Search Results for Schools -- South Africa. - Narrowed by: VEGA Cape TownSirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dSchools$002b--$002bSouth$002bAfrica.$0026qf$003dLIBRARY$002509Library$0025091$00253AVGCT$002509VEGA$002bCape$002bTown$0026ps$003d300?dt=list2025-12-06T11:26:16ZSustainable sourcing an exploratory study of sustainability within South Africa's coffee roasting companiesent://SD_ILS/0/SD_ILS:218582025-12-06T11:26:16Z2025-12-06T11:26:16Zby Berg, Hemsen Synne<br/>Format: Manuscript<br/>Publication Date 2017<br/>Cross sectional qualitative personal interviews to describe the extent to which racially diverse print advertsements increase consumer acceptance of South African retail in Cape Townent://SD_ILS/0/SD_ILS:218602025-12-06T11:26:16Z2025-12-06T11:26:16Zby Forbay, Rosland<br/>Format: Manuscript<br/>Publication Date 2017<br/>Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlinesent://SD_ILS/0/SD_ILS:218612025-12-06T11:26:16Z2025-12-06T11:26:16Zby Warren, Andrew<br/>Format: Manuscript<br/>Publication Date 2017<br/>An exploratory, triangulated study to determine the extent to which brands influence gender perfomativity in Cape Townent://SD_ILS/0/SD_ILS:218622025-12-06T11:26:16Z2025-12-06T11:26:16Zby Van der Merwe, Natalie<br/>Format: Manuscript<br/>Publication Date 2017<br/>Does the colour of the beer bottle influence South African consumers' perception of the brand?ent://SD_ILS/0/SD_ILS:210762025-12-06T11:26:16Z2025-12-06T11:26:16Zby Stopford, Chad.<br/>Format: Manuscript<br/>Publication Date 2016<br/>An exploratory, qualitative research study comparing current traditional retail versus E-commerce retail trends globally, also investigating possible future scenarios and economic impactent://SD_ILS/0/SD_ILS:210802025-12-06T11:26:16Z2025-12-06T11:26:16Zby Ashburner, Sebastian.<br/>Format: Manuscript<br/>Publication Date 2016<br/>Have recent student movements on South African university campuses provided a platform for increased racial tensions on campuses? : an explanatory qualitative research study with reference to the University of Cape Townent://SD_ILS/0/SD_ILS:210862025-12-06T11:26:16Z2025-12-06T11:26:16Zby Pietersen, Conny Nteboheleng.<br/>Format: Manuscript<br/>Publication Date 2016<br/>The influence of alcohol marketing channels on alcohol consumption : a quantitative study of students residing in the Western Cape, South Africaent://SD_ILS/0/SD_ILS:210882025-12-06T11:26:16Z2025-12-06T11:26:16Zby Mackay, Brett.<br/>Format: Manuscript<br/>Publication Date 2016<br/>The lush brand and the "ethi-cool effect" : an exploration into the effects of a simultaneously ethical and trendy brand on consumption patterns of mainstream South African youthent://SD_ILS/0/SD_ILS:210912025-12-06T11:26:16Z2025-12-06T11:26:16Zby Strumpman, Emma.<br/>Format: Manuscript<br/>Publication Date 2016<br/>The nuclear family and household goods : a qualitative study exploring the perceptions of women in Cape Town's townshipsent://SD_ILS/0/SD_ILS:210922025-12-06T11:26:16Z2025-12-06T11:26:16Zby Pasiya, Sesothando.<br/>Format: Manuscript<br/>Publication Date 2016<br/>The pros and cons of marketing brands on Twitter using Coca Cola's "#shareacoke" campaign and BiC's "Women's Day" campaign : a comparative study adn brand impact analysis on South African Twitter usersent://SD_ILS/0/SD_ILS:210932025-12-06T11:26:16Z2025-12-06T11:26:16Zby Gaffoor, Shaakir.<br/>Format: Manuscript<br/>Publication Date 2016<br/>A qualitative research study exploring the impact of Puma's celebrity endorsement deals on their brand equity in a South African sportswear industry contextent://SD_ILS/0/SD_ILS:210942025-12-06T11:26:16Z2025-12-06T11:26:16Zby Di Bartolo, Marianna<br/>Format: Manuscript<br/>Publication Date 2016<br/>Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countriesent://SD_ILS/0/SD_ILS:211022025-12-06T11:26:16Z2025-12-06T11:26:16Zby Mushonga, Tendai.<br/>Format: Manuscript<br/>Publication Date 2016<br/>The relationship between service qualities and customer loyalty on aa e-commerce website amongst emerging adults : the case of Takealot.coment://SD_ILS/0/SD_ILS:211032025-12-06T11:26:16Z2025-12-06T11:26:16Zby Landsberg, Calvin.