Search Results for Social marketing. - Narrowed by: 1:RCPTASirsiDynix Enterprisehttps://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dSocial$002bmarketing.$0026qf$003dLIBRARY$002509Library$0025091$00253ARCPTA$0025091$00253ARCPTA$0026ps$003d300$0026isd$003dtrue?2025-06-16T08:37:26ZSocial media marketingent://SD_ILS/0/SD_ILS:3612025-06-16T08:37:26Z2025-06-16T08:37:26Zby Tuten, Tracy L., 1967- author.<br/>Format: Books<br/>Publication Date 2014<br/>Social media marketing : a strategic approach.ent://SD_ILS/0/SD_ILS:569522025-06-16T08:37:26Z2025-06-16T08:37:26Zby Zahay, Debra L., author.<br/>Format: Books<br/>Publication Date 2021<br/>Principles of marketingent://SD_ILS/0/SD_ILS:578522025-06-16T08:37:26Z2025-06-16T08:37:26Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2024<br/>Introduction to business managementent://SD_ILS/0/SD_ILS:578732025-06-16T08:37:26Z2025-06-16T08:37:26Zby Erasmus, Barney, editor.<br/>Format: Books<br/>Publication Date 2023<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:570772025-06-16T08:37:26Z2025-06-16T08:37:26Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2022<br/>Public Relations: principles and practiceent://SD_ILS/0/SD_ILS:60082025-06-16T08:37:26Z2025-06-16T08:37:26Zby Dalla Pria, Madel.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html">http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html">http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html">http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html</a><br/>Format: Books<br/>Publication Date 2021<br/>Principles of marketingent://SD_ILS/0/SD_ILS:560592025-06-16T08:37:26Z2025-06-16T08:37:26Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2021<br/>MARKETING TOURISM AND HOSPITALITY : concepts and cases.ent://SD_ILS/0/SD_ILS:565522025-06-16T08:37:26Z2025-06-16T08:37:26Zby GEORGE, RICHARD.<br/>Format: Books<br/>Publication Date 2021<br/>The copywriter's handbook : a step-by-step guide to writing copy that sellsent://SD_ILS/0/SD_ILS:560442025-06-16T08:37:26Z2025-06-16T08:37:26Zby Bly, Robert W., author.<br/>Format: Books<br/>Publication Date 2020<br/>Consumer behaviour.ent://SD_ILS/0/SD_ILS:554932025-06-16T08:37:26Z2025-06-16T08:37:26Zby Sethna, Zubin, author.<br/>Format: Books<br/>Publication Date 2019<br/>Consumer behaviorent://SD_ILS/0/SD_ILS:565772025-06-16T08:37:26Z2025-06-16T08:37:26Zby Schiffman, Leon G., author.<br/>Format: Books<br/>Publication Date 2019<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:216602025-06-16T08:37:26Z2025-06-16T08:37:26Zby Stokes, Rob (eMarketing specialist)<br/>redandyellow <a href="https://www.redandyellow.co.za/textbook/">https://www.redandyellow.co.za/textbook/</a><br/>Format: Books<br/>Publication Date 2018 2011<br/>Digital marketing excellence : planning, optimizing and integrating online marketingent://SD_ILS/0/SD_ILS:205902025-06-16T08:37:26Z2025-06-16T08:37:26Zby Smith, P. R. (Paul Russell), 1957- author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2017<br/>Exploring public relations : global strategic communicationent://SD_ILS/0/SD_ILS:223812025-06-16T08:37:26Z2025-06-16T08:37:26Zby Tench, Ralph, author.<br/>Format: Books<br/>Publication Date 2017<br/>Marketing for hospitality and tourisment://SD_ILS/0/SD_ILS:557892025-06-16T08:37:26Z2025-06-16T08:37:26Zby Kotler, Philip, author.<br/>Format: Books<br/>Publication Date 2017<br/>Practice of public relationsent://SD_ILS/0/SD_ILS:558762025-06-16T08:37:26Z2025-06-16T08:37:26Zby Seitel, Fraser P.<br/>Format: Books<br/>Publication Date 2017<br/>The psychology of advertisingent://SD_ILS/0/SD_ILS:223822025-06-16T08:37:26Z2025-06-16T08:37:26Zby Fennis, Bob Michaël, 1968-<br/>Format: Books<br/>Publication Date 2016<br/>Architecting experience : a marketing science and digital analytics handbookent://SD_ILS/0/SD_ILS:566522025-06-16T08:37:26Z2025-06-16T08:37:26Zby Wheeler, Scot R.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site">https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site</a><br/>Format: Books<br/>Publication Date 2016<br/>The best digital marketing campaigns in the world IIent://SD_ILS/0/SD_ILS:221672025-06-16T08:37:26Z2025-06-16T08:37:26Zby Ryan, Damian, author.<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2014<br/>Tourism : a modern synthesisent://SD_ILS/0/SD_ILS:557912025-06-16T08:37:26Z2025-06-16T08:37:26Zby Page, Stephen, 1963- author.<br/>Format: Books<br/>Publication Date 2014<br/>Introduction to business managementent://SD_ILS/0/SD_ILS:155972025-06-16T08:37:26Z2025-06-16T08:37:26Zby Erasmus, Barney.<br/>Format: Books<br/>Publication Date 2013<br/>eMarketing : the essential guide to marketing in a digital worldent://SD_ILS/0/SD_ILS:892025-06-16T08:37:26Z2025-06-16T08:37:26Zby Stokes, Rob (eMarketing specialist)<br/>Format: Books<br/>Publication Date 2013 2011<br/>Integrated organisational communicationent://SD_ILS/0/SD_ILS:1502025-06-16T08:37:26Z2025-06-16T08:37:26Zby Barker, Rachel, 1958-<br/>EBSCO <a href="https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live">https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Mobile marketing : an hour a dayent://SD_ILS/0/SD_ILS:2122025-06-16T08:37:26Z2025-06-16T08:37:26Zby Pasqua, Rachel.<br/><a href="http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live">http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live</a><br/>Format: Books<br/>Publication Date 2013<br/>Successful event management : a practical handbookent://SD_ILS/0/SD_ILS:21872025-06-16T08:37:26Z2025-06-16T08:37:26Zby Shone, Anton, author.<br/>Format: Books<br/>Publication Date 2013<br/>Handbook of public relationsent://SD_ILS/0/SD_ILS:157882025-06-16T08:37:26Z2025-06-16T08:37:26Zby Skinner, J. C. (J. Chris)<br/>Format: Books<br/>Publication Date 2013<br/>The small business online marketing handbook : converting online conversations to offline salesent://SD_ILS/0/SD_ILS:569542025-06-16T08:37:26Z2025-06-16T08:37:26Zby Tsai, Annie, 1979-<br/>Cover image <a href="http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg">http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg</a><br/>Format: Books<br/>Publication Date 2013<br/>Successful event management : a practical handbookent://SD_ILS/0/SD_ILS:158982025-06-16T08:37:26Z2025-06-16T08:37:26Zby Shone, Anton.<br/>Format: Books<br/>Publication Date 2010<br/>Principles of marketingent://SD_ILS/0/SD_ILS:163902025-06-16T08:37:26Z2025-06-16T08:37:26Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2010<br/>Integrated marketing communicationsent://SD_ILS/0/SD_ILS:156072025-06-16T08:37:26Z2025-06-16T08:37:26Zby Ouwersloot, Hans.<br/>Format: Books<br/>Publication Date 2008<br/>Con$umed : how markets corrupt children, infantilize adults, and swallow citizens wholeent://SD_ILS/0/SD_ILS:101722025-06-16T08:37:26Z2025-06-16T08:37:26Zby Barber, Benjamin R., 1939-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip075/2006039751.html">http://catdir.loc.gov/catdir/toc/ecip075/2006039751.html</a><br/>Format: Books<br/>Publication Date 2007<br/>Global marketing management : changes, challenges and new strategiesent://SD_ILS/0/SD_ILS:165242025-06-16T08:37:26Z2025-06-16T08:37:26Zby Lee, Kiefer.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip058/2005003201.html">http://catdir.loc.gov/catdir/toc/ecip058/2005003201.html</a>
Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-b.html">http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-b.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-d.html">http://catdir.loc.gov/catdir/enhancements/fy0723/2005003201-d.html</a><br/>Format: Books<br/>Publication Date 2005<br/>Principles of marketingent://SD_ILS/0/SD_ILS:116562025-06-16T08:37:26Z2025-06-16T08:37:26Zby Kotler, Philip.<br/>Format: Books<br/>Publication Date 2004<br/>Consumersent://SD_ILS/0/SD_ILS:165512025-06-16T08:37:26Z2025-06-16T08:37:26Zby Arnould, Eric J.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/mh031/2002041065.html">http://catdir.loc.gov/catdir/toc/mh031/2002041065.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2002041065.html">http://catdir.loc.gov/catdir/description/mh031/2002041065.html</a><br/>Format: Books<br/>Publication Date 2004<br/>Contemporary advertisingent://SD_ILS/0/SD_ILS:117182025-06-16T08:37:26Z2025-06-16T08:37:26Zby Arens, William F.<br/>Format: Books<br/>Publication Date 2004<br/>An introduction to tourisment://SD_ILS/0/SD_ILS:167052025-06-16T08:37:26Z2025-06-16T08:37:26Zby Lickorish, Leonard J. (Leonard John)<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/els032/95163139.html">http://catdir.loc.gov/catdir/toc/els032/95163139.html</a>
Publisher description <a href="http://catdir.loc.gov/catdir/description/els032/95163139.html">http://catdir.loc.gov/catdir/description/els032/95163139.html</a><br/>Format: Books<br/>Publication Date 1997<br/>