Search Results for Service industries -- Marketing. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dService$002bindustries$002b--$002bMarketing.$0026ps$003d300?dt=list 2025-10-05T09:01:59Z Services marketing : integrating customer focus across the firm ent://SD_ILS/0/SD_ILS:49726 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Zeithaml, Valarie A.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1205/2011051073-d.html">http://catdir.loc.gov/catdir/enhancements/fy1205/2011051073-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2024&#160;2013<br/> Services marketing : a contemporary approach ent://SD_ILS/0/SD_ILS:57342 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Berndt, A. (Adele), 1966- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Services marketing : a contemporary approach ent://SD_ILS/0/SD_ILS:56281 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Berndt, A. (Adele), 1966- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> The handbook of service business : management, marketing, innovation and internationalisation ent://SD_ILS/0/SD_ILS:51962 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Bryson, J. R., 1963- editor.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Grasping service marketing ent://SD_ILS/0/SD_ILS:55404 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Jordaan, Yolanda.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Services marketing : an interactive approach ent://SD_ILS/0/SD_ILS:50985 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Fisk, Raymond P.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Service management : an integrated approach ent://SD_ILS/0/SD_ILS:16023 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Looy, Bart van.<br/>Format:&#160;Books<br/>Publication Date&#160;2013&#160;2011<br/> Marketing plans for service businesses : a complete guide ent://SD_ILS/0/SD_ILS:45869 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Services marketing : people, technology, strategy ent://SD_ILS/0/SD_ILS:52676 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Lovelock, Christopher H.<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;doc_number=018995769&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;doc_number=018995769&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=018995769etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=018995769etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;local_base=BVB01&amp;doc_number=018995769&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;local_base=BVB01&amp;doc_number=018995769&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Services marketing. ent://SD_ILS/0/SD_ILS:56117 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Bateson, John E. G.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Marketing management : a strategic decision-making approach ent://SD_ILS/0/SD_ILS:22813 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Mullins, John W. (John Walker)<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Services marketing : a contemporary approach ent://SD_ILS/0/SD_ILS:22800 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Boshoff, Christo.<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Services marketing : text and cases. ent://SD_ILS/0/SD_ILS:44106 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Baron, Steve (J. Steve)<br/>Format:&#160;Books<br/>Publication Date&#160;2009<br/> Services marketing. ent://SD_ILS/0/SD_ILS:37192 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Zeithaml, Valarie A.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Services marketing : people, technology, strategy ent://SD_ILS/0/SD_ILS:16991 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Lovelock, Christopher H.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014972445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017032662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0618/2006024219.html">http://catdir.loc.gov/catdir/toc/ecip0618/2006024219.html</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016281588&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016281588&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014972445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014972445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Service management and marketing : customer management in service competition ent://SD_ILS/0/SD_ILS:32076 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Gr&egrave;onroos, Christian, 1947-<br/>Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip071/2006030743.html">http://www.loc.gov/catdir/toc/ecip071/2006030743.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> Services marketing management : a strategic perspective ent://SD_ILS/0/SD_ILS:31573 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Kasper, Hans.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/ecip064/2005034528.html">http://www.loc.gov/catdir/toc/ecip064/2005034528.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Services marketing management ent://SD_ILS/0/SD_ILS:31998 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Mudie, Peter.<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Services marketing : concepts, strategies &amp;amp; cases ent://SD_ILS/0/SD_ILS:31624 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Hoffman, K. Douglas.<br/>Table of contents <a href="http://www.loc.gov/catdir/toc/fy0607/2005934852.html">http://www.loc.gov/catdir/toc/fy0607/2005934852.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Marketing plans for service businesses : a complete guide ent://SD_ILS/0/SD_ILS:32153 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> The professional services firm bible ent://SD_ILS/0/SD_ILS:29698 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Baschab, John, 1968-<br/>Publisher description <a href="http://www.loc.gov/catdir/description/wiley042/2004011607.html">http://www.loc.gov/catdir/description/wiley042/2004011607.html</a> Table of contents <a href="http://www.loc.gov/catdir/toc/wiley041/2004011607.html">http://www.loc.gov/catdir/toc/wiley041/2004011607.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Principles of services marketing ent://SD_ILS/0/SD_ILS:29709 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Palmer, Adrian, 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Agency account handling : avoiding blood, sweat and tears ent://SD_ILS/0/SD_ILS:28416 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Sims, Michael.<br/>Contributor biographical information <a href="http://www.loc.gov/catdir/bios/wiley047/2003025316.html">http://www.loc.gov/catdir/bios/wiley047/2003025316.html</a> Publisher description <a href="http://www.loc.gov/catdir/description/wiley041/2003025316.html">http://www.loc.gov/catdir/description/wiley041/2003025316.html</a> Table of contents <a href="http://www.loc.gov/catdir/toc/wiley041/2003025316.html">http://www.loc.gov/catdir/toc/wiley041/2003025316.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Grasping service marketing ent://SD_ILS/0/SD_ILS:20171 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Jordaan, Yolanda.<br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Connecting with customers : how to sell, service, and market the travel product ent://SD_ILS/0/SD_ILS:11871 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Mancini, Marc, 1946-<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Uncommon practice : people who deliver a great brand experience ent://SD_ILS/0/SD_ILS:16497 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Smith, Shaun.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Principles of service marketing and management ent://SD_ILS/0/SD_ILS:16664 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Lovelock, Christopher H.<br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Principles of services marketing ent://SD_ILS/0/SD_ILS:25415 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Palmer, Adrian, 1955-<br/>Format:&#160;Books<br/>Publication Date&#160;2001<br/> The media student's book ent://SD_ILS/0/SD_ILS:24717 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Branston, Gill.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Services marketing ent://SD_ILS/0/SD_ILS:24250 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Kurtz, David L., 1941-<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Services marketing : a managerial perspective ent://SD_ILS/0/SD_ILS:23264 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;McColl, Rod, 1957-<br/>Format:&#160;Books<br/>Publication Date&#160;1998<br/> Marketing management : analysis, planning, implementation, and control ent://SD_ILS/0/SD_ILS:2980 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;1997<br/> Services marketing ent://SD_ILS/0/SD_ILS:10367 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Lovelock, Christopher H.<br/><a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">Inhaltsverzeichnis</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Marketing planning for services ent://SD_ILS/0/SD_ILS:40742 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;McDonald, Malcolm.<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Leisure and tourism : advanced GNVQ ent://SD_ILS/0/SD_ILS:14444 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Youell, Ray.<br/>Format:&#160;Books<br/>Publication Date&#160;1995<br/> How to succeed in exporting and doing business internationally ent://SD_ILS/0/SD_ILS:39271 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Sletten, Eric, 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/> Emancipating the professions : marketing opportunities from de-regulation ent://SD_ILS/0/SD_ILS:14814 2025-10-05T09:01:59Z 2025-10-05T09:01:59Z by&#160;Wilson, Aubrey.<br/>Format:&#160;Books<br/>Publication Date&#160;1994<br/>