<br/>Format: Manuscript<br/>Publication Date 2016<br/>A research study to determine required brand building aspects in Cape Town's cosmetics industry, with specific reference to brand loyalty amongst urban womenent://SD_ILS/0/SD_ILS:211042025-12-06T11:26:16Z2025-12-06T11:26:16Zby Tonkin, Madison<br/>Format: Manuscript<br/>Publication Date 2016<br/>A study to explore whether colorism in cosmetic branding contributes to racial segmentation and stereotyping among women in Cape Town, South Africaent://SD_ILS/0/SD_ILS:211112025-12-06T11:26:16Z2025-12-06T11:26:16Zby Matiringe, Tanitta.<br/>Format: Manuscript<br/>Publication Date 2016<br/>To investigate the manner in which the sports brand Nike utilises brand narrative to create brand essence in South Africaent://SD_ILS/0/SD_ILS:211122025-12-06T11:26:16Z2025-12-06T11:26:16Zby Cunningham, Ashleigh<br/>Format: Manuscript<br/>Publication Date 2016<br/>The transgender toy tipping point : a content analysis of Toys R Us christmas catalogue exploring the effects of the transgender movement in the toy advertising industryent://SD_ILS/0/SD_ILS:211132025-12-06T11:26:16Z2025-12-06T11:26:16Zby Griffin, Olivia.<br/>Format: Manuscript<br/>Publication Date 2016<br/>A triangulation study by means of an online survey identifying how customer service instils customer loyalty amongst Constancia Village customersent://SD_ILS/0/SD_ILS:211142025-12-06T11:26:16Z2025-12-06T11:26:16Zby Stevens, Kim.<br/>Format: Manuscript<br/>Publication Date 2016<br/>The art of online art marketing : consumer dynamics in online art purchasing : a South African 'gallerist' perspectiveent://SD_ILS/0/SD_ILS:191662025-12-06T11:26:16Z2025-12-06T11:26:16Zby Bester, Karle Marcell.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Branding is a science, loyalty is an art : determining the factors that motivates [sic] two of South Africa's Afrikaans women's magazines' readers to stay loyal to the magazine as a brandent://SD_ILS/0/SD_ILS:193432025-12-06T11:26:16Z2025-12-06T11:26:16Zby Van Zyl, Lezje Eulize.<br/>Format: Manuscript<br/>Publication Date 2015<br/>BrandU : an investigation into how South African millenials [sic] relate to marketing endorsement strategies in favour of social media brand influencers, as well as brand influencer focused campaigns : case study: Woolworths' "Style By SA" campaignent://SD_ILS/0/SD_ILS:193462025-12-06T11:26:16Z2025-12-06T11:26:16Zby Mona, Azola.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Dress to impress : an investigation into the role of the selfie and the vlog in the personal brand building of female South African micro celebritiesent://SD_ILS/0/SD_ILS:193482025-12-06T11:26:16Z2025-12-06T11:26:16Zby Jordan, Dianne.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The influence of sustainability on brand strategy : a qualitative case study of Old Mutual South Africaent://SD_ILS/0/SD_ILS:193552025-12-06T11:26:16Z2025-12-06T11:26:16Zby Arendse, Melody.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Jungle fever : an investigation of the generational perceptions of interracial relationships in South Africa and how these relationships are portrayed in South African cinema vs the reality of these relationshipsent://SD_ILS/0/SD_ILS:193592025-12-06T11:26:16Z2025-12-06T11:26:16Zby Granger, Vanessa.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Investigating the relationship between local and international consumers of sustainable handicraft brands within the context of city branding : Cape Town, South Africaent://SD_ILS/0/SD_ILS:193562025-12-06T11:26:16Z2025-12-06T11:26:16Zby De Beer, Sarah Ann.<br/>Format: Manuscript<br/>Publication Date 2015<br/>An investigation into American Apparel's identying [sic] as a socially conscious fashion brand and how this can be replicated in South Africaent://SD_ILS/0/SD_ILS:193572025-12-06T11:26:16Z2025-12-06T11:26:16Zby Matshitse, Naledi Ayanda.