
Electronic commerce
Title:
Electronic commerce
Author:
Schneider, Gary P., 1952-
ISBN:
9780619033781
Personal Author:
Edition:
2nd ed.
Publication Information:
Australia ; United Kingdom : Course Technology, ©2001.
Physical Description:
xviii, 478 pages : illustrations ; 24 cm
Contents:
1. Introduction to electronic commerce -- 2. Infrastructure for electronic commerce -- 3. Web-based tools for electronic commerce -- 4. Electronic commerce software -- 5. Security threats to electronic commerce -- 6. Implementing security for electronic commerce -- 7. Electronic payment systems -- 8. Strategies for marketing, sales, and promotion -- 9. Strategies for purchasing and support activities: from electronic data interchange to electronic commerce -- 10. Strategies for web auctions, virtual communities, and web portals -- 11. The environment of electronic commerce: internaitonal, legal, ethics, and tax issues -- 12. Planning for electronic business: resource and implementation issues.
Added Author: