Search Results for business - Narrowed by: Advertising. SirsiDynix Enterprise https://libraryconnect.iie.ac.za/client/en_US/iie/iie/qu$003dbusiness$0026qf$003dSUBJECT$002509Subject$002509Advertising.$002509Advertising.$0026ps$003d300?dt=list 2025-10-06T17:54:19Z Marketing your own business ent://SD_ILS/0/SD_ILS:3780 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Baptiste, Annie.<br/>Format:&#160;Books<br/>Publication Date&#160;2011<br/> Small business marketing for dummies ent://SD_ILS/0/SD_ILS:1426 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Schenck, Barbara Findlay.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy054/2004117340.html">http://catdir.loc.gov/catdir/toc/fy054/2004117340.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html">http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Strategic creativity : a business field guide to advertising, branding, and design ent://SD_ILS/0/SD_ILS:57501 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Landa, Robin, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2022<br/> How to market, advertise, and promote your business or service in your own backyard ent://SD_ILS/0/SD_ILS:39427 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Egelhoff, Tom.<br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> Digital storytelling for brands ent://SD_ILS/0/SD_ILS:57822 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Tombleson, Bridget, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Advertising creative : strategy, copy, and design ent://SD_ILS/0/SD_ILS:57381 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Altstiel, Tom, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2023<br/> Principles of strategic communication ent://SD_ILS/0/SD_ILS:57901 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Holtzhausen, Derina Rhoda, author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Advertising &amp; promotion ent://SD_ILS/0/SD_ILS:57400 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Hackley, Christopher E., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2021<br/> Strategic brand management ent://SD_ILS/0/SD_ILS:57572 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Chernev, Alexander, author<br/>Format:&#160;Books<br/>Publication Date&#160;2020<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:22824 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;O'Guinn, Thomas C., author.<br/>Format:&#160;Books<br/>Publication Date&#160;2019<br/> Advertising and integrated brand promotion ent://SD_ILS/0/SD_ILS:24 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;O'Guinn, Thomas C.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html">http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Youthnation : building remarkable brands in a youth-driven culture ent://SD_ILS/0/SD_ILS:53444 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Britton, Matt, 1975-, author<br/>Format:&#160;Books<br/>Publication Date&#160;2015<br/> Advertising creative : strategy, copy, design ent://SD_ILS/0/SD_ILS:49830 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Altstiel, Tom.<br/>Format:&#160;Books<br/>Publication Date&#160;2013<br/> Advertising and promotions : an integrated brand approach ent://SD_ILS/0/SD_ILS:339 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Semenik, Richard J.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> Advertising theory ent://SD_ILS/0/SD_ILS:48589 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Rodgers, Shelly.<br/>Format:&#160;Books<br/>Publication Date&#160;2012<br/> The nuts 'n bolts of media planning : a comprehensive industry guide ent://SD_ILS/0/SD_ILS:3267 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Belter, Luisa.<br/>Format:&#160;Books<br/>Publication Date&#160;2011&#160;2010<br/> Advertising creative : strategy, copy + design ent://SD_ILS/0/SD_ILS:43926 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Altstiel, Tom.<br/>Format:&#160;Books<br/>Publication Date&#160;2010<br/> Library of advertising ent://SD_ILS/0/SD_ILS:46067 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Johnson, Axel Petrus, 1875-<br/>Format:&#160;Books<br/>Publication Date&#160;2009&#160;1913<br/> All you need is a good idea! : how to create marketing messages that actually get results ent://SD_ILS/0/SD_ILS:46123 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Heyman, Jay H., 1939-<br/>Publisher description <a href="http://www.loc.gov/catdir/enhancements/fy0806/2007052407-d.html">http://www.loc.gov/catdir/enhancements/fy0806/2007052407-d.html</a> Table of contents only <a href="http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html">http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html</a> Contributor biographical information <a href="http://www.loc.gov/catdir/enhancements/fy0828/2007052407-b.html">http://www.loc.gov/catdir/enhancements/fy0828/2007052407-b.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2008<br/> MadScam : kick-ass advertising without the Madison Avenue price tag ent://SD_ILS/0/SD_ILS:43353 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Parker, George, 1937-<br/>Format:&#160;Books<br/>Publication Date&#160;2007<br/> The fundamentals of creative advertising ent://SD_ILS/0/SD_ILS:10581 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Burtenshaw, Ken.