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Natural hair : understanding the degree of influence African-American media images have on black South African women and how these influences alter the perception of natural hair and beauty as a wholeent://SD_ILS/0/SD_ILS:193662025-12-06T11:26:16Z2025-12-06T11:26:16Zby Rosada, Nadjanara.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The role of humour in South African advertising in addressing potentially serious political, cultural and social issuesent://SD_ILS/0/SD_ILS:193752025-12-06T11:26:16Z2025-12-06T11:26:16Zby Mahlangu, Thulani.<br/>Format: Manuscript<br/>Publication Date 2015<br/>To establish how brand loyalty can be created and sustained within South African online stores Spree, Superbalist and Zando, based on the Constantinides Web experience theoryent://SD_ILS/0/SD_ILS:193812025-12-06T11:26:16Z2025-12-06T11:26:16Zby Mostert, Marike.<br/>Format: Manuscript<br/>Publication Date 2015<br/>Twitter as a tool for revolution : a study into how social movement organisations in South African universities use social media as a means of brandingent://SD_ILS/0/SD_ILS:193832025-12-06T11:26:16Z2025-12-06T11:26:16Zby Van Wyk, Shannon Roxanne.<br/>Format: Manuscript<br/>Publication Date 2015<br/>The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africaent://SD_ILS/0/SD_ILS:193842025-12-06T11:26:16Z2025-12-06T11:26:16Zby Shier, James.<br/>Format: Manuscript<br/>Publication Date 2015<br/>We talk, you listen is over : exploring the impact of social media on public relations professionals in South Africa : case study on Sprout Boutique Agency in Cape Townent://SD_ILS/0/SD_ILS:193852025-12-06T11:26:16Z2025-12-06T11:26:16Zby Mokibe, Sharon Duduetsang.<br/>Format: Manuscript<br/>Publication Date 2015<br/>An investigation on establishing and developing a new brand within the South African jewellery industryent://SD_ILS/0/SD_ILS:192322025-12-06T11:26:16Z2025-12-06T11:26:16Zby Fockema, Ronel<br/>Format: Manuscript<br/>Publication Date 2014<br/>Branding of handmade products like Ana Luisa Footwear in the South African handmade industryent://SD_ILS/0/SD_ILS:192412025-12-06T11:26:16Z2025-12-06T11:26:16Zby Husfeld, Marelie.<br/>Format: Manuscript<br/>Publication Date 2014<br/>How do celebrity brands like Beyonce influence the lifestyle of young female adults between the ages 18-24 in South Africa? : case study on 6 young female beehives between the age 18-24 from South Africa, Cape Townent://SD_ILS/0/SD_ILS:192462025-12-06T11:26:16Z2025-12-06T11:26:16Zby Siwela, Sonwabise.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The strategy behind digital branded entertainment and real world interaction : a study to assist digital strategy in South Africaent://SD_ILS/0/SD_ILS:192472025-12-06T11:26:16Z2025-12-06T11:26:16Zby Aucamp, Jacques.<br/>Format: Manuscript<br/>Publication Date 2014<br/>What is on the bottle : a study into key visual elements of South African wine label design and packagingent://SD_ILS/0/SD_ILS:192492025-12-06T11:26:16Z2025-12-06T11:26:16Zby Slabber, Marthinus.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The use of gamification as a marketing communication tool to engage with South African millenialsent://SD_ILS/0/SD_ILS:192512025-12-06T11:26:16Z2025-12-06T11:26:16Zby Racitti, Riccardo.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The retail environment : determining the effectiveness as the in-store cues that will lead to successful utilisation of in-store promoters in the South African retail environmentent://SD_ILS/0/SD_ILS:192572025-12-06T11:26:16Z2025-12-06T11:26:16Zby Veldsman, Lounette.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industryent://SD_ILS/0/SD_ILS:192592025-12-06T11:26:16Z2025-12-06T11:26:16Zby Burger, Wouter.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Pep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyaltyent://SD_ILS/0/SD_ILS:192602025-12-06T11:26:16Z2025-12-06T11:26:16Zby Odendaal, Jeanne.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Blogging : an explorative study on the culture of fashion & lifestyle blogging in South Africaent://SD_ILS/0/SD_ILS:192282025-12-06T11:26:16Z2025-12-06T11:26:16Zby Modisane, Tshepang.