl&eacute;n, Micael.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Integrated marketing communications ent://SD_ILS/0/SD_ILS:15607 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Ouwersloot, Hans.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Contemporary advertising ent://SD_ILS/0/SD_ILS:15681 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Arens, William F.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html">http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Measuring marketing : 103 key metrics every marketer needs ent://SD_ILS/0/SD_ILS:5706 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Davis, John, 1960 February 17-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html">http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html">http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Re-imagine! ent://SD_ILS/0/SD_ILS:15647 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Peters, Thomas J.<br/>Format:&#160;Books<br/>Publication Date&#160;2006&#160;2003<br/> Marketing management ent://SD_ILS/0/SD_ILS:16093 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Inhaltsverzeichnis <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Advertising, promotion and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:9799 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:20660 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Lamb, Charles W.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006&#160;2005<br/> Applied strategic marketing ent://SD_ILS/0/SD_ILS:15941 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Du Plessis, P. J. (Phillipus Jacobus), 1943-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Marketing payback : is your marketing profitable? ent://SD_ILS/0/SD_ILS:16393 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Shaw, Robert, 1950-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> ProfitBrand : how to increase the profitability, accountability &amp; sustainability of brands ent://SD_ILS/0/SD_ILS:11701 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Wreden, Nick.<br/>ebrary <a href="http://site.ebrary.com/id/10096170">http://site.ebrary.com/id/10096170</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html">http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html">http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> International marketing ent://SD_ILS/0/SD_ILS:16554 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Cateora, Philip R.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2005<br/> Advertising and promotion : an integrated marketing communications perspective ent://SD_ILS/0/SD_ILS:327 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Belch, George E. (George Edward), 1951-<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> The 22 irrefutable laws of advertising (and when to violate them) ent://SD_ILS/0/SD_ILS:10097 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Newman, Michael.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley041/2004301124.html">http://catdir.loc.gov/catdir/toc/wiley041/2004301124.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley047/2004301124.html">http://catdir.loc.gov/catdir/bios/wiley047/2004301124.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley042/2004301124.html">http://catdir.loc.gov/catdir/description/wiley042/2004301124.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> The sari shop ent://SD_ILS/0/SD_ILS:11741 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Bajwa, Rupa, 1976-<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Re-imagine! : [business excellence in a disruptive age] ent://SD_ILS/0/SD_ILS:11865 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Peters, Thomas J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy043/2004296757.html">http://catdir.loc.gov/catdir/toc/fy043/2004296757.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Marketing and the bottom line : the marketing metrics that will pump up cash flow ent://SD_ILS/0/SD_ILS:12696 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Ambler, Tim.<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> The complete idiot's guide to MBA basics ent://SD_ILS/0/SD_ILS:16188 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Gorman, Tom.<br/>Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0716/2002116795-b.html">http://catdir.loc.gov/catdir/enhancements/fy0716/2002116795-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0716/2002116795-d.html">http://catdir.loc.gov/catdir/enhancements/fy0716/2002116795-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:315 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Wells, William, 1926-<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> AdValue : twenty ways advertising works for business ent://SD_ILS/0/SD_ILS:16574 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Butterfield, Leslie, 1952-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2002043685.html">http://catdir.loc.gov/catdir/toc/els031/2002043685.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2002043685.html">http://catdir.loc.gov/catdir/description/els031/2002043685.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Marketing plans : how to prepare them, how to use them ent://SD_ILS/0/SD_ILS:12443 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;McDonald, Malcolm.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els051/2004556468.html">http://catdir.loc.gov/catdir/toc/els051/2004556468.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els051/2004556468.html">http://catdir.loc.gov/catdir/description/els051/2004556468.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The fall of advertising and the rise of PR ent://SD_ILS/0/SD_ILS:16559 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Ries, Al.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/hc042/2002023294.html">http://catdir.loc.gov/catdir/description/hc042/2002023294.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Effective marketing : creating and keeping customers ent://SD_ILS/0/SD_ILS:17002 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Zikmund, William G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html">http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Marketing plans that work ent://SD_ILS/0/SD_ILS:17005 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;McDonald, Malcolm.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els031/2001043345.html">http://catdir.loc.gov/catdir/toc/els031/2001043345.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/els031/2001043345.html">http://catdir.loc.gov/catdir/description/els031/2001043345.