Search Results for Sport. - Narrowed by: Manuscript SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dSport.$0026qf$003dFORMAT$002509Format$002509MS$002509Manuscript$0026ps$003d300?dt=list 2025-10-11T17:20:16Z The rules of CrossFit : a case study on CrossFit as a challenger brand to establish brand equity in modern sport ent://SD_ILS/0/SD_ILS:19138 2025-10-11T17:20:16Z 2025-10-11T17:20:16Z by&#160;Bouwer, Franscoe Carel.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2016<br/> Drawing parallels between the psychological motivations of spectating traditional sport to those of e-sports ent://SD_ILS/0/SD_ILS:19504 2025-10-11T17:20:16Z 2025-10-11T17:20:16Z by&#160;Barnardt, Bastiaan.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2014<br/> Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN ent://SD_ILS/0/SD_ILS:18945 2025-10-11T17:20:16Z 2025-10-11T17:20:16Z by&#160;De Kock, Kaitlin.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2012<br/> How does challenger brand thinking enhance strategic sport sponsorship ent://SD_ILS/0/SD_ILS:18849 2025-10-11T17:20:16Z 2025-10-11T17:20:16Z by&#160;Loxton, Guy.<br/>Format:&#160;Manuscript<br/>Publication Date&#160;2009<br/>