<br/><a href="http://public.eblib.com/choice/PublicFullRecord.aspx?p=4654132">Click here to view book</a> EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=354463">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=354463</a><br/>Format:&#160;Electronic Resources<br/>Publication Date&#160;2006<br/> Advertising strategy : creative tactics from the outside/in ent://SD_ILS/0/SD_ILS:228 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Altstiel, Tom.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0659/2005012623-t.html">http://catdir.loc.gov/catdir/enhancements/fy0659/2005012623-t.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy0734/2005012623-b.html">http://catdir.loc.gov/catdir/enhancements/fy0734/2005012623-b.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0659/2005012623-d.html">http://catdir.loc.gov/catdir/enhancements/fy0659/2005012623-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2006<br/> Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers ent://SD_ILS/0/SD_ILS:37191 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Levinson, Jay Conrad.<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Media planning : art or science : a guide to the essentials of media planning ent://SD_ILS/0/SD_ILS:11413 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Muller, Gordon, 1952-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> The golden age of advertising : the 60s ent://SD_ILS/0/SD_ILS:15685 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Heimann, Jim, 1948-<br/>Format:&#160;Books<br/>Publication Date&#160;2005<br/> Advertising by design : creating visual communications with graphic impact ent://SD_ILS/0/SD_ILS:352 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Landa, Robin.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html">http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html">http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley041/2004009412.html">http://catdir.loc.gov/catdir/description/wiley041/2004009412.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Corporate communications : a 21st century primer ent://SD_ILS/0/SD_ILS:20542 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Fernandez, Joseph, 1968-<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html">http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html">http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2004<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:315 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Wells, William, 1926-<br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> The future of advertising : new media, new clients, new consumers in the post-television age ent://SD_ILS/0/SD_ILS:16568 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Cappo, Joe.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy038/2003041335.html">http://catdir.loc.gov/catdir/toc/fy038/2003041335.html</a> Table of contents <a href="http://swbplus.bsz-bw.de/bsz10739149Xinh.htm">http://swbplus.bsz-bw.de/bsz10739149Xinh.htm</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/mh041/2003041335.html">http://catdir.loc.gov/catdir/bios/mh041/2003041335.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/mh031/2003041335.html">http://catdir.loc.gov/catdir/description/mh031/2003041335.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2003<br/> Beyond disruption : changing the rules in the marketplace ent://SD_ILS/0/SD_ILS:13006 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Dru, Jean-Marie.<br/>Table of contents <a href="http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html">http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html</a> Contributor biographical information <a href="http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html">http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html</a> Publisher description <a href="http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html">http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;2002<br/> Advertising : principles &amp; practice ent://SD_ILS/0/SD_ILS:14282 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Wells, William, 1926-<br/>Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a> Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a><br/>Format:&#160;Books<br/>Publication Date&#160;2000&#160;1999<br/> Advertising principles : choice, challenge, change ent://SD_ILS/0/SD_ILS:9798 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Vanden Bergh, Bruce G.<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> Media planning : art or science : a guide to the essentials of media planning ent://SD_ILS/0/SD_ILS:14824 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Muller, Gordon, 1952-<br/>Format:&#160;Books<br/>Publication Date&#160;1999<br/> How to get ideas ent://SD_ILS/0/SD_ILS:14311 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Foster, Jack, 1930-<br/>Format:&#160;Books<br/>Publication Date&#160;1996<br/> Which ad pulled best? : 50 case histories on how to write and design ads that work ent://SD_ILS/0/SD_ILS:14972 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Burton, Philip Ward, 1910-<br/>Format:&#160;Books<br/>Publication Date&#160;1993<br/> Ogilvy on advertising ent://SD_ILS/0/SD_ILS:10753 2025-10-06T17:54:19Z 2025-10-06T17:54:19Z by&#160;Ogilvy, David, 1911-1999.<br/>Publisher description <a href="http://catdir.loc.gov/catdir/description/random0414/84040525.html">http://catdir.loc.gov/catdir/description/random0414/84040525.html</a><br/>Format:&#160;Books<br/>Publication Date&#160;1985&#160;1983<br/>