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> The complete guide to self-publishing ent://SD_ILS/0/SD_ILS:17725 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Ross, Tom, 1933-<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Applied strategic marketing ent://SD_ILS/0/SD_ILS:12735 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Du Plessis, P. J.<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:16992 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Kotler, Philip.<br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2001<br/> Advertising and promotion : an integrated marketing communications perspective ent://SD_ILS/0/SD_ILS:326 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Belch, George E. (George Edward), 1951-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfolios ent://SD_ILS/0/SD_ILS:6921 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Benun, Ilise, 1961-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> Strategic market management ent://SD_ILS/0/SD_ILS:12345 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Aaker, David A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix07/2001026190.html">http://catdir.loc.gov/catdir/toc/onix07/2001026190.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0612/2001026190-b.html">http://catdir.loc.gov/catdir/enhancements/fy0612/2001026190-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley036/2001026190.html">http://catdir.loc.gov/catdir/description/wiley036/2001026190.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> The soul of the new consumer : authenticity -- what we buy and why in the new economy ent://SD_ILS/0/SD_ILS:16099 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Lewis, David, 1942-<br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Marketing : best practices ent://SD_ILS/0/SD_ILS:16337 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Czinkota, Michael R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html">http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Selling the wheel : choosing the best way to sell for you, your company, and your customers ent://SD_ILS/0/SD_ILS:20700 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Cox, Jeff, 1951-<br/>Sample text <a href="http://catdir.loc.gov/catdir/enhancements/fy0705/99038449-s.html">http://catdir.loc.gov/catdir/enhancements/fy0705/99038449-s.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/simon054/99038449.html">http://catdir.loc.gov/catdir/bios/simon054/99038449.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/simon031/99038449.html">http://catdir.loc.gov/catdir/description/simon031/99038449.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000<br/> Marketing plans : how to prepare them, how to use them ent://SD_ILS/0/SD_ILS:14700 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> International marketing ent://SD_ILS/0/SD_ILS:16563 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Cateora, Philip R.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html">http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Brand spirit : how cause related marketing builds brands ent://SD_ILS/0/SD_ILS:20683 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Pringle, Hamish.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix01/99013354.html">http://catdir.loc.gov/catdir/toc/onix01/99013354.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1233063&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1233063&custom_att_2=simple_viewer</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley041/99013354.html">http://catdir.loc.gov/catdir/bios/wiley041/99013354.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley031/99013354.html">http://catdir.loc.gov/catdir/description/wiley031/99013354.html</a> Cover <a href="http://swbplus.bsz-bw.de/bsz076176711cov.htm">http://swbplus.bsz-bw.de/bsz076176711cov.htm</a><br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Strategic market management ent://SD_ILS/0/SD_ILS:15291 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Aaker, David A.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/onix02/98016155.html">http://catdir.loc.gov/catdir/toc/onix02/98016155.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley031/98016155.html">http://catdir.loc.gov/catdir/description/wiley031/98016155.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever ent://SD_ILS/0/SD_ILS:16616 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Gordon, Ian, 1952 June 19-<br/>Table of contents <a href="http://lcweb.loc.gov/catdir/toc/98-134752.html">http://lcweb.loc.gov/catdir/toc/98-134752.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley042/98134752.html">http://catdir.loc.gov/catdir/bios/wiley042/98134752.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley033/98134752.html">http://catdir.loc.gov/catdir/description/wiley033/98134752.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Business law and the regulatory environment : concepts and cases. ent://SD_ILS/0/SD_ILS:16649 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Mallor, Jane P.<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Marketing magic : success stories from South Africas's top marketers ent://SD_ILS/0/SD_ILS:13408 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Dorrian, A. P. (A. Paul)<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> The successful marketing plan : a disciplined and comprehensive approach ent://SD_ILS/0/SD_ILS:16617 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Hiebing, Roman G.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh022/96028253.html">http://catdir.loc.gov/catdir/toc/mh022/96028253.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0602/96028253-b.html">http://catdir.loc.gov/catdir/enhancements/fy0602/96028253-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh022/96028253.html">http://catdir.loc.gov/catdir/description/mh022/96028253.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Advertising communications &amp; promotion management ent://SD_ILS/0/SD_ILS:354 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Rossiter, John R.<br/>Table of contents <a href="http://swbplus.bsz-bw.de/bsz061199036inh.htm">http://swbplus.bsz-bw.de/bsz061199036inh.htm</a><br/>Format:&#160;Regular print<br/>Publication Date&#160;1997<br/> Strategic market management ent://SD_ILS/0/SD_ILS:13718 2025-10-07T06:49:15Z 2025-10-07T06:49:15Z by&#160;Aaker, David A.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006766722&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006766722&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006766722&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Inhaltsverzeichnis <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1406795&custom%5Fatt%5F2=simple%5Fviewer">Strategic market management</a><br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/>