Management and creativity : from creative industries to creative management

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Title:

Author:

Bilton, Chris.

ISBN:

9781405119955

9781405119962

Personal Author:

Bilton, Chris.

Publication Information:

Malden, MA : Blackwell Publishing, 2007.

Physical Description:

xxiii, 190 p. ; 25 cm.

Contents:

Defining creativity -- From individuals to processes : creative teams and innovation -- Creative systems : implications for management and policy in the creative industries -- Managing creative work through release and control : the myth of the self-motivated creative worker -- Seeing the pattern : strategy, leadership and adhocracy -- Business development and organisational change -- From creative marketing to creative consumption -- The politics of creativity.

Subject Term:

Management.

Creative ability in business.

Electronic Access:

Table of contents only http://www.loc.gov/catdir/toc/ecip067/2006002731.html

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025491305	658.4063 B599M 2007	1	Searching... Unknown

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Summary

This book explores the relationship between the management of creativity and creative approaches to management.
Challenges the stereotypical opposition between 'creatives' and 'suits'.
Draws on the work of management theorists such as Mintzberg and Porter and creativity theorists such as Amabile and Boden.
Draws on the practical experience of individuals working in the creative industries.
Looks at the place of creative organisations and creative business management in a new creative economy, based on ideas, images and information.