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Exploring the development of Mercury1's human brand theory and the relevance of an alternate brand building approach within the South African industryent://SD_ILS/0/SD_ILS:192312025-12-06T11:26:16Z2025-12-06T11:26:16Zby Goddard, Roxy.<br/>Format: Manuscript<br/>Publication Date 2014<br/>Food labelling in South Africa : the effects of consumer understanding on consumer loyalty towards credence claimsent://SD_ILS/0/SD_ILS:192362025-12-06T11:26:16Z2025-12-06T11:26:16Zby Neil, Hannah Jade.<br/>Format: Manuscript<br/>Publication Date 2014<br/>The South African blogosphere : a youth consumer driven communityent://SD_ILS/0/SD_ILS:191792025-12-06T11:26:16Z2025-12-06T11:26:16Zby Butterworth, Ashleigh.<br/>Format: Manuscript<br/>Publication Date 2013<br/>An exploratory case study on how international make-up brands utilize black international celebrity endorsements, in their brand communications strategies when marketing to black female South African consumersent://SD_ILS/0/SD_ILS:191812025-12-06T11:26:16Z2025-12-06T11:26:16Zby Metele, Chwayita.<br/>Format: Manuscript<br/>Publication Date 2013<br/>David and Goliath : a study of the South African domestic airline business from a brand health perspectiveent://SD_ILS/0/SD_ILS:191832025-12-06T11:26:16Z2025-12-06T11:26:16Zby Deane, Alistair.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Exploring perceptions of mega-church brands amongst young South African Christian adults : a case study on Hillsong Church in the Western Cape Provinceent://SD_ILS/0/SD_ILS:191912025-12-06T11:26:16Z2025-12-06T11:26:16Zby Ngqakayi, Anathi.<br/>Format: Books<br/>Publication Date 2013<br/>Exploring the principles of Green and Healthy branding and measuring their real-world implications within a South African contextent://SD_ILS/0/SD_ILS:191942025-12-06T11:26:16Z2025-12-06T11:26:16Zby Courly, Tom.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Online retail and the mobile phone in South Africaent://SD_ILS/0/SD_ILS:191962025-12-06T11:26:16Z2025-12-06T11:26:16Zby Sherman, Nikki.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Exploring the influence of children's food and beverage mascot, Coco the Monkey, as perceived by parents and children within South Africaent://SD_ILS/0/SD_ILS:191982025-12-06T11:26:16Z2025-12-06T11:26:16Zby Schutte, Amber Leigh.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Exploring the opportunities and challenges faced by value-criven South African brands in adopting hemp as a means to deliver more sustainable products and servicesent://SD_ILS/0/SD_ILS:191992025-12-06T11:26:16Z2025-12-06T11:26:16Zby Coetsee Christiaan.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Queenbees and wannabes : an exploratory person brand study on the extent to which the emerging black female middle class of South Africa will go to align their brand identity with the brand identity of their celebrity role modelent://SD_ILS/0/SD_ILS:192022025-12-06T11:26:16Z2025-12-06T11:26:16Zby Molwantwa, Ofentse Sandra.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Has online banner advertising lost its message, meaning and purpose in the eyes of South African consumersent://SD_ILS/0/SD_ILS:191752025-12-06T11:26:16Z2025-12-06T11:26:16Zby Marais, Liezel.<br/>Format: Manuscript<br/>Publication Date 2013<br/>Putting the window back on display : innovation in South African window displayent://SD_ILS/0/SD_ILS:191762025-12-06T11:26:16Z2025-12-06T11:26:16Zby Schenk, Mariken.<br/>Format: Manuscript<br/>Publication Date 2013<br/>State of the nation : South Africa 2007ent://SD_ILS/0/SD_ILS:154712025-12-06T11:26:16Z2025-12-06T11:26:16Zby Buhlungu, S. (Sakhela)<br/><a href="http://www.hsrcpress.ac.za/product.php?productid=2183&cat=1">Download this electronic book through the World Wide Web.</a><br/>Format: Books<br/>Publication Date 2007<br/>Black diamond unearthing South Africa's new black middle class.ent://SD_ILS/0/SD_ILS:193122025-12-06T11:26:16Z2025-12-06T11:26:16Zby UCT Unilever Institute of Strategic Marketing.<br/>Format: Books<br/>Publication Date 2006 200<br/>