The anthropological influence in advertising : a study of the various social cultural and ethnic forces that may affect buyer behaviour
Title:
The anthropological influence in advertising : a study of the various social cultural and ethnic forces that may affect buyer behaviour
Author:
Adie, Lauren Amy.
Personal Author:
Publication Information:
2012.
Physical Description:
76 pages
General Note:
Dissertation (honours)--Independent Institute of Education, Sandton, 2012.