Emancipating the professions : marketing opportunities from de-regulation

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:RCBMF	1:GEN-BOOK	000089098	658.8 WIL	1	Searching... Unknown
Searching... 1:VCDBN	1:GEN-BOOK	000023149	658.8 WIL	1	Searching... Unknown
Searching... 1:VCPT	1:GEN-BOOK	000060052	658.8 WIL	1	Searching... Unknown

The author provides a complete account of de-regulation illustrating what has occurred to date and how to restructure marketing approaches to exploit new freedoms. Discusses areas in which future de-regulation will transpire. Outlines possibilities for professional companies to incorporate and limit liability, permission to claim specialization, fee sharing with other professions or non-professionals and generation of multidisciplinary practices.

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