Cover image for Epica. Book 17, Europe's best advertisting
Title:
Epica. Book 17, Europe's best advertisting
Author:
Rawlins, Andrew. editor.
ISBN:
9782884790581
Physical Description:
377 pages : color illustrations ; 30 cm
General Note:
Annual.

Includes index.
Contents:
Introduction. Foreword / by John Pallant ; 2003 Winners ; The jury ; Annual report -- Epica D'Or 2003. Play to Win / by Lewis Blackwell ; Designed for Impact / by Patrick Burgoyne -- Food & Drink. Food ; Confectionery & Snacks ; Dairy Products ; Alcoholic Drinks A ; Alcoholic Drinks B ; Non-Alcoholic Drinks -- Consumer Services. Transport & Tourism ; Retail Services ; Financial Services ; Public Interest ; Communication Services -- The Home. Homes, Furnishings & Appliances ; Household Maintenance ; Audiovisual Equipment & Accessories -- Health & Beauty. Toiletries & Health Care ; Beauty Products ; Prescription Products & Services -- Automotive. Automobiles ; Automotive & Accessories -- Business to Business. Office Equipment ; Business Services ; Industrial & Agricultural Equipment -- Fashion. Clothing & Fabrics ; Footwear & Personal Accessories -- Miscellaneous. Media ; Recreation & Leisure -- Techniques. Advertising Photography ; Media Innovation ; Direct Marketing ; Publications ; Packaging Design ; Illustration & Graphics -- Interactive. Internet Sites ; Online Ads ; Online Films ; Integrated Campaigns.
Copies: