Search Results for Social media. - Narrowed by: VEGA Cape Town

Social media marketing

2025-10-05T14:16:33Z

by Tuten, Tracy L., 1967- author.
Format: Books
Publication Date 2021

Social media and brand wareness

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by Strydom, Esti.
Format: Manuscript
Publication Date 2012

Media studies. Volume 4, Social (new) media and mediated communication today

2025-10-05T14:16:33Z

by Fourie, Pieter J. (Pieter Jacobus), 1950-
Format: Books
Publication Date 2017

Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

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by Sakutukwa, Anesu.
Format: Manuscript
Publication Date 2016

Leveraging thought leadership through social media to build brand equity for fitness brands

2025-10-05T14:16:33Z

by Kampmann, Beatrice.
Format: Manuscript
Publication Date 2016

BrandU : an investigation into how South African millenials [sic] relate to marketing endorsement strategies in favour of social media brand influencers, as well as brand influencer focused campaigns : case study: Woolworths' "Style By SA" campaign

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by Mona, Azola.
Format: Manuscript
Publication Date 2015

An investigation into how artists can use social media platforms to promote themselves and their work to create brand awareness among Generation Y consumers in Cape Town

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by Maritz, Stefan.
Format: Manuscript
Publication Date 2015

Twitter as a tool for revolution : a study into how social movement organisations in South African universities use social media as a means of branding

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by Van Wyk, Shannon Roxanne.
Format: Manuscript
Publication Date 2015

We talk, you listen is over : exploring the impact of social media on public relations professionals in South Africa : case study on Sprout Boutique Agency in Cape Town

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by Mokibe, Sharon Duduetsang.
Format: Manuscript
Publication Date 2015

Social media explained : untangling the world's most misunderstood business trend

2025-10-05T14:16:33Z

by Schaefer, Mark W.
Format: Books
Publication Date 2014

The personal brand of Oscar Pistorius in the eye of a media storm : social media and public opinion

2025-10-05T14:16:33Z

by Dane, Shannon.
Format: Manuscript
Publication Date 2014

Don't film yourself having sex : and other legal advice to see you through the age of social media

2025-10-05T14:16:33Z

by Sadleir, Emma.
Format: Books
Publication Date 2014

The evolution of social media : the effectiveness, role and value of social media platforms in the branding of legal service providers

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by Nzimande, Nokwanda.
Format: Manuscript
Publication Date 2013

Best laid plans : an exploration into the process of designing a content strategy for social media in the advertising and branding industries

2025-10-05T14:16:33Z

by Veitch, Emily Frances.
Format: Manuscript
Publication Date 2012

In social media we trust : what can brands and consumer interactions on facebook, in case the Woolworths, teach us as the South African consumer

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by Mpendukana, Sibonile.
Format: Manuscript
Publication Date 2012

The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

2025-10-05T14:16:33Z

by Scott, David Meerman.
Cover image http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg
Format: Books
Publication Date 2011

Socialnomics : how social media transforms the way we live and do business

2025-10-05T14:16:33Z

by Qualman, Erik, 1972-
View this book online, via DawsonERA, both on- and off-campus Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: Books
Publication Date 2009

Digital marketing in practice : design, implement and measure effective campaigns

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by Knight, Hanne, author.
Format: Books
Publication Date 2023

Advertising creative : strategy, copy, and design

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by Altstiel, Tom, author.
Format: Books
Publication Date 2023

Strategic creativity : a business field guide to advertising, branding, and design

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by Landa, Robin, author.
Format: Books
Publication Date 2022

Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement

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by Rowles, Daniel, author.
Format: Books
Publication Date 2022

Principles of marketing

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by Kotler, Philip, author.
Format: Books
Publication Date 2021

Routledge handbook of African media and communication studies

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by Mano, Winston HerausgeberIn. (DE-588)1184307946 (DE-627)1663465029
Format: Books
Publication Date 2021

Your research project : designing, planning, and getting started

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by Walliman, Nicholas, author.
Format: Books
Publication Date 2020

Handbook of research on gender and marketing

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by Dobscha, Susan, editor.
Format: Books
Publication Date 2019

Digital you : real personal branding in the virtual age

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by Arruda, William, 1961- author.
Format: Books
Publication Date 2019

eMarketing : the essential guide to marketing in a digital world

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by Stokes, Rob (eMarketing specialist)
redandyellow https://www.redandyellow.co.za/textbook/
Format: Books
Publication Date 2018 2011

Strategic brand management

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by Elliott, Richard H., author.
Format: Books
Publication Date 2018

Digital marketing excellence : planning, optimizing and integrating online marketing

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by Smith, P. R. (Paul Russell), 1957- author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live
Format: Books
Publication Date 2017

Android 6 for programmers : an app-driven approach, 3/E

2025-10-05T14:16:33Z

by Deitel, Paul J., author.
Format: Books
Publication Date 2016

The pros and cons of marketing brands on Twitter using Coca Cola's "#shareacoke" campaign and BiC's "Women's Day" campaign : a comparative study adn brand impact analysis on South African Twitter users

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by Gaffoor, Shaakir.
Format: Manuscript
Publication Date 2016

Marketing management

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by Kotler, Philip, author.
Format: Books
Publication Date 2016

Architecting experience : a marketing science and digital analytics handbook

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by Wheeler, Scot R.
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site
Format: Books
Publication Date 2016

Advertising and integrated brand promotion

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by O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format: Books
Publication Date 2015

Advertising media planning : a brand management approach

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by Kelley, Larry D., 1955-
EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live
Format: Electronic Resources
Publication Date 2015

Effective business communication in organisations : preparing messages that communicate

2025-10-05T14:16:33Z

by Fielding, M. L. (Michael L.), author.
EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=706997&site=ehost-live
Format: Books
Publication Date 2014

The best digital marketing campaigns in the world II

2025-10-05T14:16:33Z

by Ryan, Damian, author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live
Format: Books
Publication Date 2014

Creative strategy in advertising

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by Drewniany, Bonnie L., author.
Format: Books
Publication Date 2014

Effective business communication in organisations : preparing messages that communicate

2025-10-05T14:16:33Z

by Fielding, M. L. (Michael L.), author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=3641516&site=ehost-live&scope=site
Format: Books
Publication Date 2014

Advertising : concept and copy

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by Felton, George, 1947-
Format: Books
Publication Date 2013

eMarketing : the essential guide to marketing in a digital world

2025-10-05T14:16:33Z

by Stokes, Rob (eMarketing specialist)
Format: Books
Publication Date 2013 2011

Advertising, promotion, and other aspects of integrated marketing communications

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by Shimp, Terence A.
Format: Books
Publication Date 2013

The photographer's MBA : everything you need to know for your photography business

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by Cincotta, Sal.
Format: Books
Publication Date 2013

Professional practice for interior designers

2025-10-05T14:16:33Z

by Piotrowski, Christine M., 1947-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live
Format: Books
Publication Date 2013

Media and society

2025-10-05T14:16:33Z

by O'Shaughnessy, Michael, 1951-
Format: Books
Publication Date 2012

The handbook of media and communication research : qualitative and quantitative methodologies

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by Jensen, Klaus Bruhn.
Format: Books
Publication Date 2012

Winning the story wars : why those who tell--and live--the best stories will rule the future

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by Sachs, Jonah, author.
Format: Books
Publication Date 2012

UnMarketing : stop marketing. Start engaging

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by Stratten, Scott.
Cover image http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg
Format: Books
Publication Date 2012

Approach and language

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by Ambrose, Gavin, author.
Format: Books
Publication Date 2011

Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

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by Kleiman, Jessica.
Format: Books
Publication Date 2011

Brand media strategy : integrated communications planning in the digital era

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by Young, Antony, 1964-
Format: Books
Publication Date 2010

Environment, media and communication

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by Hansen, Anders, 1957-
Format: Books
Publication Date 2010

Unmarketing : stop marketing. Start engaging.

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by Stratten, Scott.
Format: Books
Publication Date 2010

Die ponies galop : seks en skandale van die sterre onthul

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by Barnard, Yolanda.
Format: Books
Publication Date 2009

Integrated marketing communications

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by Ouwersloot, Hans.
Format: Books
Publication Date 2008

Media & society

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by O'Shaughnessy, Michael, 1951-
Table of contents http://catdir.loc.gov/catdir/toc/fy0905/2008431685.html
Format: Books
Publication Date 2008

DigiMarketing : the essential guide to new media & digital marketing

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by Wertime, Kent.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html
Format: Books
Publication Date 2008

Contemporary advertising

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by Arens, William F.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html
Format: Books
Publication Date 2008

Personality not included : why companies lose their authenticity--and how great brands get it back

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by Bhargava, Rohit.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0812/2008008582.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-d.html
Format: Books
Publication Date 2008

Advertising and promotion : an integrated marketing communications perspective

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by Belch, George E. (George Edward), 1951-
Format: Books
Publication Date 2007

Putting people in the picture : visual methodologies for social change

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by De Lange, Naydene.
Format: Books
Publication Date 2007

A world history of photography

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by Rosenblum, Naomi.
Table of contents http://www.gbv.de/dms/bowker/toc/9780789209467.pdf
Format: Books
Publication Date 2007

The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly

2025-10-05T14:16:33Z

by Scott, David Meerman.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Format: Books
Publication Date 2007

Environmental sociology

2025-10-05T14:16:33Z

by Hannigan, John A., 1948-
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006003798.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0654/2006003798-d.html
Format: Books
Publication Date 2006

Blog! : how the newest media revolution is changing politics, business, and culture

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by Kline, David, 1950-
Format: Books
Publication Date 2005

McQuail's mass communication theory

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by McQuail, Denis.
Table of contents Kostenfrei Table of contents http://catdir.loc.gov/catdir/toc/fy0602/2005282679.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0658/2005282679-d.html
Format: Books
Publication Date 2005

Media and society : an introduction

2025-10-05T14:16:33Z

by O'Shaughnessy, Michael, 1951-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0637/2006273483-t.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0637/2006273483-d.html
Format: Books
Publication Date 2005

Advertising : principles & practice

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by Wells, William, 1926-
Format: Books
Publication Date 2003

Understanding media : the extensions of man

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by McLuhan, Marshall, 1911-1980.
Inhaltsverzeichnis Table of contents http://catdir.loc.gov/catdir/toc/ecip044/2003012174.html Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010372473&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1985174&custom_att_2=simple_viewer
Format: Books
Publication Date 2003

New media : a critical introduction

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by Lister, Martin, 1947-
Table of contents Kostenfrei Publisher description http://catdir.loc.gov/catdir/enhancements/fy0701/2002029452-d.html
Format: Books
Publication Date 2003

Cultural theory and popular culture : an introduction

2025-10-05T14:16:33Z

by Storey, John, 1950-
Format: Books
Publication Date 2001

Persuasive communication skills : public speaking

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by Steinberg, Sheila.
Format: Books
Publication Date 1999

Representation : cultural representations and signifying practices

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by Hall, Stuart, 1932-2014.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-t.html Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-d.html
Format: Books
Publication Date 1997

Instagram as a persona : a curatorial platform for young people: exploring better branding possibilities

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by Malinzi, Agnes.
Format: Manuscript