Search Results for Social marketing. - Narrowed by: 0 SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dSocial$002bmarketing.$0026qf$003dCHILD_AVAILABLE$002509Item$002bAvailable$0025090$0025090$0026ps$003d300? 2025-06-06T21:42:47Z Social media marketing ent://SD_ILS/0/SD_ILS:361 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Tuten, Tracy L., 1967- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Social media marketing : a strategic approach. ent://SD_ILS/0/SD_ILS:56952 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Zahay, Debra L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Social media marketing : a strategic approach ent://SD_ILS/0/SD_ILS:17917 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Barker, Melissa S., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> SMALL BUSINESS MANAGEMENT IN SOUTH AFRICA : launching and growing. ent://SD_ILS/0/SD_ILS:57406 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Barlow, DH<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:57077 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:56059 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> MARKETING TOURISM AND HOSPITALITY : concepts and cases. ent://SD_ILS/0/SD_ILS:56552 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;GEORGE, RICHARD.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Entrepreneurship : the practice and mindset ent://SD_ILS/0/SD_ILS:57060 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Neck, Heidi M., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> The copywriter's handbook : a step-by-step guide to writing copy that sells ent://SD_ILS/0/SD_ILS:56044 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Bly, Robert W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> International business : competing in the global marketplace ent://SD_ILS/0/SD_ILS:56156 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Hill, Charles W. L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Marketing ent://SD_ILS/0/SD_ILS:55472 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Lamb, Charles W., author<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> eMarketing : the essential guide to marketing in a digital world ent://SD_ILS/0/SD_ILS:21660 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format:&#160;Books<br/>Publication Date&#160;2018&#160;2011<br/> Internet marketing : integrating online &amp; offline strategies ent://SD_ILS/0/SD_ILS:22680 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Zahay, Debra L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> E-commerce : business, technology, society ent://SD_ILS/0/SD_ILS:56393 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Laudon, Kenneth C., 1944- author.<br/>Format:&#160;Books<br/>Publication Date&#160;2018<br/> Small business management : launching and growing entrepreneurial ventures ent://SD_ILS/0/SD_ILS:22262 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Longenecker, Justin G. (Justin Gooderl), 1917-2005, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Digital marketing excellence : planning, optimizing and integrating online marketing ent://SD_ILS/0/SD_ILS:20590 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> MKTG 10 ent://SD_ILS/0/SD_ILS:55524 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Lamb, Charles W., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Practice of public relations ent://SD_ILS/0/SD_ILS:55876 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Seitel, Fraser P.<br/>Format:&#160;Books<br/>Publication Date&#160;2017<br/> Marketing management ent://SD_ILS/0/SD_ILS:21216 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Architecting experience : a marketing science and digital analytics handbook ent://SD_ILS/0/SD_ILS:56652 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format:&#160;Books<br/>Publication Date&#160;2016<br/> Marketing : an introduction ent://SD_ILS/0/SD_ILS:22797 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Armstrong, Gary (Gary M.), author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising media planning : a brand management approach ent://SD_ILS/0/SD_ILS:26 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Kelley, Larry D., 1955-<br/>EBSCOhost <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2015<br/> Business cases ent://SD_ILS/0/SD_ILS:1301 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Rudansky-Kloppers, Sharon, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Customer relationship management : concepts and technologies ent://SD_ILS/0/SD_ILS:21630 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Buttle, Francis.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Entrepreneurship and effective small business management ent://SD_ILS/0/SD_ILS:22629 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Scarborough, Norman M., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:321 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Kotler, Philip (Philip J.), 1931-<br/>Format:&#160;Books<br/>Publication Date&#160;2014&#160;2013<br/> Advertising, promotion, and other aspects of integrated marketing communications ent://SD_ILS/0/SD_ILS:224 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Shimp, Terence A.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising ent://SD_ILS/0/SD_ILS:22815 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Rowles, Daniel.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Creative strategy in advertising ent://SD_ILS/0/SD_ILS:56263 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Drewniany, Bonnie L., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2014<br/> Introduction to business management ent://SD_ILS/0/SD_ILS:15597 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Erasmus, Barney.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Internet marketing for entrepreneurs : using Web strategy for business success ent://SD_ILS/0/SD_ILS:22844 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Houston, Jonathan.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Integrated organisational communication ent://SD_ILS/0/SD_ILS:150 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Barker, Rachel, 1958-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Mobile marketing : an hour a day ent://SD_ILS/0/SD_ILS:212 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Successful event management : a practical handbook ent://SD_ILS/0/SD_ILS:2187 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Shone, Anton, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Handbook of public relations ent://SD_ILS/0/SD_ILS:15788 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Skinner, J. C. (J. Chris)<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> The small business online marketing handbook : converting online conversations to offline sales ent://SD_ILS/0/SD_ILS:56954 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Tsai, Annie, 1979-<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg</a><br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Consumer behaviour : South African psychology and marketing applications ent://SD_ILS/0/SD_ILS:56228 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Mpinganjira, Mercy.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> E-business ent://SD_ILS/0/SD_ILS:22631 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Schneider, Gary P., 1952-<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Introduction to marketing ent://SD_ILS/0/SD_ILS:22812 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;McDaniel, Carl, Jr., 1941-<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> E-business : a management perspective ent://SD_ILS/0/SD_ILS:22630 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Reynolds, Jonathan, 1958-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018953049&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018953049&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018953049&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018953049&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:16390 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Kotler, Philip.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:22322 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Hoyer, Wayne D.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Understanding the global spa industry : spa management ent://SD_ILS/0/SD_ILS:22539 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Bodeker, Gerard.<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/563041064.pdf">Kostenfrei</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016544205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016544205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://www-docs.tu-cottbus.de/bibliothek/public/katalog/451303.PDF">http://www-docs.tu-cottbus.de/bibliothek/public/katalog/451303.PDF</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Managing airports : an international perspective ent://SD_ILS/0/SD_ILS:22577 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Graham, Anne, 1958-<br/>Table of contents <a href="http://www.gbv.de/dms/zbw/571644023.pdf">Kostenfrei</a> <a href="http://www.dawsonera.com/guard/protected/dawson.jsp?name=University%20of%20Strathclyde&dest=http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780080942667">to access electronic resource</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Integrated marketing communications ent://SD_ILS/0/SD_ILS:15607 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Ouwersloot, Hans.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:16735 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Kotler, Philip.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html">http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html</a> Table of contents <a href="http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996</a> <a href="http://www.prenhall.com">http://www.prenhall.com</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> The turtle and the peacock : collaboration for prosocial change : the entertainment-education strategy on television ent://SD_ILS/0/SD_ILS:22575 2025-06-06T21:42:47Z 2025-06-06T21:42:47Z by&#160;Bouman, Martine (M.P.A.), 1954-<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/>